Industry Standards Alignment
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1 Industry Standards Alignment Shahar Steiff PCCW Global Ltd TM Forum 1
2 PCCW and HKT s Core Scope of Services in HK Biggest Broadband Provider with over 60% market share driven by quality, VAS and service bundling with PayTV/Fixed-line/Mobile Unrivaled coverage with over 95% homes passed Acquisition of SUNDAY in 2005 and now CSL in 2014 with aggressive growth in new subscribers to 31% market share Data revenues surging, highest mobile data usage and strongest TV/music content Biggest Fixed Line Operator with stable market share over 68% Success story of reversing fixed-line loss since 2H 2005 Took leadership of Pay TV market (>50%) in less than How 4 years do I since provide launch Revenue with strong customer & Management, ARPU growth Security through our and IPTV Privacy? system & content strategy World Leading IPTV Operator Analytics Metrics & SLAs How do I gain and Security retain customers & Privacy in the digital world? 2015 TM Forum 2
3 Introducing PCCW Global 20153TM Forum 3
4 Our Global Presence 2015 TM Forum 4
5 Wholesale Key Customers 2015 TM Forum 5 5
6 Global Connectivity Fiber Network 93 IPLC POPs in 27 countries More than 44 cities and 8.6 Tbps of capacity 2015 TM Forum 6 6
7 MPLS VPN Coverage 2015 TM Forum 7 7
8 PCCW Global Product Portfolio 2015 TM Forum 8 8
9 The World is Changing Rapidly Everything Has Gone Mobile Massive Traffic Growth, Driven by Video Changing Customer expectations Changing ways to manage Network Rise of Cloud Computing M2M Driving Enterprise Business Value Changing the Architectures and Service Delivery Emerging of Internet Of Things (IoT) 2015 TM Forum 9 9
10 Customers are Demanding Solutions that are New services and solutions deployed rapidly Application Awareness Network (e.g. BW / QoS On Demand) Cloud-based Network Functions, Effective Connectivity to Clouds 2015 TM Forum 10 1
11 New Challenges The Change: Programmable (Software Defined) Network MANAGEABLE Rather than MEASURABLE 2015 TM Forum 11 1
12 Technology Trends Software Driven Advancement in computing technology makes the computer more intelligent and able to take control over many activities in our daily life Orchestration While more network activities are being controlled by computer, coordination among different systems would be required API and Open Source Orchestrators are now hot topic in the industry and evolving Self-service Web Portal Service Provider Business Applications Virtualization For faster service deployment and costeffectiveness, more applications/functions are deployed in the Clouds User Service Endpoint Infrastructure & Element Control & Management Operator Service Endpoint Infrastructure & Element Control & Management User Service Endpoint Ethernet Access MPLS Core OTN Core Ethernet Access Network Operator 1 Network Operator 2 (Retail Service Provider) (Wholesale Access Provider) Operator Virtual Connection Operator Virtual Connection End-to-End Network as a Service 2015 TM Forum 12 1
13 Zero Touch Network-as-a-Service API Service Gateway Submit Self-service Web Portal Agile, Assured and Orchestrated with NFV API Service Gateway CRM Billing Assurance Business Applications NaaS Lifecycle Orchestration NaaS Lifecycle Orchestration Domain Controller (Metro Ethernet) Domain Controller (MPLS) Network Service Orchestration Site 3 Site 1 Service Provider MPLS ELAN Carrier Ethernet Service with Internet Access Internet Wholesale Provider vcpe Site 2 Data Center 2015 TM Forum 13
14 Two (and a half) types of Service Transport services (between the end-points) Handle what happens between the end points. Connect points. Simplified Definition of an end-point as a demarcation between the transport element of the service and whatever generates or receives the content that flows over that transport. Are typically agnostic to the content flowing over the transport service. Are typically technology specific to the underlying infrastructure (Layers 1-3: Optical, SDH, CE, RAN, IP) Traditional standard bodies: ITU, TMF, MEF Point Services Handle what happens at the end points (or mid-points) of the service. Assume connectivity/transport exists between the points. Are typically agnostic to the transport-technology. Certain apps have mechanisms to overcome transport performance issues. Mobile Services A world of its own. Strong linkage between application and underlying technology. Use transport services either or Backhaul (managed) or for cloud connectivity (measured but not managed) TM Forum 14 1
15 Service: NFV Fora perspective Application Orchestrator Public Internet 2015 TM Forum 15
16 Service: Open Fora perspective Application Orchestrator Controll er Controll er Controll er Controll er Telstra Telstra International PCCW Global HKT 2015 TM Forum 16
17 Open-O: Orchestrator of Orchestrators GS-O NFV-O SDN-O SDN-O SDN-O SDN-O NFV-O SDN #1 SDN #2 SDN #3 SDN # TM Forum 17 1
18 Service: SPs perspective - Federation Applicatio n Orchestrat or Orchestrat or Orchestrat or Orchestrat or Controller Controller Controller Controller Telstra Telstra International PCCW Global HKT 2015 TM Forum 18
19 Customer perspective Desire: Click to Activate Reality: Either Or Facetime, Skype, GotoMeeting, WebEx, Lync, Zoom etc 2015 TM Forum 19
20 The Three Perpendicular Vectors Process Lifecycle The HOW Orchestration Framework The WHO & WHERE Cloud Billing IP-VPN SOAM Ordering Provisioning E-Line E-LAN Inquiry 2015 TM Forum 20
21 Orchestration Framework Federated Multi-Carrier Multi-Industry segment (Mobile, Transport, Cloud) CANTATA (CUS:BUS) Business Applications SONATA (BUS:BUS) Business Applications Customer Application Coordinator LEGATO (BUS:SOF) LEGATO (BUS:SOF) ALLEGRO (CUS:SOF) Service Orchestration Functionality PRESTO (SOF:IC M) Infrastructure Control and Management ADAGIO (ICM:ECM) INTERLUDE (SOF:SOF) Service Orchestration Functionality PRESTO (SOF:ICM ) Infrastructure Control and Management ADAGIO (ICM:ECM) Element Control and Management Element Control and Management Network Infrastructure 2015 TM Forum 21 21
22 Unified Information Model LEGO 2015 TM Forum 22
23 Service Abstraction (MEF E-Line) 2015 TM Forum 23
24 Partnership 2015 TM Forum 24 2
25 Service Abstraction - Multi-Operator 2015 TM Forum 25
26 Information Model Meccano 2015 TM Forum 26
27 Common Information Model LEGO parts do not fit Meccano models (and vice versa). Makes integration cumbersome/impossible. You can buy Meccano parts in Lego stores. But you can t mix the parts together. We need Industry-Wide Common-Information-Model Standardized Processes Federated Orchestration Architecture 2015 TM Forum 27
28 Industry Initiative Alignment OM Ordering Intent (ONF) CANTATA (CUS:BUS) Business Applications SONATA (BUS:BUS) Business Applications TIP (TMF) Customer Application Coordinator LEGATO (BUS:SOF) TOSCA Performance Reporting MEF 52 OCC LEGATO (BUS:SOF) ALLEGRO (CUS:SOF) NRP (MEF) Service Orchestration Functionality INTERLUDE (SOF:SOF) Service Orchestration Functionality T-API (ONF) PRESTO (SOF:ICM) (OPNFV) PRESTO (SOF:ICM) (IETF) ODL/ONOS Infrastructure Control and Management Infrastructure Control and Management OpenFlow ADAGIO (ICM:ECM) ADAGIO (ICM:ECM) (ETSI) Element Control and Management Element Control and Management 2015 TM Forum 28
29 Industry Wide Alignment Process Flows Information Model and Specifications CANTATA (CUS:BUS) Busines s Applicati ons SONATA (BUS:BUS) Busines s Applicati ons Customer Application Coordinator LEGATO (BUS:SOF) LEGATO (BUS:SOF) Reference Architecture ALLEGRO (CUS:SOF) Service Orchestrati on OMFunctionalit y PRESTO (SOF:ICM) Infrastructu re Control and Managemen t ADAGIO (ICM:ECM) Element Control and Management Service Orchestra INTERLUDE tion (SOF:SOF) Functiona lity PRESTO (SOF:ICM) Infrastr ucture Control and Manage ment ADAGIO (ICM:ECM) Element Control and Manageme nt 2015 TM Forum 29
30 Regional Contacts Africa Johannesburg, South Africa Tel: Americas Virginia, United States Tel: Asia & CIS Hong Kong Tel: Europe London, UK Tel: +44 (0) Paris, France Tel: +33 (0) SAMENA and Oceania Dubai, United Arab Emirates Tel: +971 (0) mena@pccwglobal.com Singapore Tel: ssao@pccwglobal.com Contact Shahar Steiff ssteiff@pccwglobal.com Thank You 2015 TM Forum 30
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