Power Availability Solutions for Service Providers

Transcription

1 TM Legendary Reliability A bird s eye view of HarvardNet s Network Operation Center in Boston, Massachusetts. (Photo courtesy of HarvardNet.) Power Availability Solutions for Service Providers ISP Co-location Web hosting ASP Internet Data Center dot.com CLEC RBOC IXC Cable, MSO, Cable Telephony Wireless communication Centralized, Zone, and Distributed power availability solutions from APC

2 2 Energis Squared "Energis Squared is the award winning e-business division of Energis, a FTSE 100 business telecommunications and internet group. We cater to all ranges of business, from the smallest enterprise to the largest corporates, with current clients including Freeserve, Boots, Emap and Thompson Holidays. Our business portfolio includes connectivity, web hosting, hardware and software solutions, e-commerce, mobile internet services, Application Service Provision (ASP) and streaming audio and video products. As Europe s largest Web server farm, we provide unparalleled support, performance and security for many of the UK s most frequently accessed commercial Web sites. Our core network is designed to accommodate dramatic growth while maintaining 24x7 onsite support. Energis Squared hosts over 10,000 websites for its business customers and carries ten million packages a day The Energis Squared network represents one of the most technically advanced delivery platforms anywhere in the world. The Network Operations Centre in Leeds controls two Internet data centres, each hosting hundreds of servers in a controlled environment. APC Silcon 3-phase 240 and 480 kva equipment protects almost 1000 Compaq servers holding customer Web sites and Internet applications, as well as our Cisco network routing and switching equipment. Highest Quality Equipment Power protection is vital to our customers business-critical applications, we ve been using APC products within our Internet data centres since day one. At Energis Squared, we always deploy the very best technology to ensure a secure and resilient environment around-the-clock. APC is one of the best in its field, with a reputation for providing reliable solutions. The applications and equipment that APC protects at our site are critical to our customers businesses. In some instances, a company s only presence is the Web site that we host on our servers. System failure and the subsequent inability to trade online could result in significant financial losses for our customers. Our goal is to provide maximum systems availability to avoid downtime. Our APC Silcon equipment helps us achieve this goal by ensuring that power delivery is managed and protected 24 hours a day, 7 days a week, 365 days a year. APC products have always been very reliable. We have deployed APC products since 1995 and they continue to meet our performance expectations. The high level of support is another plus for APC they are always very quick to find solutions to problems. Downtime is Not An Option APC Is The World Leader In Power Protection For service providers, the Internet s fast-forward need-it-now psyche means constant availability. Power problems not only destroy your equipment, but cost you the potential of lost customers as well. Service Providers need the Legendary Reliability of American Power Conversion. We bring you bulletproof power protection, unmatched uptime and complete peace of mind through UPS power protection products, management solutions and service programs. Energis Squared Safeguards Critical Customer Applications with APC Silcon At Energis Squared, we always deploy the very best technology to ensure a secure and resilient environment around-the-clock. APC is one of the best in its field, with a reputation for providing reliable solutions. Mike Sheridan, Facilities Manager, Energis Squared

3 In the beginning, customers used APC power protection to safeguard the hardware itself. As the Service Provider industry evolved, the value and volume of data being created, transferred and stored increased exponentially to reach today s critical mass. Meanwhile a different generation of customers looked to APC for new solutions, and we responded with innovative products, software and services. Industry-leading global enterprises and companies like The Power of APC - Availability and Manageability Our mission is to improve the manageability, availability, and performance of information and communication systems through rapid development and delivery of innovative solutions to solve real customer problems. For Service Providers, that means providing the power protection answers to stay ahead of your fast-growing industry. yours now rely on APC equipment and service to ensure E-commerce delivers on its promise. With downtime directly linked to loss of revenue, APC is the Service Provider s solution for maximum uptime. It s all about availability. Where does your business need to be? Each company s power and availability requirements are unique and are based on company goals and their evolution. Availability can be expressed in percentage of uptime (see figure 1). What s your downtime costing you? Even a short amount of downtime means substantial losses for your businesses. Costs vary by industry, but uptime is even more essential to the Service Provider industry. Every hour of downtime can cost a service provider company tens of thousands of dollars (see figure 2). When you look at the bottom line downtime numbers, the cost of power protection is a bargain. Even at a minimum estimated cost/hour of downtime, 99.5% availability would cost your business nearly $4 million dollars: 99.5% availability = 43 hours of downtime x $89,500/hour = $3,848,500 Figure 1 Level of Availability Uptime Downtime per year Commercial 99.5% 43 hours 8 minutes High Availability 99.9% 8 hours, 8 minutes Fault Resilient Clusters 99.99% 53 minutes Fault Tolerant % 5 minutes Continuous 100% 0 Figure 2 Industry Business Avg. Cost/hour Operation of downtime Financial Brokerage operations $8.45 million Financial Credit Card/Sales $2.6 million Media Pay per view $150,000 Retail Home Shopping (TV) $113,000 Transport Airline Reservations $89,500 *Source: Information Week 3

4 Key Solutions for Co-locations/Web Hosting/ Applications Service Provider (ASP)/dot.com/ Internet Data Center (IDC) Silcon DP300e Series Offers highly efficient load capacity for mainframe computers to enterprise wide EDP installations, production lines, electronic control systems and telecommunication equipment. Symmetra Power Array Provides the four most critical elements of total datacenter protection: redundancy, scalability, manageability and self-serviceability with a complete line of software. Matrix-UPS Offers an innovative, high-availability, modular design that means no single point of failure for your fileservers, business critical applications and telecom equipment, with low operating costs. Smart-UPS Rack-Mount Delivers power protection for rackmounted servers, internetworking equipment and PBX telecom equipment using less rack space - 2 U s - with multifaceted remote management software. MasterSwitch Provides advanced, remote power control to mission-critical networking and internetworking equipment, providing eight revenue-generating outlets, high manageability and remote access. NetShelter Offers a secure, managed network environment that saves valuable floor space, organizes your equipment, eliminates cabling rat s nests, and protects your, or your customers, IT investment. Makes integration and expansion as quick and easy as possible. Solutions as individual as your business approach Every Service Provider company is unique, and your power protection should be too. Depending on your size and company goals, there are many APC products and configurations that can help your business ride through any power interruption. Tell us what your needs are and we ll design a custom solution that fits your business and your budget. Co-location/Web Hosting/ Applications Service Provider (ASP)/ dot.com/internet Data Center (IDC) When you re providing information or applications over the internet, you can t afford power problems that make your company appear invisible. Web Hosts and Application Service Providers (ASP s) require 100% uptime or you re out of business. Demand for your services increases daily and you don t have time for "growing pains". APC provides the scalable, reliable power you need for maximum uptime to provide superior performance and increased security for mission-critical enterprise applications. Having APC products behind you helps your Typical Internet Datacenter Power Equipment Room (Static Transfer Switch, APC Silcon UPS, Static Bypass Panel...) business run more efficiently with the added benefit of reduced time to recover and reboot - a major competitive advantage. And less downtime means more satisfied customers. APC also brings your business the manageability you need to meet 24x7 demands, making it easier to see what s happening in the cabinet without having to be on-site. For colocations, our solutions bring you the ability to generate revenue as you rent/lease outlets to your customers via the use of APC products such as MasterSwitch or MasterSwitch Plus. Backbone Communication Switching Center PowerNet SMMP/Web Management Gives you the ability to remotely manage equipment, making it easier for the customer and the facility to see what s happening in the cabinet without having to 4 be on-site. Remote Site Monitoring Caged, Secured Area for APC NetShelter Rack Enclosures with Internet Servers APC NetShelter Rack Enclosures with Internet Servers and APC MasterSwitch

5 Wireless Communication Service Providers As the popularity of wireless services grows, so does customer expectation of always-available, reliable services. You need to protect your service across a continuum of locales: cellular tower shacks, base stations, fixed wireless units at customer sites. APC offers a range of flexible power protection solutions, from Smart-UPS to Silcon based on your company configuration. Key Solutions for Wireless Communication Service Providers Silcon DP300e Series Offers highly efficient load capacity for mainframe computers to enterprise wide EDP installations, production lines, electronic control systems and telecommunication equipment. Symmetra Power Array Provides the four most critical elements of total datacenter protection: redundancy, scalability, manageability and selfserviceability with a complete line of software. Typical Wireless Network Infrastructure Commercial/ Residential Fixed Wireless User Satellite APC NetShelters Smart-UPS Rack-mount Delivers power protection for rack-mounted servers, internetworking equipment and PBX telecom equipment using less rack space - 2 U s - with multi-faceted remote management software. MasterSwitch Provides advanced, remote power control to mission-critical networking and internetworking equipment, providing eight revenue-generating outlets, high manageability and remote access. Mobile Wireless User Wireless Cellular Tower APC Silcon Wireless/Cellular Base Station Fiber Optic Network NetShelter Offers a secure, managed network environment that saves valuable floor space, organizes your equipment, eliminates cabling rat s nests, and protects your, or your customers, IT investment. Makes integration and expansion as quick and easy as possible. PowerNet SMMP/Web Management Gives you the ability to remotely manage equipment, making it easier for the customer and the facility to see what s happening in the cabinet without having to be on-site. PowerAudit Service APC-certified Power Quality Engineers examine the electrical infrastructure of your building and provide a power quality analysis to increase the overall availability of your computing system. See pages for details or check our web site configurator to see how these solutions can best fit your business. 5

6 Key Solutions for ISP/CLEC/RBOC/Competitive Access Providers (CAPs)/ Inter Exchange Carrier (IXC) Silcon DP300e Series Offers highly efficient load capacity for mainframe computers to enterprise wide EDP installations, production lines, electronic control systems and telecommunication equipment. Symmetra Power Array Provides the four most critical elements of total datacenter protection: redundancy, scalability, manageability and self-serviceability with a complete line of software. Matrix-UPS Offers an innovative, high-availability, modular design that means no single point of failure for your fileservers, business critical applications and telecom equipment, with low operating costs. Smart-UPS Rack-Mount Delivers power protection for rackmounted servers, internetworking equipment and PBX telecom equipment using less rack space - 2 U s - with multifaceted remote management software. ISP/CLEC/RBOC/Competitive Access Providers (CAPs)/Inter Exchange Carrier (IXC) If you re providing access to the Internet, you can t afford power issues that make you inaccessible. Logging on, surfing the World Wide Web, sending and delivering and files have all become standard activities your customers can t imagine doing without. Whether you re serving individuals or large corporations, availability and runtime are your priorities, and ours. From Smart-UPS for smaller companies to Symmetras and Silcons, you can rely on APC solutions to keep your customers happy. Regional Bell Operating Companies, Competitive Local Exchange Carriers and Long Haul Fiber Carriers need power protection to keep datacenters, phone equipment NORTH AMERICA International Access Point Network Operations Center (NOC) and service available to ensure a smooth-running enterprise. With equipment at the telephone company site and some at your own site, you need redundancy, scalability and the reliability Symmetra or Silcon can provide. Plus APC s Remote Site Management gives you the flexibility to be off-site and rest assured the health and status of your UPS systems and the surrounding environment are monitored and alarms responded to 24 hours a day, 7 days a week. Backbone Major Access Point MasterSwitch Provides advanced, remote power control to mission-critical networking and internetworking equipment, providing eight revenue-generating outlets, high manageability and remote access. NetShelter Offers a secure, managed network environment that saves valuable floor space, organizes your equipment, eliminates cabling rat s nests, and protects your, or your customers, IT investment. Makes integration and expansion as quick and easy as possible. PowerNet SMMP/Web Management Gives you the ability to remotely manage equipment, making it easier for the customer and the facility to see what s happening in the cabinet without having to be on-site. Point of Presence (POP) Central Office Major Access Point ASIA POP CPE/Network End Point Dial-in Access Point TOKYO POP/Dial-in Access Point Dial-in Access Point Customer Premise Equipment (CPE) CPE / Network End Point CPE / Network End Point Backbone Major Access Point International Access Point Network Operations Center (NOC) SOUTH AMERICA 6

7 Whether you are an ISP, CLEC or IXC, APC strives to protect and keep your network always available. International Access Point International Access Point EUROPE International Access Point AFRICA 7

8 Key Solutions for Cable, MSO and Cable Telephony Communications Services Silcon DP300e Series Offers highly efficient load capacity for mainframe computers to enterprise wide EDP installations, production lines, electronic control systems and telecommunication equipment. Symmetra Power Array Provides the four most critical elements of total datacenter protection: redundancy, scalability, manageability and self-serviceability with a complete line of software. Matrix-UPS Offers an innovative, high-availability, modular design that means no single point of failure for your fileservers, business critical applications and telecom equipment, with low operating costs. Smart-UPS Rack-Mount Delivers power protection for rack-mounted servers, internetworking equipment and PBX telecom equipment using less rack space - 2 U s - with multi-faceted remote management software. Cable, MSO and Cable Telephony Communications Services As phone and data services are offered through alternative infrastructures, uninterrupted powering of the phone system becomes a major design challenge. As more households and businesses demand the convenience and benefits of bundled communications, your business needs to provide local power solutions. APC provides simple, cost-effective local power solutions such as Smart-UPS for customer premise equipment (CPE) to keep your customers up and running during a power disturbance or outage. We also provide the protection your company needs at the head end with Silcon, Symmetra and NetShelters so you can take advantage of state of the art communications products and provide your customers peace of mind. MasterSwitch Provides advanced, remote power control to mission-critical networking and internetworking equipment, providing eight revenue-generating outlets, high manageability and remote access. NetShelter Offers a secure, managed network environment that saves valuable floor space, organizes your equipment, eliminates cabling rat s nests, and protects your, or your customers, IT investment. Makes integration and expansion as quick and easy as possible. PowerNet SMMP/Web Management Gives you the ability to remotely manage equipment, making it easier for the customer and the facility to see what s happening in the cabinet without having to be on-site. Typical Cable Network Infrastructure Commercial/ Residential Fixed Wireless User Cable Telephone Lines Head End/Central Office APC NetShelters APC Silcon Communication and Switching Equipment Racks Fiber Optic Network 8

9 Only an APC Solution is Scalable and Redundant You know that the heavier your load, the more you ll be spending on power protection. And over time, your load will increase. With APC, there s no need to purchase power protection you won t need for another year. No one else offers the range of scalable, flexible solutions that APC does. Our scalability lets you purchase only the power protection you need for the size of your current load. As your business grows, our modules grow with you. And for the same cost as other solutions, you can build in N+1 redundancy. With APC, you can spend as you need, saving money and valuable floor space up front. You choose the architecture to suit your needs: Centralized, Zone or Distributed. Power Load & Cost of Power Protection Equipment UPS Protection Power Load & Cost of Power Protection Equipment UPS Protection Power Load & Cost of Power Protection Equipment UPS Protection Time Time Time Centralized A traditional approach for the large, stable business that doesn t expect the load to change dramatically over time. Choose a UPS with enough headroom to accommodate the expected load. The Silcon family offers a power factor corrected design with the ability to build in N+1 redundancy to your network power infrastructure. Whether your power load requirement is 10KV or numerous MW, APC Silcon UPS systems offer scalability and redundancy for your business needs. Zone The Zone-based power availability solution works well for an active, fast-growing business whose needs will change rapidly. Able to power multiple racks of network equipment, APC s scalable Symmetra Power Array can protect a "zone". The modular design allows the user to configure a single chassis from 4kVA up to a fully loaded 16kVA. The system power grows with the business, using capital more efficiently. Distributed For smaller and growing customers with tight capital constraints that prohibit investing in unused power infrastructure, a distributed solution uses smaller individual products (i.e., APC Smart-UPS) to protect a single rack of equipment. As the number of racks grows, the number of UPSs grows in direct proportion to the business, step by step. Global one-stop solutions - APC provides convenient worldwide access to highly differentiated end-to-end power protection and management solutions for desktops through to the enterprise. Visit for more details. 9

10 Innovative Products for Service Providers APC PowerStack PowerStack is optimized power protection for racked/stacked internetworking equipment and thin servers. PowerStack takes up only 1U of rack space to protect internetworking equipment in racks where space is at a premium. Use in conjunction with APC MasterSwitch to provide remote reboot capabilities. APC Smart-UPS Series The Smart-UPS series delivers performance power protection management and diagnostics for advanced networks. They re perfect for fileservers, minicomputers, internetworking equipment, telecommunications system and other mission-critical applications. APC Matrix-UPS Matrix-UPS offers advanced, modular power protection for datacenters, multiple servers, midrange systems and telcom equipment with its innovative, modular design. APC Smart-UPS DP The Smart-UPS DP is designed to work in Environment where centralized management of multiple servers is required, and is ideal for protecting server farms and datacenter equipment. Being a medium size On-Line unit with true power factor and low consuption rate, the Smart-UPS DP is the industry's most efficient unit. Manageable with APC software and accessories, it delivers the high availability ratings expected where downtime risk is unacceptable. APC Symmetra Power Array Symmetra Power Array provides redundant power protection with scalability, and manageability for multiple servers and business critical applications. It does for power protection what RAID did for data storage. APC Silcon DP300e Series Silcon DP300e Series On-line power protection for multiple servers, mainframe and business-critical applications, offering the highest efficiency and therefore the lowest operating cost. Silcon units integrate seamlessly with generators. Try out the Product configurator on our web site ( for your custom power protection solution. 10

11 APC NetShelter NetShelter offers a premium solution for a secure, managed network environment. Racks and accessories keep your business organized and the more organized your datacenter is, the higher your earning potential. APC MasterSwitch MasterSwitch is an intelligent power distribution unit that provides complete control of your network s power via Web and SNMP management. It s perfect for the SP industry since it provides high manageability, remote access, and the ability to generate revenue. A full complement of monitoring and control systems APC Measure-UPS Switch Kit APC Remote Monitoring Service APC Web/SNMP Card Measure-UPS Switch Kit is designed to monitor and notify users if the NetShelter door or security has been breached. NetShelter provides integrated mounting posts to ensure easy and accurate mounting of door sensors. Remote Monitoring Service is an outsourced service that monitors the health and status of UPS systems and the surrounding environment 24 hours a day, 7 days a week to enhance high availability. Immediate notification of site events allows APC to take action and respond quickly according to pre-defined customer response methods. Each alarm occurrence and duration is tracked, recorded, and reported to the customer. The Web/SNMP Card gives you the ability to remotely manage equipment, making it easier for the customer and the facility to see what s happening in the cabinet without having to be on-site. 11

12 APC Global Services (AGS) Of the many cogs and wheels that help run your business or enterprise, power is one of the most critical. Designing and implementing a fail-safe power management solution is a precise and crucial task. Missing or broken pieces can result in excessive downtime. APC Products are designed to pro-actively identify and correct power problems before downtime occurs. APC s Global Services Group helps by supplementing your power protection solution with comprehensive, endto-end service and support. APC Power Quality Engineers are available any time of the day or night, seven days a week, 365 days a year, wherever you do business. As System Architects, we serve your partners in site planning and design to ensure you have the power protection your enterprise needs. APC Global Architect Services deliver: A road map for implementing a power protection strategy that works. Quality solutions tailored to meet your requirements. Cost-effective services that focus entirely on power quality. Proper installation, proactive maintenance and cost-saving analysis. Our APC Power Quality Engineers and Professional Services personnel guarantee complete satisfaction with any APC service, or your money back. When it comes to power management, you deserve the Legendary Reliability and peace of mind that only APC Global Services can provide. APC Service Solutions include: PowerAudit Site Preparation Survey Site Positioning Services Installation Consulting Services Start-Up Services On-Site Support Services Power Plan Extended Warranty Power Audit Yearly Review Preventive Maintenance Visit Network Integration Service Visit and click on Services for additional information about APC Global Service Solutions. APC North America & Latin America Corporate headquarters 132 Fairgrounds Road West Kingston RI Visit: apcinfo@apcc.com Call: (+1) Fax: (+1) APC Europe APC Ireland Ballybrit Business Park Galway - Ireland Call: Fax: APC Asia Pacific APC Australia Level 27 Northpoint 100 Miller Street North Sydney - NSW 2060 Call: Fax: Balkans Tel: (+36) Benelux Tel: Central Africa Tel: (+353) Czech & Slovak Rep. Tel: (+420) Denmark Tel: (+45) East Africa Tel: (+353) Finland Tel: (+358) France Tel: Germany Tel: Greece Tel: (+30) Hungary Tel: (+36) Italy Tel: Middle East Tel: (+971) Moscow Tel: (+7) North Africa Tel: (+33) Norway Tel: (+47) Novosibirsk Tel: (+7) Poland Tel: (+48) Portugal Tel: (+35) South Africa Tel: (+27) Spain Tel: Sweden Tel: (+46) Turkey Tel: (+90) UK Tel: Ukraine Tel: (+380) West Africa Tel: (+33) APC s quality system is certified by ISO 9002 standards. TM Legendary Reliability All rights reserved. All APC trademarks are property of American Power Conversion. Other trademarks are property of their respective owners. Specifications are subject to change without notice. PART# D Rev 02