Online Lead Generation Blueprint. There Is No FREE Traffic
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- Toby McLaughlin
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1 Online Lead Generation Blueprint Module 7 Bring On The Traffic! There Is No FREE Traffic We ve all heard of 2 types of traffic Paid Free There is no such thing as free traffic
2 There are several traffic sources Social Media Article Marketing SEO Video Marketing PPC and countless others
3 What kind of traffic is BEST? Depends on what you do with it. Sales pages? Blog? Fanpage? Squeeze Page!!!
4 BEST traffic for Lead Generation Sending traffic to squeeze pages article marketing, SEO, and Social media good for your blog, but Solo Ads convert best on squeeze pages
5 Why use Solo Ads? Solo Ads for Lead Generation very targeted very easy to create much lower cost than PPC highest converting on squeeze pages
6 Why use Solo Ads? Solo Ads for Lead Generation The FASTEST way to build your list You can screw it up and still succeed Can be done as often as you want Takes very little time and effort
7 The Solo Ad Strategy 2 Part Strategy for lead generation with solo ads. Part 1 Paid Solo Ads Part 2 Solo Ads using Adswaps
8 The Solo Ad Strategy Part 1 - Paid Solo Ads 1. Find a Solo Ad vendor 2. Interview the vendor 3. Purchase and schedule the ad 4. Write the copy 5. Give it to the vendor 6. Watch the traffic come in and track your results!
9 The Solo Ad Strategy 1. Find a Vendor Get a list of at least 5 vendors Make a spreadsheet database 2. Interview the vendor Do your due diligence! them and ask questions! SUPER IMPORTANT!!!
10 Questions to ask the vendor: What is the source of your leads? Where did your subscribers opt-in? (join their list) What is your list most interested in? (niche/subniche) How Many UNIQUE clicks can you GURARNTEE that I will get? Can you provide a testimonial? How many NEW leads do you get per week/month? How much does the ad cost? (negotiate) Will your list like my offer? (give link to squeeze page)
11 Sample to vendor: Hey there, I m interested in purchasing your solo ad offering Please send me a quote for sending my solo ad to your internet marketing list. What is your list most interested in? What is the source of your lead? blog, solo ads, PPC, etc How many UNIQUE clicks can you guarantee? What is the URL where your leads opted into your list? Will your list like this offer? How fresh are your leads? Thanks, Steve Dooley
12 How much should I expect to pay? $.25 - $.50 per UNIQUE click Can negotiate with many vendors to get a better price Buying more clicks = lower prices How many clicks should I buy? Start small and split test to get higher conversions Check quality of the traffic IP address of leads Same city leads 3. Purchase and schedule the ad - Make sure they guarantee clicks ***Only pay via Paypal!
13 4. Write the copy Write a simple sales promoting your offer on your squeeze page. include your links Doesn t need to be perfect u will get the clicks the vendor promised 5. Give it to the vendor Write a simple sales promoting your offer on your squeeze page. include your links Doesn t need to be perfect u will get the clicks the vendor promised
14 The Solo Ad Strategy Part 2 Adswap Solo Ads What is an Adswap? It s a JV Both Partners agree to send a solo ad to their lists The solo ad links to a squeeze page It s FREE to do Why not just do free adswaps instead of paid solo ads? You must have a list already to do swaps
15 How big must your list be to do swaps? You need 1000 subscribers on Warriorforum.com You need 200 subscribers on safe-swaps.com Warrior Forum Vs. Safe-swaps Warrior Forum 100% free for adswaps Safe-swaps has monthly fee Some risk when using warrior forum Virtually risk-free with safe-swaps
16 My recommendation: Start doing Paid solo ads on warrior forum until your list reaches 200 subscribers Then pay only $30/month and become a member of safe swaps to do adswaps to build your list to 100K + How to do Adswaps SIMPLE Use the same process to find swap partners as you used to find solo ad vendors..now just keep doing swaps and solo ads to build a huge list of leads!
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