Fundamentals of Digital Media Lesson Objectives
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1 Fundamentals of Digital Media Lesson Unit 1: INTRODUCTION TO DIGITAL AND ONLINE MEDIA TYPES Digital Camera Basics Discuss mode, compression, and storage in a camera. Explain the basic components and functionality of digital and traditional cameras. Explain what things to consider when selecting a camera. Digital Cameras vs. Mobile Cameras Explain the rise of digital media players (such as ipods, MP3 players, etc.) and the decline of the use of physical media players (i.e. DVD players, CD players, etc). Compare the advantages and disadvantages of the use/functionality of traditional digital cameras compared to that of mobile digital cameras. The Rise of Digital Libraries Explain the use of digital libraries over traditional "book-based" libraries. Discuss digital media companies and jobs within the industry. Digital Media in Business and Society Explain the value of using online video and audio for business. Describe online media companies and their impact on business and society. Storing and Sharing Online Media Compare different types of storage options. Explain the advantages and disadvantages of cloud computing. Discuss the history of the Internet and how files are stored both online and in a media device. Best Practices for Digital Media Discuss best practices in the creation of digital media. Discuss careers in digital media. Explain copyrights, trademarks, and the Fair Use Policy. Apply digital media creation best practices to online examples of digital media.
2 Fundamentals of Digital Media Lesson Unit 2: DIGITAL MEDIA: EFFECTIVENESS AND PRODUCTION Traditional Media vs. Digital Media Describe some important milestones in the evolution of media. Recognize the characteristics and capabilities of different types of media. Compare and contrast digital media and traditional forms of media. The Rise of a Digital Society Compare digital natives to digital immigrants. Explain some concerns about living in a digital society. Discuss living in a digital society and the changes that have occurred because of this. Digital Citizenship Discuss some risks associated with Internet use. Discuss examples of some careers in cyber security. Analyze a situation and determine if it fits the description of cyberbullying. Discuss and give examples that demonstrate the nine elements of digital citizenship. Digital Media Production Discuss some characteristics that make an individual well suited for a career in digital media creation. Describe the process that takes place to create digital media pieces. Tools for Digital Media Production Discuss some careers related to web-based media. Evaluate a web-based digital medium to determine if it demonstrates effective communication. Compare some software tools for building web-based media. Media Production: Audio and Video Compare different programs for audio and video production. Discuss the advantages of using both audio and video in communication media. Describe five administrative positions related to audio and video production. Describe best practices for audio and video production.
3 Fundamentals of Digital Media Lesson Unit 3: PROJECT MANAGEMENT AND SOCIAL MEDIA Project Management: Project Planning Discuss the importance of effective communication. Prepare a project plan. Describe what to look for in a project manager. Project Management: Project Monitoring Describe what makes a good negotiator. Explain the factors to consider when monitoring a project. Determine the best approach to conflict resolution. Apply the steps in problem solving. Project Management: Project Termination Discuss project management as a career. Describe the process of project shut down. Explain the process of product release and delivery. Social Media Defined Describe some potential employment opportunities related to social media. Discuss how important a positive digital identification is in today's job market. Describe the evolution of social media. Argue the advantages of cloud computing networks vs. traditional social media networks. Uses of Social Media Describe the advantages and disadvantages of social media for personal use. Propose ways that social media could benefit a business. Discuss how social media can be used to solve problems. Staying Safe When Using Social Media Sites Explain how to evaluate a situation and determine if there is something that could indicate that the online activity is risky. Identify some laws that relate to social media and interaction on the web. Discuss cyber crime. Discuss ethics and social media. Develop a plan to help keep you safe when using social media.
4 Fundamentals of Digital Media Lesson Unit 4: GAMING, SIMULATIONS, WEB SITES, AND APPS Video Games and the Video Game Industry Explain something of the history and future of video games. Describe the video game market. Give examples of some unexpected uses of video games. Develop a plan to make yourself more competitive when applying to a college program related to video game production. Discuss career opportunities in the gaming industry. Describe the different types of video games. Simulations and Modeling Discuss some careers related to creating simulations and models. Define simulations and modeling. Describe the advantages of using simulations. Cite examples of how simulations and modeling are used. Creating Video Games and Simulations Discuss some important considerations when choosing a career in the gaming industry. Discuss some potential careers related to the development of video games and simulations. Identify some challenges that the gaming industry will face in the future. Describe the process to develop a video game or simulation. Develop a game design document. Creating Web Sites Identify different tags in the source code for a web page. Explain the main difference between scripting languages and a markup language. Construct a basic web page using simple HTML. Compare the different types of computer languages. Web Pages: Beyond the Basics Describe something of the creation of web pages using HTML. Explain how an RSS feed works and discuss the advantages of using a RSS. Define and describe the benefits of CSS. Web Pages and E-commerce Create a simple e-commerce site. Explain the purpose of a e-shopping cart. Discuss some ways to keep an e-commerce site secure. Discuss different ways e-commerce sites collect payment. Incorporate site optimization tactics in the creation of a website. Describe the importance of security to e-commerce.
5 Fundamentals of Digital Media Lesson Unit 5: TRENDS IN DIGITAL AND ONLINE MEDIA Best Practices of Digital Advertisement and Promotion Determine the value of using digital media in a small businesses. Describe some methods to keep information safe on the web. Discuss careers related to digital media. Describe the role digital media plays in globalization. Discuss some advantages and disadvantages of globalization. Explain the limitations of doing business on the web. Digital Media in Advertising Compare and contrast the different types of mobile marketing. Discuss some considerations when designing an App. Define and explain the advantages of Apps. Define and explain the advantages of mobile websites. Discuss some considerations when designing a mobile web page. Law and Digital Media Explain the Canons of Journalism. Describe some different laws that relate to digital media. Compare and contrast copyrights, trademarks, patents, and trade secret law. Discuss ethics in digital media. Digital Audio and Video Explain some advantages of using digital audio and video files. Identify important events in the evolution of the music and film industries. Explain the different ways digital audio and video files can be edited. Discuss careers related to digital audio and video. Describe the basic concept of digital audio and video recordings. The Future of Digital Media Discuss some ways to deal with being over-connected. Determine if future prospects for employment in the digital media field look good. Describe some forces that will impact the future of digital media. Describe some expected changes in social media and advertising. Finding a Career that is Right for You Explain what type of schooling is necessary for the three digital media careers. Describe the three career pathways in digital media: creative, business, and technical. Justify the importance of and rationale for a school being accredited.
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