SP2010 and Internet. Thierry Gasser Microsoft Switzerland. SharePoint de Contact. 3 novembre 2011

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1 SP2010 and Internet Thierry Gasser Microsoft Switzerland 3 novembre 2011

2 Agenda What is SharePoint for Internet? SP FIS, Search and Ecommerce Samples of existing sites. Tips and tricks Q&A IE

3 Microsoft s Internet Business Vision An integrated platform, delivering IT control and web agility Web Analytics Web Content (WCM) Monitoring User Experience Search Digital Assets (DAM) Social Computing

4 Unified SharePoint Platform Extranet Partners Content, page or site Employees (Marketing) Intranet Internet Customers SharePoint s unified platform easily scales across intranets, extranets, and the Internet and can integrate with existing applications empowering your customers to connect with the information they need across multiple sites as well as providing marketing one tool to publish the same content and experience across sites.

5 SharePoint Server 2010 for Internet Sites Feature Comparison Product Details The ideal solution for small to medium-sized businesses to reach their customers on the internet with easy-to-use Web Content Management and compliance for single domains. Features Enterprise Content Management Web Publishing Out-of-the-box Workflows Social Networking (for authenticated users) Search Licensing Single Domain License for Internet or Extranet Use A license is required for every server (WFE, SSA, Index) providing standard capabilities Step-up SKU to Enterprise is available to customers with active SA Product Details The ideal solution for enterprise customers with multiple domains, across many geographies who want to provide high availability to their site visitors combined with a powerful search experience. Features Enterprise Content Management Web Publishing Out-of-the-box Workflows Social Networking (for authenticated users) Search InfoPath Services SharePoint Business Intelligence (Excel Services and PerformancePoint) Access Services Visio Services Right for FAST Search for SharePoint (for use outside the firewall) Licensing Multiple Domain License for Internet or Extranet Use A license is required for every server (WFE, SSA, Index) providing enterprise capabilities

6 The Portal Journey Extranet Adaptive Experience Integrated Portal Behavioral Profiling Basic Site Fresh content Publishing workflows Consistent brand Interactive Community Rich media management Search-driven Navigation Wikis & Blogs Business Intelligence Customer self-service Advanced analytics CRM Integration E-Commerce Dynamic Content Multi-screen Publishing Offsite Targeting Cross-Media Dashboard Address the Basics Innovate and Grow

7 Rapid Content Discovery (FS4SP) Auto-complete suggestions Visual best-bests Meta-driven navigation Recommendations With lots of information in different formats, companies have to cut through the clutter, and Fast and SharePoint help users can easily locate and share content by using content tags from a predetermined taxonomy or create new tags that facilitate and speed content discovery.

8 The Bigger Picture from Ecommerce MSN / Advertising / Xbox Microsoft AdCenter Microsoft Atlas Advertiser Suite Microsoft Media, Network Microsoft Dynamics CRM Live Services Platform Virtual Earth Windows Media Atlas /AD Center Digital Marketing Solution Areas Silverlight Advertising Platform (Ad) Ad Solutions Marketing Platform FS4SP SharePoint For Internet Sites SharePoint FIS, SQL, Azure Operations Web Platform Commerce Server Visual Studio Expressions Development Web Platform SharePoint, FS4SP Commerce Server 2009 Silverlight Windows Media Virtual Earth etc.

9 Commerce Server 2009 and SharePoint 2010 SharePoint Commerce Services Commerce Server 2009 comes with an out-of-the-box default website that exists within SharePoint. It includes more than 30 web parts and controls such as: Marketing: Advertisements and discounts, Ratings and Reviews, Virtual Earth Store Locator Search: Search Box and Search Results Orders: Add to Cart, Shopping Cart, Order Details, Order History and more Catalog: Site Map, Product Query, Product Details and Images Viewer Profiles: Registration Wizard, My Profile, Credit Card, Address, OpenID and more Management: Inline Product Editing, Channel Configuration and more

10 Ecommerce Web site Architecture

11 Samples SP2010

12 Some tips for internet creation Keep your design clean and simple 3-Click-Rule: (Users will stop using the site if they aren t able to find what they are looking for within 3 clicks) Users shouldn t feel like they are waiting for system response (eg: Put advertising during wait time) Lot of design help on:

13 Main steps for an Internet site Decide what to build on your site. Create a publishing site/subsites (use powershell script for site creation) Create a master page first.. (sample on Create Content Type(s), Page Layout(s) and custom field types if necessary Implement the Navigation (Use PortalSiteMapDataSource in SPD with the ASP.NET navigation provider control) Add/update the CSS file to fit your design Do not forget Browser use CSS in cascade You can hide the ribbon in CSS CSS Tools (Expression Web, SPD, VS2010, 3 rd party Web editors)

14 Partner solutions for SP2010-FIS Analytic and test : Webtrend SharePoint Marketing: Intlock Customer Service Interaction: Telligent Digital Marketplace: Orckestra-Overture Commerce Technology Strategy: Ascentium Mobile Experience (SharePoint template to all mobiles): Elixr

15 Some help Architecture: Monitoring: Video and tips: Community Kit for SharePoint developers: SharePoint Conference Las Vegas Nov. 2011:

16 Just do it!

17 2011 Microsoft Corporation. All rights reserved. Microsoft, Windows, Windows Vista and other product names are or may be registered trademarks and/or trademarks in the U.S. and/or other countries. The information herein is for informational purposes only and represents the current view of Microsoft Corporation as of the date of this presentation. Because Microsoft must respond to changing market conditions, it should not be interpreted to be a commitment on the part of Microsoft, and Microsoft cannot guarantee the accuracy of any information provided after the date of this presentation. MICROSOFT MAKES NO WARRANTIES, EXPRESS, IMPLIED OR STATUTORY, AS TO THE INFORMATION IN THIS PRESENTATION.

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