Certified Pega Customer Service Business Architect

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White Paper Certified Pega Customer Service Business Architect EXAM BLUEPRINT

Copyright 2015 Pegasystems Inc., Cambridge, MA All rights reserved. This document describes products and services of Pegasystems Inc. It may contain trade secrets and proprietary information. The document and product are protected by copyright and distributed under licenses restricting their use, copying, distribution, or transmittal in any form without prior written authorization of Pegasystems Inc. This document is current as of the date of publication only. Changes in the document may be made from time to time at the discretion of Pegasystems. This document remains the property of Pegasystems and must be returned to it upon request. This document does not imply any commitment to offer or deliver the products or services provided. This document may include references to Pegasystems product features that have not been licensed by your company. If you have questions about whether a particular capability is included in your installation, please consult your Pegasystems service consultant. PegaRULES, Process Commander, SmartBPM and the Pegasystems logo are trademarks or registered trademarks of Pegasystems Inc. All other product names, logos and symbols may be registered trademarks of their respective owners. Although Pegasystems Inc. strives for accuracy in its publications, any publication may contain inaccuracies or typographical errors. This document or Help System could contain technical inaccuracies or typographical errors. Changes are periodically added to the information herein. Pegasystems Inc. may make improvements and/or changes in the information described herein at any time. This document is the property of: Pegasystems Inc. 1 Rogers Street Cambridge, MA 02142 Phone: (617) 374-9600 Fax: (617) 374-9620 www.pega.com Document: Certified Customer Service Business Architect Exam Blueprint Updated: November 18, 2015

The Pegasystems Certified Professional Program The Pegasystems Certified Professional Program has created a worldwide community of thousands of Certified Professionals, drawn by a commitment to excel in their ability to deliver world class Pega applications. When a Pega Customer Service Business Architect participates in the design and development of a Pega Customer Service application there are fundamental, essential customer service skills and knowledge areas that must be applied to ensure success. It is these skills and knowledge areas that form the basis of the certification exam. Thus, Pegasystems is committed to providing you the training, tools, and knowledge that you need to achieve Certification as a Pega Customer Service Business Architect. Path to the Customer Service Business Architect Certification About the Exam Blueprint The purpose of the blueprint is to provide you with a roadmap of the Pega Customer Service Business Architect Certification exam content to allow you to better prepare for the exam. The blueprint includes test domain weighting, test objectives, and topical content. The topics and concepts are included to clarify the test objectives. The exam is based upon the knowledge areas necessary for a Pega Customer Service Business Architect to be able to participate successfully in the design and development of Pega Customer Service applications. Candidates are tested on their: Understanding of the components needed to create Pega Customer Service applications. Ability to analyse, design, and create successful Pega Customer Service applications. Ability to leverage best practices in creating applications Prerequisites The suggested training prerequisites for this certification level are: Configuring Pega Customer Service Applications (7.1) The skills and knowledge areas measured by this exam are derived directly from the content of this course. 1

Exam Test Domains The table below lists the test domains and the extent to which they are represented as an estimated percentage of test items. Test Domains % of Exam Application Structure 6% Customer Satisfaction 8% Data Management 16% Interaction Driver 32% Knowledge Management 8% Management 24% User Interface 6% Total 100% Exam Format The exam consists of 53 multiple choice questions with three questions that are experimental items and are not scored. You are given 90 minutes to complete the exam and the Non-Disclosure Agreement (NDA) requirement. A passing score of 70% is needed to be recognized as a Pega Customer Service Business Architect (CCBA). Question Format The examinee selects from one or more response options to answer a question. A response is considered correct when it accurately completes the statement or answers the question. Distracters or incorrect answers are plausible response options that examinees with incomplete knowledge are likely to choose. Test item formats used in this examination are: Multiple Choice Select one option that best answers the question or completes a statement. Multiple Responses Select more than one option that best answers the question or completes a statement. The text states how many options are correct, such as Choose two. Sample Directions Read the statement or question. From the response options, select the option(s) that represent the most correct or best answer(s) given the information provided. Matching Select an item in column 1 and associate it with the correct response in column 2. Test Topics Application Structure Customer Service terminology / vocabulary Customer Service as the system of record 2

Customer Satisfaction Configuring surveys Customer Service and NPS Quality Reviews Data Management Use of transient data in the Composite Clipboard structure Customer Service Datasources Customer Service Data Pages Knowledge Management Creating content Using Taxonomies Associating content with service cases Interaction Driver Interaction types Common elements of an interaction process Purpose and use of the Interaction Driver Configuration of Interaction Driver categories and tasks Difference between an Intent Task and a service case Best practices for Interaction Driver design Benefits of suggested processes Configuration of suggested processes Purpose and function of interaction goals Configuration of interaction goals User Interface Best practices for UI design Best practices for design of the Composite Configuration of Express Actions Configuration of Express History entries Management Difference between dialog methods Configuration of dialog scripts Dialog best practices Coaching tip best practices Function and use of the Configuration Tools Customer Service Reports 3