Mbile Usability Testing Ntes: http://gettyimages.cm Participant Nte taker: Marlie Date April 9 th 6 Device: iphne 6 Participant: #, Directr f Sales, Elizabeth Web Site: www.gettyimages.cm Purpse The purpse f this test is t learn hw well a representative sample f users can interpret and use Getty Images website n a Mbile Device. Areas f the site that will be evaluated fr perfrmance and verall user satisfactin include the: architecture, navigatin, terminlgy, and its ability t meet expectatins. Intrductry Questins & Tasks Outside f placing phne calls, what d yu typically use yur mbile device fr? Fr everything! Phne Calls, E-Mails, Internet, FaceTime, I d a lt f Scial Media t s my Twitter, Pinterest, FB and all accunts are n there. I use the apps fr mst f them. I lve my phne. Have yu heard f GettyImages.cm? X Yes if s, tell me what yu knw abut them: They are a Seattle Based Cmpany t. They have stck phtgraphy and I think they als have ther cncierge type services fr their clients. Have yu been t gettyimages.cm website n a traditinal PC? N I have nt. I have never needed t g. Pull up gettyimages.cm n the mbile device Ask: Just frm lking at this site, what kinds f infrmatin d yu think yu culd get frm this site? Please be specific. Image Search Entertainment News Prduct Infrmatin
Scenaris Scenari Finding Specific Images Yu wrk fr an nline publicatin that is cvering a new hrse ranch that has cme int the area. Yur bss wuld like yu t find an image f a smiling hrse fr the stry. Hw wuld yu g abut lcating this infrmatin n the GI mbile site? Did yu find what yu needed? Are yu cnfident yu can use the image? Pathway(s) Success Ntes/Observatins Start at the Search Bar Search fr Smiling Hrse Fund an image at the tp f search results Clicked n the image and lked at the image page and infrmatin Nt cmpleted Cmpleted with difficulty r help Easily cmpleted I just clicked n the search and lked fr a smiling hrse. There are a lt f ptins here. Gd nes t. Q: Are yu certain that yu can use this image fr yur campaign? I think s. I dn t knw t much abut image licensing but it lks like this ne can be used fr any use s I think it wuld wrk. If I was a client that surced images a lt I wuld knw
Scenari Becme a client f Getty Images Yu want t becme a client f Getty Images s that yu can purchase images and stre a library f yur saved image searches. Where wuld yu get this infrmatin abut membership services? Hw wuld yu sign up? Pathway(s) Success Ntes/Observatins Clicked n the menu hamburger at the tp f the page Went t Sign- In/Register Clicked n Register Nt cmpleted Cmpleted with difficulty r help Easily cmpleted I just went t the user menu which is n mst sites I use and saw the Sign In/ Register. Then it takes yu t the register page and it says it is a free accunt, s I wuld just sign up there. It seems like that wuld give me everything I need fr just a basic accunt.
Scenari 3 Self-Directed Activity Nw, we d like t hear abut hw else yu think yu might use this site. Please identify an item that yu wuld be interested in finding n this site. Please state yur questin and then search fr the answer. Let me knw when yu ve fund the infrmatin. Participant s questin: Once I created an accunt I wuld want t knw hw t images t my library f saved searches. Pathway(s) Went t Image Search Bar Searched fr watermelns Scrlled arund n the image page Landed back and lked at sharing icns Success (Circle ) Nt cmpleted Cmpleted with difficulty r help Easily cmpleted Ntes/Observatins It lks like yu can share images. I see there is a cmp and add t bard ptins, bth f which I am nt sure what they are. Lks at each chice by clicking n them Okay. It seems like cmping is dwnlading the image and then yu can create yur wn bard f images. I think that is like a saved search, s I wuld use the bard buttn.
Exit Questins/User Impressins What is yur verall impressin t gettyimages.cm Mbile Site? It appears t be a nice site with up t date cntent and it was easy t navigate. D yu feel this has mre r less cntent than a full site? I have nt been t the full site, s I am unsure. I wuld think the full site might have mre ptins that what is shwn. When wuld yu need t g t the full site? T get mre infrmatin n Prducts. Wuld yu use the mbile site? Sure. It wuld be gd t make a pht bard. Maybe I culd save it and put it n ne f my scial media sites. D yu have any ther final cmments r questins? I heard that Getty Images is a gd cmpany. It seems like they made a gd website t.