Online Media Kit 2017

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1 Online Media Kit 2017 Banner advertising Newsletter Standalone newsletter Catalogue service Videos

bm-online.de 2 News Products and Tests Practice and colleagues Tips Inspiration Sets standards for the whole sector. BM-Online is aimed at professionals working in wood, plastic and light metal processing within the fields of interior design, furniture manufacturing and the component industry, window and door manufacturing, assembly, sales and retailers. BM-Online offers an exciting mix of daily news, knowledge, inspiration, impulses and practice, alongside expert tips from professional colleagues. Extensive product and professional article search, exclusive market overviews and downloads, trade fair and exhibition dates, jobs & opportunities, catalogue service and sweepstakes all round off the unique information and services. BM-Online offers 40.000 Unique User per month. Content

bm-online.de 3 A variety of information and communication opportunities daily news market overviews banner advertising products and tests downloads videos practice and colleagues tips trade fair dates microsites inspiration catalogue service BM newsletter more than 36,000 specialist articles since 1998 jobs and opportunities standalone newsletter Content

Monthly metrics 4 Monthly metrics 2016 Page Impressions: 197.000 Visits: 49.000 Unique User: 40.000 source: Google Analytics Monthly metrics

Banner advertising 5 Leaderboard Dimensions: 728 x 90 pixel File Size: max. 80 KB Price: 750 Large Leaderboard Dimensions: 970 x 90 pixels File Size: max. 80 KB Price: 850 Hockeystick I Dimensions: 970 x 90 + 120 x 600 / 728 x 90 + 160 x 600 pixels File Size: max. 80 KB Price: 1,300 With link to your website. Placement in rotation. Banner advertising

Banner advertising 6 Hockeystick II Dimensions: 728 x 90 + 160 x 600 pixels File Size: max. 80 KB Price: 1,300 Skyscraper Dimensions: 120 x 600 pixels File Size: max. 80 KB Price: 750 Wide Skyscraper Dimensions: 160 x 600 pixels File Size: max. 80 KB Price: 790 With link to your website. Placement in rotation. Banner advertising

Banner advertising 7 Price for 4 weeks incl. link to your website, placement in rotation. Video 1 Video 2 Data delivery: 7 days before start of campaign by e-mail to auftragsmanagement@konradin.de Format: GIF, JPG, HTML 5, tracking code and redirect are permitted. File size: max. 80 KB. Video: Format FLV, MPEG 4 Medium Rectangle Dimensions: 250 x 250 pixels File Size: max. 80 KB Price: 750 Video Ad Dimensions: 300 x 250 pixels File format: MPEG 4, FLV Price: 950 Microsite, online surveys, contests, further formats on request. With link to your website. Placement in rotation. Banner advertising

Newsletter 8 4. BM Newsletter The editorial department creates once a week an online newsletter which is sent out to more than 11.000 interested specialists. Through this you reach your target group easily and quickly. announce your best kept secret before an important trade fair point out new products or events spotlight your company or your services 3. Advertising format/ Newsletter Dimensions Price in 1. Sponsored Link picture: 305 x 60 pixels ( JPG, min. 72 dpi) text: max. 350 characters incl. spaces 790,- 1. 2. Sponsored Link XXL picture: 315 x 155 pixel, JPG (min. 72 dpi) text: max. 350 characters incl. spaces 890,- 2. 3. Fullbanner / Fullbanner wide A. Fullbanner 468 x 60 Pixel 690,- GIF, JPG not animated B. Fullbanner wide 590 x 100 Pixel GIF, JPG not animated 790,- 4. Skyscraper 120 x 600 Pixel GIF, JPG not animated 790,- All advertising formats with link to your website. Data delivery 7 days before publication. Newsletter

Newsletter 9 BM Newsletter weekly published Planned publication dates 2017 January 11.01.2017* 18.01.2017 February 01.02.2017 08.02.2017 March 01.03.2017 08.03.2017 April 05.04.2017 12.04.2017 May 03.05.2017 10.05.2017* June 07.06.2017 14.06.2017 July 05.07.2017 12.07.2017 August 02.08.2017 09.08.2017 September 06.09.2017 13.09.2017 October 04.10.2017 11.10.2017 November 02.11.2017 08.11.2017 December 06.12.2017 13.12.2017 25.01.2017 15.02.2017 22.02.2017 15.03.2017 22.03.2017 29.03.2017 19.04.2017 26.04.2017 16.05.2017* 31.05.2017 21.06.2017 28.06.2017 19.07.2017 26.07.2017 16.08.2017 23.08.2017 30.08.2017 20.09.2017 27.09.2017 18.10.2017 25.10.2017 15.11.2017 22.11.2017 29.11.2017 20.12.2017 * Special Newsletter BAU (11.01.), interzum (10.05.), LIGNA (16.05.) Newsletter

Standalone Newsletter 10 Standalone Newsletter Individually bookable special-themed newsletter This Newsletter guarantees you as single cooperation partner the greatest possible exclusiveness for your message. The layout corresponds to the corporate design of the BM-Newsletter. You select text, pictures and graphics in coordination with the editorial department. Circulation: 11.000 recipients, Price: 3,900 Standalone Newsletter

Catalogue service 11 Basic: Catalogue service Online / service/katalogservice Offer your catalogue on bm-online.de. Interested specialists can order, download or read online your catalogue free of charge. You get the data of interested parties and all received printcatalogue orders. Your advantages: direct response address generation of potential customers accessing new customer groups little effort great effect bookable and updatable at any time Just send us your catalogue in PDF format Text: title, subtitle max. 60 characters, description max. 180 characters ONLINE 6 months online: 590 12 months online: 890 40,000 Unique User per month = 40,000 Contact opportunities! (Traffic, monthly. Ø values, source: google analytics) Catalogue service

Catalogue service 12 Premium: BM Catalogue Service Online + Print Use our crossmedia offer! Place your catalogue online and additionally in the print editions of BM. You will reach additional 58,000 readers per month and thus create a high attention and range. Catalogue service - Price overview 40.000 Unique User/month + 58.000 Readers/issue = 98.000 Contact opportunities! Premium PLUS: BM Catalogue Service Online + Print + Newsletter You can compliment our crossmedia opportunity of print + online with a text/image advertisement entry within the BM Newsletter. You will reach additional 11,000 Newsletter subscribers. With Premium PLUS you achieve the highest target audience attention for your catalogue. 40.000 Unique User/month + 58.000 Readers/issue + 11.000 Newsletter subscribers = 109.000 Contact opportunities! Catalogue service

Videos 13 Your video additionally to the editorial article If BM reports about your company, the specialists find the article not only in the magazine but also on bm-online.de in the extensive magazine archive. For maximum impact you can complete the editorial online-article with a video about your company or your product. Whenever your article is shown and opened online, your video appears on a prominent position. Your advantages: you get more attention for your company interested parties get important additional information beneath current articles you can complete older articles with a matching video, too. Placement: File format: Initial screen: your video on a prominent position directly at the article MPEG4, FLV JPG 300 x 175 pixels Price: 1 year = 650 2 years = 850 Videos

14 In house Advertising Manager Claudia Weygang phone +49 711 7594-410 claudia.weygang@konradin.de Account Manager Simone Felk phone +49 711 7594-409 simone.felk@konradin.de Melanie Turzer phone +49 711 7594-357 melanie.turzer@konradin.de Order management Henrike Henke phone +49 711 7594-317 henrike.henke@konradin.de Contacts Local contacts Switzerland/Italy/ France/Benelux Frank Stoll/Carla Stahel IFF media ag Technoparkstraße 3 8406 Winterthur phone +41 52 63308-84 /87 f.stoll@iff-media.ch c.stahel@iff-media.ch Great Britain Jens Smith Partnership The Court Long Sutton Hook, Hampshire RG 29 1TA phone +44 1256 862589 media@jens.demon.co.uk Further representatives on request Editorial department Editor-in-Chief Christian Närdemann phone +49 711 7594 264 christian.naerdemann@konradin.de Editor Regina Adamczak phone +49 711 7594 430 regina.adamczak@konradin.de Heinz Fink phone +49 711 7594 259 heinz.fink@konradin.de Marc Hildebrand phone +49 711 7594-430 marc.hildebrand@konradin.de Stefan Kirchner phone +49 711 7594 521 stefan.kirchner@konradin.de Natalie Ruppricht phone +49 711 7594 361 natalie.ruppricht@konradin.de Konradin-Verlag Robert Kohlhammer GmbH Ernst-Mey-Straße 8 70771 Leinfelden-Echterdingen Germany www.konradin.de