EMC CAPTIVA Capture-enable Your Mobile Applications with Ease Raul Gabriel Senior Product Marketing Manager Nathan Verrilli Senior Systems Engineer June 17, 2014 1
Agenda 1 Mobile Capture Challenges 2 Key Business Drivers 3 Mobile Capture Use Cases 4 EMC Captiva Mobile SDK & Demonstration 5 Q & A, Wrap-Up 2
Mobile Capture Challenges 1. Poor Recognition of Mobile-captured Images 2. High Transmission Times 3. Lack of Mobile-app Embedded Capture Services 3
Mobile Device Application Strategy Key Business Drivers Contact information for all relevant parties for Customer s both Competitive Enhanced the customer environment Parity/Services Brand Exposure and EMC details Differentiation Customer Service/ Customer Experience Increased Operational Efficiency Perception/ Relevancy Reliable Compliance Enhanced Brand Exposure 4
Mobile Device Application Strategy Key Business Drivers Contact information for all relevant parties for Customer s both Competitive Enhanced the customer environment Parity/Services Brand Exposure and EMC details Differentiation Customer Service/ Customer Experience Increased Operational Efficiency Enhanced Brand Exposure Reliable Compliance Competitive Parity/Services Differentiation 5
Mobile Device Application Strategy Key Business Drivers Contact information for all relevant parties for Customer s both Competitive Enhanced the customer environment Parity/Services Brand Exposure and EMC details Differentiation Enhanced Brand Exposure Increased Operational Efficiency Competitive Parity/Services Differentiation Reliable Compliance Customer Service/ Customer Experience 6
Mobile Device Application Strategy Key Business Drivers Contact information for all relevant parties for Customer s both Enhanced Enhanced the customer environment Brand Brand Exposure and EMC details Exposure Competitive Parity/Services Differentiation Increased Operational Efficiency Customer Service/ Customer Experience Reliable Compliance Perception/ Relevancy 7
Mobile Device Application Strategy Key Business Drivers Contact information for all relevant parties Enhanced for Customer s both Competitive the Brand customer environment Parity/Services Exposure and EMC details Differentiation Customer Service/ Customer Experience Increased Operational Efficiency Perception/ Relevancy Reliable Compliance Operational Efficiency 8
From Problem To Solution Mobile Capture Use Cases 9
Check Deposits Enabling Mobile Check Deposits Creates Satisfied Banking Customers Business Case Results Enable easy mobile check deposit and check image capture with mobile devices for seamless bank account processing 10
Check Deposits Enabling Mobile Check Deposits Creates Satisfied Banking Customers Business Case Results Eliminates the need to use ATM machines or make the trip to a local bank branch to make deposits Secured check images seamlessly delivered directly to open-ended backend system of choice for quick processing Improved customer service by enabling customers to deposit checks with high-level of confidence 11
Loan Origination Streamlining Loan Origination Processing Delivers System Efficiencies Business Case Results Enable easy loan origination application with ability to capture pertinent data and submit information in support of financial loan request 12
Loan Origination Streamlining Loan Origination Processing Delivers System Efficiencies Business Case Results Eliminates the need to scan, email, fax and submit supporting documentation in support of financial loan request Easy way of submitting proof of identification, proof of income, etc. via the mobile device for faster loan request processing Instant capture, image clean-up and submission of documents to the backend system or file folder of choice to facilitate quick processing of financial loan requests 13
Introducing EMC CAPTIVA MOBILE SDK 14
EMC Captiva Mobile SDK Agility Make it easier and faster for our customers to deploy mobile applications that include capture Intelligence Ability to classify and extract data from mobile-captured images Foundational Architecture designed for additional high-value functionality to be added in future releases that also minimizes effort for customers to upgrade in the future 15
How Does It Affect Process Easily embed on-device image capture, clean-up, and batch submission functions into mobile applications with integration to file shares, ECM repositories, and other backend systems EMC CAPTIVA MOBILE SDK 16
Introducing Captiva Mobile SDK Images Optimized For Transmission Customer Web Servers Seamless integration to: File Shares ECM Repositories Other backend systems Check Deposit Loan Origination Invoice Processing On-Device Capture Enablement EMC CAPTIVA MOBILE SDK 17
On-Device Capture-Enabled On-device native APIs for post capture image filtering Adaptive binary conversion Perspective correction Automatic cropping and many more On-device native APIs for export to PNG, JPEG, and TIFF Binary Grayscale Color EMC CAPTIVA MOBILE SDK 18
On-Device Capture-Enabled Key Benefits Provides the ability to integrate mobile capture application with open-ended backend system of choice Provides high quality images for high confidence processing of information Utilize standard APIs regardless of mobile device and/or operating system EMC CAPTIVA MOBILE SDK 19
On-Device APIs APIs for Mobile Image Capture UI: Light Sensor Autofocus and White Balance Accelerometer & Gyroscope APIs for Client-side Image Enhancement: Binarization & Cropping Perspective/Skew/Rotation Correction Gray-scale & Resizing EMC CAPTIVA MOBILE SDK 20
On-Device APIs Key Benefits Allow easy capture of images for further backend processing Provides high quality images for high confidence processing of information Provides the ability to optimize captured images for efficient transmission EMC CAPTIVA MOBILE SDK 21
Demonstration EMC CAPTIVA MOBILE SDK 22
Demonstration Overview The recorded demonstration illustrates a sample consumer banking application The mobile application shows one way of handling prompts and data entry The sample mobile application shown utilizes the image capture and enhancement capabilities of the SDK EMC CAPTIVA MOBILE SDK 23
Backend Integration Overview Submitted images can then be sent to file shares, ECM, or any backend system of choice Feed submitted images to business workflow applications Send straight to archive systems Open-ended backend systems integration EMC CAPTIVA MOBILE SDK 24
So why even bother with this EMC Captiva Mobile SDK release? 25
Function Benefit Pre-Mobile SDK New Mobile SDK Native mobile app capture enablement Improved user experience by capture enabling mobile app No Yes On-device image capture Improved user experience/ease of use - ability to capture image directly from mobile app No User could use camera phone capability and then email unenhanced image Yes On-device image enhancement Improved image quality to reduce image size before transmission. Ensure best image quality to eliminate image processing errors and resending of images None any image enhancement would need to be done on the server-side Yes Better Mobile Capture 26
Function Benefit Pre-Mobile SDK New Mobile SDK Mobile image recognition High recognition/accuracy of mobile images - Image filters fine tuned specifically to ensure high recognition and accuracy of mobile images (i.e. checks) No current filters are not set up to provide high recognition/accuracy of mobile ingested images Yes Image submission Ability to submit an image or groups of images directly from mobile app No User could only submit an image via email. They would have no idea if image was received successfully or not Yes Better Mobile Capture 27
Mobile Device Requirements Brand Model Apple iphone 4S, 5 ipad 4, mini Android Samsung Galaxy S3, S4 Samsung Note 10.1 HTC One Nexus 7 Tablet 28
Mobile SDK Packaging Guidelines EMC Captiva Mobile SDK Mobile SDK dev licenses (Qty 1) for ios and Android On-device APIs for Capture Enablement and Image Cleanup SDK Run time tiered license per device Four (4) runtime tiers Tier 1: 0 10,000 devices Tier 2: 10,001 40,000 devices Tier 3: 40,001 100,000 devices Tier 4: 100,001 + devices Evaluation copies of the EMC Captiva Mobile SDK has embedded watermarks Copyright protection feature of the SDK Will disappear once proper licenses are obtained and utilized 29
Questions & Answers To type a question via WebEx, click on the Q&A tab Please select Ask: All Panelists to ensure your questions reach us. Thank you! 30
The Big Picture: End-to-End EMC CAPTIVA MOBILE SDK Improve ROI Reduce Preparation Time & Cost Reduce Manual Scan & Capture Streamline Image Capture Accelerate Routing & Processing Increase Productivity 31
Additional Resources / Next Steps On Emc.com Emc.com/captivamobilesdk On Captiva ECN Emc.com/captiva-ecn On email ptsales@emc.com On Social Media FB: https://www.facebook.com/emccaptiva Twitter: https://twitter.com/emccaptiva 32
Thank You 33