FRANCE MOBILE PHONE SERVICES 2003

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FRANCE MOBILE PHONE SERVICES 2003 SIC: 4812 NAICS: 513322 Publication: May 2003 Snapshots International Ltd. All Rights Reserved. No part of this publication may be reproduced, stored in a retrievable system or transmitted in any form by any means, electronic, mechanical, photocopying, recording, or otherwise, without the prior permission of the publisher, Snapshots International Ltd. Snapshots International Ltd Page 1 Publication Date: May 2003

TABLE OF CONTENTS France Mobile Phone Services 2003 Executive Summary Executive Summary p3 Category Definitions Category Definitions p4 Market Size Market Size by Value (1998-2002) p5 Market Size by Volume (1998-2002) p6 Market Segmentation Market Segmentation by Volume p7 Market Shares Market Shares by Volume p8 Distribution Distribution Channels by Value p9 Market Forecast Market Forecast by Value (2002-2007) p10 Market Forecast by Volume (2002-2007) p11 Socio-Economic Data Socio-Economic Data for France p12 Further Sources Sources for Further Research p13 Snapshots International Ltd Page 2 Publication Date: May 2003

EXECUTIVE SUMMARY France Mobile Phone Services 2003 Market Size French mobile phone service revenues increased by 4.2% in 2002. Total revenue for 2002 was m 10,531.9. The number of French mobile phone service subscribers increased by 4.3% in 2002. Total number of subscribers for 2002 was 38,592.5 (000). Market Segmentation Market Shares Distribution Market Forecast Post-paid services, representing 55.7% of the market by volume, constituted the largest segment of the French mobile phone services market in 2002. In 2002, the largest French mobile phone service company was Orange, with a 50.0% share of the market by volume. Specialist /Direct Sales were the largest channel of distribution in the French mobile phone service market in 2002, with 55.0% of the market by value. In 2007, French mobile phone service revenue is forecast to reach m 13,065.8, representing a CAGR of 4.4% since 2002. In 2007, the number of French mobile phone service subscribers is forecast to reach 48,569.5 (000), representing a CAGR of 4.7% since 2002. Snapshots International Ltd Page 3 Publication Date: May 2003

CATEGORY DEFINITIONS France Mobile Phone Services 2003 Mobile Phone Services Subscribers Post-paid Pre-paid Specialist/ Direct Sales The mobile phone services market covers line rental, domestic calls, on-net calls, call termination, off-net mobile to mobile calls, international roaming, 'SMS' and international calls. Market value covers revenues; market volume covers number of subscribers. Customers of both post-paid and pre-paid mobile phone services. Post-paid mobile phone services are those purchased on contract, and billed monthly. Pre-paid mobile phone services are pay-as-you-go (PAYG) services, where the customer purchases airtime minutes as required. Consist of retailers specialising in mobile phone services and handsets, and direct sales by mobile phone service providers. Snapshots International Ltd Page 4 Publication Date: May 2003

MARKET SIZE BY VALUE (1998-2002) French mobile phone service revenues increased by 4.2% in 2002. Total revenue for 2002 was m 10,531.9. Compound annual growth rate for the period 1998-2002 was 33.1%. The strongest growth was in 1999, with a rate of 81.0%. m French Mobile Phone Services Value 1998-2003e (m ) % Grow th m % Growth 12,000.0 10,000.0 8,000.0 6,000.0 4,000.0 2,000.0 0.0 1998 1999 2000 2001 2002 2003e 90.0% 80.0% 70.0% 60.0% 50.0% 40.0% 30.0% 20.0% 10.0% 0.0% Table 1: French Mobile Phone Services Value 1998-2003e (m ) Year m % Growth m $ 1998 3,355.6 2,994.8 1999 6,073.6 81.0% 5,693.1 2000 8,108.3 33.5% 8,775.0 2001 10,111.5 24.7% 11,289.7 2002 10,531.9 4.2% 11,264.2 2003e 10,998.6 4.4% 10,954.0 CAGR [1998-2002] 33.1% Snapshots International Ltd Page 5 Publication Date: May 2003

MARKET SIZE BY VOLUME (1998-2002) The number of French mobile phone service subscribers increased by 4.3% in 2002. Total number of subscribers for 2002 was 38,592.5 (000). Compound annual growth rate for the period 1998-2002 was 36.2%. The strongest growth was in 1999, with a rate of 83.9%. French Mobile Phone Services Volume 1998-2003e ((000) subscribers) (000) subscribers (000) subscribers % Growth % Growth 45,000.0 40,000.0 35,000.0 30,000.0 25,000.0 20,000.0 15,000.0 10,000.0 5,000.0 0.0 1998 1999 2000 2001 2002 2003e 90.0% 80.0% 70.0% 60.0% 50.0% 40.0% 30.0% 20.0% 10.0% 0.0% Table 2: French Mobile Phone Services Volume 1998-2003e ((000) subscribers) Year (000) subscribers % Growth 1998 11,200.0 1999 20,600.0 83.9% 2000 29,670.0 44.0% 2001 37,000.0 24.7% 2002 38,592.5 4.3% 2003e 40,302.7 4.4% CAGR [1998-2002] 36.2% Snapshots International Ltd Page 6 Publication Date: May 2003

MARKET SEGMENTATION BY VOLUME Post-paid services, representing 55.7% of the market by volume, constituted the largest segment of the French mobile phone services market in 2002. French Mobile Phone Services Segmentation 2002 (Volume: %) Pre-paid 44.3% Post-paid 55.7% Table 3: French Mobile Phone Services Segmentation 2002 (Volume: %) Segment % Share Post-paid 55.7% Pre-paid 44.3% Total 100% Snapshots International Ltd Page 7 Publication Date: May 2003

MARKET SHARES BY VOLUME France Mobile Phone Services 2003 In 2002, the largest French mobile phone service company was Orange, with a 50.0% share of the market by volume. The two main players were Orange, and Cegetel/SFR. They accounted for 85.0% of the market by volume. French Mobile Phone Services Market Shares 2002 (Volume: %) Bouygues 15.0% Cegetel/SFR 35.0% Orange 50.0% Table 4: French Mobile Phone Services Market Shares 2002 (Volume: %) Company % Share Orange 50.0% Cegetel/SFR 35.0% Bouygues 15.0% Total 100% Key Websites: Orange (http://www.francetelecom.fr) Cegetel/SFR (http://www.groupecegetel.fr) Bouygues (http://www.bouygues.fr) Snapshots International Ltd Page 8 Publication Date: May 2003

DISTRIBUTION CHANNELS BY VALUE Specialist /Direct Sales were the largest channel of distribution in the French mobile phone service market in 2002, with 55.0% of the market by value. Supermarkets and Hypermarkets were the second largest channel, with 45.0%. French Mobile Phone Services Distribution Channels 2002 (Value: %) Supermarkets and Hypermarkets 45.0% Specialist / Direct Sales 55.0% Table 5: French Mobile Phone Services Distribution Channels 2002 (Value: %) Distribution Channel % Share Specialist /Direct Sales 55.0% Supermarkets and Hypermarkets 45.0% Total 100% Snapshots International Ltd Page 9 Publication Date: May 2003

MARKET FORECAST BY VALUE (2002-2007) In 2007, French mobile phone service revenue is forecast to reach m 13,065.8, representing a CAGR of 4.4% since 2002. French Mobile Phone Services Value Forecast 2002-2007 (m ) m m % Growth % Growth 14,000.0 12,000.0 10,000.0 8,000.0 6,000.0 4,000.0 2,000.0 0.0 2002 2003 2004 2005 2006 2007 4.8% 4.7% 4.6% 4.5% 4.4% 4.3% 4.2% 4.1% 4.0% 3.9% 3.8% 3.7% Table 6: French Mobile Phone Services Value Forecast 2002-2007 (m ) Year m % Growth 2002 10,531.9 2003 10,998.6 4.4% 2004 11,515.5 4.7% 2005 12,033.7 4.5% 2006 12,551.2 4.3% 2007 13,065.8 4.1% CAGR [2002-2007] 4.4% Snapshots International Ltd Page 10 Publication Date: May 2003

MARKET FORECAST BY VOLUME (2002-2007) In 2007, the number of French mobile phone service subscribers is forecast to reach 48,569.5 (000), representing a CAGR of 4.7% since 2002. French Mobile Phone Services Volume Forecast 2002-2007 ((000) subscribers) (000) subscribers (000) subscribers % Growth % Growth 60,000.0 50,000.0 40,000.0 30,000.0 20,000.0 10,000.0 0.0 2002 2003 2004 2005 2006 2007 5.0% 4.9% 4.8% 4.7% 4.6% 4.5% 4.4% 4.3% 4.2% 4.1% Table 7: French Mobile Phone Services Volume Forecast 2002-2007 ((000) subscribers) Year (000) subscribers % Growth 2002 38,592.5 2003 40,302.7 4.4% 2004 42,196.9 4.7% 2005 44,264.6 4.9% 2006 46,300.7 4.6% 2007 48,569.5 4.9% CAGR [2002-2007] 4.7% Snapshots International Ltd Page 11 Publication Date: May 2003

SOCIO-ECONOMIC DATA FOR FRANCE Table 8: France Size of Population 1998-2002 (Pop m) Year Pop m Growth % 1998 58.7 1999 59.0 0.5% 2000 59.4 0.7% 2001 59.7 0.5% 2002 59.9 0.3% Table 9: France Nominal GDP, at current market prices 1998-2002 (US$ bn) Year US$ bn Growth % 1998 1463.0 1999 1445.0-1.2% 2000 1310.0-9.3% 2001 1312.0 0.2% 2002 1426.0 8.7% Table 10: France Consumer Price Index (% change) 1998-2002 Year Rate % 1998 0.6 1999 0.5 2000 1.7 2001 1.6 2002 1.9 Table 11: France Consumer Price Index (% change) 1998-2002 Year Euro per US$ 1998 0.8925 1999 0.9374 2000 1.0822 2001 1.1165 2002 1.0571 Source: Economist Intelligence Unit Snapshots International Ltd Page 12 Publication Date: May 2003

SOURCES FOR FURTHER RESEARCH Trade Associations Association des Fournisseur d'acces Tour Kupka B 92906 Paris la DefenceCedex 96 Web: http://www.afa-france.com Autorite de Regulation des Telecommunications 7, Square Max Hymans-75730 Paris cedex 15 Web: http://www.art-telecom.fr Groupement des Industries de Telecommunications et d'electronique Professionnelle 11-17, rue 75783 Paris cedex 16 France Web: http://www.gitep.fr Related Snapshots Series reports available from Snapshots International: Report: SIC Code: French PC & Console Games 7372 French Palm-Tops 3571 French Internet Service Providers 7379 French Fixed Telephone Services 4813 French Laptop PCs 3571 French PCs 3571 French Servers 3571 French PC Peripherals 3577 French Software 7372 This report is part of the Western Europe Series; other Complete Market Research Series available from Snapshots International are: UK Series Eastern Europe Series North America Series Latin America Series Asia Pacific Series Still can't find what you want? For the latest list of all our reports, or for a tailored ad-hoc solution, please contact: Snapshots International 5 Dryden Street London WC2E 9NB United Kingdom Tel: +44 (0) 20 7 829 8408 Fax: +44 (0) 20 7 829 8410 Email: helpdesk@snapdata.com Web: http:// Snapshots International Ltd takes all reasonable care to ensure the accuracy of data collected. Please note that the data we provide is based on information gathered in good faith from both secondary (published) and primary industry sources, whose accuracy cannot always be guaranteed. As such, Snapshots International Ltd can accept no liability for any loss, damage or injury, which may arise from the use of Snapshots reports. Snapshots International Ltd Page 13 Publication Date: May 2003