Service Provider Plans. Dean Bubley Disruptive Analysis

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Transcription:

Service Provider Plans Dean Bubley Disruptive Analysis

Main WebRTC strategies for SPs? Strengthen enterprise & verticals Extend onnet services & IMS / SS7 Faster/ cheaper Telco-OTT apps Enhance developer platform Sell packaged WebRTC services to subscriber Also: Content / IPTV / CDN invest / incubate / acquire Improve own CRM & systems M2M, devices etc November 2014 Copyright Disruptive Analysis Ltd 2014

Policy & innovation..vs. politics In-house apps & content Strategy Distance Tensions Devices Legal Tensions Radio network Telco execs & central labs Marketing / Product Core network IT November 2014 Tensions Copyright Disruptive Analysis Ltd 2014

Telcos: WebRTC deployments / interest Telefonica NTT Telenor Interoute One Bridge FinNet TV-based videoconferencing w/ptnr TellyBean Sprint MessagePlus RCS uses WebRTC inside ios app KDDI Provide Chatwork collaboration tool on OTT basis Telstra Giving away Chromecasts & onboarding video Comcast ( 15) Many others Standards, pilots, prototypes eg PT, DT, AT&T, TI, CU, Orange, SKT November 2014 Copyright Disruptive Analysis Ltd 2014

John Riordan OnSIP Speakers Dean Manzoori Masergy

SERVICE PROVIDER PLANS OnSIP John Riordan WebRTC Conference and Expo San Jose 2014

INSTAPHONE - HTML5 WEB BROWSER PHONE Office phone anywhere access to browser is available Interoperation with Public Switch Telephone Network Interoperation with existing office phone system

INSTAPHONE FOR SALESFORCE Caller context displayed Integrated with Salesforce No plug-ins Answers video calls Answers PSTN calls

INSTACALL ADD WEB CALLING TO SITES

SIP.JS A JAVASCRIPT SIP LIBRARY FOR WEBRTC

CUSTOM DEVELOPMENT SIP over WebSocket Secure (WSS) Open Source sipjs.com github.com/onsip/sip.js Browser & Node.js Support Chrome, Firefox, Opera, Node.js Supported by OnSIP Other libraries: sipml5, jssip Standards Compliant Interoperability Asterisk, FreeSWITCH, OverSIP, Kamailio

CLOSING Thank You email/sip: john@onsip.com

Unified Communications as a Service Dean Manzoori Masergy Communications, Inc.

Disruptive and Innovative Solutions

Unified Communications as a Service (UCaaS) Instant Messaging Presence Telephony Unified Messaging Mobility Business Apps Business agility hinges on connecting information, people and resources. Whenever. Wherever. Collaboration WebRTC Conferencing Video

Extensible functionality Scalable Enterprise UCaaS Web Web Collaboration Mobility Video Presence Telephony RTC Conferencing Instant Messaging Unified Messaging Midmarket Multi-Location Enterprise Scalable in size A Full Stack of Customized Cloud Communications Services Enterprise Class UC Call Center UCaaS Analyst Call Recording Communications Enabled Business Process (APIs) Intelligent SIP Trunking Hybrid Solutions

Intelligent SIP Trunking Transform legacy voice systems into feature-rich UC without eliminating PBX equipment Globally-available cloud-based trunks connect legacy voice hardware to our Hosted UC service Optimizes business communications for today and future-proofs for tomorrow Lowers overall TCO for business communications

UCaaS Delivery Model

Masergy Communicator Voice & Video Presence Instant Message Desktop Sharing File Sharing

UC Experience limited to Inside Enterprise Enterprise Branch Office Client / Partner / Consultant ~40-50% Headquarters ~50-60% Consumer Typical Business Calling Patterns 50-60% of calls are Off-net calls

WebRTC Extends UC Outside the Enterprise Enterprise HD Voice HD Video Messaging Presence Content Headquarters Branch Office Web HD Voice, HD Video, Messaging, Presence, Content Client / Partner / Consultant Consumer Integrated with Unified Communications solution Improved Experience with Off-net Calls Disruptive to traditional over the top services

Ubiquitous Video Conference Bridge Virtual Meeting Rooms Accessible from any device, anywhere SIP Phones (H.264, G.722) Browser - WebRTC (VP8, OPUS) Mobile Devices PSTN - Voice Only Content Sharing

WebRTC Click to Connect Service Call Me Now Widget connects to WRS using WebRTC WRS Interworks SIP/WebSockets -> SIP/TCP WRS Transcodes OPUS -> G.722/G711 & VP8->H.264

Several Ways to Reach Me Dean Manzoori VP of Product Management - UCaaS dean.manzoori@masergy.com +1.310.360.2040 http://www.masergy.com/webrtc/dean.manzoori All Identities Reach the Same UC Profile www.masergy.com