Deliver superior UC experience to your customers with HP Tracy Hickox, Director, HPN Channels AMS Manfred Arndt, Chief Technologist - UC & Mobility April 28 th, 2014.
Governance Security Network Communities Today s User Productivity Landscape Disconnected work and consumer experiences Traditional IT Supply End-User Demand Data Internet Apps Applications Telephony & Video PSTN VPN 3G / 4G Consumer Cloud Services New systems of Engagement 2
Governance Security Tomorrow s User Productivity Landscape Ubiquitous experience regardless of situation Service Oriented Enabled End-User Data Applications Connectivity Services Enterprise Apps Enterprise IT Services Consumer Apps Consumer IT Services 3G / 4G Communities 3G / 4G 3
The New Style of Enterprise Communications Cloud Security Big Data Mobility Unified Communications UCaaS Network Infrastructure CEBP 4 Copyright 2014 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.
Transform the network into a revenue generating engine Introducing HP Location Aware SDN Wi-Fi positioning system Empowers businesses to make decisions based on accurate indoor location (2 meter) Enables advertising, indoor navigation, asset tracking & monitoring for safety Simplifies and runs on HP SDN controller Up to 60% more precision Requires No additional hardware 1,2 Based on HP internal calculations 5 Copyright 2014 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.
Quality of user experience is only as good as the quality of the network Copyright 2014 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.
Analysts Agree Video and IP telephony continue to stress existing networks, putting pressure on companies to upgrade aging equipment 1 #1 SDN reason for implementing Lync Voice, among both Enterprises and SMBs, was that Lync Enterprise Voice s total cost of ownership (TCO) is lower than PBX based solutions. 2 Beyond bandwidth, the real challenge for enterprises will be to add intelligence into their network to be able to handle traffic flows and complex application and quality-of-service (QoS) requirements. 3 1 IDC Canadian Networking Equipment 2013 2017 Forecast, May 2013 2 T3i Group: Impact of Microsoft Lync on the Enterprise Voice Market 2013 July 2013 3 IDC Worldwide Enterprise Network Infrastructure 2013-2017 Forecast 7 Copyright 2014 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.
Create new opportunities with HP UC solutions
HP UC&C Comprehensive Portfolio HP Client Endpoints Lync-qualified Devices HP/Microsoft Frontline Partnership HP in Context Analytics Video Conferencing Polycom HP Management Tools IT Performance Suite IAP - Integrated Archive Platform HP Storage and Servers HP Converged Systems HP Reference Architectures HP Flex-Bundles HP Networking Lync-qualified Infrastructure HP FlexNetwork Survivable Branch, SDN-enabled HP Phones Partner Portfolio of Services HP Records Manager Data Protector IMC - UC Health Manager IMC Intelligent Management Center for Networks Business Value Workshops Network Assessments Lync Design & Deployment O365 Hybrid & Migration Exchange Design, Deploy & Migration SharePoint Migration Support &Training Program & Change Mgmt 9
HP FlexNetwork a comprehensive solution for Lync HP FlexNetwork qualified for Lync HP41xx IP phones optimized for Lync Lync qualified gateways & SBA integrated in MSR routers HP MSM Wi-Fi series qualified for Lync IMC UC Health Manager for Lync 2014 Network Optimizer SDN App for Lync SDN 2013 2011 Quality of user experience is only as good as the quality of the network 10
Unified wired and wireless LAN Simplify design and operations while delivering wired-like experience Unified Wired-Wireless Network Access points Desktop & Mobile devices Unified Wired-WLAN Switch Infrastructure Single-pane-of glass management Converged wired Wired Network & wireless Desktop Access switch Wireless Network Highly scalable unified access solution for campus and branch Integrated hardware, single unified OS and end to end QoS Converged service orchestration Single pane-of-glass management Unified security, policy & guest access Mobile devices Access points Wireless LAN Increased agility with Core simplified switch & optimized architectures Controller 1- and 2-tier networks with IRF technology & optimized packet Core switch buffers Optimized WLAN architecture with flexible forwarding options Pervasive security Wired Management Application(s) Wireless Management Application(s) Integrates WLAN with secure network fabric for maximum security Comprehensive identity management and endpoint security 11
Today s UC&C Challenges Network issues cause 60% to 80% of poor end-user QoE Legacy Networks have poor visibility into real-time traffic Lync uses encryption by default, making DPI difficult and unreliable Skype tries to hide itself from networks Traffic engineering & QoS is complex easily broken Requires brute force static policies that must match application server settings Intermittent problems are tedious to diagnose, especially for Softphones and BYOD QoS engineering has to be managed consistently end-to-end, or it can have a negative impact for all voice and video traffic 12
13 Simplify policy deployment with SDN and enhance the user experience
Software Defined Network (SDN) Vision Make Applications & Networks Play Better Together Distributed Control Plane with 30+ year old routing protocols (BGP, OSPF, etc) Higher-layer application functions will become integrated with lower layers of the network, leading to two-way application awareness. The network will be able to adapt to changing application requirements efficiently and effectively. End-User Applications Talking to Networks Software-defined Networks Northbound APIs Julie Kunstler, Ovum Research March 18, 2013 Centralized Network Services (QoS, Traffic Engineering, Diagnostics, Security, etc) SDN Controller Centralized Control Plane Southbound APIs (OpenFlow) In other words, they will work together collaboratively to create application directed networks Distributed Network Services (Diagnostics, QoS, security, etc) 14
HP Lync SDN Demo video http://www.youtube.com/watch?v=bymtypmh1xq 15
HP Network Optimizer SDN Application for Microsoft Lync Redefining the unified communications user experience Delivers better call quality by optimizing UC&C network traffic Saves IT resources by reducing configuration complexity with OpenFlow programmability Improves IT agility with improved UC&C traffic visibility & control 1,2 HP internal testing Up to 270% improvement in call quality 1 Provides 80% reduction in complexity 2 16
SDN Architecture Where are we with SDN today? Programmable network aligned to business application delivers agility Application Virtual Cloud Sentinel Load Balancing Partner Apps Lync Optimizer ConvergedControl Control Infrastructure Overlay VXLAN, NVGRE Virtual Application Networks SDN Controller Over 25 million ports across 50 Switches 10 Routers Design Implementation & Support Services 17
Accelerate your business Over 95% of HP Networking business sold through the channel
What the channel means to HP Statements from Global Partner Conference "Ultimately, we want you to walk away with our demonstration of our commitment to the channel. Meg Whitman, CEO When the channel is healthy, HP is healthy. And HP is getting its strength back thanks to you. Meg Whitman, CEO It's about driving growth for you, for HP and for both of us." That involves "the new style of IT, which involves a new style of partnership. - Lynn Anderson, Senior V.P. The majority of HP's partners expect to grow more than 5 percent with HP in FY14. Meg Whitman, CEO Together we can build a better enterprise. - Meg Whitman, CEO 70 percent of HP's revenues flows through partners. Meg Whitman, CEO 19 Copyright 2014 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.
HP Networking Momentum a foundation for growth Full portfolio of solutions from data center to campus to mobile access 17 consecutive quarters of revenue growth # 2 worldwide market share* 48% of Global 100 companies rely on HPN unified wired-wireless 55% Fortune 100 companies rely on HPN HP D-Link BRCD Dell JNPR Huawei HP switching revenue exceeds the sum of the next five competitors* 20 *Source: Dell Oro 1Q13
Grow revenue with HP Networking UC Portfolio 66% lower TCO for your customers Expand reach - break into new areas, deploy new services Increase profitability - promotion pricing, bundles, and rewards Over 95% of HPN revenue is driven through the channel Attach HP networking & grow deals by up to 50% 21 Based on HP internal calculations Copyright 2014 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.
Partner business opportunity attached to Lync Number of users * source is MS Lync Partner TEI from Forrester ** source is HP Technical Services 250 users 500 users 1000 users 2500 users Servers/ storage $6 K (and up) Servers/ storage $6 K (and up) Servers/ storage $6 K (and up) Servers/ storage $6 K (and up) Network $66 K SBM $7.5 K Network $114 K SBM $7.5K Network $271 K SBM $7.5 K Network $591 K SBM $7.5 K Lync phones $31 K Lync-qualified PC s Headsets, webcams Lync phones $62 K Lync-qualified PC s Headsets, webcams Lync phones $125 K Lync-qualified PC s Headsets, webcams Lync phones $316 K Lync-qualified PC s Headsets, webcams $111 K Hardware Total $190 K Hardware Total $410 K Hardware Total $911 K Hardware Total Services $44 K $175 per seat* Services $87 K $175 per seat* Services $175 K $175 per seat* Services $250 K $100 per seat** 22
The HP/Microsoft/Partner advantage Servers, storage, and networking End-point devices Lowers total cost of ownership 1 1 Quantifying the Business Value of The HP Networking Portfolio, IDC business value strategy analysis, September 2011 23
The HP/Microsoft/Partner advantage Servers, storage, and networking End-point devices Lowers total cost of ownership 1 SharePoint Leverage existing Microsoft investments 1 Quantifying the Business Value of The HP Networking Portfolio, IDC business value strategy analysis, September 2011 24
The HP/Microsoft/Partner advantage Servers, storage, and networking End-point devices Lowers total cost of ownership 1 SharePoint Leverage existing Microsoft investments 1 Quantifying the Business Value of The HP Networking Portfolio, IDC business value strategy analysis, September 2011 Assessment Services Migration Services Design and Implementation Services User adoption Services 25
A Program to Help You Win HP Reference Architectures for Lync 2013 to accelerate and de-risk implementations HP-Lync 2013 Sizer Tool Channel Partner kit and Marketing tools Demo equipment programs Events in Country to drive Demand Training Funds to support your lead generation activities Funds to support Pilots in your key accounts (Lync accelerate) For more information on the UC Lync Initiative: www.hpmspartners.com 26
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