5 Website Designing for www.scap.com.pk Complete Proposal for website designing and associated web solutions of www.scap.com.pk. The web solutions included, Search Engine Optimization and web hosting. Proposed by : ICL Solution December, 2010
2. Table Of Content Project Title.1 Table Of Content 1 Project information 2 Client Information 2 About ICL Solution 2 Domain Name. 2 Structure. 2 The Site Map 3 Schedule..4 Phase 1 Phase 2 Phase 3 Services included. 5 SEO 5 Web Hosting 9 Web applications 15 Web Maintenance.10 Additional Editing Charges..10 Estimated Cost. Agreement Hosting Agreement.
3 Client Information; Client Name Contact No Fax Email Supply Chain Association of Pakistan (SCAP) info@scap.com.pk Domain Domain Name: www.scap.com.pk (to be acquired by ICL Solution) Structure: Layout Type DIV based Number of Pages Approx. 25 Number of links 20 Front page banner Theme Graphics Feed Back Form 2 Banner (S=Static, A=Animated) Free Counter Java Script, VB Script, CGI On Header Flash Animation CSS / HTML Time for Completion 90 Days after receiving all recomendations and Text material Logo Design No. Contact links on click. 5 POP Addresses.
4 The Site Map Home About SCAP Become a member News and Blogs Useful links Products Member s directory Contact us Introduction Benefits RSS News Corporate members Feed back form Mission Statement Criteria Notification Professional members Objectives On line form Upcoming events Chairman s Message Careers Management Board Media Activities Election Activities This is a proposed Site Map. The Changes according to your needs will be discussed in further meetings
5 Designing Shedule Phases Phase 1 Description 20% of quoted amount will be received in advance. We will provide you with a rough estimate but the price may vary according to your needs and additional services. Phase 2 After written approval of the proposal, an initial concept design will be created. It will include the lay out, navigational scheme and the proper direction in which our team will further develop the site. In this phase 30% of quoted amount will be received Phase 3 After receiving the improved concept and direction our team will start creating your website. The coding, designing, development and every thing will be completed during this phase. After completion the website will be mounted on any other link for testing and further editing. Phase 4 After the entire due amount is made the website will be launched with in 48 hours on your domain name. Any problem or technical issues will be solved with immediate action
6 Services Included Search Engine Optimization Search Engine Optimization (SEO) A process of technically making your website search engine savvy by targeting the key words and key words phrases that are frequently used by the people to search particular products and services. This process helps the search engine spiders in index and giving better positioning to your website when search is made. Search Engine Marketing (SEM) Search engine marketing process is aimed at marketing your website through search engines. This includes by sponsor ads on the search engines, also known as PPC or pay per click. Article or blog writing, Press release etc are also included in SEM. Steps for SEO SEO is divided into two parts: 1. On page optimization. 2. Off page optimization. On page optimization includes optimizing your web page i.e making them key word rich as per GOOGLE standard and making HTML tags and changing the HTML scripting to feed to search engine spiders. This will be done to the all the pages of the website. Off page optimization include all the techniques that are done with touching the website. This includes link building process. Though various link building strategies. Key word identification: A must process for both on page and off page optimization. you type of business on the internet. You will identify the key words or key word phrases that you are targeting for. BUT remember: You as the master of your business are able to identify the key words that are most frequently used to search a) Highly competitive b) Less competitive c) Low competitive
7 SEO strategy, we focus on low competitive key words and keyword phrases in the first phase of SEO. After achieving good search engine ranking for low competitive key words we move key words after achieving success for (b) less competitive key words. After identification of key words from your side, we will conduct key word research and suggest as to which key words on to less competitive key words. We will enter the last phase of targeting highly competitive as an established should be targeted in the first stage, with your approval we will get the SEO process. Time Duration involved Each process takes some time, usually 3 to 4 months each. That is SEO process of your website will take 9 to 12 months depending upon the competition we face on the internet. As we will be targeting Pakistan basis search results in the first stage along with the less competitive we hope to achieve success in six months. Your Investment Down payment at the time of sign up Rs. 10,000/= Balance to be paid in equal installments of Rs.5000/- each in 4 months. (Kindly issue 4 post dated cheques of this amount) SEO (Search engine optimization) services for the first six months Rs. 30, 000/= Services provided against this investment amount: Month 1 a) Phase 1= Key word Identification b) Phase 1= on page optimization Month 2 a) Off page optimization-link building process starts b) Creation of articles hyper linking to your web site (4 articles per month) c) Directory submission-up tp 10 directory submission per month. Month 3 a) Writing articles and submitting to articles directory(4 articles per month) b) Directory submission(10 articles per month) c) Link building process continues Month 4,5 Same as above Month 6
8 a) Identification of more competitive key words and targeting for better search engine results ranking b) On page optimization of websites for high competitive key words c) Link building process restarts with new optimization strategy The whole process will also help in building GOOGLE page rank as well. You will also be able to view the web stats from the control panel that will be assigned to you, as you will be given a separate login and password. Part 2 (Press release) Increase traffic immediately to your website. We give you the facility of providing news releases through out news agency in the USA. As a business owner you will provide us with news about your business, new improvements, launch of new services etc. We will convert that into a press release and feed the news to the search engines through out news agency. The press release will contain a hyper link to your website. This results in immediate traffic generation as the news release is read world wide. Package Cost of package US $100/-per month This package includes: a) 2 press releases per month on the news of your company b) One profile page, SEO optimized and hyper linked to your website. As all SEO and SEM techniques take time to mature the minimum contract limit of 3 months. Paid in advance in the form of: a) First month current dated cheque or cash b) 2 post dated cheques in favor of the company for queries, please do not hesitate to call or send us email.
9 Start Write and Publish Text Key words and Research Analysis Tags: Meta tags, Title Tags Optimize Page Search Engine and Directory Submission Blogs and Press Release Creation Article Submission Link Building Link to relevant sites and High Search Rank
10 Web Hosting Hosting services will be offered according to approved silver plan Hosting Packages Package Price ($ U.S.) Silver Year Prepaid -save 20% $535 Package Features Silver Free Web Templates FREE: receive 1 bonus high quality web page templates that will get your new web off to a good start Live Statistics Our system uses a unique real-time program to generate continuous, detailed information regarding the traffic on your website. It is far superior to the conventional system of undecipherable log files delivered weekly or monthly, or page hit counters Site Access via FTP This is a simple method of transferring files to your website, giving you complete control over content ASP/PHP/Perl support ASP, PHP & Perl are server-side, HTML embedded scripting Storage Space MB 300 languages that let you create dynamic web pages Excess is charged at a nominal fee, or you have the option of upgrading your plan. Occasional overages are not charged for. Most sites will never exceed our generous limits, but dedicated servers are available if you have outgrown the shared environment Data Transfer MB/mo 10,000 Same as above Domain Aliasing Have more than one domain linked to your home page Email POP Accounts 200 Standard email accounts User control of email administration A web browser interface is provided - add/delete/modify email addresses, including passwords, auto responders, etc Spam mail filters Block unwanted messages Email browser access Check and maintain your email through any web browser while you're away - messages will still be there when you get back Email forwarding Your email can be automatically forwarded to your local mailbox so you don't have to maintain two mail accounts Email Auto Responder Automatically send a response message to received mail. MS Access compatible Secure Transactions Microsoft.Net Support MY SQL relational Data base Windows media Server MS SQL Server Microsoft Access is a powerful, user friendly database system that can be Either server-based or remotely. used Allows for encrypted data transmission for on-line forms, such as credit card info, etc.net Support (aspx): Microsoft.NET is a set of software technologies designed to connect your visitors with applications and data on your site. MySQL is a powerful relational database system, often preferred by PHP programmers. A system for providing real-time audio visual messages on your site A server based 'heavy duty' database system from Microsoft for high traffic needs.
11 Web maintenance ICL Solution will provide two weeks testing period after the site launch. During this time any technical issues will be solved at no cost. After this period the a contract for website maintenance will be issued and will be charged accordingly Additional Charges Any changes in the website after the testing stage will be charged additionally. Cost 1- PK Domain Registration (excluding transfer fee)..rs. 2600.00 for two years in advance 2- Hosting $535. 3- Content Management System 4-Search Engine Optimization.. Cost mentioned according to phase defined) 5- Web Site Designing Rs. 1,00,000.00.