Film Info. Animated Family Comedy. U.S. Rating: U.S. Release: September 28, Int l Release: September December 2012

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3 Film Info Genre Target: U.S. Rating: Animated Family Comedy All Family PG U.S. Release: September 28, 2012 Int l Release: September December 2012

4 Synopsis Welcome to the Hotel Transylvania, Dracula s (Adam Sandler) lavish five-stake resort, where monsters and their families can live it up, free to be the monsters they are without humans to bother them. On one special weekend, Dracula has invited some of the world s most famous monsters Frankenstein and his bride, the Mummy, the Invisible Man, a family of werewolves, and more to celebrate his daughter Mavis s 118th birthday. For Drac, catering to all of these legendary monsters is no problem but his world could come crashing down when one ordinary guy stumbles on the hotel and takes a shine to Mavis.

5 Drac Mavis Jonathan Murray Frank Eunice Wayne Griffin Quasimodo

6 English Voice Cast Kevin James as Frank Cee Lo Green as Murray Adam Sandler as Dracula David Spade as Griffin

7 English Voice Cast Andy Samberg as Jonathan Fran Drescher as Eunice Steve Buscemi as Wayne Molly Shannon as Wanda

8 Just Announced! Teen Choice Award Winner Selena Gomez as Mavis

9 Emmy Award Winning Genndy Tartakovsky Director

10 ADVENTURE FRIENDSHIP LOYALTY Themes HUMOR MONSTERS ACCEPTANCE HALLOWEEN EVENTS BE YOURSELF

11 Categories CANDY BACK TO SCHOOL HALLOWEEN PACKAGED GOODS CONSUMER PRODUCTS PARTY GOODS TRAVEL CREDIT CARD

12 Style Guide

13 Concepts

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16 Box Office Smurfccess U.S.A. Over $140M Worldwide Over $560M Led foreign box office 8 weeks in a row! Highest grossing CGI/Live Action Hybrid of 2011 Grossed more than established franchise releases such as Alvin and the Chipmunks: Chipwrecked and Happy Feet Two

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18 ON THE BLUE CARPET July 24, 2011

19 Empire State Building Get Smurf d! Columbus Circle Dylan s Candy Bar

20 Get Smurf d New York Stock Exchange

21 High Fashion Gets Smurf d Harper s Bazaar Featuring Marc Jacobs, Lavin, Dolce & Gabbana and Louis Vuitton

22 Get Smurf d Hollywood Walk of Fame December 14, 2011

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24 Movie Promotions

25 Movie Merchandising

26 Movie Merchandising

27 Key Int l Research Findings Kids under 12 loved The Smurfs Up to 7 out of 10 rated the movie excellent with a sweet spot of 7 to 8 years olds As a selling point what is especially appealing to the under 12s, is the complete collection of characters and how they interact After seeing the movie, as many as 8 out of 10 kids said they would get the word out to their friends to see it A third of parents reported their child pestered them to see the movie A strong 80% of all cinemagoers saw no gender bias with the movie

28 Key Int l Research Findings Teens loved The Smurfs too! 58% of teens described the Smurfs language as funny Teens were the most likely to classify the Smurfs as cool The film s comedy and humor emerged as the most appreciated element of the film for teens

29 Interest in a Sequel Audiences are clamouring for The Smurfs 2! Two thirds of parents who saw The Smurfs want to bring their child to see the sequel 80% of kids aged 8-12 said they want to see the sequel Interest in the sequel is gender neutral Kids who saw the film in 3D had even more favourable ratings Among teens, the excitement for a sequel was especially strong

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31 Film Info Genre: Comedy Adventure Format: Live Action/CGI Animation in 3D Target: Everyone! U.S. Rating: PG U.S Release: August 2, 2013 Int l Release: August September 2013

32 Synopsis In this sequel to the hybrid live action/animated family blockbuster comedy The Smurfs, the evil wizard Gargamel creates a group of mischievous Smurf-like creatures called the Naughties to harness the all-powerful, magical Smurfessence. But when he discovers that only a true blue Smurf can give him what he wants and only a secret spell that Smurfette knows can turn the Naughties into real Smurfs Gargamel kidnaps Smurfette and imprisons her in the city of Paris. To save their beloved Smurfette, Papa and the Smurfs return to our world and reunite with Patrick and Grace Winslow, joined in their new adventure by Patrick s estranged stepfather Vic, before Gargamel can learn the secret and rule the world!

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35 SMASH SUCCESS Worldwide box office: $245 million #1 Opening Weekend in 18 countries 3 rd best September Opening Weekend Ever! DVD sold over 3.6 Million units Over 200 International Partners

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40 Film Info Genre: Savory Action Adventure U.S. Release Date: February 7, 2014 Int l Release Date: February - May 2014 Format: Target: U.S. Rating: Mouth-watering 3D CG Animation All Family PG

41 Synopsis In the wake of the disastrous food storm at the end of the first movie, Flint Lockwood and friends are forced to leave their town of Swallow Falls. But when it is discovered that sentient food beasts have overrun the island, they are asked to return -- to save the world...again. This Sony Pictures Animation sequel to the 2009 mouth-watering hit Cloudy with a Chance of Meatballs is directed by Kris Pearn & Cody Cameron, and produced By Kirk Bodyfelt.

42 From The Artists Who Brought You Cody Cameron & Kris Pearn

43 Jonathan M. Goldstein & John Francis Daley Written By

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