Training AQUOS Product Overview. Name January 3, 2014
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1 Training 2014 AQUOS Product Overview Name January 3, 2014
2 Agenda AQUOS Core Messages AQUOS LED TV Naming Convention AQUOS LED TV Series Comparison AQUOS LED TV Picture Quality New SmartCentral Smart TV Platform AQUOS Large Screen Size New Designs Q & A 2
3 AQUOS Core Messages AQUOS LED TV Naming Convention AQUOS LED TV Series Comparison AQUOS LED TV Picture Quality New SmartCentral Smart TV Platform AQUOS Large Screen Size New Designs Q & A 3
4 AQUOS LED TV Core Messages Picture Quality 4K ULTRA HD LED TV, Proprietary Quattron+, Quattron, and Revelation Technologies, THX / THX 4K Certified, Super Bright Technology, Refresh Rate and AquoMotion Smart New SmartCentral User Interface, The Best Apps, Integrate Customize & Search TV Channels & Streaming Services All In One Place, Smartphone & Tablet Connectivity, Split-Screen Web + TV Size Largest LED TV 90" Class, Screen Size Comparison, Optimal Assortment Design Premium Materials, Thoughtfully Designed, Wallpaper Mode 4
5 AQUOS Core Messages AQUOS LED TV Naming Convention AQUOS LED TV Series Comparison AQUOS LED TV Picture Quality New SmartCentral Smart TV Platform AQUOS Large Screen Size New Designs Q & A 5
6 Brand & Series Naming Convention Updated 12/2013 A B Rationale A B Link AQUOS closer to SHARP A B Change the conversation to a resolution conversation A Provide a simple series hierarchy B Brand Logo Series Name & Description 6
7 AQUOS Core Messages AQUOS LED TV Naming Convention AQUOS LED TV Series Comparison AQUOS LED TV Picture Quality New SmartCentral Smart TV Platform AQUOS Large Screen Size New Designs Q & A 7
8 Miss Nothing. Experience Everything. 8
9 AQUOS LED TV Series Comparison Specifications HD 650/657/642/C /641/551/451 Quattron (Q) EQ Quattron+ (Q+) SQ/TQ/UQ 4K LC-70UD1U Screen Sizes /60 80 /70 /60 70 Subpixel Count 6 million 8 million 16 million 24 million Resolution Full HD Full HD Full HD Ultra HD 4K Signal Input Yes Yes Revelation Technology Yes Yes THX Certified (UQ) - Yes Yes Super Bright Technology (UQ) - Yes Quattron Technology Yes Yes Smart Yes Yes Yes Yes AQUOS Advantage SM Live Powered by Update Logic Yes Yes 3D Bluetooth 3D Glasses Yes (TQ & SQ) - AN-3DG40 (optional) (UQ) - AN-3DG40 (2 included) Yes AN-3DG40 (2 included) Design (650/642/C6500/643/641/551/451) - Black Hairline Plastic Bezel (LC-90LE657U) - Black Aluminum Bezel Black Hairline Plastic Bezel (SQ) Dark Silver Hairline Plastic Bezel (TQ) Silver Brushed Aluminum Bezel (UQ) Silver Brushed Aluminum Diamond Cut Bezel Black Aluminum Bezel 9
10 AQUOS Core Messages AQUOS LED TV Naming Convention AQUOS LED TV Series Comparison AQUOS LED TV Picture Quality New SmartCentral Smart TV Platform AQUOS Large Screen Size New Designs Q & A 10
11 AQUOS HD Series Bigger. Better. Advanced Pixel Structure Breathtaking HD images, greater brightness and contrast Smart TV With all the best apps, integrated TV guide & global search, smartphone and tablet connectivity 120Hz Refresh Rate Precision clarity during fast-motion scenes AquoMotion 240 (LC-90LE657U only) Slim Design (650/642/C6500/643/641/551/451) - Black Hairline Plastic Bezel (LC-90LE657U) Black Aluminum Bezel Powerful 20W Audio High fidelity with Clear Voice Wallpaper Mode Turns a blank screen into a work of art 11
12 AQUOS HD Series - Model Comparison Specification C6500 Series (Club) LC-80LE642U 650 Series LC-90LE657U Screen Size Classes Picture Quality Dynamic Contrast Ratio 4,000,000:1 4,000,000:1 4,000,000:1 8,000,000:1 Refresh Panel Rate 120Hz 120Hz 120Hz 120Hz Refresh Scanning Rate AquoMotion 240 Optical Picture Control (OPC) Yes Yes Yes Yes Gaming Mode Yes Yes Yes Yes 3D Type / Bluetooth 3D Glasses Active 3D / AN-3DG40 (2 included) Smart Smart Apps Yes Yes Yes Yes Dual-Core Processor Yes Yes Yes Yes Built-in Wi-Fi Yes Yes Yes Yes Remote Control Apps (ios/android) Yes Yes Yes Yes Web Browser Yes Yes Yes Yes Split-Screen Web + TV Yes Yes Yes Yes DLNA Certified Yes Yes Yes Yes MHL Compatible Yes Yes Yes Yes HTML5 & Adobe Flash Compatible Yes Yes Yes Yes Design Wallpaper Mode Yes Yes Yes Yes Narrow Bezel Yes Yes Yes Yes Slim Profile Yes Yes Yes Yes Bezel Material Plastic Plastic Plastic Aluminum Bezel Color Black Black Black Black Stand Color Black Black Black Black Stand Shape Rectangle Rectangle Rectangle Square AV Inputs/Outputs (#, location) Total USB Input(s) Total HDMI Input(s) ARC (Audio Return Channel) / MHL Yes (HDMI 1) / (HDMI 4) Yes (HDMI 1) / (HDMI 4) Yes (HDMI 1) / (HDMI 4) Yes (HDMI 1) / (HDMI 4) Specifications are subject to change without notification. 12
13 AQUOS Q Series EQ Series 33% More Subpixels for Finer Details and a Billion More Shades of Color Quattron Technology For finer details and a billion more shades of color with 33% more subpixels than a standard HDTV Smart TV With all the best apps, integrated TV guide & global search, smartphone and tablet connectivity Slim Design Black Hairline Plastic Bezel 240 Hz refresh rate Audio Powerful 20W audio Wallpaper Mode Turns a blank screen into a work of art 13
14 How does Quattron technology enable finer details and a billion more shades of color? Proprietary Quattron technology incorporates a 4th yellow subpixel to the standard red, green and blue pixel, for: RGB RGBY 33% more subpixels than a standard HDTV, for finer details and a billion more shades of color A clearer, richer picture, and noticeably more detail & brightness by adding 2M subpixels to the standard screen, for a total of 8M subpixels Conventional Technology (three color) Quattron Technology (four color) A brighter image that uses less power than a conventional 1080p Full HDTV 14
15 AQUOS Q+ Series UQ, SQ & TQ Series Highest Resolution Full HD TV Available Quattron + Revelation Technology 10 million more subpixels than Full HD Built-In Upscaler Makes everything sharper and more vivid Future Ready Plays 4K content Quattron Technology For a billion more shades of color Smart TV With all the best apps, integrated TV guide & global search, smartphone and tablet connectivity 3D Ready Slim Design (SQ) Dark Silver Hairline Plastic Bezel (TQ) - Silver Brushed Aluminum Bezel (UQ) Silver Brushed Aluminum Diamond Cut Bezel 240 Hz refresh rate AquoMotion 960 (UQ only) Wallpaper Mode Turns a blank screen into a work of art 15
16 How does Quattron + Revelation technology enable higher pixel resolution? Revelation technology divides each Quattron pixel in two, resulting in 16 million subpixels on the TV. More subpixels = more detail. Content is intelligently scaled to take advantage of this additional resolution. Quattron+ delivers 10 million more subpixels than Full HD Picture Specifications HD Quattron Quattron+ 4K Subpixel Count 6 million 8 million 16 million 24 million 16
17 AQUOS Q and Q+ Series - Model Comparison Specification EQ Series (Q) SQ Series (Q+) TQ Series (Q+ - BBY Exclusive) UQ Series (Q+) Screen Size Classes Picture Quality Quattron+ Technology Yes Yes Yes Revelation Technology Yes Yes Yes Quattron Technology Yes Yes Yes Yes Super Bright Yes Dynamic Contrast Ratio 8,000,000:1 8,000,000:1 8,000,000:1 12,000,000:1 Refresh Panel Rate 240Hz 240Hz 240Hz 240Hz Refresh Scanning Rate AquoMotion 960 THX Certified Yes Optical Picture Control (OPC) Yes Yes Yes Yes Gaming Mode Yes Yes Yes Yes 3D Type / Bluetooth 3D Glasses Active 3D / Optional Active 3D / Optional Active 3D / AN-3DG40 (2 included) Smart Smart Apps Yes Yes Yes Yes Dual Core Processor Yes Yes Yes Yes Built-in Wi-Fi Yes Yes Yes Yes Remote Control Apps (ios/android) Yes Yes Yes Yes Miracast Yes Yes Yes Yes Web Browser Yes Yes Yes Yes Split-Screen Web + TV Yes Yes Yes Yes DLNA Certified Yes Yes Yes Yes MHL Compatible Yes Yes Yes Yes AQUOS Advantage SM Live Powered by Update Logic Yes Yes Yes Yes Specifications are subject to change without notification. 17
18 AQUOS Q and Q+ Series - Model Comparison Design Specification EQ Series (Q) SQ Series (Q+) TQ Series (Q+ - BBY Exclusive) Wallpaper Mode Yes Yes Yes Yes Narrow Bezel Yes Yes Yes Yes UQ Series (Q+) Slim Profile Yes Yes Yes Yes Bezel Material Plastic Plastic Aluminum Aluminum (Diamond Cut) Bezel Color Black Hairline Dark Silver Hairline Silver (Brushed) Silver (Brushed) Stand Color Black (Matte) Black (Matte) Silver (Matte) Silver (Matte) Stand Shape Wing Wing Round Forked AV Inputs/Outputs (#, location) Total USB Input(s) Total HDMI Input(s) ARC (Audio Return Channel) / MHL Yes (HDMI 1) / (HDMI 4) Yes (HDMI 1) / (HDMI 4) Yes (HDMI 1) / (HDMI 4) Yes (HDMI 1) / (HDMI 4) 4K input Yes(4K/30Hz) Yes(4K/30Hz) Yes(4K/30Hz) Specifications are subject to change without notification. 18
19 AQUOS 4K Certified Amazing 4K ULTRA HD LED TV Four times the pixel resolution of HD BUILT-IN UPSCALER Upconverts all content into 4K (3840 x 2160) resolution WORLD S FIRST THX 4K CERTIFIED UHD TV Meets the highest standards in picture performance 70" CLASS (69.5" DIAGONAL) SMART TV With dual-core processor and built-in Wi-Fi SLEEK DESIGN 35W DUOBASS AUDIO SYSTEM 4 HDMI WITH NATIVE 4K INPUTS ACTIVE 3D Two pairs of 3D glasses included in box 19
20 AQUOS 4K Ultra HD LED TV LC70UD1U Specification AQUOS 4K UHD LC-70UD1U Screen Size Classes 70 Picture Quality Effective & Native Panel Resolution 3840 x 2160, Ultra HD Dynamic Contrast Ratio 10,000,000:1 Refresh Panel Rate 120Hz Refresh Scanning Rate AquoMotion 240 THX Certified Yes Revelation 4K UPSCALER Yes Optical Picture Control (OPC) Yes Gaming Mode Yes 3D Type Active 3D Bluetooth 3D Glasses AN-3DG40 (2 included) Smart Smart Apps Yes Dual Core Processor Yes Built-in Wi-Fi Yes Remote Control Apps (ios/android) Yes Web Browser Yes Split-Screen Web+TV Yes Skype (FREETALK TV Camera sold separately) Yes DLNA Certified Yes MHL Compatible Yes Wallpaper Mode Narrow Bezel Slim Profile Bezel Material Bezel Color Stand Color Stand Shape Design AV Inputs/Outputs (#, location) Yes Yes Yes Aluminum Black Dark silver hairline Rectangle Total USB Input(s) 2 Total HDMI Input(s) 4 ARC (Audio Return Channel) / MHL Yes (HDMI 1) / (HDMI 4) 4K input Yes(4k/30Hz) Specifications are subject to change without notification. 20
21 THX 4K Certification 30 Test Categories, 400 Tests, Covering 1,000 Data Points The THX 4K Certification program was created to ensure that the TV reproduces content as the director intended. World's first THX 4K certified Ultra HD TV World s first THX certified edge lit LED TV Reserved for TVs with best-in-class picture quality An assurance that the TV is truly cinema quality Even upscaled content has been THX tested and certified For more information on THX certification, please see the Sept Introducing the New AQUOS 4K Ultra HD LED TV deck or visit 21
22 AQUOS Core Messages AQUOS LED TV Naming Convention AQUOS LED TV Series Comparison AQUOS LED TV Picture Quality New SmartCentral Smart TV Platform AQUOS Large Screen Size New Designs Q & A 22
23 Fully Empowered Smart TV Experience Only from Sharp All the best apps. Integrated TV guide and unified search. Smartphone and tablet connectivity. Live TV Apps Streaming Search Mobile All available via a simple, easy-to-navigate user interface. No downloads necessary No account set up the apps are pre-installed Industry Top Rated: The fastest loading times according to Smart TV features: An available Internet connection and service is/may be required. Subscription and/or fees may apply. Availability varies by model. 23
24 New SmartCentral Smart TV User Interface A B D-F B C D-G The Best Apps Integrate, Customize, & Search TV Channels & Streaming Services, All In One Place Smartphone & Tablet Connectivity Split-Screen Web + TV Full Web Browser HTML 5 Compliant Flash 24
25 4 Major Improvements to SmartCentral TM C B D C A Single remote control SmartCentral TM mobile Integrated channel and streaming guide Global search 25
26 SmartCentral TM Integrated Channel & Streaming Guide A B C Access your TV channel guide Select content of choice Filter by Time, Genre, Popularity and Favorite Settings 26
27 SmartCentral TM Global Search A B Search across Live TV and Streaming services Find results quickly 27
28 SmartCentral TM Single Remote Control Out of the Box A C B D Select your cable / satellite provider Select your streaming provider Set your favorites Connect the IR blaster for cable / satellite control 28
29 SmartCentral TM Mobile A B C Discover content on TV & Streaming Send personal content to TV Remote control TV and set top box 29
30 SmartCentral TM Mobile A Control the TV and cable / satellite box from the app. 30
31 AQUOS Core Messages AQUOS LED TV Naming Convention AQUOS LED TV Series Comparison AQUOS LED TV Picture Quality New SmartCentral Smart TV Platform AQUOS Large Screen Size New Designs Q & A 31
32 The Right Big Screen for You World s Largest Available Full HD TV 90" Class Optimal Assortment - More choices in large screen LED TV 60" class and above than anyone else More Screen Area - The Difference Between TV And Breathtaking TV More Screen Area 44% 14% 14% 20% SAY: 80 CLASS (DIAGONAL) has 14% more screen area than 75 class (diagonal). 70 CLASS (69.5 DIAGONAL) has 14% more screen area than 65 class (diagonal). 60 CLASS (DIAGONAL) has 20% more screen area than 55 class (diagonal). DO: Use the built-in Size Comparison Demo to show how much more screen area they get compared to other size screens. 32
33 AQUOS Core Messages AQUOS LED TV Naming Convention AQUOS LED TV Series Comparison AQUOS LED TV Picture Quality New SmartCentral Smart TV Platform AQUOS Large Screen Size New Designs Q & A 33
34 Series Design The stunning AQUOS LED display is embraced by a striking frame that s slimmer in depth, so it can fit just about anywhere. UQ Series (Silver Brushed Aluminum Diamond Cut Bezel) Design features Minimal frame Titanium-colored 2-bar design Polyhedron stand with floating aesthetic, with stability and strength Bezel Narrow, curved bezel Brushed finish Diamond-cut shape Aircraft grade extruded aluminum Anodized titanium color TQ Series (Silver Brushed Aluminum Bezel) Design features Bezel Minimal frame Narrow, curved bezel 2-bar design Brushed finish O-Shape stand Diamond-cut shape Aircraft grade extruded aluminum Anodized titanium color 34
35 Series Design Fit more screen in less space with the AQUOS LED Display's new bezel designed to be thinner around the screen so customers see more of the picture they love. Design features Minimal frame 2-bar design V-Shape stand SQ Series (Dark Silver Hairline Plastic Bezel) Bezel Narrow, curved bezel Simulated brushed aluminum using plastic Design features Minimal frame 2-bar design V-Shape stand EQ Series (Black Hairline Plastic Bezel) Bezel Narrow, curved bezel Simulated brushed aluminum using plastic 35
36 Wallpaper Mode Sharp exclusive! Turn off the AQUOS LED TV and it still looks beautiful. Using extremely low power, it becomes an elegant picture frame. View preinstalled artwork or personal photos with museum-like appearance and stunning detail. SAY: The Wallpaper Mode feature is exclusive to Sharp. DO: DO: Make sure Wallpaper Mode is enabled in the TV System Options. Turn the TV off to show it becomes a work of art. 36
37 AQUOS Core Messages AQUOS LED TV Naming Convention AQUOS LED TV Series Comparison AQUOS LED TV Picture Quality New SmartCentral Smart TV Platform AQUOS Large Screen Size New Designs Q & A 37
38 Questions and Answers 38
39 Thank You Sharp Electronics Corporation Sharp Plaza, Mahwah, NJ BE-SHARP or Sharp Electronics Corporation. Sharp, AQUOS and all related trademarks are trademarks or registered trademarks of Sharp Corporation and/or its affiliated companies. THX is a trademark of THX Ltd., registered in the U.S. and other jurisdictions. All rights reserved. All other trademarks and registered trade names are the property of their respective holders. Images are simulated. Product specification and design are subject to change.
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