P a g e 1. Keyword Spy Free Trial Cheat Sheets. Distributed & Published by Keyword Spy, Inc.

Transcription

1 CHEAT SHEETS

2 P a g e 1 Keyword Spy Free Trial Cheat Sheets Distributed & Published by Keyword Spy, Inc. Copyright 2011 by Keyword Spy. All Rights Reserved. No part of this publication may be reproduced, stored in a retrieval system, or transmitted in any form or by any means, electronic, mechanical, photocopying, recording, scanning, or otherwise, except as permitted under Sections 107 or 108 of the 1976 United States Copyright Act, without either the prior written permission of the Publisher, or authorization through payment of the per-copy fee.

3 P a g e 2 LEGAL TERMS Disclaimer & Terms Of Use The information contained in this material (including, but not limited to any manuals, CDs, recordings, MP3s or other content in any format) is based on sources and information reasonably believed to be accurate as of the time it was recorded or created. However, this material deals with topics that are constantly changing and are subject to ongoing changes RELATED TO TECHNOLOGY AND THE MARKETPLACE AS WELL AS LEGAL AND RELATED COMPLIANCE ISSUES. Therefore, the completeness and current accuracy of the materials cannot be guaranteed. These materials do not constitute legal, compliance, financial, tax, accounting, or related advice. The end user of this information should therefore use the contents of this program and the materials as a general guideline and not as the ultimate source of current information and when appropriate the user should consult their own legal, accounting or other advisors. Any case studies, examples, illustrations are not intended to guarantee, or to imply that the user will achieve similar results. In fact, your results may vary significantly and factors such as your market, personal effort and many other circumstances may and will cause results to vary. THE INFORMATION PROVIDED IN THIS PRODUCT IS SOLD AND PROVIDED ON AN AS IS BASIS WITHOUT ANY EXPRESS OR IMPLIED WARRANTIES, OF ANY KIND WHETHER WARRANTIES FOR A PARTICULAR PURPOSE OR OTHER WARRANTY except as may be specifically set forth in the materials or in the site. IN PARTICULAR, THE SELLER OF THE PRODUCT AND MATERIALS DOES NOT WARRANT THAT ANY OF THE INFORMATION WILL PRODUCE A PARTICULAR ECONOMIC RESULT OR THAT IT WILL BE SUCCESSFUL IN CREATING PARTICULAR MARKETING OR SALES RESULTS. THOSE RESULTS ARE YOUR RESPONSIBILITY AS THE END USER OF THE PRODUCT. IN PARTICULAR, SELLER SHALL NOT BE LIABLE TO USER OR ANY OTHER PARTY FOR ANY DAMAGES, OR COSTS, OF ANY CHARACTER INCLUDING BUT NOT LIMITED TO DIRECT OR INDIRECT, CONSEQUENTIAL, SPECIAL, INCIDENTAL, OR OTHER COSTS OR DAMAGES, IN EXCESS OF THE PURCHASE PRICE OF THE PRODUCT OR SERVICES. THESE LIMITATIONS MAY BE AFFECTED BY THE LAWS OF PARTICULAR STATES AND JURISDICTIONS AND AS SUCH MAY BE APPLIED IN A DIFFERENT MANNER TO A PARTICULAR USER.

4 QUICK KEYWORDSPY LISTS P a g e 3 Welcome back! You should ve already received Lesson 3 Proven Ad Copy, which revealed a simple, step-bystep system to uncover your competitors most profitable ad copy, using the Destination URL and Ad Copy search features. (Did you miss it? You can download it here.) Today, we wanted to give you some handy cheat sheets to help you make the most of your KeywordSpy membership. You ll probably want to print these cheat sheets and keep them next to your computer so that you can quickly and easily make the most of your Keyword Spy membership. Let s get started #1 Finding Your Top Competitors Step 1: Login to your Keyword Spy Free Trial Account Step 2: Navigate to the Research Tab Step 3: Type in a highly relevant keyword that clearly represents your market. Step 4: Select the most appropriate Geo targeting Step 5: Select the PPC Competitors tab Step 6: Select a top competitor from the list and click the domain URL Step 7: Click on the Competitors tab

5 P a g e 4 #2 Finding Out What Competitors Are Doing Now Step 1: Choose a competitor domain and perform a Domain search Step 2: Analyze the Daily Ad Budget Graph for past expenses and management Step 3: Look over the PPC Keywords and Ad Variations Overview Step 4: Determine their SEO Strength by observing the Organic Overview Step 5: Determine their SEO emphasis by observing their Organic Listings Step 6: Find additional competitors by clicking on the Categories breadcrumb #3 Finding Your Competitors Profitable Keywords Step 1: Type the Competitor Domain Name and select Domain search Step 2: Click on the PPC Keywords tab Step 3: Analyze your competitors Top 15 keywords (ROI descending) Step 4: Determine the ROI value, Search Volume, and CPC for their keywords Step 5: Determine their keyword bidding frequency and duration Step 6: Make a list of keywords to research ad copy and ad position

6 P a g e 5 #4 Finding Your Competitors Best Ad/Position/Page Step 1: Perform a new keyword search or click on the keyword of interest Step 2: Click on the Ads tab Step 3: Locate the Competitor s URL in the table beneath the Ad Copy Step 4: Determine the ROI value, Affiliate, and Position (Avg.) for the Ad Step 5: Determine the Ad Duration and Ad Frequency Step 6: Click the Information icon to reveal their Landing Page URL Step 7: Visit their Landing Page to determine their post click strategy Step 8: Click the List of Keywords icon to reveal Keyword/Ad Clusters #5 Finding Profitable Ads In Destination URLs Step 1: Type in ANY word or character that would appear in the Destination URL Step 2: Select the Destination URL radio button and Geo targeting drop down Step 3: Analyze the results for Headlines, Ad Copy, and Competitor URLs Step 4: (Optional) Perform searches on specific model numbers and brands Step 5: (Optional) Perform searches on specific tracking ID values you uncover Step 6: (Optional) Perform topical searches to reveal new Competitor domains

7 P a g e 6 #6 Finding Profitable Ads Using Ad Copy Triggers Step 1: Type in ANY word or character that would appear in the visible Ad Step 2: Select the Ad Copies radio button and appropriate Geo targeting Step 3: Analyze the results for profitable ad copy and headline creatives Step 4: (Optional) Perform specific searches on model numbers and tracking ID Step 5: (Optional) Perform specific brand name and/or market topic(s) These 6 simple workflow lists will help you to quickly begin any market research task or project within your KeywordSpy membership area and get results as quickly as possible. Print them out. And keep them nearby so you can access them easily and profit from them too! Best Regards, The KeywordSpy Team P.S. Ready to go Pro? By now, you ve seen just how powerful the KeywordSpy database can be for your business. Whether you re looking for keywords, ad copy, competitor information, or even just brainstorming for profitable ideas, the 51+ Terabyte KeywordSpy database is an excellent investment for your business. Upgrade your Free Trial today to take full advantage of all the Professional Membership account priviledges: Filter, Export, Sort, and Reveal 1,000 s of profitable results instantly!