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1 USER MANUAL Fooman Google Analytics + (Magento 2) Quick Links 1. Set Up in Google 2. Set Up in Magento 3. Troubleshooting You can use these quick links, and the links on the left sidebar to navigate quickly around the User Manual. Installation Instructions Refer to the separate Installation Instructions provided: If you ordered via the Magento Marketplace, refer to the extension listing If you ordered via the Fooman website, these are attached to your order confirmation Where to View Your Google Analytics Data Log into your Google Analytics account to view your data and access the new features added by Fooman Google Analytics +. Nothing is changed on the Magento dashboard - all features stay within Google Analytics as usual.
2 4. TROUBLESHOOTING 3. TROUBLESHOOTING 3. SET UP IN MAGENTO 2. SET UP IN MAGENTO 2. SET UP IN GOOGLE 1. SET UP IN GOOGLE 1. INSTALL 1. SET UP IN GOOGLE You can choose to optionally set up a Sales Funnel Visualisation in your Google account. Once settings are configured, it can take Google up to 48 hours to show your data. For instructions and troubleshooting advice on any standard element of Google Analytics, please refer to the Google User Guide (we don t repeat these instructions here). Setting up a Sales Funnel Visualisation 1. Log into your Google Analytics account. Under Administration > Goals, create a new goal to set up a sales funnel visualisation. The quickest way is to click import from gallery. 2. Search for 'magento 2 ', then click import on the Fooman add-on. 3. Select Create new Goal and then Create. Page 2
3 4. Your goal is now pre-populated with the recommended information. Click Save Goal. If you want to make any changes to the goal, do this before saving it. More details are on the next page. Page 3
4 5. If you prefer to set the goal up manually, or want to make any changes to the settings, use the information below: Goal Description Enter a goal name (eg. Checkout Success ). Set the goal type to Destination. Destination To properly display exits in the funnel visualisation, set the destination as equals to. Enter /checkout/onepage/success Case Sensitive Leave this unticked. Value (Optional) Set a goal value if desired. Funnel Set up a sales goal funnel which provides a comprehensive overview of sales conversion rates during the different checkout steps of your store. If you use Magento's default checkout, enter the following: Step 1: /checkout Step 2: /checkout/ -entered Step 3: /checkout/get-shipping-rates Step 4: /checkout/payment Step 5: /checkout/place-order Page 4
5 2. SET UP IN MAGENTO Go to Stores > Configuration > Sales > Google API to configure your Magento settings. The following setting groups are added to Magento: Google Universal Analytics by Fooman We indicate which features are available on which version of Fooman Google Analytics + in the following way: (v1.0.0+). After you have configured Magento, log into your Google Analytics account to view the extra data added by this extension. Nothing is changed or added on the Magento dashboard. Google Analytics (Standard Magento) Settings Configure the standard Magento settings shown above. Page 5
6 Google Universal Analytics by Fooman Settings Enable Enhanced Link Attribution (v1.0.0+) Set to Yes to tag your pages with enhanced link tracking functionality (e.g. multiple page links with the same destination, or a single page element with several destinations, such as a search button). For more details, see the Google Documentation. Enable Display Advertising Features (v1.0.0+) When set to Yes, the standard tracking script is replaced by Google's script to additionally support Display Advertising. Enabling this allows you to use Demographic and Interests Reports in Google Analytics. For more details, see the Google Documentation here and here. Page 6
7 3. TROUBLESHOOTING Reporting Any Issues/Bugs We are proud of our quality extension code - it s been widely tested and we stand by it 100%. If something does happen and you think you might be experiencing an issue or bug, in the first instance please run some checks to confirm if the issue is present when using Magento s default theme. If the issue persists, please contact us via support@fooman.co.nz and we will help you out. Page 7
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