Design and Development of Software Coding for m- Advertisement Using VB6

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1 Abstract: 76 Design and Development of Software Coding for m- Advertisement Using VB6 Physics Department, H.N.G.University, Patan, Gujarat, INDIA Mobile phone has become essential in our life. Almost all persons are having minimum one mobile phone in their family. The m-advertisement (mobile-advertisement) is becoming new technique to advertise the product. Often it becomes necessary to inform all clients about new business schemes. The one or two lines are sufficient to convey the message. In the present paper the m-advertisement is done by sending an SMS (Short Message Service). The TRAI (Telecommunication Regulatory Authority of India) have issued special guidelines for unwanted calls and messages. Because of such guidelines the bulk SMSes from website becomes impossible or complicated. The websites generally can t send bulk SMSes to those clients whose number is stored in do not disturb registry. This problem is solved in the present paper. This paper is giving one effective solution for m-advertisement using SMS. This designed software can send bulk SMSes to even those clients whose number is stored under do not call registry. The presented paper needs PC and GPS based module GM-862 with one Subscriber Identity Module (SIM card) as hardware components. The present paper is also helps students and new learners about mobile and its internal working. Key words: GSM, M-advertisement, Visual Basic, AT-Commands, SMS,GM-862 Introduction: The m-advertisement is becoming more and more popular. Even in our mobile we are receiving many advertising phone calls and messages. This new style of advertisement plays very important role in business development. The mobile or GSM modules are used in various applications. The few applications are as given. SMS advertising creates a lot of opportunities for the marketers in promoting their products effectively.sms is a tool by which the marketers approach towards the customers and persuade them to purchase. SMS advertising is also used to explore the customers needs and purchasing behaviour. Proper use of cell phone technology helps marketers to communicate and understand customer needs and wants based on the features and benefits of brands. To developa close relationship with the customers, not only increases the company s knowledge, but also dynamic information regarding the customers perceptions, buying behavior, purchasing and consumption patterns. Short Message Service (SMS) advertising takes the case of customization a step ahead of the traditional ways of marketing. Through SMS companies can make approaches to the customers irrespective of time and space boundaries. By employing all the characteristics of one-to-one marketing and augmenting

2 them with features, will ultimately result in better understanding of the prospect customers and evolving strategies that will help in building the brand equity in the most proper way.[1] Due to its wireless nature, it is more adaptable and cost-effective. The GSM Technology is used for various applications. The research paper for the controlling of home appliances remotely when the user is away from the house was published by Adamu Murtala Zungeru and at al.[2] The another application of GSM is GSM based e-notice board which can be widely used for multitude of applications including educational sector, traffic control, banks, public advertisements, stoke exchanges etc. Was developed by Pawan Kumar and at al. Moreover we can also learn as well as modify some of the common applications of GSM MODEM as per the requirements and needs of the user. [3,4] The anther application of GSM is GSM Modem Based Data Acquisition System develop by Vandana Pandya and Deepali Shukla.[5] The another application discussed by Arjun Kumar Mistry and et al as Secured ATM transaction using GSM.[6] The GSM based border security system is designed by J.Gayatri and H.Shilpa.[7] One important application of GSM is developed for measurement of air temperature and relative humidity monitoring system by K.Vairamani and N.Mathivanan.[8] Similarly Humidity monitoring and control system is designed using GSM by Dr.B.Ramamurthy and et al.[9] GSM The digital mobile telephony system, which is globally accessed by more than 212 countries and territories. Global system for mobile communication is completely optimized for full duplex voice telephony. Initially developed for the replacement of first generation (1G) technology, now GSM is available with lots of salient features with the constant up gradation of third generation (3G) technology. And now with the alliance of microcontroller, GSM MODEM could be further tailormade for some of very innovative applications including GSM based DC motor controller, GSM based home security system, GSM based robot control, GSM based voting machine control, GSM based stepper motor controller etc. [3] SIM: The SIM or Subscriber Identity Module is a clip-on small card consisting of user s information as well as phone book. As per convenient, user can alter the operator with retaining the same handset. Nowadays dual SIM handset is also available in the local market which brings the advantage of two different operators at the same time. [3] GSM Modem : A GSM modem is a specialized type of modem which accepts a SIM card, and operates over a subscription to a mobile operator, just like a mobile phone. From the mobile operator perspective, a GSM modem looks just like a mobile phone. When a GSM modem is connected to a computer, this allows the computer to use the GSM modem to communicate over the mobile network. While these GSM modems are most frequently used to provide mobile internet connectivity, many of them can also be used for sending and receiving SMS and MMS messages.gsm modem must 77

3 support an extended AT command set for sending/receiving SMS messages. GSM modems can be a quick and efficient way to get started with SMS, because a special subscription to an SMS service provider is not required. In most parts of the world, GSM modems are a cost effective solution for receiving SMS messages, because the sender is paying for the message delivery. [5] The new GM862-GPS module is at the cutting edge of the Telit product line. It combines superior performance in quad-band GSM/GPRS modem functionality with the latest 20-channel high sensitivity SiRFstarIII single-chip GPS receiver.[4,8] AT Commands: AT commands are also known as Hayes AT commands. There are different views to understand the meanings of "AT". Some call it "Attention Telephone", whereas others interpret it as "Attention Terminal" commands. AT commands allow giving instructions to both mobile devices and ordinary landline telephones. The commands are sent to the phone's modem, which can be a GSM modem or PC modem. AT commands can be used for operations that are usually done from the keypad, for instance calling a number, sending, reading, or deleting an SMS, setting the SMSC number, looking for a GPRS access point, reading and deleting phonebook data, reading the battery status, reading the signal strength, and so on. When you want to make a PC-based application to interface a mobile phone using USB, IR, or Bluetooth, these commands are needed to communicate with mobile phones.[9] Working with software: The connection is perfect, if AT test button will display AT OK in Textbox4 (blank text box). Once if connection is perfect and AT OK is displayed. The message needs to type in Textbox5. And press All sms button. The same message will send to all students. The progress can be seen in textbox4. The textbox1, textbox2 and textbox3 will display serial number, Name and mobile number. One by one all mobile numbers can be seen in textbox3. The software opens one text file to keep the proof that the message is sent to these mobile numbers. The text file contains message and all database (serial number, Name and Mobile number). The textbox 1, 2 and 3 becomes blank after sending all messages. The software execution can be easily understood by all four flowcharts. The flowchart-1 explains main program execution. While flowchart-2, 3 and 4 explains wait function, Timer-1 function and Timer-2 function respectively. Timer-1 is remaining enabled during all the time of program execution. Timer-2 is enabled in wait function and disabled in its own function. 78

4 START Clear textbox4. Initialize MSComm1. Send 0 to port STOP Initialize Timer1 for 100mS to read port Stop the Program execution. Is AT test pressed? IS AT OK displayed in textbox4? Is All SMS key pressed? Open file aa.txt in current location Display current location of aa.txt in 1. Send SMS to mobile number displayed in textbox3. 2. Call wait Is textbox 1 is blank? Copy data into file aa.txt Display next data in textbox1, 2 and 3. Flowchart-1: Main software execution flowchart 79

5 Wait Timer-1 Stop1=mS Enable Timer-2 Read port and add these data in textbox4. Is stop1=-1? Return Flowchart-3: Timer-1 function Return Timer-2 Flowchart-2: Wait function Disable Timer-2. Stop1=-1. Return Flowchart-4: Timer-2 function Conclusion: The designed software is tested to transmit below given message to all 5 mobiles. Test message: To get help in Electronics Project Contact Darshan Vyas on mobile: or E- mail: VYASDG@YAHOO.COM. This SMS is received by all students and teachers. Now the software can be ready for different advertisement by adding its new database. This software needs Visual Basic 6 to deal with database, and new mobile SIM card is requires to send messages for different advertisement. Acknowledgement I acknowledge a sincere thanks to Mr. Pareshbhai Patel ( Lab. Assistant, Physics Department, Hemchandracharya North Gujarat University, Patan ( Gujarat)) for his help during this work. Any type of feedback from the reader will be accepted. 80

6 Referances: [1] Mohammad Aamir et al, Assessment of short message service (SMS)advertising on purchasing behavior of the customers: a case study of Pakistan, Herald Journal of Marketing and Business Management Vol. 2 (2), June, 2013, pp [2]Adamu Murtala Zungeru and at al, Design and Implementation of a Short Message Service Based Remote Controller, journal of Computer Engineering and Intelligent Systems, Vol 3, No.4, 2012, Page no.-106 to 118. [3] Pawan Kumar and et al, GSM based e-notice Board: Wireless Communication, International Journal of Soft Computing and Engineering (IJSCE), Volume-2, Issue-3, July 2012, Page no.-601 to 605. [4] D.G.Vyas, Design and development of system to send multiple SMS using GM-862 GPS based module, Journal of Instrument Society of India, Vol.-44, No.-1, March-2014, Page no.-71 to 72. [5]Vandana Pandya1 Deepali Shukla, GSM Modem Based Data Acquisition System, International Journal Of Computational Engineering Research (ijceronline.com), Vol. 2, Issue.5,September-2012, Page no to [6] Arjun Kumar Mistry and et al, SECURED ATM TRANSACTION USING GSM, International Journal of Electrical and electronic engineering and telecommunication, Vol. 2, No. 3, July 2013, Page no.-13 to 17. [5] J.Gayatri and H.Shilpa, GSM based border security system, Journal of the Instrument Society Of India, Vo.-41, No.-1 March 2011, Page no.-44 to 45. [6] K.Vairamani and N.Mathivanan, Design of low cost GSM based air temperature and relative humidity monitoring system, Journal of the Instrument Society Of India, Vo.-42, No.-3 September 2012, Page no.-179 to 181. [7] Dr.B.Ramamurthy and et al, Development of a Low-Cost GSM SMS-Based Humidity Remote monitoring and Control system for Industrial Applications, International Journal of Advanced Computer Science and Applications,Vol. 1, No. 4, October 2010, Page no.-21 to 26. [8] dated 22 th July,2013. [9] dated 27 th July,

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