SMART-PHONE SUB-PANEL (July 2013)

Transcription

1 PT. Nusaresearch is the prominent Online Market Research service provider in Indonesia. The actively managed Nusaresearch panel has been established since beginning 2013 and continuously developing until present. SMART-PHONE SUB-PANEL (July 2013) This sub-panel is based on Single-choice question type with a total of 1,834 respondents from Nusaresearch Panel. Statistical result includes tables in following content: 1. Number of smartphones owned 2. Smartphone brand used most often 3. Price of current smartphone 4. Smartphone's status 5. Place for buying current smartphone 6. Purchasing time 7. Future smartphone brands 9. Price of future smartphone brands

2 1. Number of smartphones owned [SA] (n=1,834) 1 1, % % % More than % 2. Smartphone brand used most often [SA] (n=1,834) Blackberry % Samsung % Nokia % Sony Ecricsson % Apple % LG % HTC % Cross % SmartFren % Nexian % Lenovo % Hisense 8 0.4% Polytron 6 0.3% Huawei 5 0.3% Advance 4 0.2% Mito 4 0.2% Asiafone 3 0.2% IMO 3 0.2% Others %

3 2.1 BLACKBERRY smartphone series [SA] (n=859) Frequency Percent Total % BlackBerry Curve % BlackBerry Curve 3G % BlackBerry Bold % BlackBerry Curve % BlackBerry Bold % BlackBerry Curve % BlackBerry Curve % Blackberry Storm % Blackberry Curve % BlackBerry Curve % Blackberry Curve % Blackberry Torch % Blackberry Bold % Blackberry Bold % Blackberry torch % Blackberry Torch % BlackBerry Curve % Blackberry Bold % Blackberry pearl % BlackBerry Gemini 6 0.7% BlackBerry % BlackBerry Porsche Design P' % Blackberry Curve % Blackberry Z % Blackberry gemini % blackberry tour % Blackberry Z % Others % 2.2 SAMSUNG smartphone series [SA] (n=473) Frequency Percent Total % Galaxy Y % Galaxy SIII % Galaxy mini % Galaxy S II % Galaxy Ace % Galaxy W % Galaxy Mini % Galaxy SIII mini % Galaxy Ace % Galaxy Y Duos % Galaxy Chat % Galaxy Note % Galaxy S 9 1.9% Galaxy Grand 8 1.7% Galaxy Pocket 7 1.5% Galaxy S Duos 6 1.3%

4 2.3 SAMSUNG smartphone series [SA] (n=473) cont. Galaxy Note GT-N % Galaxy Ace Duos 4 0.8% Galaxy S Advance 4 0.8% Galaxy S Wifi 4 0.8% Samsung S % Samsung S5753E 4 0.8% Samsung S7233E 2 0.4% Samsung Wave % Samsung Wave M 1 0.2% Samsung Wave S % Others % 2.4 NOKIA smartphone series [SA] (n=164) Total % C % Nokia % Lumia % Lumia % Asha % Lumia % Asha % Nokia E % Lumia % Nokia % Lumia % Asha % N % C % Lumia % Asha % Lumia % Asha % Asha % N % Others 8 4.9%

5 2.5 SONY ECRICSSON smartphone series [SA] (n=105) Frequency Percent Total % Sony Xperia x10 mini pro % Sony Xperia X % Sony Xperia P 9 8.6% Sony Xperia Sola 7 6.7% Sony Xperia S 7 6.7% Sony Xperia Z 6 5.7% Sony Xperia J ST26i 6 5.7% Sony Xperia U 5 4.8% Sony Xperia Tipo ST21i 4 3.8% Sony Ericsson LT22i (Sony Xperia P) 4 3.8% Sony Ericsson W % Sony Xperia Tipo Dual ST21i % Sony Xperia Miro ST23i 3 2.9% Sony Xperia Go ST27i 2 1.9% Sony Xperia V LT25i 2 1.9% Sony Xperia neo L MT25i 2 1.9% Sony Xperia E Dual C % Sony Ecrisson ST25i (Sony Xperia U) 1 1.0% Sony Xperia Acro S 1 1.0% Sony Xperia Ion LT28H 1 1.0% Sony Xperia SL LT26ii 1 1.0% Others % 2.6 APPLE series [SA] (n=57) Total % iphone 4S 16 GB % iphone 3GS 8 GB % iphone 5 64 GB 4 7.0% iphone 4 32 GB 4 7.0% iphone 4 16 GB 4 7.0% iphone 3G 16 GB 4 7.0% iphone 5 32 GB 3 5.3% iphone 5 16 GB 3 5.3% iphone 4S 32 GB 3 5.3% iphone 3GS 16 GB 3 5.3% iphone 4S 64 GB 2 3.5% iphone 3G 8 GB 2 3.5% iphone 2G 4 GB 2 3.5% iphone 4 8 GB 1 1.8% iphone 3GS 32 GB 1 1.8% iphone 2G 16 GB 1 1.8% Others 1 1.8%

6 2.7 LG smartphone series [SA] (n=30) Total % Optimus L % Optimus L7 P % Optimus L9 P % Optimus 4X HD P % Optimus L % Optimus Black 2 6.7% Nexus % Optimus G 2 6.7% Optimus L3 Dual E % Optimus Net P % Optimus VU P % Others 2 6.7% 2.8 HTC smartphone series [SA] (n=28) Total % HTC One % HTC Sensasion % HTC One S % HTC One X % HTC Desire C 2 7.1% HTC One X 1 3.6% HTC Butterfly 1 3.6% HTC Desire U 1 3.6% HTC Desire X 1 3.6% HTC Desire V 1 3.6% Windows Phone 8X by HTC 1 3.6% Others % 3. Price of current smartphone [SA] (n=1,834) Under Rp % Rp % Rp % Rp % Rp % Rp % Rp % More than Rp % I don't know %

7 4. Smartphone status [SA] (n=1,834) 100 % New 1, % Second hand % 5. Place for buying current smartphone [SA] (n=1,834) Mobile Shop % Retailed center of computer, component and mobile % Supermarkets/ Electronics Center % Online purchase % Gift from other people % Trade Center % Secondhand mobile shop % Purchased from oversea % Others % Do not know 2 0.1% 6. Purchasing time [SA] (n=1,834) Before December % December December % January December % January 2013 until now % 7. Future smartphone brands [SA] (n=1,834) Blackberry % Samsung % Apple % Sony Ericsson % Nokia % HTC % LG 6 0.3% Others 3 0.2% I have no intention - 0.0%

8 8. Price of future smartphone brands [SA] (n=1,834) < Rp % Rp % Rp % Rp % Rp % Rp % Rp % More than Rp % I don't know % Respondent's Profile 1. Gender (n=1,834) 2.Age (n=1,834) Unit:% years old 7.4 Unit:% Male Female years old years old years old Over 49 years old Monthly Household income (n=1,834) Unit:% Less than Rp Rp Rp Rp Rp Rp Rp Rp More than Rp

9 CONTACT INFORMATION PT. Nusaresearch Address: Lantai 21, Grand Slipi Tower, Jl. S. Parman, Kav , Slipi, Jakarta Barat, JKT, Indonesia. Office phone: Fax: info@nusaresearch.com The copyright of this report belongs to PT. Nusaresearch. The results (anlyzing, wording, data, tables and graphs) of this survey can be publicly used, but must be cited and sourced from PT. Nusaresearch (also include its website address