Worldwide Internet usage

Transcription

1 Worldwide Internet usage Latin America / Caribbean 11% North America 16% Africa 3% Middle East 3% Oceania / Australia 1% Asia 41% Europe 25% Source: Internet World Stats, March 2009.

2 Worldwide sales of WiFi phones on the rise Year Units sold (thousands) , * 1,100 *projected Sources: Infonetics Research, PC World.

3 Worldwide smartphone sales 2008, by vendor Others 24% Sharp 4% Nokia 43% HTC 4% Apple 8% Research in Motion 17% Source: Gartner.

4 Worldwide smartphone sales 2008, by vendor Smartphone company 2008 Sales (thousands) 2007 Sales (thousands) Annual growth in sales (%) Annual change in market share (%) Nokia 60, , Research in Motion 23, , Apple 11, , HTC 5, , Sharp 5, , Others 32, , Sources: Gartner, Milken Institute.

5 Worldwide smartphone sales 2008, by operating system Mac OS X 8% Linus 8% Palm OS Other OSs 2% 1% Microsoft Windows Mobile 12% Symbian 52% Source: Gartner. Research in Motion 17%

6 Worldwide smartphone sales 2008, by operating system Smartphone operating system (OS) 2008 Sales (thousands) 2007 Sales (thousands) Annual growth in sales (%) Annual change in market share (%) Symbian 72, , Research in Motion 23, , Microsoft Windows Mobile Sources: Gartner, Milken Institute. 16, , Mac OS X 11, , Linus 11, , Palm OS 2, , Other Oss 1, ,

7 U.S. online shoppers Online shoppers (millions) Percent of Internet users Source: emarketer

8 U.S. retail e-commerce sales US$ billions Source: emarketer * 2009* 2010* 2011* 2012* *projected

9 U.S. online advertising spending , US$ billions Social network ad spending Total online ad spending Social network % of total Source: emarketer.

10 Share of Internet users Worldwide, as of January 2009 Latin America 7.4% Middle East - Africa 4.8% Asia Pacific 41.3% North America 18.4% Europe 28.0% Source: comscore.

11 Revenues from the entertainment market in the United States US$ billions Not subject to digital competition Subject to digital competition * 2011* Sources: PricewaterhouseCoopers LLP, Wilkofsky Gruen Associates. * Projected.

12 Penetration rates of DVR and HDTV in the United States Percent High-definition television (HDTV) Digital video recorder (DVR) * 2011* Sources: PricewaterhouseCoopers LLP, Wilkofsky Gruen Associates. * Projected.

13 Digital filmed entertainment market in the United States US$ millions Online movies Online television shows * Sources: Motion Picture Association of America PricewaterhouseCoopers LLP, Wilkofsky Gruen Associates. 2011* * Projected.

14 Top 10 Apple applications February 2009 Application Installation penetration (%) Category Source: comscore. Tap Tap Revenge 32 Games Backgrounds 27 Entertainment Touch Hockey: GS5 26 Games Facebook 26 Social networking Pac-Man 24 Games ibowl 24 Games MySpace Mobile 23 Social networking Google Earth 22 Travel Labyrinth 22 Games Pandora 21 Music

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16 Point and Find

17 Largest mobile developer network Mobile Diabetes checking 4 million forum.nokia.com members 1.5 million unique site visits per month 5.5 million page views in October 2008 Hundreds of thousands of applications Forthcoming Ovi Store Immediate publish.ovi.com Available in nine countries Favorable revenue opportunities

18 Emerging market characteristics More than 2 billion with infrastructure constraints India: 820 million China: 787 million Africa: 680 million Low income, especially in rural areas India: 88 China: 125 Large number of local languages India: 22 Africa: over 1000 dialects in 4 major language groups Low English literacy

19 Nokia Life Tools Target rural consumers in emerging markets Focus on agriculture information and education services Provide local information in local language Easy-to-use graphical interface No settings needed Works anywhere with GSM coverage; GPRS not necessary

20 Alex Sandy Pentland Chief Privacy Advocate Head of Human Dynamics Research at MIT Tony Jebara Chief Scientist Head of Machine Learning at Columbia University

21 Half the people on the planet are creating location data It is the largest, most universal source of information describing human behavior

22 Online Optimization for the Physical World Personalization Recommendation Discovery & people like me Greg Skibiski, CEO

23 New Deal on Data: Ownership 3 basic tenets of ownership from Old English Common Law Rights of possession, use and disposal You have a right to possess your data. Companies should adopt the role of a Swiss bank account for your data You, the data owner, must have full control over the use of your data You have the right to dispose or distribute your data. If you want to destroy it, that is your call

24 New Deal on Data: The Common Good Adopt policies that encourage the combination of massive amounts of anonymous location data to promote the common good Patterns of how people move around can be used for: Early identification of infectious disease outbreaks Protection of the environment Public safety Measuring the effectiveness of government programs Improving the transparency & accountability of government

25 Sensors Enable New Lifestyles: Citysense Real-Time Nightlife

26 Alternative background If you need more space

27 Mobile is Unique MOBILE Always with You Personal UI limitation Discovery Location Aware Sensor Enabled Bridges Digital to Physical Internet PC Stationary Multi-user Multi-tasking Active Search Active Editing Wireline Connectivity Portal to Digital Domain

28 Creating New Mobile, Computing and CE Device Categories All trademarks are property of respective owners

29 Low Cost Handsets A Key Driver of Market Growth CDMA2000 Handset Lowest Cost Source: Qualcomm Incorporated Note: CDMA2000 Phones Sold per Calendar Quarter; lowest price represents complete phones sold in quantities of approx 150,000 units or higher. Data derived from licensee reports. Does not include modules or modems.

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