Emerging Technologies. Kursten Leins GM Strategy & Government Affairs, Ericsson Australia & New Zealand
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1 Emerging Technologies Kursten Leins GM Strategy & Government Affairs, Ericsson Australia & New Zealand
2 Changing behavior DIGITAL NATIVES CONNECTED 24/7 FAST DIFFUSION MOBILE ACTIVE SHARING TIME & SPACE INDEPENDENT COLLABORATIVE DIGITAL APPEARANCE ACANN Conference - Emerging Technologies Public Ericsson AB Page 2
3 Changing business PERSONAL EFFICIENCY NEW VALUE NETWORKS GENERATION SHIFT PROPOSITION REACH M-2-M MOBILE NEW BUSINESS PROCESSES ACANN Conference - Emerging Technologies Public Ericsson AB Page 3
4 Technology trends BROADBAND COVERAGE EVERYTHING CONNECTED PROCESSING CAPACITY EMBEDDED TECHNOLOGY SMARTER DEVICES HIGH SPEED BANDWIDTH DEMAND ACANN Conference - Emerging Technologies Public Ericsson AB Page 4
5 The Networked Society INTERACTING COLLABORATION HEALTHCARE INTEGRITY EDUCATION TRANSPORT & LOGISTICS LEARNING SECURITY & SAFETY INTERACTION INFRASTRUCTURE UTILITIES TRUST COMMERCE MEDIA GOVERNMENT SOCIALIZING COMPETENCE INNOVATION ACANN Conference - Emerging Technologies Public Ericsson AB Page 5
6 We are on the brink of a networked society In the networked society people, knowledge, devices, and information are networked for the benefit of society, life and business. ACANN Conference - Emerging Technologies Public Ericsson AB Page 6
7 video Networked society ACANN Conference - Emerging Technologies Public Ericsson AB Page 7
8 Technologies for The networked society + + Mobility & broadband Service aware network cloud ACANN Conference - Emerging Technologies Public Ericsson AB Page 8
9 Fixed and Mobile subscriptions ACANN Conference - Emerging Technologies Public Ericsson AB Page 9 M2M subscriptions not included
10 The cloud makes things easy to use ACANN Conference - Emerging Technologies Public Ericsson AB Page 10 Source: How We Spend Time Report, Ericsson ConsumerLab 2012
11 MBB Subscriptions By device type M2M subscriptions not included in figure. ACANN Conference - Emerging Technologies Public Ericsson AB Page 11 Mobile broadband is defined as CDMA2000 EV-DO, HSPA, LTE, Mobile WiMAX and TD-SCDMA.
12 A whole new user on the horizon Uses many devices to access services Cares much about service quality; but not how it is achieved Requires consumption of services anywhere at anytime Does not discriminate between operator managed services and over-the-top services Wants to be treated as an individual; not as a person with many subscriptions Uses a mix of fixed and mobile connections, depending on his/her location ACANN Conference - Emerging Technologies Public Ericsson AB Page 12
13 The cloud user is looking for simple ways of connecting WiFi router Fixed subscrip tion TV Mobile broadb and Smart phon e Table t Mobile subscription 64% would prefer one single subscription for all current and future connected devices and access methods ACANN Conference - Emerging Technologies Public Ericsson AB Page 13 Source: Ericsson Consumer Lab
14 Service aware networks Rapidly becoming reality Any service to any device it s happening already today but this is just the beginning! High speed broadband will drive migration of legacy voice services to all-ip Bandwidth will be secured on demand depending on the service requirements. Interworking between IP services requires standardised, industry approach known as IP Multimedia Subsystem (IMS) ACANN Conference - Emerging Technologies Public Ericsson AB Page 14
15 Future innovation Networks continually evolve to be faster and lower-latency LTE, LTE-Advanced, Fibre Broadcast & multicast technologies over mobile networks High capacity, low-cost content distribution supplemented by ondemand content Extreme personalistion Devices and services adapt to our needs rather than the other way around ACANN Conference - Emerging Technologies Public Ericsson AB Page 15
16 Future innovation Artificial intelligence (AI) Services adapt to personal situation, including location, time of day, established habits, etc. Near Field Communications (NFC) + mobile Mobile wallet becoming reality for single authentication and payment mechanism Voice control is emerging as a powerful, ubiquitous interface for virtually any device Smartphone and PC applications already today ACANN Conference - Emerging Technologies Public Ericsson AB Page 16
17 Imagine if your body could be part of the network? ACANN Conference - Emerging Technologies Public Ericsson AB Page 17
18 ACANN Conference - Emerging Technologies Public Ericsson AB Page 18
19 conclusion Everything that can be connected, will be! The Networked Society is happening. We are shaping the future, today! Service and application innovation requires matching of individual, social and industrial needs with underlying ICT capabilities. ACANN Conference - Emerging Technologies Public Ericsson AB Page 19
20
21 What is the networked society? Networked Society Ericsson on Networked Society On the brink of the NS Ericsson CEO Intro to NS Carlota Perez: ACANN Conference - Emerging Technologies Public Ericsson AB Page 21
22 More information? Please contact Kursten Leins, ACANN Conference - Emerging Technologies Public Ericsson AB Page 22
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