2013 Investor Day. Growth Strategy. Greg Kenny President & Chief Executive Officer. March 26, 2013

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1 2013 Investor Day March 26, 2013 Growth Strategy Greg Kenny President & Chief Executive Officer

2 A Clear, Consistent Growth Strategy Excellence in our primary business which is wire and cable manufacturing and distribution Balance long-term growth with return on capital mindset Large and developing country populations with growing middle classes represent greater long-term relative growth opportunities for wire and cable demand than developed economies Invest in products supporting renewable energy that address sovereign concerns about energy security, independence and climate change Faster-growing and higher-value-added product lines such as high- and extra-highvoltage energy cables; data cables; offshore submarine power cables; instrumentation and control cables; oil and gas cables; and specialty OEM cables represent attractive long-term growth opportunities Often a buyer of underperforming assets with strong tangible book value Create shared value for our Company, including our associates, shareholders, and stakeholders, and the communities we serve. Sustainability, health, safety, citizenship and innovation are an important part of our culture and values Singularly focused on wire and cable 2

3 A Clear, Consistent Growth Strategy Historical product and geographic expansion In 1998, General Cable was a $1.1 billion manufacturer of communications cables, building wire, electrical cords, cordsets and harnesses with 2% of its revenue generated outside of the U.S. and Canada. In 2012, as a global manufacturer of electric utility, electrical infrastructure, construction and communications cables, the Company reported revenue of over $6.0 billion with approximately 60% of its revenue generated in the Americas Europe, N. America New Zealand, Brazil, Angola (BICC) Historical Timeline: Product and Geographic Expansion Underground HV/EHV (Silec Cables) Latin America, Southern Africa, Asia (PDIC) Submarine Power & Communication (NSW) Aerial HV (ECN Cable) Mexico (Tetla) Broadcasting and Electronics (Gepco) Algeria (Enica Biskra) Egypt (BICC Egypt) Peru (Greenfield) South Africa (Phoenix Cables) Pakistan 2012 (Equity Investment) Oman (Joint Venture) India (Greenfield) Oil & Gas Electric Utility, Infrastructure (BICC) Mexico (Beru S.A.) (Product expansion North America) France (Beru S.A.) Mexico (Telmag) Helix/HiTemp Electronics Philippines (PDP) Brazil (Specialty Cables) Alcan Cable (North America & China) Procables (Colombia) Prestolite Wire (North America) Brazil (Delphia) Today, the Company s revenue stream is well diversified by geography and product mix as a result of its successful M&A track record and internal investment (development) 3

4 A Clear, Consistent Growth Strategy General Cable Today, A Balanced Portfolio Revenue by Segment 1998 (1) All Other 2% Revenue by Segment 2012 (2) Europe and Med 28% North America 39% North America 98% ROW 33% Revenue by Product Family 1998 (1) Revenue by Product Family 2012 (2) Electrical Infrastructure 23% Rod 4% Construction 37% Construction 25% Electric Utility 33% (1) Reported revenues for year ended December 31, 1998 (2) Reported revenues for the year ended December 31, 2012 Communications 40% Communications 11% Electrical Infrastructure 27% A well diversified and balanced portfolio of five core product families sold around the world 4

5 5 A Clear, Consistent Growth Strategy Recap - Acquisitions and Internal investments 14 Acquisitions Greenfield Projects 4 Acquisitions $850 Million Invested Annual sales $2.0 billion $180 Million Invested Annual sales $300 million (1) $285 Million Invested Annual sales $1.0 billion (1) (1) Represents potential annual revenue In 2012, we completed four acquisitions that represent exciting, accelerated progress in executing our growth strategy We have more than doubled our revenue base since 2005 enhancing our exposure to faster growing emerging markets and expanding our product portfolio Over the last several years, acquisitions (since 2005) represent more than 50% of our consolidated operating results annually

6 6 A Clear, Consistent Growth Strategy Recent acquisitions represent more than $1B of annual revenue Alcan Cable Product Revenue Procables (Colombia) Product Revenue Prestolite Wire Product Revenue 9% 30% 46% 36% 53% 17% 24% 11% 74% Electric Utility Rod Mill Operations Construction Electric Utility Electrical Infrastructure Construction Ignition Wire Sets Harness Assemblies Bulk Wire Alcan Cable: enhances the Company s electric utility and construction product offering Leading aluminum cable manufacturer (100% aluminum) Aluminum conductor is 2/3 rd as electrically efficient as copper at approximately 1/3 rd the cost per pound making it economically attractive for certain applications Servicing the energy and construction markets in the United States, Canada and Mexico and construction markets in China Annual revenues in the range of $700 to $750 million at current aluminum prices Procables (Colombia): enhances the Company s presence in the Andean Region further solidifying geographic coverage throughout the Americas which is one of the most extensive in the wire and cable industry in the region Broad range of wire & cable products Low & medium voltage power cables, building wire, industrial, communications and bare aluminum conductors Operates copper & aluminum rod mills Annual revenues in the range of $100 to $120 million at current metal prices Prestolite Wire: highly complementary product offering as approximately 90% of Prestolite s revenues are generated from products that are incremental to the Company s existing product portfolio Strong brand built on superior quality and innovation with a sharp focus on high temperature and abrasion and corrosion resistant applications Greater access to the growing and evolving transportation segment of the wire and cable industry Annual revenues in the range of $170 to $200 million at current metal prices

7 A Clear, Consistent Growth Strategy A disciplined approach Acquisition Criteria Strategic fit Attractive opportunity for growth and profitability over the cycle Appropriate valuation Underlying industry fundamentals Synergies in all directions Seasoned acquirer - effectively managing the entire process; Keen eye on hard assets and potential rather than only on a multiple at a given time 7

8 A Clear, Consistent Growth Strategy Focused on rounding out portfolio Near-term focus is on the integration of recent acquisitions and driving consistent profitability of recent Greenfield investments. We will continue to apply a disciplined and selective approach to business development looking at geographies which represent long-term growth opportunities (circled below) while continuing to round out our product portfolio. Carefully reviewing risk/reward as we evaluate capital deployment alternatives 8

9 9 A Clear, Consistent Growth Strategy Global product and technological innovation Leveraging technology globally by building on long standing experience Technology and manufacturing global councils facilitate the rapid transfer of technical knowledge and manufacturing expertise throughout the organization Invested in resources to enhance compound technology Global centers of excellence complemented with state-of-the-art regional laboratories Global Centers of Excellence and Regional Laboratories North America Material Technology and Compounding Electrical Testing Data Cables Specialty and Military Cables Rest of World Rod fabrication and drawing Europe and Mediterranean HV and EHV Power Cables and Systems Submarine Power and Communications Systems Halogen-free flame retardant (HFFR) Technology and Compounding Developments include high performance product solutions in underground and submarine energy, data communications and specialty oil and gas cables as well as the successful commercialization of 17 FREE, a line of halogenfree jacket designs

10 10 A Clear, Consistent Growth Strategy Concluding Remarks One of the most geographically diversified wire and cable companies in the world One of the broadest product lines in the industry with more than 100,000 products Achieved leading market positions in many of our businesses and product categories Well positioned to service our end markets and provide local customer support Compelling growth opportunities in both developed and emerging markets Return on capital focus Construction of all types, our largest driver, is reawakening in the majority of our served markets after years of hibernation

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