A National ICT Transformation Model. December 2010
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1 A National ICT Transformation Model December 2010
2 Compound Productivity Growth National Productivity Drives Standard of Living 100% 75% 5% Standard of Living Doubles in 14 Years 50% 3% Standard of Living Doubles in 24 Years 25% 1% Standard of Living Doubles in 72 Years 0% Source: Net Impact Study, 2002; adapted by Cisco IBSG, 2007 Years
3 Network Readiness Index WEF 2006 / 07 Global Competitiveness and Network Readiness Influence Economic Growth 6,0 5,5 5,0 4,5 4,0 3,5 Correlation Coefficient: 0.98 Hungary Mexico Turkey Brazil Argentina Poland Denmark United States South Africa Chile Czech Republic Switzerland Finland Japan 3,0 Russian Federation 2,5 2,0 2,0 2,5 3,0 3,5 4,0 4,5 5,0 5,5 6,0 Global Competitiveness Index WEF 2006 / 07 Source: World Economic Forum, INSEAD, 2006
4 The big picture Source and Copyright Ventura Team LLP 2009
5
6 EU Productivity Imperative To sustain the rate of standard of living improvements, each 2050 worker will have to produce 5X more than a worker today 5X 4X 3X Source: Cisco IBSG Analysis
7 What Drives Productivity? Contribution to Long-term Productivity Growth 37% 11% Capital Investment Improved Labor Quality Technological change and other factors Effective IT solutions drive productivity gains Organizational issues, not technology, pose the biggest challenge to productivity Data: US Bureau of Labor Statistics
8 Incremental Value Add My 2 cents Act now Invention Telepresence Mobile telephone Ubiquity Internet Winner INNOVATION Act now Electricity Telephone Potential for competitive advantage Television Act later Accelerated pace of development means less time to react so the slow lose out high value add medium value add low value add Time Loser
9 Scandinavian experience of building open fiber networks Example STOKAB owned by City of Stockholm 1994: - City of Stockholm - Transferred infrastructure (fiber) from different organization that the City controlled - First InfraCorp company - This InfraCorp to build and own all fiber infrastructure - Strictly neutral on the market (remember that the market is fully liberalized) - All parties accepted this concept (because of strict neutrality) - More that 1,200,000 km of fiber - More than 5,500 km of cable - Profit margin last year was 30% Rest of Sweden: - More then 200 other local InfraCorps
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11 Open Services Exchange December 2010
12 Telecom Evolution Telecom 1.0 The historical telecom model: One typically stateowned company builds and operates infrastructure designed for voice and later on adopted to support first-generation Internet services Single value chain Linear OpEx increase with services demand Limited motivation for service innovation 1800
13 Voice over IP: Great for Society; a Threat for Incumbents Incremental Revenue '06 '07 '08 '09 '10 '11 ' Cannibalized Revenue Source: Cisco IBSG analysis based on an Emerging Markets incumbent, August Voice over IP (VoIP) Negatively Affects Incumbents Most Important Revenue Stream Accelerated Deployment Is Not in Their Interests.
14 Telecom Evolution Telecom 1.0 Telecom 2.0 The historical telecom model: One typically stateowned company builds and operates infrastructure designed for voice and later on adopted to support first-generation Internet services Single value chain Linear OpEx increase with services demand Limited motivation for service innovation The emergence of new telecom operators (e.g., Swedish broadband company) deploying IP NGN highbandwidth symmetrical infrastructure designed for triple-play next-generation Internet services Single value chain Innovation walled garden but limited incentive for service innovation; therefore continues downward ARPU pressure 1998
15 Telecom 2.0 Challenger Example Swedish Broadband Company - Bredbandsbolaget - BBB Startup in 1998, in % of all Broadband Connections in Sweden Sold to Telenor on 23 May 2005 for 600 M
16 Telecom Evolution Telecom 1.0 Telecom 2.0 Telecom 3.0 The historical telecom model: One typically stateowned company builds and operates infrastructure designed for voice and later on adopted to support first-generation Internet services Single value chain Linear OpEx increase with services demand Limited motivation for service innovation The emergence of new telecom operators (e.g., Swedish broadband company) deploying IP NGN high-bandwidth symmetrical infrastructure designed for triple-play next-generation Internet services Single value chain Innovation walled garden but limited incentive for service innovation; therefore continues downward ARPU pressure The Open Services Exchange Model in which Virtual Service Providers (VSPs) offer their products over the IP NGN infrastructure on equal terms Efficient decomposed value chain in a market economy empowering continues diverse service innovation Continued ARPU growth with minimal turnover 2009
17 Decomposed value chain example VSPs and End Users Open Services Economy Open Services Exchange Operator ebay-type open economy in which customers can offer and purchase services on equal terms Open Services Exchange (OSE): Service innovation and governance ecosystem operated by an OSE Operator (OSEO) Open Services Exchange Network Open Services Exchange Network (OSEN): NGN symmetrical IP infrastructure providing connectivity and quality service delivery Passive Fiber Network Passive Infrastructure Provider (PIP) taking advantage of right of way and utility economics
18 Telco 3.0 $/Sub. $/Sub. Telco 2.0 $/Sub. $/Sub. Telco 1.0 $/Sub. $/Sub. Typical Telecom Financial Behavior in Single vs. Decomposed Value Chain CapEx OpEx ARPU Turnover $ $ $ $ $ $
19 Open Services Exchange
20 Worldwide perspective In the World Economic Forum s Networked Readiness Index 6 of the top 10 countries has OSEM (telecom 3.0) type of approach In the World Economic Forum s Global Competitiveness Index for of the top 10 countries has OSEM (telecom 3.0) type of approach
21 Open Service Exchange Model Service Innovation Through VSP
22 Don t bother me with new ideas; I ve got a battle to fight! C Cisco Systems, Inc. All rights reserved. Cisco Confidential 22
23
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