Green Data Center. Approach. Sybrand de Vries Aernoud van de Graaff IBM Corporation

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1 Green Data Center Approach Sybrand de Vries Aernoud van de Graaff

2 Why do I need a Green Data Center? Business rationale: Financial Move from current state Rising global energy prices Squeeze on IT budgets Constraints on IT growth to Green Data Center Ability to accurate view baseline energy cost Cost savings from more efficient energy use Relax budgetary pressures to allow growth Operational Environmental Large amount of physical servers Aging data center technology Systems availability risks Uncontrolled Exponential growth online data Demand for corporate responsibility Lack public image Low environmental employee commitment More computing performance per kilowatt Flexibility to adopt more efficient technology Extend the life of IT equipment Controlled Exponential growth online data Meaningful energy conservation Improved public image Positive contribution to the Green movement creates a good place to work 2 IBM Green Data Center Approach

3 Approach, overview Business rationale IBM Products and Services Financial Operational Environmental Quick Scan Questionnaires Assessment View on possible bottlenecks and opportunities Roadmap based on one of the scenarios with high level Business Case A B C D Scenario Site ABCD.. Scenario Information CBDA.. Scenario IT DACB.. Each step in the roadmap is primarily focused on delivering energy saving solutions Goals: Energy saving Lower TCO CO2 reduction Diagnose Build and Run 3 IBM Green Data Center Approach

4 Quick Scan Quick Scan Assessment The quick scan is an effective tool for gaining high level insight in sources of energy waste and saving opportunities Site Optimisation Info Optimisation IT optimisation The Quick Scan consists of three steps: Answering questionnaires by customer staff with the help of IBM consultants Analyzing the results Present the results and show possible solutions to save energy The Quick scan focuses on the most critical green aspects of a Data Center: Site and Facilities Data use IT workload Service Management 4 IBM Green Data Center Approach

5 Assessment Quick Scan Assessment In the assessment phase the possible solutions will be analyzed more in deep, leading to a specific Roadmap for the customer Site Optimisation Info Optimisation IT optimisation The assessment is based on : Results from the Quick Scan The predefined scenarios, enabling an effective selection of proven solutions The outcome of the assessment is the Roadmap for the customer, containing the: Products and services needed in time Project plan for the first phase High level business case, containing the estimated costs and the Environmental and TCO savings 5 IBM Green Data Center Approach

6 Assessment steps Quick Scan Assessment Site Optimisation Info Optimisation IT optimisation Recap Quick Scan and priorities opportunities with customer Business rationale Strategic intent of the company related to IT Discuss the revealed bottlenecks Validate opportunities Determine Change impact, based on potential scenario Determine feasibility of solutions (virtualization, cooling, archiving etc..) Build up the roadmap Build high level Business Case together with customer Determine building blocks for the Business Case based on the Quick Scan results and on new findings Set up the Business Case in close cooperation with the business Finalize report Present findings Present high level Business Case Present Roadmap Present first phase of the Roadmap 6 IBM Green Data Center Approach

7 Scenarios Quick Scan Assessment The scenarios are predefined roadmaps based on the knowledge and experience of IBM and in a specific and unique order Site Optimisation Info Optimisation IT optimisation There are currently three scenarios: Site optimization, based on the assessment that implementing cooling solutions and site related energy saving solutions have to be done before other solutions Information optimization, based on the assessment that the first quick results will be reached by managing the unstructured information (e.g. store more information off-line) before other solutions will be implemented IT optimization, based on the assessment that the workload of servers and utilization of disks have to be improved as first step The scenarios contain in principle the same products and services but in a different order Based on experience During the assessment phase the scenario will be turned into the roadmap for the customer, fitting their specific situation, issues and requirements 7 IBM Green Data Center Approach

8 Scenario Site Storage Data Center Server Application Rationalization Enablers Green Service Management 8 IBM Green Data Center Approach

9 Scenario Information Application Rationalization Storage Server Enablers Data Center Green Service Management 9 IBM Green Data Center Approach

10 Scenario IT Application Rationalization Server Storage Enablers Data Center Green Service Management 10 IBM Green Data Center Approach

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