Service Impact Messaging By Address (SIMBA) How City of Charlotte Masters Data Quality Dr. Leonard J. Huggins

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1 Improving Service Delivery with Trusted City-Wide Address Data: Service Impact Messaging By Address (SIMBA) How City of Charlotte Masters Data Quality Dr. Leonard J. Huggins

2 Outline Overview Address Management Program The Background Governance & Standards The Technical Implementation Benefits & Improved Data Quality Access & Openness Questions

3 AMP Definitions The Background SIMBA (Service Impact Messaging By Address) The enterprise implementation of the City s Address Management Program (AMP) to create a common set of address source data for City service delivery. SIMBA High Level Structure 1. Address Repository: - MDM 2. Address Augmentation: GIS overlay (Council District, NPA, etc.) 3. Consumption: Enterprise Service Bus for data sourcing and consumption 4. Governance: Address Governance Committee & Standards 5. Funding: Cost Allocation Plan MDM - Address Repository the centralized, shared repository that provides a consistent view of the most accurate, gold-standard corporate address data in a standardized format allowing for validation and use of address information. Address Governance Committee: Standard Practice for Address Data_v

4 SIMBA Address Recommendations Rec. # Address Recommendations Address Management Program Governance Mailing Services Address Validation Tools Address Standard SIMBA MDM-Address Implementation Address Governance Committee #1 Mecklenburg County Partnership #2 Mailing Address Validation #3 Owner/ Occupant & Mailing Address Change Content #4 Address Business Processes (Future State) #5 Change Management #6 Address Resource #7 USPS Partnership #8 Mail Service Vendors #9 Data QC/QA Processes #10 Address Data Content Standard #11 Service Impact/Land Use Change Management #12 Error Reporting for Situs Addresses #13 Regional Data Acquisition #14 Communication/Training Program 4

5 Governance Going Beyond Before Getting the Now

6 Data Governance Organization 6

7 Data Governance Capabilities Master Address Data Project Phase Production Testing Optimization Development Improvement Design Operationalization Monitoring Capability/Maturity Initiation Best Practices Roles & Responsibilities Structure Cleansing Collaboration Data Certification Assessment Automation Validating Reporting Semantic Standards Automation Data Standards Metadata Repository Master Data Design Communications Notifications Business Process Time

8 The Technical Implementation SIMBA: The NOW

9 The Architecture

10 Validation & Standardization Jurisdiction: 9 Street Type: 26 Code2_IN Code4_IN Name_IN Code2_OUT Code4_OUT Name_OUT AL ALY ALLEY AL ALY ALLEY AV AVE AVENUE AV AVE AVENUE Street Suffix: 10 Unit Type: 24 Code_IN Name_IN Code_OUT Name_OUT EXT Extension EXT EXTENSION EX~ EXT EXT EXTENSION Street Pre-direction: 8 E W N S NE NW SE SW

11 Source Addresses vs. Golden Records Tax Locations (CAMA) (n=337,850) County Physical Locations (CMAT) (n=508,013) Solid Waste Services Locations (n=393,171) Unique addresses Standardized Validated against: Block range Complete street name Jurisdiction 11

12 City Master Addresses SIMBA Golden Records vs CMAT CMAT addresses CMAT + ~ 44,000 additional unique addresses SIMBA Golden Records 12

13 Improving Data Quality SIMBA: Benefits

14 SIMBA Benefits Golden Records (City Master Addresses) Common, repository of standardized Golden record sets for use by City systems Accurate address data Separate issue resolution process for City Data Quality fire-wall in place to prevent inclusion of questionable records Ability to correct data for City use while source system researching/processing updates Improved issue resolution on County datasets Faster identification of chronic issues like duplicate records or inconsistent updates between CMAT and CAMA Ability to provide a listing of records with similar issues before a failure occurs versus sharing individual records when reacting to a service delivery problem 14

Golden Records: Example Complexes/buildings with units listed but not in County MAT County MAT: 1 Situs Address (No Units) WP01 W212 W211 W210 WP316

Addresses (Unique Unit Values) SITUSGoldenRecordID Street PreDirection STREET NUMBER STREET NAME Street Type Street Suffix Unit Value 1081807 NULL 3600

15 Golden Records: Example Complexes/buildings with units listed but not in County MAT County MAT: 1 Situs Address (No Units) WP01 W212 W211 W210 WP316 WP315 WP104 W101 WP314 W103 W102 Source: Google Maps, 2014 Source: Mecklenburg County POLARIS 3G Emerald Source System & Golden Records: 60 Situs Addresses (Unique Unit Values) SITUSGoldenRecordID Street PreDirection STREET NUMBER STREET NAME Street Type Street Suffix Unit Value NULL 3600 PARK RD NULL WP NULL 3600 PARK RD NULL WP NULL 3600 PARK RD NULL WP NULL 3600 PARK RD NULL W NULL 3600 PARK RD NULL W315

SIMBA Benefits Benefit: Ability to correct data for SIMBA users before source system updates (improve latency issues) If Planning pulled raw CAMA data, they would have

eng_last_source_ update_date eng_ change_ eng_last_update type _date 7319021 1192243 11 14906119-3 4311 NULL NULL NULL 14906119 5/15/14 7:36 PM U 6/29/14 1:19 AM 7319021

16 SIMBA Benefits Benefit: Ability to correct data for SIMBA users before source system updates (improve latency issues) If Planning pulled raw CAMA data, they would have returned mail with address = 4311 $ id master_id Source System ID Source Record Identifier Street Number Street Name Street Type X Coord Y Coord Postal Code Source ParcelID eng_last_source_ update_date eng_ change_ eng_last_update type _date NULL NULL NULL /15/14 7:36 PM U 6/29/14 1:19 AM SOUTH BV NULL NULL NULL /29/14 1:19 AM U 6/29/ :19 AM Source Systems: 10 = County Master Address Table (CMAT); 11 = CAMA Locations; 20 = SWS Locations

17 SIMBA Benefits Benefit: Ability to have a new SWS Locations inserted for SIMBA users before County systems officially add said address id master_id Source System ID Source Record Identifier Street Number Street Name Street Type X Coord Y Coord Postal Code Source ParcelID eng_last_source_ update_date eng_ change _ type eng_last_update _date OAK GROVE RD NULL NULL NULL 5/15/14 7:36 PM I 5/15/14 7:36 PM Source System ID Source Record Identifier eng_ change _ type Street Street Street Postal Source eng_last_source_ eng_last_update id master_id Number Name Type X Coord Y Coord Code ParcelID update_date _date OAK GROVE RD NULL NULL NULL 5/15/14 7:36 PM U 11/14/14 1:17 AM OAK GROVE RD /11/14 1:20 AM U 11/14/14 1:17 AM OAK GROVE RD NULL NULL NULL /14/14 1:17 AM I 11/14/14 1:17 AM SITUS Golden Record ID Street Number Street Name Street Type Juris X Coord Y Coord Postal Code Geo ParcelID Master Maximum Tax ParcelID eng_ change_ type eng_last_update _date group_ count OAK GROVE RD CHAR U 11/14/14 1:17 AM 3 17 Source Systems: 10 = County Master Address Table (CMAT); 11 = CAMA Locations; 20 = SWS Locations

18 SIMBA Benefits Benefit: Faster identification of chronic source system issues Source: Mecklenburg County POLARIS 3G 18

19 Benefit: Faster identification of chronic source system issues 19

20 SIMBA Benefits Benefit: Ability to provide a listing of records with similar issues before a failure occurs versus sharing individual records 20

21 SIMBA Benefits Benefit: Ability to provide a listing of records with similar issues before a failure occurs versus sharing individual records 21

22 SIMBA Benefit: Department Example Address Services Solid Waste Services Department Supports more productive and accurate routing More addresses with geocoding elements (Lat/Long) Reduced geocoding time Case: 18,501 addresses without geocoding elements» 7,238 w/o Zip All w/o Lat/Long Non-SIMBA solution - bulk, iterative trial and error process for all Mecklenburg zips (60 80 hours) SIMBA 8 hours (single zip as plan input)» Results: 18,475 addresses with geocode elements 26 needed re-evaluation. SIMBA Geocoding Time Savings 22

23 SIMBA Access WebFOCUS Address & Parcel Search 23

24 SIMBA Golden Address Utility DEMO 1: Address and Parcel Search Address SIMBA Elements 1105 Otts Drill downs and events 3600 Park Rd Addition from multiple sources Parcel Lookup Multiple addresses on a parcel 24

25 SIMBA Access & Utility Address Verification Drop & Pickup Address Verification User drops a formatted Excel file in a Public folder Listener on folder initiates job Job verifies address list versus SIMBA Golden Records and Loqate addresses Returns verified address list with deliverability computed Address1 City State ZipCode Data1 Data2 Data3 Data4 Address_Out ROBINHOOD CHARLOTTE NC TIMBERLAKE DR CHARLOTTE NC DOOLEY DR CHARLOTTE NC DOOLEY DR CHARLOTTE NC City_Ou t State_O ut Zip_Out DURGA BISHNU DHAKAL DHAKAL Robinhood Cir Charlotte NC WENDY SHANAH AN TAMARA L JOHNSO 1000 Timber Lake Dr Charlotte NC N 1040 Dooley Dr Charlotte NC JOAN C UNDER WOOD 1051 Dooley Dr Charlotte NC County_ AVC_O Out ut P32-I33- P6-094 A3 V44-I44- P7-100 I4 V44-I44- P7-100 I4 V44-I44- P4-092 I4 Geoacc uracy_o Latitude Longitu ut _Out de_out N Delive rable Y Y Y 25

26 SIMBA Golden Address Utility DEMO 2: Mailing Address Verification 26

27 SIMBA Golden Address Utility DEMO 3: GIS Buffering & Address Extraction 27

28 The Wrap Questions. Questions. Questions.. Leonard J. Huggins, PhD GIS Coordinator Address Coordinator City of Charlotte Solid Waste Services 1105 Otts Street Charlotte, NC

Pueblo City-County Addressing Standards May 2010

Pueblo City-County Addressing Standards May 2010 I. Definitions & Descriptions There can be up to four address types in the various databases within the County. They include situs, building, establishment