ROSSLAND SIGNAGE MANUAL

Transcription

1 ROSSLAND SIGNAGE MANUAL

2 ROSSLAND SIGNAGE MANUAL AUGUST 2008 PREFACE Nowell2 LandDesign was contracted by Tourism Rossland to develop a sign development strategy for Rossland. Through out this project, Nowell2 LandDesign has been working closely with Tourism Rossland and the Rossland Signage Committee to develop signage that will help to identify the community and ease way-finding for tourists. This manual is the final product for the project and contains the necessary information for the implementation of the Rossland Signage Strategy. During the initial stages of the project, the document entitled Rossland Signage: Maps + Inventory was produced, including maps and photographs of existing signage in Rossland. After the inventory was reviewed, the document Rossland Signage: Assessment and Strategy identified problem areas and defined a strategy to resolve these issues. Both documents are available from Tourism Rossland.

3 ROSSLAND SIGNAGE MANUAL PAGE CONTENTS GENERAL OVERVIEW: Intent How to Use this Manual Signage Types Implementation Priority SIGN LOCATIONS MAPS: Monument Sign Locations Welcome Sign Locations Downtown Pedestrian Sign Locations Destination Identification Sign Locations GRAPHIC STANDARDS Monument Sign Welcome Sign Downtown Pedestrian Banner Downtown Pedestrian Kiosk Destination Identification Signs SIGN TYPE DETAILS MONUMENT SIGN Detail 1A- Front Elevation Detail 1B- Plan View Detail 1C- Side Elevation Detail 1D- 2-Sided Monument Sign Section Detail 1E- Graphic Template Detail 1F- Secondary Sign Panels Detail 1G- Resort Municipality Initiative Logo Detail 1H- Sponsorship Business Sign Panel Detail 1I- Lighting Schematic - Plan View Detail 1J- Lighting Schematic - Side View SK1- CWMM Structural Drawing SK3, SK4 - CWMM Structural Drawings WELCOME SIGN Detail 2A- Overall Dimensions Detail 2B- Graphic Template PEDESTRIAN BANNER Detail 3A- Overall Dimensions Detail 3B- Graphic Template PEDESTRIAN KIOSK Detail 4A- Elevation, Typ. Detail 4B- Internal Structure Elevations Detail 4C-Plan Section

4 ROSSLAND SIGNAGE MANUAL PAGE CONTENTS SIGN TYPE DETAILS (cont d) PEDESTRIAN KIOSK Detail 4D- Overall Dimensions Detail 4E- Graphic Template SK1- CWMM Structural Drawing SK2 - CWMM Structural Drawing DESTINATION IDENTIFICATION SIGN Detail 5A- Front View Detail 5B- Section Detail 5C- (2) Two Line Destination Names Detail 5D- Single Line Destination Names APPENDIX All Appendix items located on CD entitled Rossland Signage Manual Appendix * Appendix CD contains the digital templates for each sign type * * Adobe PDF files provided for sign templates are intended for viewing purposes only. Modifications to text and directions should be done with Adobe InDesign CS2 or compatible software. A MONUMENT SIGN File Name: Mountain Template.pdf Format: Adobe PDF B WELCOME SIGN File Name: Welcome Sign.indd Format: Adobe InDesign CS2 / Adobe PDF* C DOWNTOWN PEDESTRIAN BANNER File Name: Downtown Pedestrian Banner.indd Format: Adobe InDesign CS2 / Adobe PDF* D DOWNTOWN PEDESTRIAN KIOSK File Name: Downtown Pedestrian Kiosk_Main Panel.indd Format: Adobe InDesign CS2 / Adobe PDF* File Name: Pedestrian Kiosk_Blank Panel.indd Format: Adobe InDesign CS2 / Adobe PDF* E DESTINATION IDENTIFICATION SIGN File Name: Destination Identification Sign.indd Format: Adobe InDesign CS2 / Adobe PDF*

5 ROSSLAND SIGNAGE MANUAL GENERAL OVERVIEW INTENT The purpose of the Rossland Signage Strategy is to elevate Rossland s marketability as a tourism destination and the products and services that make it unique. The implementation of the strategy will help travellers to identify the community and enhance the experience of tourists who will be left with a positive perception of the community and boost visitation. HOW TO USE THIS MANUAL: A suggested methodology to implement the signs is as follows: 1. Refer to the implementation priority on pg.4 of the Rossland Signage Manual when funding becomes available to ensure a logical sequence of implementation. 2. When the signage type to be implemented is determined, finalize locations using the sign location maps, pp.5-9. Obtain approval from Tourism Rossland for final sign location. 3. Refer to graphic standards, pp for a general overview of the aesthetic, font and colours used on the sign. 4. Tourism Rossland will determine the textual content of the sign. Confirm distances and directions to destinations referenced on the signs are accurate. 5. Although graphic template details have been provided, the digital templates located in the Appendix offer a simple alternative to modify text and direction (for all signs except the Monument sign). The digital templates can be modified with Adobe InDesign CS2, contain the appropriate fonts and colours, and have been formatted to the proper size for printing. 6. If unable to use digital template, follow sign type details, pp for signage panels. 7. Obtain approval from Tourism Rossland prior to printing and subsequent installation of every sign. 8. Obtain all necessary permits for installation and meet all City and Ministry of Transportation standards. AUGUST 2008 PAGE 1

6 > CITY HALL > MINER S HALL < LIBRARY < POST OFFICE < TOURISM ROSSLAND < COURTHOUSE ROSSLAND < ROSSLAND ROSSLAND SIGNAGE MANUAL GENERAL OVERVIEW SIGNAGE TYPES Red Mountain Resort Redstone Resort > MONUMENT SIGN A monument sign serves as a landmark, creating a sense of arrival nto the community. Essentially, it serves to inform tourists YOU ARE HERE. Ideally, the monument signs should be located in areas where future development is not likely to occur. If possible, locate near a power source for proper illumination. Monument Sign welcome to ROSSLAND HISTORIC DOWNTOWN X.Xkm Welcome Sign WELCOME SIGN A welcome sign is significantly smaller than the monument sign and is placed at the city s boundaries or on the outskirts of town. It s purpose is to let visitors know they are getting close and to increase their anticipation of arrival into the community. The sign may also provide simple, directional signage towards the downtown core. i i > CITY HALL > MINER S HALL < LIBRARY < POST OFFICE < TOURISM ROSSLAND < COURTHOUSE DOWNTOWN PEDESTRIAN BANNER Although designed primarily for pedestrian way-finding in the downtown core, due to the reduced highway speed limit along Columbia Avenue in Rossland, it is possible for these sign types to be multi-functional, providing direction to both pedestrians and vehicles. Downtown Pedestrian Banner Downtown Pedestrian Kiosk DOWNTOWN PEDESTRIAN KIOSK The pedestrian kiosk will be located in Harry Lefevre Square, and feature a more detailed downtown amenities and attractions map that lists business and services offered. The kiosk will be 4-sided and may include information such as KCTS Trails Map, Heritage Walking Tour Map, and historical pictures and information about Rossland and the surrounding area. AUGUST 2008 PAGE 2

7 ROSSLAND SIGNAGE MANUAL GENERAL OVERVIEW SIGNAGE TYPES (cont d from previous page) TOURISM ROSSLAND DESTINATION IDENTIFICATION SIGNS A destination identification sign is placed at the destinations to which people have been directed, to confirm their arrival. These signs should mounted to destinations that aren t obvious to visitors. The need for these signs should be determined at the discretion of Tourism Rossland. Destination Identification Sign Service and Attraction Sign SERVICE AND ATTRACTION SIGNS Service and attraction signs provide advance notice to tourists of various services and attractions offered within the city. During Task 1: Inventory and Assessment of Existing Signage, it was determined that Rossland has an adequate number of service and attraction signs and it would be more effective to concentrate finances and efforts on way-finding for tourists to amenities in the downtown core. However, businesses may still apply for the Service and Attraction Sign Program through the Ministry of Transportation. AUGUST 2008 PAGE 3

8 ROSSLAND SIGNAGE MANUAL GENERAL OVERVIEW IMPLEMENTATION PRIORITY As the Rossland Signage Strategy will be implemented over a number of years as funding becomes available, it is important to establish a logical order of priority to implement the signage strategy. The highest priority to implement is the MONUMENT signs. The monument signs will provide a true sense of arrival and entry into the City of Rossland. Implementation Priority at a Glance: 1. Monument Signs 2. Downtown Pedestrian Banner 3. Downtown Pedestrian Kiosk 4. Welcome Signs 5. Destination Identification Signs 6. Service and Attraction Signs After the monument signs are implemented, focus should be turned towards the downtown pedestrian signage. There are a number of travel planners and marketing publications that advertise features, attractions and amenities in downtown Rossland - but there is no way-finding system once in the community. The downtown pedestrian signage incorporates both PEDESTRIAN BANNERS mounted on existing light poles as well as a DOWNTOWN PEDESTRIAN KIOSK to both direct and inform visitors of destinations within Rossland. Next, the WELCOME SIGNS should be implemented to let visitors know they are getting close to town and increase their anticipation of arrival. DESTINATION IDENTIFICATION signs should be installed at the discretion of Tourism Rossland. While it is important to place identification signs at the destinations to which people have been directed, it may not be necessary if the destination has adequate signage to know that they ve arrived, ex. Rossland Public Library. SERVICE and ATTRACTION signs are the lowest priority rating for the Rossland Signage Strategy. During the analysis of existing signage, it was determined that sufficient service and attractions signs exist along the entrances to the City of Rossland. AUGUST 2008 PAGE 4

9 < ROSSLAND SIGNAGE MANUAL MONUMENT SIGN LOCATIONS SITE KEY PHOTO # 2 MONUMENT SIGN LOCATION PRIMARY TOURIST VEHICLE CIRCULATION - Encouraged Route SECONDARY TOURIST VEHICLE CIRCULATION - Discouraged Route 1 LOCATION 1: SITE PHOTO 2 LOCATION 2: SITE PHOTO CITY OF ROSSLAND BOUNDARY 1 COLUMBIA AVE 2 Red Mountain Resort Redstone Resort > Monument Sign AUGUST 2008 PAGE 5

10 ROSSLAND SIGNAGE MANUAL MONUMENT SIGN LOCATIONS 1 LOCATION 1: SITE PHOTO NOTE: Final location to be determined by Tourism Rossland. At time of project, considerable changes to road alignment were being considered which may affect the Monument sign location 1. 2 LOCATION 2: SITE PHOTO NOTE: Final location to be determined by Tourism Rossland. Monument sign location 2 is situated on City owned property. AUGUST 2008 PAGE 6

11 ROSSLAND SIGNAGE MANUAL WELCOME SIGN LOCATIONS SITE KEY PHOTO # 2 WELCOME SIGN LOCATION PRIMARY TOURIST VEHICLE CIRCULATION - Encouraged Route SECONDARY TOURIST VEHICLE CIRCULATION - Discouraged Route 3 1 LOCATION 1: SITE PHOTO 2 LOCATION 2: SITE PHOTO 3 LOCATION 3: SITE PHOTO CITY OF ROSSLAND BOUNDARY 1 2 COLUMBIA AVE welcome to ROSSLAND HISTORIC DOWNTOWN X.Xkm Welcome Sign AUGUST 2008 PAGE 7

12 > CITY HALL > MINER S HALL < LIBRARY < POST OFFICE < TOURISM ROSSLAND < COURTHOUSE ROSSLAND ROSSLAND ROSSLAND SIGNAGE MANUAL DOWNTOWN PEDESTRIAN SIGN LOCATIONS DOWNTOWN PEDESTRIAN WAYFINDING LOCATION - POLE MOUNTED BANNER DOWNTOWN PEDESTRIAN WAYFINDING LOCATION -CENTRAL KIOSK PRIMARY TOURIST VEHICLE CIRCULATION - Encouraged Route SECONDARY TOURIST VEHICLE CIRCULATION - Discouraged Route COLUMBIA AVE CORE AREA DECISION PATH PRIMARY RETAIL SHOPPING PATH DOWNTOWN PEDESTRIAN SIGN STRATEGY The City of Rossland will benefit from implementing a form of tourism oriented directional signage in the downtown core. Directional signs will guide tourists to the various destinations at each decision point along a circulation route. Pole-mounted banners with directional information will be multi-functional and provide information at a scale that is visible for both pedestrians and vehicles. The pedestrian kiosk will be located in Harry Lefevre Square, and feature a more detailed downtown amenities and attractions map that lists business and services offered. i i > CITY HALL > MINER S HALL < LIBRARY < POST OFFICE < TOURISM ROSSLAND < COURTHOUSE Included in this signage manual is a design for the main panel of the 4-sided kiosk. It also includes a blank digital template to be used for the design of the remaining 3 panels. Additional information to be displayed on these panels may include KCTS Trails Map, Rossland Heritage Walking Tour Map, and historical pictures and information about Rossland and the surrounding area. Tourism Rossland is Responsible for the content of all signage. Pedestrian Kiosk Pedestrian Banner AUGUST 2008 PAGE 8

13 ROSSLAND SIGNAGE MANUAL DESTINATION IDENTIFICATION SIGN LOCATIONS DESTINATION IDENTIFICATION SIGN PRIMARY TOURIST VEHICLE CIRCULATION - Encouraged Route SECONDARY TOURIST VEHICLE CIRCULATION - Discouraged Route CORE AREA DECISION PATH PRIMARY RETAIL SHOPPING PATH MINER S HALL CITY HALL POST OFFICE COLUMBIA AVE LIBRARY TOURISM ROSSLAND CHAMBER OF COMMERCE COURTHOUSE DOWNTOWN DESTINATION IDENTIFICATION SIGNS Destinations to which direction has been provided by the downtown pedestrian way-finding strategy should be easily recognizable for visitors to the community of Rossland. For destinations that aren t obvious to visitors, destination identification signs could confirm their arrival. The need for these signs should be determined at the discretion of Tourism Rossland. TOURISM ROSSLAND Destination Identification Sign AUGUST 2008 PAGE 9

14 ROSSLAND SIGNAGE MANUAL MONUMENT SIGN GRAPHIC STANDARDS These graphic standards provide a general overview of font and colour for graphic elements on the monument sign. Please refer to construction details for exact specifications and building instructions for each sign type. FONT INDEX: Cast metal letters, mounted as specified by manufacturer Supplier: Signs by Web Font: Ribbon Font Height: 300mm Font Colour: Dark Bronze Anodized Font: Arial Font Colour: Black Red Mountain Resort Redstone Resort > < Sponsorship businesses (to be determined by Tourism Rossland) Font: Century Gothic Font Colour: Black BC Resort Municipality Initiative Logo COLOUR INDEX: Burgundy Light Grey C=40 R=127 M=68 G=81 Y=63 B=75 K=27 C=9 R=229 M=9 G=223 Y=13 B=215 K=0 Additional Infomation: 1. Tourism Rossland will provide digital file of BC Logo - refer to Detail IG for dimensions. 2. Tourism Rossland responsible for determining sponsorship businesses to be located on monument sign. Refer to Detail IH for dimensions. AUGUST 2008 PAGE 10

15 ROSSLAND SIGNAGE MANUAL WELCOME SIGN GRAPHIC STANDARDS These graphic standards provide a general overview of font and colour for graphic elements on the welcome sign. Please refer to construction detail for exact specifications and building instructions for each sign type. welcome to ROSSLAND HISTORIC DOWNTOWN X.Xkm FONT INDEX: Font: Century Gothic Font Colour: White Font: Century Gothic Font Colour: White Font: Century Gothic Font Colour: White COLOUR INDEX: Burgundy Dark Grey C=40 R=127 M=68 G=81 Y=63 B=75 K=27 C=68 R=76 M=58 G=80 Y=54 B=83 K=33 Additional Infomation: 1. Distance and arrow direction will vary depending on exact location of sign. Ensure accuracy before printing. 2. Tourism Rossland to provide digital template for welcome sign. AUGUST 2008 PAGE 11

16 ROSSLAND SIGNAGE MANUAL PEDESTRIAN BANNER GRAPHIC STANDARDS These graphic standards provide a general overview of font and colour for graphic elements on the pedestrian baner. Please refer to construction details for exact specifications and building instructions for each sign type. i FONT INDEX: Font: Book Antiqua Font Colour: Black > CITY HALL > MINER S HALL < LIBRARY < POST OFFICE < TOURISM ROSSLAND < COURTHOUSE Font: Arial Narrow Font Colour: White ROSSLAND Font: Century Gothic Font Colour: White COLOUR INDEX: Dark Grey Burgundy Gold C=68 R=76 M=58 G=80 Y=54 B=83 K=33 C=40 R=127 M=68 G=81 Y=63 B=75 K=27 C=14 R=224 M=14 G=203 Y=81 B=82 K=0 Additional Infomation: 1. Tourism Rossland to provide digital template for destination identification signs. 2. Tourism Rossland responsible for textual content of each sign. AUGUST 2008 PAGE 12

17 ROSSLAND SIGNAGE MANUAL DOWNTOWN PEDESTRIAN KIOSK GRAPHIC STANDARDS These graphic standards provide a general overview of font and colour for graphic elements on the downtown pedestrian kiosk. Please refer to construction details for exact specifications and building instructions for each sign type. FONT INDEX: Font: Book Antiqua Font Colour: Black Font: Century Gothic Font Colour: White Font: Arial Narrow Font Colour: White COLOUR INDEX: Dark Grey Burgundy Gold Light Grey C=68 R=76 M=58 G=80 Y=54 B=83 K=33 C=40 R=127 M=68 G=81 Y=63 B=75 K=27 C=14 R=224 M=14 G=203 Y=81 B=82 K=0 C=9 R=229 M=9 G=223 Y=13 B=215 K=0 Additional Infomation: The pedestrian kiosk is a 4-sided structure. The remaining 3 sides may display different content but graphic panels should maintain consistency as shown adjacent. Ideas for the remaining 3 panels include: Upper portion of kiosk panel design remains consistent on all panels. Heritage Walking Tour Map KCTS Trails Map and Info Historical Pictures and Information AUGUST 2008 PAGE 13

18 ROSSLAND SIGNAGE MANUAL DESTINATION IDENTIFICATION SIGN GRAPHIC STANDARDS These graphic standards provide a general overview of font and colour for graphic elements on the destination identification signs. Please refer to construction details for exact specifications and building instructions for each sign type. TOURISM ROSSLAND FONT INDEX: Font: Century Gothic Font Colour: White COLOUR INDEX: Dark Grey Burgundy Gold C=68 R=76 M=58 G=80 Y=54 B=83 K=33 C=40 R=127 M=68 G=81 Y=63 B=75 K=27 C=14 R=224 M=14 G=203 Y=81 B=82 K=0 Additional Infomation: 1. Tourism Rossland to provide digital template for destination identification signs. 2. Tourism Rossland responsible for textual content of each sign. AUGUST 2008 PAGE 14

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20 COLOUR INDEX Burgundy Light Grey C=40 R=127 M=68 G=81 Y=63 B=75 K=27 C=9 R=229 M=9 G=223 Y=13 B=215 K=0 AUGUST 2008 PAGE 16

21 COLOUR INDEX Light Grey C=9 R=229 M=9 G=223 Y=13 B=215 K=0 AUGUST 2008 PAGE 17

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25 COLOUR INDEX Dark Grey Burgundy C=68 R=76 M=58 G=80 Y=54 B=83 K=33 C=40 R=127 M=68 G=81 Y=63 B=75 K=27 * Image faded for clarity of dimensions - refer to Colour Index for accurate colours *digital template provided in Appendix B AUGUST 2008 PAGE 21

26 COLOUR INDEX Dark Grey Burgundy Gold C=68 R=76 M=58 G=80 Y=54 B=83 K=33 C=40 R=127 M=68 G=81 Y=63 B=75 K=27 C=14 R=224 M=14 G=203 Y=81 B=82 K=0 * Image faded for clarity of dimensions - refer to Colour Index for accurate colours *digital template provided in Appendix C AUGUST 2008 PAGE 22

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29 COLOUR INDEX Dark Grey Burgundy Gold Dark Grey C=68 R=76 M=58 G=80 Y=54 B=83 K=33 C=40 R=127 M=68 G=81 Y=63 B=75 K=27 C=14 R=224 M=14 G=203 Y=81 B=82 K=0 C=9 R=229 M=9 G=223 Y=13 B=215 K=0 * Image faded for clarity of dimensions - refer to Colour Index for accurate colours *digital template provided in Appendix D AUGUST 2008 PAGE 25

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32 COLOUR INDEX Dark Grey Burgundy Gold C=68 R=76 M=58 G=80 Y=54 B=83 K=33 C=40 R=127 M=68 G=81 Y=63 B=75 K=27 C=14 R=224 M=14 G=203 Y=81 B=82 K=0 *digital template provided in Appendix E *digital template provided in Appendix E AUGUST 2008 PAGE 28