PRICES 2018 VALID FROM 20 SEPTEMBER 2016 UNTIL FURTHER NOTICE

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PRICES 2018 VALID FROM 20 SEPTEMBER 2016 UNTIL FURTHER NOTICE 1

ILTALEHTI PRINT Ad size Columns, mm Mon-Fri Weekend's paper 1/1 page 6 x 365 4 990 5 490 1/1 page next to editorial 6 x 365 5 340 5 870 1/2 page 3 x 365 / 6 x 180 2 990 3 290 1/2 page on the weather page* 6 x 180 4 010 3 530 6 x 100 6 x 100 1 990 2 190 6 x 100 crosswords page 6 x 100 2 090 - TV-spread s middle bar 318 x 31 1 920 2 120 2 x 365 2 x 365 2 490 2 740 6 x 140 6 x 140 2 490 2 740 * Weather page is on the back cover of the weekday s paper, and during the weekends it is on the back cover of the Weekend extra The ad that is inserted below the weather column is in the form of a horizontal ½ page ad. **No special discounts are applicable to the prices of the opening spread or embeddings. Prices are valid from 20 September 2016 until further notice. Publisher has the right to change its prices at any given time. The currently valid VAT shall be added to the prices. 6 x 80 6 x 80 1 750 1 925 Opening Spread (1st spread) ** 12 x 365 11 094 12 260 Spread 12 x 365 8 600 9 504 Middle Spread 12 x 365 8 931 9 873 1/2 Spread 12 x 180 5 210 5 730 12 x 100 12 x 100 3 500 3 850 1/4 page 3 x 180 1 680 1 850 A4 5 x 290 4 080 4 490 Embedding, circle (to one page)** Diameter appr. 253 mm 6 226 6 850 Embedding, tailored to fit around the page, shape is free ** 50 % of page 4 990 5 490 Embedding, spread editorial content, shape is free ** 50 % of spread area 8 600 9 504 Triangle 6 x 180 / 2 2 060 2 270 L-Spread 81 x 365 + 358 x 100 + 81 x 365 6 910 7 600 2 L-Shape ad 81 x 365 + 172 x 100 3 470 3 820 2 x 180 2 x 180 1 390 1 530 2 x 90 2 x 90 660 730

OTHER ADVERT PRICES AND ADDITIONAL CHARGES ILTALEHTI CLASSIFIED ADVERTS Advert type Price / Additional charge Prices and extras Column inch / Mon-Fri 3,94 Column inch / weekend 4,33 Grand issues weekend's price + 20 % Midsummer extra weekend s price + 50 % Premium placement extra 5 % The back cover of the weekend s paper Grand issue's back cover Inserts 6 830 6,830 and extra Ask for more information from the media sales During the weekdays 2,56 / column inch Weekend extra paper: 2,82 / column inch Grand issues: weekend s price + 20 % Midsummer extra: weekend s price + 50 % Premium placement extra The back cover of the weekend s paper Grand issue's back cover Inserts DISCOUNTS, CLASSIFIED ADS Repeat discount is granted when the same ad is published repeatedly during a week. Series discounts are granted when ads are published as a series and booked at the same time. Materials can be changed but the size of the ad must remain the same. Ask for more information on the discounts from the media sales. 3

ILTALEHTI SPECIAL ISSUES Special issue s cover dominance: Back cover, 2nd cover and 3rd cover combined together 10,030 gross price - 50 % package discount = 5,015 net. Only media agency and direct customer discounts apply. Package includes 3 ads in one paper: back cover, 2nd cover and 3rd cover. The offer concerns only new bookings. All ads must be booked at the same time. The ads of the cover dominance package are booked for the same advertiser. Different materials can be used for the ads, the advertised product does not need to be the same. Spaces are limited. Publisher has the right to change its prices at any given time. The currently valid VAT shall be added to the prices. Ad size Ad size, mm Price Back cover 220 x 297 (bleed 3 mm) 3 470 2. cover 220 x 297 (bleed 3 mm) 3 280 3. cover 220 x 297 (bleed 3 mm) 3 280 1/1 page 220 x 297 (bleed 3 mm) 2 950 ½ vertical 110 x 297 mm (bleed 3 mm) 1 980 1/2 horizontal 220 x 148 mm (bleed 3 mm) 1 980 1/4 vertical 50 x 297 mm (bleed 3 mm) 1 500 1/4 horizontal 220 x 65 mm (bleed 3 mm) 1 500 1/4 square 110 x 145 mm (bleed 3 mm) 1 500 Shopping square 90 x 65 mm (no bleed) 640 Spread 440 x 297 mm (bleed 3 mm) 5 420 Middle Spread 440 x 297 mm (bleed 3 mm) 5 600 2 x 90 2 x 90 660 4

VOLUME AND ANNUAL AGREEMENT DISCOUNTS Net investment Volume discount % Net investment Volume discount % Net investment Volume discount % less than 5000 0 5000-9999 3 10000-17999 5 18000-22999 7 23000-34999 8 35000-49999 11 50000-64999 12 65000-84999 14 85000-94999 15 95000-124999 18 125000-144999 19 145000-164999 22 165000-204999 24 205000-239999 26 240000-284999 27 285000-339999 30 340000-419999 31 420000-559 999 32 560000-624999 33 625000-824999 34 825000-856999 35 857000-999999 36 1000000-199999 37 more than 1200000 38 Volume discounts are set according to volume discount tables and calculated at the same time from the net value of ads that the customer has reserved. Net value = the billing value excluding taxes, of which discounts have already been reduced. Annual agreement discounts are set according to volume discount tables. It is calculated according to the entire agreement period s net investment. Gaining an annual agreement discount requires a written agreement with Iltalehti. 5

CONDITIONS OF SALE PAYMENTS Bankers: Nordea Hki-Suurasiakaskonttori, swift NDEAFIHH 157130-23342. IBAN: FI26 1571 3000 0233 42 Payee: Alma News & Life / Alma Media Suomi Oy CASHPAYING CUSTOMERS Please make the payment to Alma News & Life s bank account (see above for the IBAN International bank account number) three (3) days before the advertisement s publication day, and email the receipt to Alma News & Life. General terms and conditions for media sales by Alma Media Group: https://www.almamedia.fi/en/advertisers/terms-and-conditions 6