VoLTE+ Empowering more connections and service by efficient and agile network April 26 th 2018 Yang Sheng
Efficiency Spectrum allocation 30MHz VoLTE Speed Up 2/3G Users Move to 4G 4000 3000 2000 1000 0 3.3bn VoLTE users by 2021 3300 2300 1100 1500 800 200 360 2015 2016 2017 2018 2019 2020 2021 1000+ Terminals 29 Provinces 313 Cities 200M User Better Calling Experience VoLTE vs. GSM Source from OVUM 2G/3G Voice VoLTE 2021+ LTE 2G or 3G Coverage Spectrum efficient 2~4X Spectrum Aggregation & reframing Opex Saving on 2G/3G 5G X MHz An Operator in Middle East 2.7M CSFB User Migration Could Release 1.32M Spectrum and Provide 13% Extra Capacity 3G Vacant Data 51% Voice 20% 3G Voice Traffic Other device 2.7M iphone user Migrate to VOLTE 1.32 MHz Released 13% 87% FDD LTE Current Traffic(Gbps) Refarming Spectrum Capacity(Gbps) VoLTE becomes inevitable choice for global operator 2
Revalue IMS Evolution - Not Just for Voice Replacement Terminal More type of terminal Network Multimedia service Openness Repaid service innovation 3 rd Parties Desktop Phone Car IOT device Watch TV HD Video Picture Location Multi-Party Open APIs IMS CS Mobile Phone Desk Phone Voice SMS NGN /PSTN 3
VoLTE + IOT, Opportunity for Next 1 Billion Connections Successful use case: Multi-devices ~ watch Upcoming use case: Multi-devices ~ connected car Apple Watch 3 Sep 12,2017 esim embeded Android Watch SIM Card supported esim in 2017Q4 HK operator H +20K connections in 3 month +2% of VoLTE connection +100K Estimated by 2018 30% of penetration in next 5 years 986M esim equipped devices in next 5 years. What s Next? 4
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VoLTE + Video, Bring New Values and Business Innovation 5Bn Mobile Users, 2.5 Calls Each User Per Day 12.5Bn times of WAITING Each Day New service to improve stickness Enhance VoLTE experience, New touch point for enterprise market (VoLTE Voice / Video Call) + (Micro Video - 15 S) Video Ring Back Tone Personal Entertainment Advertising Enterprise Propaganda Increase ARPU Direct revenue from service subscription, Build micro-video ecosystem Message /Calling / Traffic Video service Long term benefit form content business 6
VoLTE + API, Build a Unified Innovation Platform and Ecosystem A new way for service innovation by openness Most successful case private virtual number Taxi hailing Food delivery Real estate agent Logistics E-commerce E- commerce O2O Internet finance Traveling Real estate APIs 8 Series,300+APIs Carrier Network Virtual number pool Voice verification code Instant messaging IP Click-to-Dial IMS-based Open APIs IP voice call Call with Virtual number Virtual number Convergent conference Real-time video Call center Example: A popular Taxi hailing APP in China, requires 100M times virtual number calling per day 7
Scenario-based Communication Services Prevailing B2B & B2V 3 rd party Creation by API Click2Dial Verification Code Number present SMS Conference IP VoIP Private Virtual Number Mobile Hotline Call Center B2C Multi-Device Video RBT Multi-Line SME: Restaurant, Café, Take Away, Bakery, etc. Enterprises:Real-estate Agent, Car Dealer, Insurance Scenario-based Communications B2H TV calling Smart home Non-3GPP predefined, Diverse Scenario-based Communication Services 8
Mismatched Network Capabilities for Diverse Scenario-based Communication Requirements Slow Response to Market Hard to Expand Service to All Capabilities Evaluation on 5 Cores PSTN CS NGN VoBB VoLTE Users distribute in 5 networks Uneven core capabilities Legacy network stop update Inconsistent Experience MSC CS IMS-AS LTE Independent Service Control Point Multiple IT Integration on billing and provisioning 3rd Party Innovation Phone Number Fixed Open API Click 2 dial Authentication...... Insurance Education... Phone Number Mobile Open API Click to dial Authentication...... Scenario-based communication relied on 3 rd party innovation No single interface for developer 9
Single Voice Core, Evolve to Agile, Efficient Network Unified API platform for all 3 rd party Single API exposed to 3 rd party One platform for API management Convergent Control Plane One IMS for all user, VoLTE, CS, Fixed One gateway for MGCF/GMSC/C4 Unified O&M, Billing, Provisioning Convergent Media Plane Media resource dynamic relocation All over the Cloud Full automation. Shared resource No more hardware life cycle issues One API for all One IMS for all Convergent With magcf/mgcf/agcf One Media for all One Cloud for all 1-3 Month VS. 6-12 Month Better Experience VS. VS. Fast TTM TTM New Service for All Subs Less workload on IT integration Consistent service Trunk 50% TC 50% MOS 0.2~0.4 OPEX Saving Sites 50% Power 30% Footprint 30% HR resource 50% 10
The Road to Single Voice Core Phase 1: Covergent gateway Phase 2: ICS Phase 3: Single Voice Core 3 in 1 Gateway IMS centralized service for CS & VoLTE 3 rd party 3 in 1 MGC magcf + MGC Convergent Control plane Convergent Media plane Convergent Media plane Convergent Media plane OLO C4 OLO GMSC OLO IMS CS OLO traffic VoLTE OLO traffic CS VoLTE FIX PSTN Convergent Gateway modification Introduce Convergent Media plane One IMS for CS & VoLTE MGC evolve to magcf Legacy MSC out of service Resource relocation base on user migration Fix and mobile convergence Merge 5 network into 1 API expose to 3 rd party and build an innovation ecosystem 11
Take away 1. Migrate CS user to VoLTE, improve spectrum efficiency is the trend. 2. IMS is not just voice replacement, but bring new value and innovation. 3. An Agile and Efficient Single Voice Core is the foundation to empowering more connections and service. 12
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