Emerging Internet Television Standards J ohn C. Simmons Media Platform Architect Microsoft Corporation IEEE Broadcasting Symposium, Connected Television Tutorial October 19, 2011
I want you to meet these guys they have the hottest new stupid thing on the Internet.
Agenda A Brief Historical Perspective The Video Transformation of the Internet Internet Television Interoperability Requirements Emerging Internet Television Receiver Standards The future of Internet television 19-Oct-2011 Microsoft Corp 3
A Brief Historical Perspective Standardization, interoperability and the growth of horizontal markets. 19-Oct-2011 Microsoft Corp 4
Average Annual U.S. Television Set Sales (1939-1950) FCC adopts NTSC Standards, May 1941 6132000 2333.33 449484 1939-1941 1942-1949 1950 19-Oct-2011 Microsoft Corp 5
U.S. DVD RENTAL & SELL THROUGH (Billions) 25 20 15 DVD Format in Japan DVD Format in US DVD Format in Europe 10 5 0 1996 1997 1998 1999 2000 2001 2002 2003 2004 2005 2006 2007 2008 DEG: The Digital Entertainment Group 19-Oct-2011 Microsoft Corp 6
The Video Transformation of the Internet How broadband-broadcast convergence is transforming the Internet. 19-Oct-2011 Microsoft Corp 7
IP traffic video will represent 90 percent of all Internet traffic by 2013. Cisco 2009 19-Oct-2011 Microsoft Corp 8
Internet Television Interoperability Requirements New Interoperability requirements from the video transformation of the Internet. 19-Oct-2011 Microsoft Corp 9
Baseline Internet TV Receiver Requirements Ubiquity of the Internet argues for International standards Encoding DRM-interoperable - minimum number of encoding formats Common encoding for download to own, on-demand, live and multicast Easy transcoding to other formats Track delivery Adaptive delivery with effective edge caching Independently addressable tracks 19-Oct-2011 Microsoft Corp 10
Central interoperability issues Adaptive bitrate streaming Hybrid television Application portability Digital Rights Management Internet Televisio n Authenticati on and authorization 19-Oct-2011 Microsoft Corp 11
Internet Television Receiver Standards Meeting the Internet TV interoperability issues has led to the emergence of Internet Television Receiver Standards. 19-Oct-2011 Microsoft Corp 12
Internet television Receiver Standards Application Authorization Transport W3C HTML Enhancements for Television * Video Authorization Profile of IETF OAuth 2.0 * IETF Simple Web Discovery (SWD) ISO MPEG Dynamic Adaptive Streaming over HTTP (DASH), Live Profile Encoding Encryption ISO MPEG DRM-Interoperable fragmented MP4 (e.g. UltraViolet Common File Format) for live, ondemand, DTO ISO MPEG Common Encryption (CENC) 19-Oct-2011 Microsoft Corp 13
A standard encryption algorithm is the best way to achieve DRMinteroperability. This leaves the business decision of the DRM technology to use outside the standard. Contribute Publish Under Community Promise (royalty free) Protected Interoperable File Format Sept 2009 Encryption Digital Entertainment Content Ecosystem Liaison MPEG - ISO/IEC JTC1/SC29 WG11 Publish Common File Format Q2 2011 For broadband television, this standard needs to be compatible with an adaptive streaming standard. 2011-07-19 Microsoft Corporation 23001-7 Common encryption in ISO base media file format files Draft Amendment - January 2011 23001-7 Common encryption in ISO base media file format files Final Draft Amendment - ~ July 2011 14
Encoding 1-3 Seconds moo v moo f traf mdat Audio moo f traf The UltraViolet CFF Container based on the fragmented form of the 14496-12 ISO Base Media File Format. Each fragment individually decodable and decryptable, 1-3 seconds of video time - optimal for adaptive bitrate streaming. Each fragment contains only one track type samples are not mdat Video muxed which is an important feature moo for Internet television. f traf mdat Audio mfra 2011-07-19 Microsoft Corporation 15
Trans port Media Preparatio n Media Origin Servers HTTP Servers HTTP over Fixed and Mobile Networks Common encryption means the same short fragment of video can be decrypted and decoded by devices using different DRMs. CFF single track per fragment means tracks can be combined at the client device Improved encoding, network cache (origin vs. edge server) and CDN efficiencies Short segments of video stored as CFF movie fragments, requested with HTTP and spliced together by client. Uses existing Internet CDNs traverses NAT/Firewalls fixed-mobile convergence. 19-Oct-2011 Microsoft Corp 16
Authorization The IETF OAuth 2.0 specification is becoming the standard tokenbased authorized access to protected web resources RESTful - only client software requirement is HTTP. Token discovery for native and web applications. Secure encryption and digital signature. Profile to incorporate the MVPD-broadcaster and MVPD-Subscribers relationships TV Everywhere. Support for multiple authorization providers long tail, niche verticals. IETF Simple Web Discovery (SWD) for Authorization provider discovery. 19-Oct-2011 Microsoft Corp 17
Application W3C Web and Television Interest Group Home Networking Task Force Media Pipeline Task Force Large attendance from broadcaster, television industry Requirements setting activities Adaptive Streaming, Digital Rights Management, Authorization, Device Discovery Specification work will happen in W3C working groups 19-Oct-2011 Microsoft Corp 18
Summary W3C Web and TV enhancements to HTML (in discussion) An IETF OAuth 2.0 Profile for Internet Television (drafting begun) ISO MPEG Dynamic Adaptive Streaming over HTTP (under ballot, 2011) IETF Simple Web Discovery (under ballot, 2011) UltraViolet Common File Format (published, 2011) ISO MPEG DRM-Interoperable Common Encryption (under ballot, 2011) 19-Oct-2011 Microsoft Corp 19
The Future of Internet Television 19-Oct-2011 Microsoft Corp 20
The Victorian Telephotoscope The futurists predicting the Telephotoscope expected it would be used it to do familiar things in a new way. 1890s Victorian Trading Card They could not anticipate television channels, networks, affiliates and commercial breaks. We face an equal challenge predicting the future of television in the era of internet television receivers.
Impact of Internet Television Receiver Standards Internet TV will become more than an alternative pipe for delivering broadcast television content Internet and broadcast TV will become relatively indistinguishable to consumers Video is transforming the Internet and Internetdelivered video will transform television International receiver standards will shape this transformation 07/13/2011 Microsoft Corporation 22
Thank you 23
Res ources W3C Web and TV Interest Group, http://www.w3.org/2011/webtv/ The OAuth 2.0 Authorization Protocol, IETF, http://tools.ietf.org/html/draft-ietf-oauth-v2 Simple Web Discovery (SWD), IETF, http:// tools.ietf.org/html/draft-jones-simple-web-discovery ISO/IEC 14496-12:2008/FDAM 3:2001(E), Inform ation te chnology Coding of audiovisual objects Part 12: IS O base media file format, AMENDMENT 3: DAS H support and RTP reception hint track processing, (under ballot) ISO/IEC DIS 23009-1, Information technology Dynamic adaptive streaming over HTTP (DAS H) Part 1: Media presentation description and segment formats, (under ballot) Common File Format & Media Formats S pecification, Digital Entertainment Content Ecosystem (DECE), http://www.uvvu.com/docs/public/tech_specs_package-public.zip ISO/IEC FDIS 23001-7:2011(E), Information technology MPEG systems technologies 19-Oct-2011 Part 7: Common encryption in IS O Microsoft base media Corp file format files, (under ballot) 24
2009 Microsoft Corporation. All rights reserved. Microsoft, Windows, Windows Vista and other product names are or may be registered trademarks and/or trademarks in the U.S. and/or other countries. The information herein is for informational purposes only and represents the current view of Microsoft Corporation as of the date of this presentation. Because Microsoft must respond to changing market conditions, it should not be interpreted to be a commitment on the part of Microsoft, and Microsoft cannot guarantee the accuracy of any information provided after the date of this presentation. MICROSOFT MAKES NO WARRANTIES, EXPRESS, IMPLIED OR STATUTORY, AS TO THE INFORMATION IN THIS PRESENTATION.