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1 Accessing Online Mutual Fund Information from Schwab Accessing the Internet Standards World Wide Web (WWW) Internet, Intranet, Extranet Schwab Web-enabled Database How Do You Reach Schwab From Charlottesville Web technologies provide Schwab with global reach to its customers? Schwab 1

2 Source: Telecom Industry Guide, Nasdaq Amex, 1999 ISPs Internet Service Providers (ISPs) Can access ISP through several local loop access modes: Convention telephone Cable modem Digital subscriber line (DSL) Wireless Schwab ISP s Local ISP Carrier Line 2

3 New Fast Local Loop Technologies Improving the bandwidth of the copper loop xdsl - TelCo short term answer Cable Modems the cable industry solution Fiber to the neighborhood/curb/home the TelCo long term solution Direct Broadcast (Geosynchronous) satellite An alternate Internet path Hughes Corp. Wireless Access Cable Modem: up to 10 Mbps Digital Subscriber Loop: 1.5 to 6 Mbps Direct Broadcast Satellite: 400 Kbps New Wireless Internet Access Devices Palm VII Schwab Blackberry Pager WAP Qualcomm PDQ 1900 Neopoint

4 New Local Loop Technologies: Broadband Satellite Systems Teledesic plans an Internet in the Sky 288 satellites in low-earth orbit (LEO) 24 orbital planes with 12 satellites each Stationary broadband service: 64 Mbps downlink, 2-64 Mbps uplink Service to start in 2003 Other broadband satellite systems have been proposed The Internet Internet is a network of networks Operates like a single network EUNET SPRINTLINK UUNET 4

5 The Internet Backbone Network Service Consists of competing carriers called network service providers (NSPs) NSPs are interconnected for any-any communication among hosts through Network Access Points (NAPS) Metropolitan Fiber Systems operates Metropolitan Area Ethernets (MAE s in San Jose, LA, DC, Dallas & Chicago) ISP ISP YOU NSPs NAPS Schwab 5

6 Tripling its fiber-optic pan-european network to nearly 7,000 miles by end Building an all-digital network linking major business centers throughout Latin America. Part-owned Brazilian network operator Embratel doubling national fiberoptic network to nearly 17,500 miles. Constructing a metropolitan network in Sydney. Major player in the U.S.-Japan and Southern Cross cable projects, providing fiber links throughout Asia. Source: Telecom Industry Guide, Nasdaq Amex,

7 Building the first end-to-end international communications network using IP across the US, Europe and the Pacific Rim. Designed to be constantly upgradeable, only one of the conduits in the land-based terabit cable. Source: Telecom Industry Guide, Nasdaq Amex, 1999 In just two years, Global Crossing has built the world s first global independent fiber-optic network, mainly undersea and using wave division multiplexing, connecting business centers in North America, Europe, Asia, Central America and the Caribbean. By 2000 it will link the top 100 cities in the world and include access to 80 percent of the world s major traffic routes. Source: Telecom Industry Guide, Nasdaq Amex,

8 Recently completed an 18,500-mile nationwide US fiber-optic network, serving more than 130 cities. The high bandwidth network delivers advanced communications services to customers worldwide. Additionally, Qwest provides network infrastructure for the Abilene Internet 2 research project and Eunet. Source: Telecom Industry Guide, Nasdaq Amex, 1999 Source: Forbes ASAP, November 29,

9 Internet Speed = Speed of Slowest Link Home Kbps ISP 45 Mbps 155 Mbps 622 Mbps Packets Original Internet design broke messages into small packets for transmission Allows many users to share the same data highway at low cost Message Packets 9

10 Packet-Switching vs. Circuit-Switching Circuit Switched Networks Copper Wire CO CO Copper Wire TOLL TOLL CO Fiber CO Packet Switched Networks Router/ packet switch Copper Wire Fiber The Internet Routers Connect the networks that make up the Internet Cooperative routing to provide a path from you to Schwab CISCO Routers You Schwab Route 10

11 Internet Standards Internet is based upon the TCP/IP protocol TCP/IP standard originally created by DARPA (Defense Advanced Research Projects Agency) Internet standards now created by the IETF (Internet Engineering Task Force) Internet Standards Transport for Wide Web (WWW) Applications is provided by TCP (Transmission Control Protocol) The TCP in TCP/IP As long as both ends run TCP they can talk to each other it is provides solid end-to-end reliability TCP Schwab YOU 11

12 Internet Standards IP -Internet Protocol (IP) Provides Routing Packets Across the Networks that make up the Internet. The IP in TCP/IP YOU IP Schwab CISCO ROUTERS The Internet Internet addresses Four address segments like parts of a phone number All Internet devices must have a unique address Unique Internet addresses provided by IP Running out of addresses Schwab

13 Host Names/IP Addresses Domain Names Registered domain name and IP number Schwab = ibm.com = Users could never remember or type an IP address Internet directories allow the easy to remember domain name to be mapped to the needed IP address Recently litigation necessary for domain names that have been registered for branded words by entities who had no role in creating that brand awareness Where Does the Web Fit into Internet Applications WWW VPN Telnet/FTP Internet Streaming Audio/Video Voice Over IP 13

14 What is the World Wide Web? Depends upon the Internet for transport New client-server computing platform Has its own set of protocols HTTP Allows Web browsers to talk to Web servers HTML - A graphical format for creating Web pages XML - An extension of HTML for E-Commerce XML - An extension of HTML for E-Commerce XBRL - Extensible Business Reporting Language WML - Wireless language for small LCD screens Provides dynamic linking to Web resources The Killer APP Internet application XML Example <customer id = 1287 > <first-name> Charles</first-name> <last- name> Darden</last-name> <street-number>151</street-number> <street-name>on- line Lane</street- name> <city>charlottesville</city> <state>virginia</state> <zip>22906</zip> </customer> 14

15 WEB is a Recent Internet Innovation ARPAnet created the Internet WWW created at CERN NCSA developed Mosaic Marc Andreesen - Netscape Netscape IPO at $1.1B & $5.0B by year-end Web project moves to MIT now called W3 Consortium ( Web Applications Enable Three Broad Areas of Firm Activity Counterparties Financial Services Suppliers PROCESS IMPROVEMENT Company internal infrastructure Customer Facing Systems Customer network Company Benefit Plans EXTRANET INTRANET INTERNET 15

16 Online Mutual Fund Information Customers - only need a current browser - no proprietary software needed Schwab uses IBM & Hitachi mainframes & Sun and Windows NT servers Fund Info and Performance Data YOUR PC with Browser Schwab ID & Log Cookie Web Server Database Server Online Mutual Fund Information 1. Browser Sends HTTP Request for a retrieval (query) of a mutual fund information form. HTTP Request YOUR PC with Browser Web Server Database Host 16

17 Online Mutual Fund Information 2. Web server sends the Schwab fund info form to the browser as an HTML/XML Web page. Fund Inquiry XML Form YOUR PC with Browser Web Server Database Host Online Mutual Fund Information 3. User completes and sends back the fund info form to the Schwab Web server via HTTP. Fund Inquiry XML Form YOUR PC with Browser Web Server Database Host 17

18 Online Mutual Fund Information 4. Based on the completed fund info form the Schwab Web Server sends a client/sever query to the appropriate Schwab Database Host. 5. The Schwab Database Host looks up the price data and sends it back to Web server. C/S Database Request YOUR PC with Browser Web Server Response Database Host Online Mutual Fund Information 6. The Schwab Web server dynamically generates a new HTML/XML Web page and sends it to the customers browser as an HTTP response message. Generated XMLWebpage YOUR PC with Browser Web Server Database Host 18

19 Online Mutual Fund Information 7. User now has the mutual fund information in HTML/XML format for tabular, graphic and text presentation. YOUR PC with Browser Web Server Database Host 19

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