Competitive Advantage in a New Economy
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1 Competitive Advantage in a New Economy Ramunas Domarkas Market Development Manager Intel Corporation Lithuania, Latvia and Estonia
2 Agenda Dealing with Recessions Investing in a Downturn Competitive Advantage
3 Grove s Rules of Recessions They Always End You Don t Save Yourself Out of One Some Emerge Stronger Than Before
4 Moore s Law: Over 30 Years Strong The Promises of Moore s Law Predictable performance gains Lower power transistors Revolutionary innovation
5 Moore s Law in Action The Tick-Tock Model Intel Core Penryn Nehalem Westmere Sandy Bridge NEW NEW NEW NEW NEW Microarchitecture Process Microarchitecture Process Microarchitecture 65nm 45nm 45nm 32nm 32nm TOCK TICK TOCK TICK TOCK Forecast All dates, product descriptions, availability and plans are forecasts and subject to change without notice.
6 Agenda Dealing with Recessions Investing in a Downturn Competitive Advantage
7 2005 Server Refresh Benefits (Single Core) 2009 Performance Refresh 1:1 Up to 9x Performance 184 Intel Xeon 5500 Based Servers OR 18% Annual Energy Costs Estimated Reduction Efficiency Refresh 9:1 90% Annual Energy Costs Estimated Reduction 184 Intel Xeon Single Core Servers 21 Intel Xeon 5500 Based Servers As Low as 8 Month Payback Source: Intel estimates as of Nov Performance comparison using SPECjbb2005 bops (business operations per second). Results have been estimated based on internal Intel analysis and are provided for informational purposes only. Any difference in system hardware or software design or configuration may affect actual performance. For detailed calculations, configurations and assumptions refer to the legal information slide in backup.
8 Server Refresh Benefits (Dual-Core) Servers 3:1 3: Servers 5100 Series 5500 Series Intel Xeon 5500 Can Help Avoid Costly Data Center Expansion, Reducing Floor Space and Costs Floor Space 66% REDUCTION Estimated Energy Cost 74% REDUCTION Estimated Annual SAVINGS $61K Energy + OS Licensing 1 Source: Intel internal measurements as of Feb Performance comparison using SPECjbb2005 bops (business operations per second). Use this slide in conjunction with backup data.
9 Intel Xeon Processor 5500 Series (Codename Nehalem-EP) A tremendous step forward in technology New processor architecture New platform architecture New memory subsystem New I/O subsystem New options with SSDs An even bigger step forward for IT capability Performance Energy Efficiency Virtualization
10 Relative Performance Relative Performance Higher is better Intel Xeon Processor 2S Performance Performance gains represent a blend (GEO mean) of five common 2-socket workload types across a range of typical usages (see details) Intel Xeon 5500 Intel Xeon 5100 Intel Xeon 5300 Intel Xeon 5400 Single Core Dual Core Multi-core Compelling Performance Gains; Enables Unprecedented Opportunities For Business Source: Published/submitted/measured results March 30, Each bar represents the geo mean of published results on five industry standard benchmarks SPECint_rate, SPECfp_rate, SPECjbb2005, TPC-C and SAP-SD. Performance tests and ratings are measured using specific computer systems and/or components and reflect the approximate performance of Intel products as measured by those tests. Any difference in system hardware or software design or configuration may affect actual performance. Buyers should consult other sources of information to evaluate the performance of systems or components they are considering purchasing. For more information on performance tests and on the performance of Intel products, visit Copyright 2009, Intel Corporation. * Other names and brands may be claimed as the property of others.
11 High Performance Computing Performance Summary Intel Xeon Processor 5500 Series (Nehalem-EP) Technical Compute Servers Memory Bandwidth General Purpose Mainstream Enterprise Servers Up to 3.5X Bandwidth Weather Up to 2.25X Performance Finite Element Analysis Floating Point Comp Fluid Dynamics Energy SAP Database Virtualization Java Integer Intel Xeon X5570 (2.93 GHz) vs. Intel Xeon X5482 (3.20GHz) Intel Xeon X5570 (2.93 GHz) vs. Intel Xeon X5460 (3.16GHz) Compelling Performance Gains Across the Board Source: Published/submitted/approved results March 30, See backup for additional details SPECfp_rate downbin data SPECint_rate downbin data
12 Intel Xeon 5500 Performance SPECint_rate_base2006* (Linux) Intel Xeon 5500 Series Intel Xeon 5400 Series Huge performance leap for Standard and Performance SKUs Xeon 5400 source: Based on published results at as of Jan 14, 09. Xeon 5500 source: Intel internal measurements submitted to on March 16, Turbo Boost and Intel HT are both ON. Complete configuration details in legal information section. Performance tests and ratings are measured using specific computer systems and/or components and reflect the approximate performance of Intel products as measured by those tests. Any difference in system hardware or software design or configuration may affect actual performance. Buyers should consult other sources of information to evaluate the performance of systems or components they are considering purchasing. For more information on performance tests and on the performance of Intel products, visit Intel Performance Benchmark Limitations. Back
13 Intel Xeon 5500 Performance SPECfp_rate_base2006* (Linux) Intel Xeon 5500 Series Intel Xeon 5400 Series Basic Intel Xeon 5500 SKUs outperform ALL Intel Xeon 5400 SKUs Xeon 5400 source: Based on published results at as of Jan 14, 09. Xeon 5500 source: Intel internal measurements submitted to on March 16, Turbo Boost and Intel HT are both ON. Complete configuration details in legal information section. Performance tests and ratings are measured using specific computer systems and/or components and reflect the approximate performance of Intel products as measured by those tests. Any difference in system hardware or software design or configuration may affect actual performance. Buyers should consult other sources of information to evaluate the performance of systems or components they are considering purchasing. For more information on performance tests and on the performance of Intel products, visit Intel Performance Benchmark Limitations. Back
14 System Power Energy Efficiency Summary Energy Efficiency Up to 2.25x performance, similar power envelope Lower system idle power reduces IT costs Dynamically turns cores on/off to meet performance needs Idle and Peak Power Reductions 12% Matching Power Consumed to Performance Delivered 50% Server technology designed to better optimize cost and performance real time Idle 50% 100% System Utilization Source: Intel internal measurements using SPECjbb2005* as of Aug System configurations: 2S, 80W processors, 8 DIMMs, 1 HDD, 1 PSU. Except Irwindale=110W processors; Power measurements using SPECjbb2005. Tylersburg-EP from Intel internal measurements as of Sept 2008 with 2.93GHz 95W processors. This information is preliminary and subject to change before launch. For more information, see legal information slide at end of this presentation.
15 Energy Efficiency Enhancements Intel Intelligent Power Technologies Integrated Power Gates 1 Enables idle cores to go to near zero power independently Voltage (cores) Automated Low Power States More and lower CPU power states Reduced latency during transitions Power management now on memory, I/O ENHANCED! Core0 Core1 Core2 Core3 NEW! NEW! Voltage (rest of processor) Automatic Operation or Manual Core Disable 2 Adjusts System Power Consumption Based on Real-time Load 1 Integrated power gates (C6) requires OS support. 2 Requires BIOS setting change and system reboot.
16 Server Usage Evolution
17 Web Server Usage Evolution More compute horsepower required to serve increasingly large, dynamic web pages to meet user expectations Sources: * Data for Dynamic Web Pages not available for 1997 ** 2015 values are Intel projections based on trend
18 Growth in Enterprise System Shipments Increasing complexity of the workload drives need for more servers Trend shows that future growth and complexity will require more compute resources * Source: IDC Worldwide server workloads 2008 Decision Support includes Data Warehousing/Data Mart and Data Analysis/Data Mining Business Processing includes ERP, CRM, OLTP, Batch Performance tests and ratings are measured using specific computer systems and/or components and reflect the approximate performance of Intel products as measured by those tests. Any difference in system hardware or software design or configuration may affect actual performance. Buyers should consult other sources of information to evaluate the performance of systems or components they are considering purchasing. For more information on performance tests and on the performance of Intel products, visit Intel Performance Benchmark Limitations Intel Confidential
19 VMs or Virtualized Users Per Server Higher is better 2S Xeon delivers 30 times more VMs per server than Atom Configurations: Atom w/945 GSE: 2 GB UDIMM DDR2-533 Pentium E5400 with X38: 8 GB UDIMM ECC DDR2-800 Lynnfield with Ibexpeak: 16 GB RDIMM DDR Xeon E5540 w/5520 chipset: 72 GB RDIMM ECC DDR Virtualization parameters: 5 SPECint_rate base marks/virt, 2GB memory, 20% Hypervisor OH Assumes Memory cost parity of $20/GB for DDR2 and DDR3 and for DIMM capacity. Results have been estimated based on internal Intel analysis and are provided for informational purposes only. Any difference in system hardware or software design or configuration may affect actual performance. Performance tests and ratings are measured using specific computer systems and/or components and reflect the approximate performance of Intel products as measured by those tests. Any difference in system hardware or software design or configuration may affect actual performance. Buyers should consult other sources of information to evaluate the performance of systems or components they are considering purchasing. For more information on performance tests and on the performance of Intel products, visit Intel Performance Benchmark Limitations Intel Confidential
20 Intel solutions for storage
21 Addressing IT Challenges Head-On Reduce costs, improve data availability, increase responsiveness Efficient, Responsive Storage Scalable, power-efficient, multi-core performance 45nm High-K Advantage: Faster processors, larger caches High I/O and memory bandwidth Breakthrough performance and reliability for scale up & out storage architectures World-class process technology More Technology, Fewer Risks, Affordability Standards-based storage for standout performance and functionality at a reduced cost SAN & NAS solutions converging on Intel Xeon Processors Common, highly scalable architecture for consumer to enterprise storage solutions Broad software ecosystem Leading Edge Storage Solutions Advanced technology and standards (memory, SBB, SFF) RAID 5/6 hardware acceleration Asynch. DIMM Refresh (ADR) System on a chip (SOC) for cost/performance solutions Solid-State SATA 3.0 Gb/s drives Next-generation interconnects (10 GbE, FCOE) Energy-Efficient Performance Ubiquitous Architecture Advanced Technologies & High Integration 23
22 Leadership Storage Platform Solutions Intel Atom Processor, IA SoC Dual-Core, Quad-Core Processors, and Chipsets Bands 2-Up SAS RAID on Chip, Controller and IOP Bands 1-2 DAS Enterprise SSD Intel Block Protection Technology RAID 6 P+Q Common DDF SAS Advanced Technologies and Standards 24
23 Intel Architecture Storage Platforms Enterprise Storage Performance Just Released Enterprise Storage Performance SMB Storage Dense Intel Xeon 5500 Platform (Formerly Tylersburg EP Platform) Best in Class Performance for Enterprise Storage Intel Xeon 5100/5200/5300/5400/5 500 Best in Class Performance for Enterprise Storage Intel Xeon 5100/5200/5300/5400/5 500 Performance and Power Optimized SMB Storage Value Entry Level Low Cost Dual-Core Intel Xeon LV/ULV Processor/Intel Celeron Processor (Value Sossaman) (Whitmore Lake Platform-Intel 3100) Cost/Performance Optimized Intel EP80579 Integrated Processor (SOC, 600 MHz-1200 MHz, 256 KB L2 Cache W TDP) Highly-integrated SoC for Entry-Level Storage Solutions 25
24 IA Storage Integration Intel 5100 Chipset Battery-backed DRAM support First integrated storage feature Intel EP80579 Integrated Processor System-on-Chip (SoC) Encryption Engine IP acceleration RAID 5/6 acceleration Expanded I/O (IOH) Battery-backed DRAM Integrated PCIe* root complex PCIe Non Transparent Bridge 26
25 Time-to-Market, Innovation & Differentiation for SMB and Home Processor Roadmap Energy Efficient Silicon Scalable Performance Leading Edge Process Technology Reference Designs BIOS Drivers SDK Platform Technologies Reference Boards, BIOS, Drivers Software Development Kits Component Standard in Ecosystem Ease of Use Innovation One-Click User Installation Facial Recognition for Photo Indexing Manual Free Ecosystem Choice Linux or Windows Based Platforms Emerging Add-In Ecosystem Content Delivery Service Integration 27
26 Enterprise SSD Product Update 28
27 Intel High-Performance Solid-State Drives Extreme performance and reliability for servers, workstations, and storage systems Key Features 2.5 FF 32GB/64GB SLC 240/170 R/W (MB/s) >35k read IOPS/>4k write IOPS Architected for write intensive, highly random workloads Targeting Enterprise storage/ server, workstation applications IT Benefits Extreme Performance Greater Energy Efficiency Enhanced Reliability Lower TCO Fast, Cool, Reliable
28 Intel High Performance Solid-State Drives X25-E Enterprise Class SLC Enterprise Class SSD High performance SATA Drive 2.5 FF 32GB /64GB SLC 240/170 R/W (MB/s) Architected for write intensive highly random workloads Targeting Enterprise storage/ server, workstation applications X18-M SFF Mobile Client Performance SFF Mobile SATA Drive 1.8 FF 80GB /160GB MLC 240/70 R/W (MB/s) Architected for client workloads Targeting Small Form Factor Mobile Client apps X25-M Mobile Client Performance Mobile SATA Drive 2.5 FF 80GB /160GB MLC 240/70 R/W (MB/s) Architected for client workloads Targeting PC Client applications & read intensive enterprise applications; Search, Video serving, IPDC MLC Client/Consumer Class SSD
29 Intel High-Performance MLC SATA Solid-State Drives X25-M and X18-M Mainstream Performance Features: Intel MLC NAND Technology SATA 3.0 Gb/s Interface 1.8 & 2.5 Form Factor 80GB and 160GB Capacity 1.2M Hour MTBF 5 Year Life in Mobile Clients Ultra Responsiveness Longer Battery Life Highly Rugged Lower TCO Key Specifications HDDs Other SSDs Intel SATA SSD Sustained Read Throughput < 65 MB/s < 100 MB/s 240 MB/s Mobile Mark 07 Vista Power ~1.0 W ~0.6 W 0.1 W ** Operational Shock 325 G 1500 G 1500 G Overall Performance Good Better Best ** SATA DIPM Enabled
30 Intel High Performance SLC SATA Solid-State Drives X25-E Extreme Performance & Reliability Features: Intel SLC NAND Technology SATA 3.0 Gb/s Interface 2.5 Form Factor 2M Hours MTBF 32GB and 64GB Capacities Extreme Performance Low Power Enhanced Reliability Lower TCO Architected for high write usages Key Specifications HDDs Other SSDs Intel SATA SSD Sustained Read Throughput < 65 MB/s < 100 MB/s 240 MB/s Sustained Write Throughput < 65 MB/s < 100 MB/s 170 MB/s Unit Energy per GB Transferred* 348 J 270 J 19 J 4k Random Write IOPs* < 150 < 4000 > 4000 * Performance tests measured using HP 6910p SantaRosa notebook 2.0GHz with Merom processor, 2GB DRAM, Vista Enterprise Edition and reflect approximate performance of Intel products as measured by those tests. Energy per GB transferred measured using IOMeter with a mixed read/write, random/sequential workload. Differences in system hardware or software design or configuration may affect actual performance. 72nm NAND based performance data shown, expect POR 50nm based product to be the same or better. J == Joule == 1 Watt/s 32
31 Agenda Dealing with Recessions Investing in a Downturn Competitive Advantage
32 The Embedded Internet Everything is Connected Researchers Many Ubiquitous Pervasive 15B Devices Mainframes Client/Server Web Cloud Architecture Made Possible by Moore s Law
33 Product Options Intel Xeon Processor 5500 Series CPU Number Usage Cores Cache Link Speed Max Memory Speed Turbo HT 95 W X5570 (2.93 GHz) X5560 (2.80 GHz) X5550 (2.66 GHz) Advanced 4 8M 6.4 GT/s 1333 MHz Up to 400 MHz 80W E5540 (2.53 GHz) E5530 (2.40 GHz) 80W E5520 (2.26 GHz) Standard 60 W L5520 Low 4 8M 5.86 GT/s 1066 MHz Up to 266 MHz E5506 (2.13 GHz) L5506 Power 80W E5504 (2.00 GHz) E5502 (1.86 GHz) Dual-core Basic 2-4 4M 4.8 GT/s 800 MHz No Turbo No HT Value Add Features Available on Higher End Processors Max Turbo Boost frequency based on number of 133 MHz increments above base freq (+2 = GHz, +3 = GHz). Processor transition matrix
34 Summary All recessions end The right products at the right time Intel: the best way to define the future is to invent it
35 The best way to define the future is to invent it. -Robert Noyce, Intel co-founder Intel: Investing for Your Future
36
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