ATLANTA Data Center Market Report

Transcription

1 ATLANTA Data Center Market Report

2 Table of Contents About This Report 3 Local Spotlight 4 Local Industry News 5 Local Data Center Map 6 Local Data Center Directory 7 Local Data Center Directory 8 Local Peering Exchange 9 Local Metro Fiber Map 10 Regional Fiber Map 11 Regional Latency 12 Local Tax Incentives 13 Regional Earthquake Risk 14 Regional Hurricane & Tornado Risk 15 Regional Thunderstorm & Lightning 16 Regional Wildfire & Precipitation 17 Regional Utility Service Map 18 National Power Connections 19 State Leading Businesses 20 Public Company Comparisons 21 Public Company Comparisons Market Trends 23 Outsourcing Trends 24 The Industry Playbook 25 More Market Reports 26 2

3 About This Report Open Spectrum provides intense data center intelligence, experience and training. As a part of our ongoing commitment to the data center marketplace, the Atlanta Market Report has been designed, in coordination with members of the Open Spectrum Alliance, to support our agents and their customer s increasing need to centralize IT operations, hardware, and data storage. Additional Contributors The following organizations are a part of the Open Spectrum Strategic Alliance and provide contributing information to this Market Report. NEF s FiberLocator product is a comprehensive telecom, colocation and lit building database whose data can be accessed in single servings with a snapshot, in ongoing research with the online application, in customized report deliverables and also via API (application programming interface). Structure Research is an independent research and consulting firm, with a special focus on the Internet Infrastructure Market. They publish insightful research and analysis with a uniquely informed perspective. Lathrop & Gage LLP is a US based law firm with a cross functional team of experienced partners. Our engagement is focused specifically on those in the firm with intimate knowledge of the data center and telecommunications industry who have been on the leading edge of industry-related local, state and national tax legislation issues. About Open Spectrum Open Spectrum is a data center marketplace consulting firm working with buyers, sellers and investors in mission critical infrastructure around the world. Our team has personally negotiated hundreds of contracts and toured hundreds of facilities across the country. Our targeted data center and hosting education programs and supporting materials have become the de facto training standard in the industry. To learn more, visit: openspectruminc.com. 3

4 Local Spotlight Atlanta serves as the home to 56 Marietta, one of the original internet carrier hotels, and also serves as the headquarters for both Internap and QTS Realty Trust. Internap and QTS Realty Trust both maintain a sizable and significant presence in the market, selling both data center colocation and managed hosting services. The number of providers competing in this market has grown significantly over the past few years, in proportion to the growth seen in most all other major markets across the country. Due to the size of Atlanta, and the sprawling growth of people, and data, within the market, there are no signs of things slowing down here any time soon. 56 Marietta St, Atlanta, GA Image Courtesy of Data Center Hawk 4

5 Local Industry News QTS Gets Three Data Centers Open-IX-Certified QTS Realty Trust has secured Open-IX certification for three of its data centers, joining the multi-company effort to create a distributed member-governed Internet exchange system in North America. * Zayo s zcolo Enters Atlanta Market With AtlantaNAP Acquisition zcolo, the colocation division of Zayo Group, has acquired service provider Colo Facilities Atlanta and its AtlantaNAP data center, which adds 42,000 square feet of usable data center space inside a 72,000 square foot facility to Zayo s data center fleet, extending it to a total of 28 locations. ** Peak 10 Opens Third Atlanta Metro Data Center Peak 10 has opened its third data center in the Atlanta market the first 15,000 square foot phase of its facility in Alpharetta, an Atlanta suburb. The site can accommodate two more similar phases. *** *Source: **Source: ***Source: 5

6 Local Data Center Map 25 Commercial Data Centers House 19 Different Providers Within the Atlanta Region 6

7 Local Data Center Directory Name Retail Wholesale Hosting Location Type (Ticker: Exchange) Address City Ascent Data Centers x National Private 4905 North Point Parkway Alpharetta BroadRiver Atlanta DC3 x x Local Private 1000 Hemphill Avenue NW Atlanta Capital Internet Atlanta x x Local Private 200 Sandy Springs Place Atlanta CenturyLink ATL 1 x x National Public REIT (CTL: NYSE) 375 Riverside Parkway Lithia Springs Colo@ Atlanta 34 x National Private 34 Peachtree Street Atlanta Colo@ Atlanta 470 x National Private 470 East Paces Ferry Road Atlanta DataSite Atlanta x x Regional Private 1130 Powers Ferry Place Marietta EdgeConneX x National Private 1033 Donnelly Avenue SW Atlanta Equinix AT1 x Global Public REIT (EQIX: NAS- DAQ) 180 Peachtree Street NW 2nd & 6th Flo Atlanta Equinix AT2 x Global Public REIT (EQIX: NAS- DAQ) 56 Marietta Street NW 5th Floor Atlanta Equinix AT3 x Global Public REIT (EQIX: NAS- DAQ) 56 Marietta Street NW 6th Floor Atlanta H5 Data Centers x x National Private 345 Courtland Street NE Atlanta Internap Atlanta Data Center ACS x x x Global Public (INAP: NASDAQ) 250 Williams Street NW Suite E-100 Atlanta 7

8 Local Data Center Directory Name Retail Wholesale Hosting Location Type (Ticker: Exchange) Address City Peak 10 Atlanta Datacenter 1 & 2 x x Regional Private 2775 Northwoods Parkway NW Norcross Peak 10 Atlanta Datacenter 3 x x Regional Private Edison Drive Alpharetta QTS Atlanta Data Center x x x National Public REIT (QTS: NYSE) 1033 Jefferson Street NW Atlanta QTS Suwanee Data Center x x x National Public REIT (QTS: NYSE) 300 Satellite Boulevard NW Suwanee Synergy Internet Services x x Local Private 4311 Communications Dr. Norcross SunGard AS Smyrna x x National Private 5600 United Drive Smyrna T5 Atlanta Data Center x National Private 3200 Webb Bridge Road Alpharetta Digital Realty x x Global Public REIT (DLR: NYSE) 56 Marietta Street Atlanta Digital Realty x Global Public REIT (DLR: NYSE) 101 Aquila Way Austell Vcitadel x x Local Private 2380 Godby Rd. College Park Verizon Atlanta x National Public (VZ: NYSE) 450 Interstate Parkway North Atlanta Zayo 1100 White Street SW x x Regional Public (ZAYO: NYSE) 1100 White Street Atlanta 8

9 Local Peering Exchange List of Major Peering Exchanges in and Around Atlanta Exchange name Long Name City/Region Telx Atlanta TIE: Atlanta, Atlanta Internet Exchange, AtlantaIX Atlanta SNAP Southeast Network Access Point Atlanta Equinix Atlanta Equinix Internet exchange Atlanta Atlanta *source: peeringdb.com. Accessed April 2,

10 Local Metro Fiber Map 55 & 56 Marietta, Atlanta GA Fiber map courtesy of NEF's FiberLocator database 10

11 Local Metro Fiber Map Atlanta GA 1 Mile View Fiber map courtesy of NEF's FiberLocator database 11

12 Regional Fiber Map Long Haul Fiber Routes Fiber map courtesy of NEF's FiberLocator database 12

13 Regional Latency Latency in milliseconds, from Atlanta *source: twtelecom.com on 6/30/2014. International data from dotcom-monitor.com, accessed 7/18/

14 Local Tax Incentives Sales and use taxes, property taxes, and real estate taxes all play a role in the total operating costs of data centers. Some states, however, offer incentives that lower the operating cost, or Total Cost of Occupancy (TCO) for both data center developers and clients installing infrastructure within these facilities. Site Selection is typically based on four primary drivers: Power: Cost per kwh, carbon footprint, fuel mix, and infrastructure Telecom: Fiber Providers, Latency Geography: Proximity to headquarters, population size, labor force, water Climate: Environmental risk (i.e. hurricanes, tornadoes, earthquakes, etc), free cooling Sales & Property Taxes Georgia has a strong ecosystem of data centers that provide unbeatable service and minimal risk of disruption, while keeping operating expenses low. Georgia offers sales tax incentives that may affect data center owners/operators, or their clients, installing hardware and related infrastructure. Georgia s data center incentive program provides 100% exemption of sales taxes on computer equipment, as long as a yearly Investment of $15 million is made.* A few additional exemptions include: construction materials, power infrastructure, cooling systems, electricity, backup fuel, And mechanical and electrical equipment.** *source: Lenio, John and Lynch, Patrick, Impact of Taxes & Incentives on Data Center Incentives, CBRE, July

15 Regional Earthquake Risk Moderate Earthquake Risk SDC A B C D0 D1 D2 E Earthquake hazard Very small probability of experiencing damaging earthquake effects Could experience shaking of moderate intensity Could Experience Strong Shaking Could experience very strong shaking (the darker the color the stronger the shaking) Near major active faults capable of producing the most intense shaking *source: FEMA Earthquake Hazard Maps, Accessed July 11,

16 Regional Hurricane Risk Moderate Hurricane Risk Moderate Tornado Risk *source: nationalatlas.gov data range = and Matthew Erickson, Joe Burgess, and Bill Marsh of The New York Times, April 30, Accessed online 16

17 Regional Thunderstorm Risk High Lightning Risk High Thunderstorm Risk *source: nationalatlas.gov data range = and nationalatlas.gov data range =

18 Regional Wildfire Risk Low Wildfire Risk High Precipitation *source: Matthew Erickson, Joe Burgess, and Bill Marsh of The New York Times, April 30, Accessed online, nationalatlas.gov data range =

19 Regional Utility Service Map Georgia Energy Service Map Area *source: accessed August 20,

20 National Power Connections *source: alizing-the-u-s-electric-grid Accessed June 30,

21 State Leading Businesses Fortune 500 Companies in Georgia Aflac Agco Coca-Cola Coca-Cola Enterprises Delta Air Lines First Data Genuine Parts HD Supply Home Depot Mohawk Industries NCR Newell Rubbermaid Rock-Tenn Southern SunTrust Banks United Parcel Service *source: 21

22 Public Company Comparisons Stock (Ticker) Ticker Stock Price Stock Perf Since YE15 Market Cap. (Mil.) Firm Value (Mil) 2016E Revs (Mil.) Cloud Infrastructure Cyrus One (CONE) CONE $ % 3,437 4, CoreSite Realty COR $ % 3,910 4, Digital Realty Trust DLR $ % 14,158 20,017 2,081 DuPont Fabros DFT $ % 3,761 5, Equinix EQIX $ % 26,104 32,111 3,615 InterXion Holding INXN $ % 2,703 3, Landmark Infrastructure LMRK $15.5 6% 1,269 1, QTS Realty Trust QTS $ % 2,322 3, Zayo ZAYO $27.9 5% 6,782 10,663 2,065 S&P 500 SP50 $2, % 22

23 Public Company Comparisons Stock (Ticker) Ticker Firm Value to 16e EBITDA (Consolitated) Firm Value to 16e EBITDA (Multiplier) 16e FCF / AFFO Yield 16e Net Debt / EBITDA Div. Yield % Cloud Infrastructure Cyrus One CONE x 4.9% 4.0x 2.4% CoreSite Realty COR x 3.8% 1.9x 0.0% Digital Realty Trust DLR 1, x 4.7% 4.9x 3.3% DuPont Fabros DFT x 6.0% 3.6x 1.9% Equinix EQIX 1, x 4.1% 3.6x 1.9% InterXion Holding INXN x -1.5% 2.5x NA Landmark Infrastructure LMRK x 9.9% 6.1x 8.1% QTS Realty Trust QTS x 4.6% 4.6x 2.3% Zayo ZAYO 1, x 8.3% 3.7x 0.0% S&P 500 SP50 2.1% 23

24 2016 Market Trends 90% 2,500 2,940, ,400,000 New data generated over past 2 years as a % of total of all data ever generated -Expected to INCREASE year after year Number of commercial colocation facilities within the USA -Expected to INCREASE year after year Number of corporate owned data centers in the USA* -Expected to DECREASE year after year Total data center sq. ft. within the USA* -Expected to INCREASE year after year 24

25 Outsourcing Trends Source: Oppenheimer & Co. Inc., Company Data 25

26 The Industry Playbook If you were fluent in the language of the data center industry, how much more effective would you be? The book and bootcamp should be the de facto training for anyone who wishes to take themselves seriously in the industry. -Richard Donaldson, ebay You will learn the essentials there is no fluff in this material and be better positioned to do your job. -Bill Norton, IIX What s in the book: Data center owner types Data center solution types Data center pricing and case studies Power configuration and distribution fundamentals Cooling fundamentals Contracts, audits, and compliance fundamentals openspectruminc.com/playbook-download Experience the Online Bootcamp Learn from home or on the road Want to learn more about the industry? Our proprietary training materials are specifically designed to do just that. Do you already know everything there is to know about Data Centers? Test yourself and find out. You can take the final exam without enrolling in the bootcamp. openspectruminc.com/online-bootcamp 26

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