Online Survey on Spamming Issues

Transcription

1 Online Survey on Spamming Issues Sept 9th, 2003

2 Executive Summary 2 a VNU company Insert client logo

3 Executive Summary Incidence of organisations receiving spam is high at 95% Spam is mostly recognised as: - Unsolicited s (82%) - Anonymous s (77%) About 77% of organisations currently use technology to control spam - mainly using mail filter/anti spam software (85%) 79% agree that spam costs significant time and money, however: - only 27% would take action to be removed from spammers mailing lists - only 48% would report the issue to respective authorities Insert client logo 3

4 Executive Summary Organisations are concerned about the problem (75%). The spamming issue is seen as moderate and serious (66%). : - therefore, the government should enforce legislation to outlaw spam as 95% of organisations suggest that the current law is inadequate - currently, only 10% of those organisations who responded are aware of the existence of law related to spamming Insert client logo 4

5 Incidence and sources of spam 5 a VNU company Insert client logo

6 95% of organisations claimed that they have received spam s before Incidence of receiving spam % Yes, often 64% Yes, occasionally 32% My system deletes before I see it 3% No, never 1% Base : All organisations = 102 Insert client logo 6

7 About 54% of organisations claim that they normally receive spam s in both personal and company s Type of account normally receive spam % Personal 32% Both 54% Company's 14% Base : All organisations = 102 Insert client logo 7

8 Most organisations treat unsolicited and s sent by someone unknown as spam How is SPAM usually recognised % Unsolicited 82 Sent by someone not known 77 Has ads in it 54 Has links in it 33 Has specific words in it 23 Other 2 Base : All organisations = 102 Insert client logo 8

9 On average, about 18 spam s are received per day No of spam s received in a day % Above Less than Mean Score Base : All organisations = 102 Insert client logo 9

10 Most spam s received are commercial-related solicitations Kinds of spam normally received Get rich scheme Unsolicited advertising Free vacations or trip Selling miscellaneous products (Viagra, or other sexual enhancement durgs etc.) Pornography or adult material Credit card offers Network Marketing/ Multi-level Marketing/ Pyramid Marketing Base : All organisations = 102 Web gambling Financial fraud Chain letter Jokes Political Others % Insert client logo 10

11 Summary About 95% claim that they have experience of receiving spam - Majority of them (54%) have received spam in both personal and company s - 52% of organisations receives about s per day Unsolicited s (82%), s sent by someone unknown (77%) and s that has ads in it (54%) are mostly recognised as spams - The spams that they received are mostly related to commercial solicitations Insert client logo 11

12 Attitude and feelings about spam 12 a VNU company Insert client logo

13 Majority of those who have ever received spam feels that it is annoying and are offended by it Reaction towards spam Take offense to spam or not % % 1 I tolerate it It is annoying 50 No, never Taken action to prevent spam Yes, occasionally It is excessively annoying 49 Yes, always 37 Base : All organisations = 102 Insert client logo 13

14 Most will delete the spam s immediately Normal reaction upon receiving spam % Delete it immediately 91 Sometimes read it 39 Ask to be removed from the list 27 Perform other action 7 Report to relevant authority 4 Always read it 1 Base : All organisations = 102 Insert client logo 14

15 Summary Most organisations find spamming annoying (90%) and are offended by it (73%) - However, only 12% have taken action to prevent their organisations from receiving spams Reaction towards spam % said that they would delete them immediately - 39% said that they will sometimes read them - 27% said that they will take action to be removed from the spam mailing list Insert client logo 15

16 Organisations concerns about spam 16 a VNU company Insert client logo

17 Organisations are concerned about spamming issues Organisation s concern in relation to spam % Very concerned (4) Somewhat concerned (3) A little concerned (2) Not at all concerned (1) Mean Score 3.12 Base : All organisations = 102 Insert client logo 17

18 66% think it is serious enough Severity of spamming in organisations % 4 Very serious (3) 62 Moderate (2) Not Serious at all (1) 20 Not Sure 14 Mean Score 1.81 Base : All organisations = 102 Insert client logo 18

19 Summary 41% of organisations are very concerned about spamming issues 66% see spamming issues as a serious problem and 20% of them think that it is not serious Insert client logo 19

20 Reporting spam incidences 20 a VNU company Insert client logo

21 Spam activities are usually reported to IT personnel within the organisation. However, half of the victims usually ignore the issue Parties report spam to % Organization IT Personnel 36 ISP 13 CERT 4 Law Enforcement Agencies 2 Other authority 5 I do not bother to report to any parties 52 Base : All organisations = 102 Insert client logo 21

22 3 out of 4 cases reported were followed up by respective authorities Responsiveness of authorities reported spam to % 37 Yes, always Yes, sometimes 37 No 8 Not sure 18 Base : All organisations who report spam incidence = 49 Insert client logo 22

23 Amongst those who reported spam activities, 3 in 5 think that reporting the problem to authorities can help stop the problem Does reporting spam help to stop the problem? % 27 Yes, definitely helps Yes, helps a little No Not sure I have never reported it to any parties Base : All organisations who report spam incidence = 49 Insert client logo 23

24 Summary Half of organisations who responded (52%) do not bother to report spamming issues to any authorities Amongst those who reported, they will mainly seek assistance from their own organisations IT personnel (36%), ISP (13%) or CERT (4%) - Responsiveness of the authorities reported to are fairly high (74%) - 62% who reported usually have the problem rectified Insert client logo 24

25 Preventive measures taken by organisations 25 a VNU company Insert client logo

26 Only about 4 in 10 organisations are aware of the presence of spam policies Awareness of presence of spam policies Awareness of presence of training for managing spam % % No 47% Not sure 14% No 76% Not sure 10% Yes 39% Yes 14% Base : All organisations 102 Insert client logo 26

27 Most organisations have an anti-spamming tool in place to prevent spam s Anti-spamming tools or mechanisms used by organisation % Mail Filter /Anti- Spam software 85 Do not have any tool or mechanism 23 Not sure 11 Other 3 Base : All organisations = 102 Ref. Table 24B Insert client logo 27

28 Summary About 77% of organisations have at least one type of anti-spamming tool to address spamming issues - Mail filter and anti-spamming software are most widely used (85%) Awareness of the presence of spam policies is fairly low (39%) Insert client logo 28

29 Damages and costs involved in managing spam 29 a VNU company Insert client logo

30 4 in 5 thinks that spam s is a waste of resources Does spam cost organisation significant time and money? % Yes 79% Not sure 10% No 11% Base : All organisations = 102 Insert client logo 30

31 The damages caused by spam are mainly time-related and that it will affect the organisation s network Damages caused by spam % Time wasted 91 Mailbox over quota 84 Slow accessing 69 Psychological disturbances - stress 41 Denial of service 30 Others 4 Base : All organisations = 102 Insert client logo 31

32 Summary Effects of spam are costly as 79% said that it is a total waste of resources such as time and money It usually causes damages such as and network problems Mailbox over quota (84%) Slow Access (69%) Denial of service (30%) Insert client logo 32

33 Laws and regulations 33 a VNU company Insert client logo

34 Majority agreed that there should be a law to handle spamming. However, only 1 in 9 are aware of the existence of legislation related to spamming Awareness of law related to spamming Should there be a law to handle spamming? % % Not sure 32% Yes 82% No 6% No 58% Yes 10% Not sure 12% Base : All organisations = 102 Insert client logo 34

35 Only a minority think that the law in Malaysia is adequate to handle spamming. About 3 in 4 suggest that Malaysian government should be more involved in helping to deal with spamming issues Is the law in Malaysia adequate to handle Should government step in and take action against spamming? spam? % % Not sure 37% Yes 74% No 10% No 58% Yes 5% Not sure 16% Base : All organisations = 102 Insert client logo 35

36 Majority believe that identifying the spammers would be useful. About 2 in 5 suggest that the government should apply anti-spamming law to cope with this issue What actions or policies the government could take against spam % Blacklist spammers to allow filtering 80 Mass mailing agencies should pay an 'impact'fee 57 Create registry for those who do not want to receive spam 50 Government should make spamming illegal 44 I'd prefer some other policy 3 Don't know 5 Base : All organisations = 102 Insert client logo 36

37 About 3 in 5 users indicated that spammers should be punished Should spammer be punished? % Yes 61% No 14% Not sure 25% Base : All organisations = 102 Insert client logo 37

38 More than half of the users feel that punishments such as termination of internet access, fines and warnings should be imposed Punishment considered for spammer % ISP to terminate account Fines ISP to give warning Blacklist the company by respective government agencies 56 Banned spammer from using internet by respective government agencies 51 Prosecuted by the court of law 27 Jail 16 No punishment should be imposed to spammer Others 1 1 Base : All organisations = 102 Insert client logo 38

39 Summary Low awareness in terms of existence of law related to spamming (10%) 82% of organisations think that there should be a law to handle spamming - 74% reckon that government should take action against those who spam - Only 5% of organisations said that current law in Malaysia is adequate to handle the issue 61% think that spammers should be punished and suggested that spammers internet account should be terminated, be warned by ISP and fined More than 50% think that they should be blacklisted and restricted from accessing the internet Insert client logo 39

40 Demographics of respondents and their organisations 40 a VNU company Insert client logo

41 Sample Composition I Demographics by Industry % Services 64% Government 9% Others 16% Manufacturing 11% Base : All organisations 102 Insert client logo 41

42 Sample Composition II Respondents by profession Organisations by staff force % % Executive 47% Officer 10% Others 5% Large (Above 150) 52% Small (less than 50) 24% Director 7% Manager 31% Medium (51-150) 24% Base : All organisations 102 Insert client logo 42

43 Sample Composition III Respondents department Organisation classification % % MIS/IT 65 Private Limited (Sendirian Berhad) 57 Sales Marketing 7 7 Public Limited (Syarikat Awam - Berhad) 25 Operations 5 Government & Public Corporation 12 Business Development 4 Partnership 2 Admin 2 Individual 2 Finance/Accounts 2 Others 8 Private Nonprofit/NGO 2 Base : All organisations 102 Insert client logo 43