Click-Through URL. Click-Through URL. Overview. Mobile SDK Structure. Examples of Use. Android. ios. Android. On This Page

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1 Click-Through URL Click-Through URL The term click-through refers to the capability of the AppNexus Mobile SDK to handle what happens when the user clicks on an ad. This document describes how click-through works and provides examples on how to implement this feature for and. Overview Mobile SDK Structure Examples of Use On This Page Overview AppNexus Mobile SDK allows you to determine how the value of the click_url string in the bid response will be handled when the user clicks on an ad. There are three possibilities: Open the click-through URL in the SDK browser. Open the click-through URL in the external device browser. Return the URL to the calling environment without opening any browser. Cases that open a browser will notify the caller via onadclicked in and adwasclicked:withurl: in. In the case of a native ad request: Two URLs are returned: click_url and click_url_fallback. It is assumed that the caller will handle click-through URL(s) appropriately by displaying their contents to the user. The click_url_fal lback, if defined, is used only if click_url cannot be resolved, for whatever reason, by the browser display system. The listener/delegate callback method is: onadwasclicked(clickurl, fallbackurl) for ; adwasclickedwithurl:fall backurl: for. Mobile SDK Structure For Banner, Interstitial and Video: AdListener defines the method onadclicked(adview, clickurl). For Native, AdListener defines the method onadwasclicked(clickurl, fallbackurl). For Banner, Interstitial and Video, ANAdProtocol defines a delegate method, adwasclicked:withurl:. For Native, ANNativeAdDelegate defines a delegate method, adwasclickedwithurl:fallbackurl:. Examples of Use If you do not want to fetch ClickURL, you still need to implement a method onadclicked that returns clickurl, but it can be left empty. If you do want to fetch ClickURL, you can use the following code example to get started:

2 adobject.setclickthroughaction(anclickthroughaction.return_url); Then add onadclicked to get clickurl. // : Java to handle ClickURL in ad response package com.appnexus.opensdk; import android.content.context; import android.os.bundle; import android.os.handler; import android.app.activity; import android.widget.framelayout; import android.widget.imageview; import android.widget.relativelayout; import android.widget.linearlayout; import android.widget.textview; import com.appnexus.opensdk.*; import com.appnexus.opensdk.r.*; public class PresentAdClickURL extends Activity { Context context; BannerAdView bav; protected void oncreate(bundle savedinstancestate) { super.oncreate(savedinstancestate); setcontentview(r.layout.activity_main); context = this; // Create the AdView and set its placement ID. Tweak a few other settings. bav = new BannerAdView(this); bav.setplacementid(" "); bav.setadsize(300, 50); bav.setadlistener(adlistener); bav.setclickthroughaction(anclickthroughaction.return_url); //If auto-refresh is enabled bav.loadad(); final AdListener adlistener = new AdListener() { public void onadrequestfailed(adview adview, ResultCode errorcode) { public void onadloaded(adview adview) {

3 public void onadloaded(nativeadresponse response) { public void onadexpanded(adview adview) { public void onadcollapsed(adview adview) { public void onadclicked(adview adview) { ; public void onadclicked(adview adview, String clickurl) { // the caller can handle it appropriately, displaying its content to the user. protected void ondestroy() {

4 super.ondestroy(); If you do not want to fetch ClickURL, there is no need to implement the method adwasclicked:withurl: that returns clickurl. If you do want to fetch ClickURL, you can use the following code example to get started: adobject.clickthroughaction = ANClickThroughActionReturnURL; Then add adwasclicked:withurl: to get urlstring.

5 // : ObjC to show a banner ad #import "MyViewController.h" #import MyViewController (nonatomic, MyViewController ANBannerAdView *banner = nil; - (void) viewdidload *banner; { CGSize size = CGSizeMake(300, 250); // NOTE Setting size is necessary only for fetching banner and video ad objects. // This field is ignored when the placement returns a native ad object. CGRect somerect = CGRectMake(...); // Create the banner ad view here, but wait until the delegate fires before displaying. // ANBannerAdView *banner = [ANBannerAdView adviewwithframe:somerect placementid:@" " adsize:size]; banner.rootviewcontroller = self; banner.clickthroughaction = ANClickThroughActionReturnURL; // Load an ad! [banner loadad]; // Display all multi-format ads in success method from ANMultiFormatAdDelegate. // - (void) addidreceivead:(id)adobject { [self.view addsubview:banner]; // optional method - (void)adwasclicked:(id)ad withurl:(nsstring *)urlstring{ // the caller can handle it appropriately, displaying its content to the

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