CHANGE is not a four-letter word. Kimberly
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1 CHANGE is not a four-letter word Kimberly
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3 Diffusion of Innovations Everett Rogers (1962)
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7 <HTML> <HEAD> <TITLE>Welcome to AOL.COM</TITLE> </HEAD> <BODY topmargin=5 leftmargin=5 bgcolor="#ffffff" link="#0000cc" vlink="#660099" alink="#cccccc"> <center> <a name="top"></a> <CENTER> <TABLE WIDTH=585 CELLPADDING=0 CELLSPACING=0 BORDER=0> <TR> <TD WIDTH=119 BGCOLOR="#FFFFFF" ALIGN="LEFT"><A HREF="/web/ / SRC="/web/ im_/ WIDTH=119 HEIGHT=26 BORDER=0 ALIGN="LEFT"></A></TD> <TD WIDTH=466 BGCOLOR="#CC0000" VALIGN=MIDDLE ALIGN="CENTER"><NOBR> <FONT COLOR="#FFFFFF" FACE="sans-serif,Arial,Helvetica" SIZE=2><A HREF="/web/ / STYLE="COLOR:#FFFFFF"><FONT COLOR="#FFFFFF" FACE="sans-serif,Arial,Helvetica" SIZE=2><B>Search</B></FONT></A> <A HREF="/web/ / STYLE="COLOR:#FFFFFF"><FONT COLOR="#FFFFFF" FACE="sans-serif,Arial,Helvetica" SIZE=2><B>Web Centers</B></FONT></A> <A HREF="/web/ / STYLE="COLOR:#FFFFFF"><FONT COLOR="#FFFFFF" FACE="sans-serif,Arial,Helvetica" SIZE=2><B>Shopping</B></FONT></A> <A HREF="/web/ / STYLE="COLOR:#FFFFFF"><FONT COLOR="#FFFFFF" FACE="sans-serif,Arial,Helvetica" SIZE=2><B>Community</B></FONT></A> <A HREF="/web/ / dp" STYLE="COLOR:#FFCC66"><FONT COLOR="#FFCC66" FACE="sans-serif,Arial,Helvetica" SIZE=2><B>Download AOL</B></FONT></A></FONT> </NOBR></TD>
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9 <!DOCTYPE html PUBLIC "-//W3C//DTD XHTML 1.0 Transitional//EN " <html> <head> <title>aol.com</title> <link rel="stylesheet" type="text/css" href="inc/screen.css" /> </head> <body> <div class="bigparent"> <div class="masthead"> <img class="logo" src="img/logo_aolweather.gif" width="264" height="51" alt="aol Weather" /> <div class="weathersearch"> <div class="text">enter Zip, State, City or Country or<br /> select from <a href="#">my recent searches</a>.</div> <div class="elements"> <form> <input class="text" type="text" /> <input type="image" src="img/button_search.gif" width="51" height="20" alt="search" /> </form> </div> </div> </div> <div class="topnav"> <div class="cityidentifier"><h1>leesburg, VA</h1></div> <a class="navlink on" href="#"><img src="img/topnav_local_on.gif" width="31" height="16" alt="local Weather" /></a><a class="navlink" href="#"><img src="img/topnav_national.gif" width="53" height="16" alt="national Weather" /></a><a class="navlink" href="#"><img src="img/topnav_maps.gif" width="35" height="16" alt="maps" /></a><a class="farright" href="#"><img src="img/topnav_news-main.gif" width="103" height="21" alt="news" /></a> </div>
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12 Experience is the toughest kind of teacher it gives you the test first and the lesson afterwards. Burton G. Malkiel
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14 YOU ARE A CHANGE AGENT.
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17 I AM A CHANGE AGENT.
18 You just change yourself and just like magic, everything starts changing around you. Don Miguel Ruiz
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20 Personal Motivation Social Motivation Structural Motivation Personal Ability Social Ability Structural Ability Six Sources of Influence Vital Smarts
21 Structural Social Personal Motivation Ability Connect with two stories Work with your strengths Make an impact on the world Band together, find a sponsor Set challenges and give rewards Encourage asking for help and giving it
22 Personal Ability: Work with your strengths.
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24 Social Ability: Band together, find a sponsor.
25 Doer Influencer Supplier Innovator Instigator, makes things happen Changes perceptions Has resources to offer Generates ideas Nancy Duarte
26 Personal Motivation: Connect with two stories.
27 The Twiddler
28 Structural Ability: Encourage asking for help and giving it.
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31 Structural Motivation: Set challenges and give rewards.
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33 Social Motivation: Make an impact on the world.
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35 Structural Social Personal Motivation Ability Connect with two stories Work with your strengths Make an impact on the world Band together, find a sponsor Set challenges and give rewards Encourage asking for help and giving it
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37 Internet. VP of Design at a large Internet company, 2008
38 I get it, I get it now! This is about all of our customers, not some of them. Same person, now at another large company, 2013
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