Skills Canada Candidate Project Book. Pan Am Promotion Duration: 6 h. Station number. Level

Transcription

1 Skills Canada 2014 Trade 40 Pan Am Promotion Duration: 6 h Graphic Design Candidate Project Book Station number Level Date Mark Skills Compétences Canada Toronto Pan Am Games page 1

2 Project Description Background: Starting on July 10, 2015 Toronto will host the 17 th Pan American games. The games will showcase 51 sports and the host venues will be located in 17 municipalities across the Greater Golden Horseshoe area. The organizing committee is expecting 10,000 athletes, coaches and officials from 41 countries across the Americas and the Caribbean. These Pan Am Games will engage more than 20,000 volunteers and are expected to attract more than one million visitors to the region. The corporate tag line for these games is "". Project: Signage is one of the key elements to the success of the games. It's purpose is to advertise the excitement of the games and provide a roadmap that will direct the fans to the appropriate area or venue that is hosting one of the 51 events. You will choose one of the three sports themes - Aquatics, Cycling or Combative. Aquatics Cycling Combative -Diving -BMX -Wrestling -Swimming -Track -Taekwondo -Synchronized Swimming -Road -Judo -Water Polo -Mountain -Karate You will then create a venue billboard, 2 event banners (1 per sporting event from your theme list) and a souvenir popcorn box. Target Market: Similar to the Olympics, the Pan Am games provide an exciting display of sport and competition throughout a variety off events that are sure to entertain spectators of all ages. Required Elements Logo Redraw Logo to be redrawn as a vector image using supplied JPG image (pan_am_logo.jpg) as template. Live trace is unacceptable. The font used is Comfortaa Bold. Venue Billboard Any design or graphics of your choice, using at least 4 of the supplied images Toronto Pan Am logo (redrawn as a vector image by competitor) One of Text 1-aquatics, 1-cycling, 1-combative Event Banners 2 banner designs - 1 per event Any design or graphics of your choice, using at least 1 of the supplied images per banner Toronto Pan Am logo per banner (redrawn as a vector image by competitor) One of Text 2-aquatics, 2-cycling, 2-combative Popcorn Box Minimum 2 unique side designs Toronto Pan Am logo (redrawn as a vector image by competitor) Any design or graphics of your choice, using at least 3 of the supplied images Text 3 Die 1 (popcorn_die_1.eps) Skills Compétences Canada Toronto Pan Am Games page 2

3 Supplied Elements Images Toronto Pan Am logo (pan_am_logo.jpg to be redrawn) Stand for banner Text 1-aquatics, 1-cycling, 1-combative, 2-aquatics, 2-cycling, 2-combative, and 3 Popcorn box die line (modifications permitted while staying inside 16.25" x 10.25" page size) Technical Specifications Logo Redraw Colours: 3 PMS (Pantone Matching System) colours - orange PMS 166, green PMS 376 and blue PMS 299 Venue Billboard One sided printing Colours: Process Bleed: 0.125" Screening: 150 LPI ICC Colour profile for images: US Sheetfed coated v2 Final trimmed size: 16.25" x 10.25" Event Banners One sided printing Colours: Black + 1 PMS (Pantone Matching System) colour from logo Logo can be 1 colour only - either black, white, orange, green or blue Bleed: 0.125" Screening: 133 LPI ICC Colour profile for images: Coated GRACoL 2006 with 20% Dot Gain Final trimmed size: 9" x 7" Popcorn Box One sided printing Colours: Process + 1 colour for the die line Bleed: 0.125" (if needed for your design) Screening: 133 LPI ICC Colour profile for images: US Sheetfed coated v2 Final trimmed size: supplied die line (modifications permitted while staying inside 16.25" x 10.25" page size) Skills Compétences Canada Toronto Pan Am Games page 3

4 Other Specifications Accepted image saving formats for print: TIFF (one layer), PSD (one layer), AI, EPS or DCS. A factor value between 1.5 and 2.0 is accepted for the resolution of the images used in the final layout and the PDF file. The RGB mode is not accepted in the final output The bleed value is the exact value without any tolerance. Production You must deliver for logo redraw: 1 color composite (6" width on 11" x 8.5" sheet) 1 final folder including final file, working files, and fonts You must deliver for the venue billboard: 1 untrimmed colour composite printout (including bleed, trim marks, registration marks and document info) 1 trimmed colour composite printout 1 press ready PDF (including bleed, trim marks, registration marks and document info) 1 final folder for archiving including fonts, linked images, working files, final layout, and PDF file You must deliver for event banner: 1 untrimmed colour composite printouts (including bleed, trim marks, registration marks and document info) 1 trimmed colour composite printout displayed in stand 1 press ready PDFs (including bleed, trim marks, registration marks and document info) 1 final folder for archiving including fonts, linked images, working files, final layout, and PDF file You must deliver for popcorn box: 1 untrimmed colour composite printout (including bleed, die line, registration marks and document info) 1 trimmed and assembled colour composite printout 1 press ready PDF (including bleed, registration marks, die line and document info) 1 final folder for archiving including fonts, linked images, working files, final layout, and PDF file Skills Compétences Canada Toronto Pan Am Games page 4

5 Text 1-Aquatics Aquatics Venue Featuring Diving, Swimming, Open-water Swimming, Synchronized Swimming, Water Polo July 10-26, 2015 Text 1-Cycling Cycling Venue Featuring BMX, Track, Road, Mountain July 10-26, 2015 Text 1-Combative Combative Venue Featuring Wrestling, Taekwondo, Judo, Karate July 10-26, 2015 Text 2-Aquatics Use one set of text per banner. You will create 2 unique banners Aquatics Diving Aquatics Synchronized Swimming Aquatics Swimming Aquatics Water Polo Skills Compétences Canada Toronto Pan Am Games page 5

6 Text 2-Cycling Use one set of text per banner. You will create 2 unique banners Cycling BMX Cycling Track Cycling Road Cycling Mountain Text 2-Combative Use one set of text per banner. You will create 2 unique banners Combative Wrestling Combative Judo Combative Taekwondo Combative Karate Text 3 Popcorn Net. Wt oz Ingredients: popcorn, edible vegetable oil, and salt. May contain artificial flavours. Pan Am Logo Skills Compétences Canada Toronto Pan Am Games page 6

7 Photos Aquatics Skills Compétences Canada Toronto Pan Am Games page 7

8 Photos Cycling Skills Compétences Canada Toronto Pan Am Games page 8

9 Photos Combative Skills Compétences Canada Toronto Pan Am Games page 9

10 Popcorn Box Dieline Skills Compétences Canada Toronto Pan Am Games page 10

11 Banner Display Stand BANNER #1 BANNER #2 ink -free zone Skills Compétences Canada Toronto Pan Am Games page 11

12 Marking - Post-Secondary Technical Elements (objective): 60 % Billboard Banner Popcorn Logo Total 1. Computer Images 1.1 Correct colour mode of all images /4 1.2 Correct colour ICC profile in all used images /3 1.3 Correct resolution of all used images /3 1.4 Correct saving formats of all images /3 /13 2. Computer Layout 2.1 The logo is accurately redrawn /3 2.2 The logo is in vector only /1 2.3 Correct measurements /3 2.4 All the required elements are present /6 2.5 Bleed is done at exact value /3 2.6 Fold lines and / or dieline are present in the layout /1 2.7 Glue area free of ink /1 /18 3. Saving Abilities 3.1 PDF for press is correct size /3 3.2 PDF for press includes trim marks / PDF for press is correct colours / The final folder for archiving is correct and complete including working files, fonts, all elements /7 /19 4. Final Presentation 4.1 Untrimmed colour composite printed /4 4.1 The billboard, 2 banners and popcorn box are printed, trimmed, assembled /6 Sub total /60 /10 Creative and Aesthetic Elements (subjective): 40% 5.1 Appropriate to the target market /3 5.2 Use of images /6 5.3 Font choice - size, colour, legibility, impact /6 5.4 Concept - originality, idea /6 5.5 Layout - composition, balance, shape, space /6 5.6 Impact of design execution / Cohesiveness of all elements 2 - /2 Sub total /40 Total /100 Skills Compétences Canada Toronto Pan Am Games page 12

13 Marking - Secondary Technical Elements (objective): 60 % Billboard Banner Popcorn Logo Total 1. Computer Images 1.1 Correct colour mode of all images /7 1.2 Correct colour ICC profile in all used images / Correct resolution of all used images /6 1.4 Correct saving formats of all images /1.5 /16 2. Computer Layout 2.1 The logo is accurately redrawn /3 2.2 The logo is in vector only /1 2.3 Correct measurements /3 2.4 All the required elements are present /9 2.5 Bleed is done at exact value /3 2.6 Fold lines and / or dieline are present in the layout /1 2.7 Glue area free of ink /1 /21 3. Saving Abilities 3.1 PDF for press is correct size /3 3.2 PDF for press includes trim marks /3 3.3 PDF for press is correct colours /3 3.4 The final folder for archiving is correct and complete including working files, fonts, all elements /4 /13 4. Final Presentation 4.1 Untrimmed colour composite printed /4 4.1 The billboard, 2 banners and popcorn box are printed, trimmed, assembled /6 Sub total /60 /10 Creative and Aesthetic Elements (subjective): 40% 5.1 Appropriate to the target market /3 5.2 Use of images /6 5.3 Font choice - size, colour, legibility, impact /6 5.4 Concept - originality, idea /6 5.5 Layout - composition, balance, shape, space /6 5.6 Impact of design execution / Cohesiveness of all elements 2 - /2 Sub total /40 Total /100 Skills Compétences Canada Toronto Pan Am Games page 13