Why Wireless?. If you are curious, you'll find the puzzles around you. If you are determined, you will solve them. Erno Rubik
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1 A Wireless Fabric Company If you are curious, you'll find the puzzles around you. If you are determined, you will solve them. Erno Rubik Martín de la Serna Regional Vice President, Europe, Middle East, Africa Why Wireless?.
2 First things First.
3 Welcome to the EMEA Partner Conference Attendees 40% First Time Target Attendees Owners / Business heads of Welcome! 86 Organizations 37+ Countries 39staff
4 Welcome to the EMEA Partner Conference 2018 Agenda update Cambium Technology Trade Fair Trade Fair Quiz Prize Raffle Register Learn Contribute Have Fun!
5 A Partnership with Cambium Confidence Open & Transparent 100% channel fulfilled Learn & Improve Ethics & Compliance Growth Industry Thought Leadership Innovating Affordable Quality Growth, Financials Partner Profitability
6 The EMEA Business Opportunity
7 Welcome to the zettabtye Era byte 8 bits gigabyte petabyte One thousand megabytes 10 6 bytes one HD4k Netflix movie = 4 GB One thousand million million bytes bytes 500 billion pages of printed text / or 3.5 years of 24/7 HD video recording zettabyte 1,000,000,000,000,000,000 bytes bytes 1 billion terabytes
8 Overall global market trends and opportunities Increasing bandwidth demand drives market, opportunities and strategies high performance network infrastructure 1800x increase in download speeds 8 Increasing number of sophisticated, bandwidthhungry devices Constant increase in high quality and complex web content
9 Why Wireless? Forecasts 2x Average Throughput 3x Monthly Traffic 1 Billion New Internet Users 50% More Connections/ User Cisco VNI Global Forecast
10 A look at internet traffic 10
11 Evolving Network Traffic Profiles The Hour of Power 21:30 22:30 Explosion of Video on Demand services multiplying the required capacity. 2X! h 12h. 24h 0h 12h. 24h
12 Future is bright for Enterprise Grade Wi Fi Enterprise Wi Fi market is a robust going forward EMEA: 29% of total TAM Explosion in number of client devices, IoT, and video traffic making high density Wi Fi deployments common place WW Enterprise WLAN Market Forecast $ 7.9 B $ 8.5 B $ 7.1 B $ 6.5 B 9.7 % CAGR : Explosive growth in Cloud Managed Wi Fi (47% CAGR) ax will be a key driver in 2019 & beyond Wi Fi is mission critical for enterprises of all sizes small sized businesses upgrading to enterprise class Wi Fi Fueling strong growth in lower end of the enterprise market Simplicity, ease of management & TCO trump feeds & speeds Driving demand for Managed Wi Fi (MSP) National Broadband initiatives driving growth in public Wi Fi deployments (WIFI4EU, etc.) Copyright 2014 Cambium Networks, Ltd. All rights reserved. 12
13 Our Momentum Together Real Life Stories Challenge: Design, install and commission video surveillance system in Budapest district in 90 days. Reduce solution operational expenses. Built by Solution: PTP650 backhaul to connect infrastructure epmp access to connect Cameras Facts and benefits: City wide Video Surveillance. 1st Phase Deployed in 90 days. Difficult, noisy envirnoment, NLOS and near LOS conditions Cameras providing HD 6Mbps uplink streams, low 10 15ms latency Expansion to over 1600 cameras across the city.
14 Our Momentum Together Real Life Stories 6 of the World s 10 largest MNO s (Mobile Network Operators) use Cambium Networks technology in their networks. The Largest telcos recognize sub 6 as a strong option for: Enterprise Access, Small Cell Bachaul, Residential FWA Cambium s expanding portfolio is providing compelling end toend solutions
15 Our Momentum Together Real Life Stories A daring new experiment will see the RV Polarstern ice breaker freeze itself in the Arctic ice all winter and undertake climate research in the Arctic Circle. It s area communications network across the North Pole will be Cambium.
16 Our Momentum Together A few Real Life Stories Strategic WiFi projects proliferating across EMEA 4 Bourdillon Luxury Residences Amaryllis Hotels, 5 Star
17 Our investments in EMEA Global Design Centre Ashburton, UK >100 Top R&D Resources. Products developed for the world, in close integration with EMEA customers. Increasing Sales/ Technical Coverage 40x people across EMEA. New markets opened with new local partnerships Accelerating Demand Generation >1000 new partners/quarter attending Cambium events in EMEA.
18 Thank You!
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