General Print Specifications Guide for our Kodak NexPress

Transcription

1 General Print Specifications Guide for our Kodak NexPress! Important Please read the following information before you UPLOAD artwork. By providing us with the correct artwork, we can produce consistent results every time. We are all human and can make mistakes so it is necessary to read this information in order for us to print your job and have it back to you in the fastest time possible. We cannot accept responsibility for errors due to files supplied incorrectly. IMPORTANT - If you believe that you have uploaded the wrong artwork by mistake, you will need to contact us immediately so we can remove that file from our system - failure to do so, can result in the wrong file being printed. Please take care, it CAN easily happen. Additional charges will apply. like #digitalcmyk subscribe digitalpress.com.au/blog Unit 25, Young Street Waterloo NSW 2017 T E info@digitalpress.com.au digitalpress.com.au

2 Standard Product Sizes! Business card A6 DL (finished) DL (panels) DL (panels) 2xDL A5 A4 4xDL A3 6pp A4 (trim) A2 A1 A0 90 x 55 mm 148 x 105 mm 210 x 99 mm mm (outside) mm (inside) 210 x 198 mm 210 x 148 mm 297 x 210 mm 396 x 210 mm 420 x 297 mm 630 x 297 mm 594 x 420 mm 841 x 594 mm 1189 x 841 mm

3 set up your files 1 All bleed images, text & trim marks 3mm bleed is required to be added to all bleed images, text and colour. Trim marks must be included within your file to us. Trim marks 3mm Bleed to all images + colour

4 set up your files 2 All non-bleed text & images All non-bleed images, text and colour should be ept at least mm from the final trim sie to ensure trim tolerances are maintained and important information is not trimmed off. print is great print great Safe-Print Area Any non-bleed Images, text & colour inset by 3mm from edge.

5 Things to consider when setting up your files 3 Page Layout, Colours & Fonts lease supply files as single, subseuent pages only Do not set up your document with facing pages or as spreads Each page must have 3mm bleed on all four sides Postscript, True Type or Open Type fonts are recommended Any black/grey text should be made up of a percentage of black only Trapping should be turned off Our Rich black is CYAN 30, MAGENTA 30, YELLOW 30 & BLACK 100 Avoid using small white type reversed out of solid areas! Important Our maximum sheet size is 650mm x 350mm with a maximum image area of 630mm x 330mm.

6 save your images 4 All images to be 300dpi at 100% size. All images to be CMYK Any line art should be 600dpi Images should be scaled, rotated, colour managed in the images native programme

7 set up your files 5 PD file ormat e reuire you send to us a HIGH RES file for printing. Ensure you embed fonts when creating a file. Do not subset fonts. Postscript, True Type or Open Type fonts are recommended. n the event that you cannot provide your file in format, we will only accept nesign or llustrator files, pacaged with fonts and images. f supplying fonts from a ac, please rchiveip first.

8 set up your files with spot machine varnish 6 reatin a Satch or the Spot olour epress Drn clear rom ndesin S Choose Window > Swatches to display the Swatches palette. In the Swatches palette, in the upper left, select the little arrow in the circle. In the Swatches palette, in the upper left, select the little arrow in the circle (seen to the right here). Then select New Colour Swatch... In the New Colour Swatch dialog that pops up, select: Colour type: Spot Swatch name (type case exactly): NexPress DryInk clear Colour mode: Leave this CMYK Now adjust the CMYK slider controls to match the image below. We make the CMYK values for this new spot colour so it will show up on our design document. The NexPress will recognize the spot colour name, ignore the CMYK values and use clear dry ink for it. n Windows > Effects, select the drop down menu to Multiply on any elements in your document that are set as NexPress DryInk clear so the colour is transparent above your texture, type or image. You re done!

9 set up your files with raised dimensional clear 7 reatin a Satch or the Spot olour epress Drn raised clear rom ndesin S Choose Window > Swatches to display the Swatches palette. In the Swatches palette, in the upper left, select the little arrow in the circle. In the Swatches palette, in the upper left, select the little arrow in the circle (seen to the right here). Then select New Colour Swatch... In the New Colour Swatch dialog that pops up, select: Colour type: Spot Swatch name (type case exactly): NexPress DryInk raised clear Colour mode: Leave this CMYK Now adjust the CMYK slider controls to match the image below. We make the CMYK values for this new spot colour so it will show up on our design document. The NexPress will recognize the spot colour name, ignore the CMYK values and use clear dry ink for it. n Windows > Effects, select the drop down menu to Multiply on any elements in your document that are set as NexPress DryInk raised clear so the colour is transparent above your texture, type or image. You re done!

10 Visual overview of typical file structure for raised dimensional clear

11 create vector textures for utilising raised dimensional clear * sin Adoe llustrator Sotare Get started by creating a new file or opening a source image: If you have another image you will be placing the vector work on top of, it is best to make both files the same height and width to ensure proper alignment. 3. Create a new spot color swatch a. Name the swatch NexPress DryInk raised clear b. Designate it as Spot c. Set the color to CMYK: Make sure the only swatches remaining in your file are NexPress DryInk raised clear and white 1. Place source photo or graphic on bottom layer for reference, if necessary (this layer will need to be removed from the final file) 2. Create vector texture by: a. Creating and duplicating simple shapes b. Using pen tool to outline items c. Using the pencil or paintbrush tools to create hand-drawn texture NexPress DryInk raised clear 4. Select any vector objects you want to be dimensional. 5. Change the objects fill (and/or outlines) to the new NexPress DryInk raised clear swatch Anything that is 100% NexPress DryInk raised clear will result in the highest possible dimension. Anything that is white will have no dimension. Note: If you want some of the objects to pop out more than others, adjust their percent of NexPress DryInk raised clear in the swatches palette. The lower the tint value, the less dimension the object will have. 7. Save your file: myfilename_raisedclear.eps! Important Raised clear should cover no more that 40% of your artwork.

12 create textures for utilising raised dimensional clear * sin Adoe Photoshop Sotare hen ould ou use this techniue You can create textures to enhance the visual and tactile effect of a photo or to simulate a textured background. There are several approaches to creating texture, depending on the effect you are looking to achieve. 1. Using the texture within the image 3. Using filters Enhancing images that look like they should be textural is a great way to get started with dimensional print since your audience will already have a mental perception of what the image would feel like. Highly detailed images are also an excellent choice. 2. Using pattern fills 4. Using brushes

13 Things to know about raised dimensional clear Are paes ith dimensional dr in reccale Yes. Unlike some other thermographic processes, pages printed with Kodak NexPress Dry Inks, including Clear and Dimensional Clear, are easily recycled. an dimensional dr in e printed ithout an colour underneath it Yes. Graphics, and patterns like the linen texture below, are effective all by themselves. Can dimensional clear dry ink produce tinted arnishlie eects Yes. Traditional tinted varnish effects, such as seals, stamps and graphics reproduced in very light tints with dimensional clear over them can be very effective. Try CMYK: as a typical light tint. You can also create a tinted varnish effect that has a silver metallic look by using a 15% tint of black under the dimensional dry ink. an there e laers in the final file on top o the dimensional clear laer Yes, but the text, images or graphics on those layers will knock out any dimensional clear dry ink directly below them.

14 set up your files with a spot map PMS colour Simply 8 reatin a Spot olour Satch set up your graphic elements as spot Pantone colours, instead of converting to their CMYK equivalents. Ask us to Map Spot Colour which we can then automatically match Pantone colours using CMYK plus red, green or blue*. To more closely match a Pantone or other special colour, set up your graphic elements as spot colours and select a spot colour from the menu (for example, Pantone 185C). Bring it to our attention, to be sure you get as much colour as you can. Specify a simulation colour by name. In most design and layout applications, spot colours are selected from lists by name, such as PANTONE 318. Remember, without specifying your PMS colour s name, we cannot identify and accurately reproduce or match the colour you re after. *Please note that using the Red, Green or Blue units will incur an extra cost and only one of these extra colours can be used on each job.! Important Ensure you liase with your Digitalpress Sales Representative prior to setting up your spot colour to determine if a spot colour is suitable.

15 supply your files with variable data 9 Provide your database in a programme such as Microsoft Excel, CSV, TXT ata should be setup with each field reuired in a separate column rovide your nesign file pacaged with images fonts or a press file with accompanying fonts! Important positional file is reuired to indicate where the variable fields will be and to show the font type, size & colour. Please liase with one of our staff if you require further information. Also, if you require any generic prints, please provide a clearly labelled separate file.

16 Inspect and check your pdf file prior to sending to us ere is a checlist to ollo hile not all o these ma appl to each o this ill help to mae sure our proide our files correctl q Artwork dimensions q Trim marks & bleed q All text and critical elements inset by 3mm q Single page PDF q CMYK images q PMS colours supplied q Fonts embedded q Clear/Raised clear named & setup correctly q Fonts & data supplied for variable data! Important You may be required to provide us with a mockup to indicate folding, pagination etc. This can be a laser print and does not need to be to scale.

17 send us your files 10 pload our file electronicall f your file is under 10MB then you can your Sales Representative direct. f your file is over 10MB in size, please upload via our website