Sony Introduces the HT-ST7 and HT-ST3 Sound Bar Speakers for an Immersive Home Theatre Experience

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Leslie Hicks
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2 International Business Park #05-10 Tower One The Strategy Singapore 609930 Telephone: (65) 6544 8338 Facsimile: (65) 6544 8330 NEWS RELEASE: Immediate Sony Introduces the HT-ST7 and HT-ST3 Sound

1 2 International Business Park #05-10 Tower One The Strategy Singapore Telephone: (65) Facsimile: (65) NEWS RELEASE: Immediate Sony Introduces the HT-ST7 and HT-ST3 Sound Bar Speakers for an Immersive Home Theatre Experience HT-ST7 (ASIA PACIFIC, 05 September 2013) Sony Electronics today introduced two new sound bar speakers that are packed with features that complement the signature superior sound quality that only Sony is able to reproduce. The new HT-ST7 and HT-ST3 sound bar speakers from Sony are its first entry into the premium sound bar category. "Consumers are demanding great sound quality without compromising simplicity for their home entrainment," said Mr. Yasuhiro Tsuda, General Manager, Home Entertainment & Sound Division, Sony South East Asia. "Unlike many other sound bars that focus on making the TV louder, we focused on great sound, delivering a dynamic stage and an immersive true home theater experience. The result is a high performance sound bar great for movies and music that is easy-to-setup and enjoy." HT-ST7 7.1-Channel Sound Bar Speaker The sleek aluminum chassis of the Sony HT-ST7 sound bar speaker incorporates nine independent speaker drivers and seven discrete amplifiers. Using both Dolby TrueHD and DTS- HD Master Audio decoders for high definition audio decoding, this system delivers the master quality sound experience with deep, clean bass from its high quality dual driver wireless subwoofer. Each component is meticulously designed to deliver the best audio reproduction

2 possible, which results in great imaging with a wide sound stage, something traditionally found only in larger component based home theaters. The HT-ST7 sound bar was engineered in collaboration with award-winning sound engineers at Sony Pictures Studios, and redefines "movie night at home" with magnetic fluid speakers producing clear dialogue, S-Master Digital Amplifiers presenting high-quality music enhancing expressive emotions, and S-Force Pro Front Surround to reproduce even the most subtle and faintest sound effects. With its easy quick-start guide, this speaker system is simple to assemble and install. The Sony HT-ST7 sound bar speaker uses advanced technologies like Audio Return Channel (ARC) and HDMI for convenient set up with just a single cable. Unlike other comparably priced models, the HT-ST7 sound bar includes a total of 7 inputs (3 HDMI, 3 digital audio and 1 analog), making it flexible enough to support a variety of AV components. Like the HT-S3, the HT-S7 also possesses the ability to read 4K video signals to help achieve excellent definition complemented with realistic sound especially when paired with a 4K compatible TV. HT-ST3 4.1-Channel Sound Bar Speaker HT-ST3 The HT-ST3 follows the acoustic design of the HT-ST7 with 9 speaker units, and features a newly-developed twin voice coil structured Neodymium Magnet speaker, together with the S- Master, an independently-driven digital amplifier. Like the HT-ST7, the HT-ST3 also comes with S-Force Pro Front Surround to create a dynamic audio experience and faithful sound reproduction. The HT-ST3 comes in a sophisticated, slimmer design with a versatile subwoofer

3 that can be installed horizontally or vertically, so that the system can be arranged to match the shape of room spaces and furnishings. Equipped with a total of 5 inputs (3 HDMI input, 1 HDMI output, 2 Optical Input, 1 Analog Input) the HT-ST3 comes with high-quality audio decoders for both Dolby TrueHD and DTS-HD. Mobile connectivity Sony's HT-ST7 and HT-ST3 sound bar speakers offer the perfect solutions for listening to music with any mobile device. With their built-in wireless Bluetooth connection (with support for AAC and AptX) users can simply connect any mobile phone or tablet through a single press of the "Bluetooth Sync" button. Additionally, both speakers incorporate One Touch NFC (Near Field Communication) technology, enabling an instant link to music simply by touching a compatible device to the sound bar. The HT-ST7 and HT-ST3 premium sound bar speaker systems are available in Asia Pacific from Q4, 2013 onwards. A short video of the new HT-ST3 sound bar speakers is available at the link here, while the full version can be viewed here. ### Specifications Sheet Models HT-ST7 HT-ST3 Audio Total 450W 250W Output (Reference) Number of 7.1ch 4.1ch amp. Channels Sound Features S-Force Pro Front Surround (3D) Connecti vity / Inputs and Outputs Sound Field Program Football / Standard / Movie / Music Football / Standard / Movie / Music Bluetooth (SBC/AAC/APT-X), NFC (SBC/AAC/APT-X), NFC HDMI In/Out : (Front input) Analog Audio In 3/1 3/1 1 1 Optical In/Out 2/0 2/0

4 Coax. 1/0 0/0 HDMI Specs Decoding Formats General Features Dimensio ns (Approx.) Weight (Approx.) BRAVIA SYNC (CEC Control) HDMI Pass Through 3D Signal Pass Through Audio Return Channel (3D/4K) (3D/4K) DTS //No HD/DolbyTruH D/Dolby Digital+ Dolby Digital/DTS DTS 96/24 Dolby Dual Mono LPCM (2CH/5.1CH/7.1 CH) thru HDMI 96k/24Bit PCM V 50/60Hz V 50/60Hz Requirement consumption Stand By 50W (Bar), 30W (Subwoofer) 40W 0.5W (BAR) 0.5W(Subwoofer) 0.5W Hotel Mode Main Unit (WxHxD) 1080x109(129)x110(138) (w/foot, w/gri lle) mm(with stand), mm(w/o stand) Subwoofer 241x391x x135x360mm(375mm MAX) Main Unit 7.5(7.9)Kg (w/foot, w/grille) 0.9kg(with stand), 0.9kg(w/o stand) Subwoofer 11.2kg 8.3kg About Sony Electronics Asia Pacific Pte. Ltd. Based in Singapore, Sony Electronics Asia Pacific Pte. Ltd. is a subsidiary of Sony Corporation. It serves as the regional management and marketing headquarters for Sony s consumer as well as broadcasting and professional products, overseeing Asia Pacific, Middle East and Africa regions. For more information on Sony s products and services in Asia Pacific, please visit

5 About Sony Corporation Sony Corporation is a leading manufacturer of audio, video, game, communications, key device and information technology products for the consumer and professional markets. With its music, pictures, computer entertainment and on-line businesses, Sony is uniquely positioned to be the leading electronics and entertainment company in the world. Sony recorded consolidated annual sales of approximately US$72.3 million for the fiscal year ended March 31, Sony Global Web Site: About make.believe make.believe (make dot believe) is a Group-wide brand message that unites Sony s communications initiatives across electronics, games, movies, music, mobile phones and network services. make.believe symbolises the spirit of Sony the power of creativity, the ability to turn ideas into reality and the belief that anything you can imagine, you can make real.

Throw the party of the year with one of Sony s new High Power Audio systems

2 International Business Park #05-10 Tower One The Strategy Singapore 609930 Telephone: (65) 6544 8338 Facsimile: (65) 6544 8330 NEWS RELEASE: Immediate Throw the party of the year with one of Sony s new