esales Boost for EPiServer Partner Proposition

Transcription

1 esales Boost for EPiServer Partner Proposition

2 DD1 Apptus profile Founded in 2000, profitable and VC funding One of Sweden s leading providers of innovative solutions for online merchandisers and catalogue companies Headquarters & development in Sweden s silicon valley Lund Sales offices and partner network in Europe and North America

3 Slide 2 DD1 is it worth saying something like "partner-based go to market" - ie being clear on our channel model - like Epi do? David Davies, 20/06/2011

4 Apptus clients

5 Apptus esales: Behavioural search and recommendations Integrated engine delivers search and recommendations Continually learns from crowd each user s clicks and purchases Uses collective intelligence to personalise output for each new visitor No rule creation and management needed Always up to date Self managing

6 Extending EPiServer Commerce CMS Presentation Data connector for product catalogue esales configuration generation Simple, powerful UI developer model Widget library Sample templates Online Center Security CMS Product Pages Globalization Friendy URL Display Templates Search Commerce Customers Orders Product Catalog Marketing & Promotions Assets Reports Third Party Plugins Public API Web Services Self learning Search Dynamic navigation Recommendations Windows Workflow Foundation EPiServer Commerce Apptus esales Boost

7 Partner Benefits Enhanced value proposition to end customer Improved visitor experience, Increased conversions Reduced merchandising effort/costs Competitive advantage in platform bids Advanced, frequently demanded functionality Turnkey, single source, fully integrated, consistent user interface Increased revenue and additional margin Pricing consistent with and correlated to EPI pricing Opportunities for value add merchandising consultancy Market perception as technology leader

8 The Package Partner becomes Apptus Value Added Reseller: esales Boost for EPIServer Rapid startup 1 day pre-sales training 1 day technical training Advice / assistance to ensure first project success esales Boost demo licence for partner own use Support for revenue growth VAR relationships based on % licence and support Access to sales tools and canned / hosted demo Bid and opportunity identification support Access to co-operative marketing and lead generation programs

9 esales Boost for EPiServer Product Overview

10 What is esales Boost for EPIServer? Seamlessly integrated and complementary software modules enhancing the EPIServer Proposition Adds did you mean, autocomplete, most relevant result to search (replaces Lucene) Adds Dynamic faceted navigation Adds Searchandising capability Adds self learning behavioural merchandising

11 Easier, faster search input Auto complete: suggests phrases while typing Did you mean?: suggests words for misspelled phrases esales learns from search behaviour to remove need to manually create synonyms

12 Profitable search results Search results now sorted by relevance to maximise conversion Optimised using past buyer behaviour Displays products most likely to convert Searchandise the output Easily filters and sorts results prioritise on attributes such as margin or stock level Most relevant results shown first Facets automatically ordered to promote the most effective Facets shown in order of effectiveness

13 Adds Automated Behavioural Merchandising EPiServer Commerce Apptus esales Boost Manually created product associations ( You may also like, up & cross-sell, accessories etc.) Rules-based personalisation Pre-built display functions Top Sellers Recently Viewed Products Automatically generated recommendations Extensible library pre-built functions Recommended for you What s hot? Recommend from cart Product page recommendations Learned from crowd; tuned & guided by merchandiser Boost using product attributes (margin, stock levels) Rules to filter (e.g. exclude out of stock items)

14 esales Boost for EPiServer Boost sales with single solution that delivers advanced search and recommendations Learn from the crowd to continually personalise and optimise with less effort Minimise implementation risk and cost with pre-integrated, preconfigured components