MDA Releases Rankings of Top Web Entities in Malaysia for October 2016
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1 MDA Releases Rankings of Top Web Entities in Malaysia for Kuala Lumpur, Malaysia, January 13, 2017 The Malaysian Digital Association (MDA), the apex representative body for online publishers, advertising agencies and digital service providers in Malaysia, today released monthly rankings of web activity for the top online entities in Malaysia for based on data from the comscore MMX and comscore Mobile Metrix services. Top 20 Local Brand Web Domains Visited from Desktop Computers in Malaysia MAYBANK2U.COM.MY, CIMBCLICKS.COM.MY, AIRASIA.COM, MUDAH.MY and 11STREET.MY, PBEBANK.COM held their top positions in the top 20 local web domains ranking in, compared to September POS.COM.MY was new entrant to the top 20 ranking compared to September Top 20 Local Web Domains from Desktop Computers in Malaysia^ Total Malaysia Age 6+, Home and Work Locations Source: comscore MMX Rank Entity (000) Rank Entity (000) 1 MAYBANK2U.COM.MY 3, LELONG.COM.MY CIMBCLICKS.COM.MY 1, CARI.COM.MY AIRASIA.COM 1, LOWYAT.NET MUDAH.MY 1, TM.COM.MY STREET.MY 1, HMETRO.COM.MY PBEBANK.COM 1, SAYS.COM JOBSTREET.COM MOBILE88.COM MALAYSIAAIRLINES.COM RHB.COM.MY THESTAR.COM.MY HONGLEONGCONNECT.MY MALAYSIAKINI.COM POS.COM.MY 475 ^According to MDA s custom-defined ranking based on comscore data. This ranking covers the top Malaysiaonly domains and/or Malaysia-owned/based companies as defined by MDA, from a list of top 200 global web domains in Malaysia which is reviewed every 6 months. Web domains which are illegal or with illegal content according to Malaysia law are excluded.
2 Top 20 Web Properties Visited from Desktop Computers in Malaysia Google Sites, Facebook, Yahoo Sites, Microsoft Sites, Maybank Group, Lazada Sites, Wikimedia Foundation Sites, Dropbox Sites and CIMB Group held their respective top 9 spots in the top 20 web properties ranking in, compared to September Astro Group was new entrant to the top 20 ranking compared to September Top 20 Web Properties from Desktop Computers in Malaysia^^ Total Malaysia Age 6+, Home and Work Locations Source: comscore MMX Rank Property (000) Rank Property (000) 1 Google Sites 11, Tune Group 1,632 2 Facebook 7, MUDAH.MY 1,596 3 Yahoo Sites 6, Linkedin 1,507 4 Microsoft Sites 5, Amazon Sites 1,491 5 Maybank Group 3, WORDPRESS.COM* 1,455 6 Lazada Sites 3, Priceline.com Incorporated 1,405 7 Wikimedia Foundation Sites 2, Apple Inc. 1,399 8 Dropbox Sites 2, Astro Group 1,379 9 CIMB Group 1, Valve Corporation 1, Alibaba.com Corporation 1, Baidu.com Inc. 1,256 ^^According to MDA s custom-defined ranking based on comscore data. Web properties which are illegal or with illegal content according to Malaysia law are excluded. *Entity has assigned traffic to certain pages in the domain to other entities.
3 Top 20 Local Brand Web Domains Visited from Mobile Devices in Malaysia HMETRO.COM.MY ranked as the #1 web domain in with 2,449,291 unique visitors, followed by BHARIAN.COM.MY with 2,431,421 and SINARHARIAN.COM.MY with 2,431,156. HMETRO.COM.MY ranked #1 position in terms of tablet audience with 168,370 unique visitors, followed by MUDAH.MY with 152,225 and MALAYSIAKINI.COM with 144,781. In terms of engagement, MUDAH.MY ranked #1 spot on smartphones with 144,003,904 pages viewed, followed by HMETRO.COM.MY with 53,830,006 and MALAYSIAKINI.COM with 42,950,980. Top 20 Tagged** Local Web Domains from Mobile Devices in Malaysia^ Total Malaysia Age 18+, All Smartphones, iphone, Android Phone, All Tablets, Browser Access only Source: comscore Mobile Metrix (000) All Android Rank Property Smartphones iphone Phone All Tablets 1 HMETRO.COM.MY 2,449 18% 82% BHARIAN.COM.MY 2,431 17% 83% 91 3 SINARHARIAN.COM.MY 2,431 24% 76% 87 4 ORIENTALDAILY.COM.MY 2,158 43% 57% 90 5 MALAYSIAKINI.COM 2,028 20% 80% MUDAH.MY 1,967 35% 65% THESTAR.COM.MY 1,814 31% 69% CARI.COM.MY 1,768 40% 60% 90 9 CHINAPRESS.COM.MY 1,760 23% 77% ASTRO.COM.MY 1,740 63% 37% OHBULAN.COM 1,684 27% 73% ASTROAWANI.COM 1,651 31% 69% MY.COM.MY 1,535 70% 30% THEVOCKET.COM 1,481 50% 50% KINITV.COM 1,468 31% 69% SAYS.COM 1,327 40% 60% KWONGWAH.COM.MY 1,299 30% 70% 69
4 18 SINCHEW.COM.MY 1,172 35% 65% NST.COM.MY 1,170 36% 64% UTUSAN.COM.MY 1,146 19% 81% 68 **Mobile Metrix in Malaysia uses comscore s census-based methodology that reports on only tagged entities. Properties which only tag some of their assets (e.g. website but not app) or partially tag (e.g. homepage only) will only be measured on those tagged assets, which will have an impact on the total reported metrics of their entity. ^According to MDA s custom-defined ranking based on comscore data. This ranking covers the top Malaysiaonly domains and/or Malaysia-owned/based companies as defined by MDA, from a list of top 200 global web domains in Malaysia which is reviewed every 6 months. Web domains which are illegal or with illegal content according to Malaysia law are excluded. Publishers: Tag to Ensure Inclusion in Mobile Metrix As part of comscore s global rollout, Mobile Metrix in Malaysia leverages comscore s census-based methodology that enables in-market mobile measurement without the need for a traditional mobile panel. The output delivers person-centric measurement for tagged entities. Publishers looking to understand and monetise their mobile audiences can improve their measurement by ensuring complete implementation of tagging for all pages and apps. Only tagged entities can be featured in the comscore rankings due to this census-only approach. For more information about comscore MMX, please visit or request for a live product demonstration here. For more information about comscore Mobile Metrix and to start tagging with comscore, please visit or request for a live product demonstration here. For more insights into the Malaysia online audience, download the full presentation Understanding Malaysia s Online Audience in 2016 here. Editors Note This report highlights how Internet users in Malaysia consume online content. International traffic is not counted in this report. About comscore comscore, Inc. (NASDAQ: SCOR) is a leading cross-platform measurement company that precisely measures audiences, brands and consumer behaviour everywhere. comscore completed its merger with Rentrak Corporation in January 2016 to create the new model for a dynamic, cross-platform
5 world. Built on precision and innovation, our unmatched data footprint combines proprietary digital, TV and movie intelligence with vast demographic details to quantify consumers multiscreen behaviour at massive scale. This approach helps media companies monetise their complete audiences and allows marketers to reach these audiences more effectively. With more than 3,200 clients and global footprint in more than 75 countries, comscore is delivering the future of measurement. For more information on comscore, please visit comscore.com. About MDA The Malaysian Digital Association (MDA) is a representative body which comprises online publishers, advertising agencies, creative agencies and digital service providers. Founded in 2009, MDA has been instrumental in shaping the Malaysian digital industry and committed to driving it forward with innovative initiatives, like the endorsement of a standardised measurement currency for the industry the first time such an endorsement was made anywhere in the region. For more information about MDA, please visit or contact J Matthews at the MDA Secretariat at Telephone: or matthews@macomm.com.my. The MDA office is located at Unit 706, Block B, Pusat Dagangan Phileo Damansara 1, 9 Jalan 16/11 Off Jalan Damansara, Petaling Jaya, Selangor DE, Malaysia.
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