Mobility Application Strategy

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1 Mobility Application Strategy Education Dwayne Stafford, AT&T Mobility Mobility Account Manager-Applications

2 Evolving Trend in Education Education paradigms are shifting to include online learning, hybrid learning, challenge-based activity learning, and collaborative models Budget cuts have forced schools to find alternatives to the exclusive face-to-face learning model Abundance of free or low cost high quality education contents which Institutions must consider the unique value they add The work is increasingly collaborative, driving changes in the way student projects are structured Learning model that is more student-centered, allowing them to take control of how they engage with a subject and to brainstorm and implement solutions. People expect to be able to work, learn, and study whenever and wherever they want The technologies we use are increasingly cloud-based, and our notions of IT support are decentralized As the cost of technology drops and school districts revise and open up their access policies, it is becoming increasingly common for students to bring their own mobile devices 2 Source: NMC Horizon Report

3 Classroom Evolution From teacher-centric to student-centric 2020 B. C Student Centric Classroom Teachers as mentor, problem solver, and support person Personalized learning Blended learning Project based learning

4 Evolving Technology Trend < 1 years Cloud Computing Mobile devices & Apps Tablet Computing 27% implementing or maintaining cloud computing and 31% have developed a written strategic plan (K-12) Cloud % of IT spend in 2-years is 17%, and growing to 37% in 5-years Education App is ~2% of total Apps downloaded in 1q 12, up 24% from 4q 11 Tablet ownership among college students tripled from 7% in 11 to 25% in 12 Ownership of standard tablets among college-bound high school seniors has quadrupled from 4% in 11 to 17% in years Game-Based Learning Learning Analytics Personal Learning Environment (PLE) Analytics is the interpretation of a wide range of data produced by and gathered on behalf of students in order to assess academic progress, predict future performance, and spot potential issues PLE enables students to determine the style and pace at which they learn while exposing them to technologies that they may not otherwise encounter in traditional classroom settings Gesture-Based Computing Gesture-based, such as ios, Android, Microsoft Kinetics, and Nintendo Wii 4 5 years Internet of Things Augmented Reality Natural User Interfaces Connected (smart) devices Virtual and real blended reality, 3D User interface with touching, hand and arm motion, body movement, natural language 4 Source: (1) Tablet stat: ; (2) Tech trend : NMC Horizon Report (3) App : Strategy Analytics :

5 Seeking exponential change AT&T Foundry innovation center and $3.8m donation to Gamedesk Aspire Mentoring Program We will broaden our community engagement platform to educate, inspire and support AT&T employees who are passionate about helping high school students succeed in the classroom and in life through skills mentoring, e-mentoring and an enhanced Job Shadow program. New Website Aspire is developing a new online presence. Its new website will include blogs, collaboration tools, articles, and resources for facilitating knowledge sharing. Fast Pitch The AT&T Foundation will use fast pitches to identify new technology solutions needed by schools or non-profits in raising graduation rate of underserved students. Hackathon On June 8-9, we hosted a hackathon at the Foundry Innovation Center in Palo Alto, CA bringing together students, educators, and developers to develop innovative education technologies. Future hackathons will be hosted in Dallas, NYC, Boston, Seattle, and Raleigh. Learning Laboratory A learning laboratory will be created to model the future of learning. New technologies, digital tools and resources, that align with academic standards, will be developed by partners. New Online Portal The online portal will provide free access to digital learning content for teachers and students adopting innovative education technologies. 5 Source: AT&T Foundation Aspire Briefing Deck June t and interview with Foundation and Aiko

6 What we heard from stakeholders Design research interview led by Foundry 6 Students Teachers Schools Motivation Students are demanding content be delivered based around its relevance to real world applications and that they be engaged with high expectations Teachers are entrepreneurial and want what s best for their classroom and their students. They want to be recognized for their students progress and achievement To bring the best tools to students and classrooms that support them in achieving, assessing and reporting progress and improvements Needs To be delivered an experience that is interoperable between any device or screen and that adapts and customizes to their individual learning style, needs and excitement To try out new teaching methods and tools without a lot of overhead with confidence in the technology and delivery To deliver each student an individualized learning experience based on the students learning preferences and level of education A flexible, individualized technology roadmap that supports them towards a goal with software, devices and infrastructure. They want to know they will stay relevant and free to get the best for their students now and as technology changes and develops Real-time information about student and classrooms to know when intervention is needed or when to and share best practices

7 What we heard from stakeholders District State Parents Motivation To continue to improve their district s ratings and drive to deliver education that matches state standards To showcase the value of money and initiatives that they are supporting in different school systems To keep their kids best interests at the center of the school and make the most of the tools and time they have Needs Real-time data about school and teacher performance to support positive initiatives and intervene when required Granular data that supports the rapid iterative models that help them identify good practices To support the adoption of technology to allow schools to more easily share the work they are doing and give their schools the easiest way to get assessment data to the state consistently To be informed and supported in being as involved as they can be To be ensured that the actions they are taking around supporting their kids are the right ones 7 Ed-Tech companies To capitalize on the adoption of technology for new methods of delivering education while using knowledge from other industries to bring paradigm shifting technologies into classrooms Distribution, sales, and support of their products into schools To make their solutions readily available to schools and easy to buy To have their products work collaboratively with a suite of other products that a school may want to use

8 Today s Higher Education Challenges Student Achievement, School Safety, Serving Digital Natives, State and Local Budget Deficits Create 21 st Century Classrooms for Digital Natives Deliver Safe and Secure Learning Environments Create Connected Campuses 8

9 AT&T In Higher Education Help to Transform Campus Life, Teaching and Learning Traditional Campus Connected Campus Transformation 9 Limited education technology in the classroom Limited technology amenities in student housing Spots of Wi-fi coverage on campus Campus-wide Wi-fi coverage with public and private options Mobilized university applications Technology rich learning environments Dorms with the latest technology amenities Online options to brick and mortar classes

10 Education Ecosystem Interactions Students Parents School Administration Faculty Community Citizens Research Partners Contractors Food Service Education Communities Teaching & Learning Supply Chain Reform, Mobilization, & Consumerization Governance, Regulatory Compliance, & Accreditation Responsibility Payments & Funding Community Accountabilities Alumni Government Agencies Supplier Communities Finance Communities Technology & Networking Transportation Federal Dept of Ed Regulatory & Compliance Communities Accreditation Bodies Grant Resources Student Loan Programs Banks & Credit State Dept of Ed Board of Regents / School Board AT&T Intellectual Property. All rights reserved. AT&T, the AT&T logo and all other AT&T

11 What does your Mobility Technology Plan look like? By the end of 2013, 80% of all educational institutions will have a mobility learning application implemented to enhance the student s campus experience. ~ Gartner Key Initiative IT Governance IT Strategic Planning Innovation Management Enterprise Application Suites and ERP Cloud Computing Innovation Vendor Management Focus IT governance is the set of processes that ensure the effective and efficient use of IT in enabling an organization to achieve its goals. Strategic planning is the process of translating the enterprise's vision and mission into how resources, including IT's capabilities, are deployed to generate maximum value for stakeholders. Successful innovation must combine creativity with process to transform novel ideas into business value. Innovation management requires a clear strategy, a business focus and a defined process model. Enterprise application suites and ERP improve business processes and information usage by integrating functions such as finance, order management and purchasing into a set of interconnected modules. Cloud computing is a style of computing where scalable and elastic IT-related capabilities are provided as a service to customers, using Internet technologies. Vendor management is the discipline of managing, administering and guiding vendors in an organized way to drive the right behaviors (product or service elements) to IT or business outcomes. Source : Gartner (January 2013) 11

12 MTP (Mobile Technology Plan) issues to consider BYOD Coverage SIS,LMS and ERP Systems Remote service requests/work Orders Emergency Alerts Financial transactions eptt (Push to Talk) Asset Tracking 12

13 The Mobile Applications Challenge What Now? Target Platforms Organization Goals Security Target Devices Resources 13

14 AT&T Toggle A Bring Your Own Device (BYOD) Solution 2014 AT&T Intellectual Property. All rights reserved. AT&T and the AT&T logo are trademarks of AT&T Intellectual Property.

15 Evolving Market Trends Organizational Considerations Increased Mobilization ~46% of organizations will be mobile only (smartphone + tablet) by 2016 Efficiency with mobile technology transformation Device and Application Proliferation By B devices in the enterprise (38% smartphones, 24% Tablets and 38% PC) Enabling a dynamic productive workforce Growing BYOD Adoption ~50% of businesses will mandate BYOD by 2017 Protect organization data and control business liability Gartner; Bring Your Own Device: The Facts and the Future April, AT&T Intellectual Property. All rights reserved. AT&T and the AT&T logo are trademarks of AT&T Intellectual Property.

16 Where s the Difference? 80% of the US workforce does not have authorized access to company specific data 1 Traditional Device Management Full control - limited flexibility Mobile Workspace Management Specific control - user choice Full corporate control Limited employee privacy Restrictive device choice Device-level VPN Per device cost Management of workspace Employee privacy Personal preferred device Container management Application-level VPN Per user cost 1 160M US Workforce size, ~20% have corporate provided devices (Telesoft Study) AT&T Intellectual Property. All rights reserved. AT&T and the AT&T logo are trademarks of AT&T Intellectual Property.

17 AT&T Toggle Two Personalities. One Device. Work mode Provide highly secure access like a company-owned device to: - Corporate - Business-approved applications - Business Contacts - Work Calendar Personal mode Use personal smartphone or tablet to: - Connect to social networks - Watch videos - Use personal applications AT&T Intellectual Property. All rights reserved. AT&T and the AT&T logo are trademarks of AT&T Intellectual Property.

18 Toggle Voice and Data Allotment Feature Control wireless expense with dual voice and data allotment options Toggle Voice Empower users with a distinct business phone number with voic and Caller ID. Integrated with business contacts Available across carriers Toggle Data Allows customers to activate and pay for an extra bucket of data for employees who are subscribers of eligible AT&T wireless service plans 300MB of data is included as part of AT&T Toggle premium package Track the data usage using the AT&T Toggle Manager platform Toggle Data Plan, AT&T Toggle Voice, and the data allowance of Toggle Premium may not be downloaded and/or used outside the United States AT&T Intellectual Property. All rights reserved. AT&T and the AT&T logo are trademarks of AT&T Intellectual Property.

19 AT&T Toggle Hub A custom app store that allows users fast, simple and highly secure access to the latest corporateapproved mobile apps, tools and content. Provides employees on-demand access to custom and corporateapproved available commercial applications and content with Apple app store and Google Play integration. Allow IT to maintain control over which tools are appropriate for the enterprise. Move IT deployment towards a self-service model where users download what they need AT&T Intellectual Property. All rights reserved. AT&T and the AT&T logo are trademarks of AT&T Intellectual Property.

20 AT&T Enhanced Push-to-Talk The next generation of push-to-talk mobile communications from AT&T

21 The AT&T Enhanced PTT Value Proposition AT&T provides the industry s most comprehensive cellular push to talk offering, including: Superior Push-to-Talk features and user experience Broad choice of devices and platforms Exceptional enterprise support The power of the AT&T network Sub-second latency Fast call setup times View real-time presence/status of your talk group members Supervisory override functionality Optional interoperability with LMR systems** Wide device choice including rugged/nonrugged Android, Apple ios, BlackBerry and rugged feature phones Intrinsically Safe and noncamera devices available User-friendly Corporate Administrator Tool Supports large contact lists and talk groups at no extra cost Can leverage AT&T s enterprise deployment services (MSS), enterprise application solutions, directbill for non-stocked devices and more integrated dispatch functionality Enhanced PTT provides excellent performance on both AT&T s 3G and 4G networks including LTE Make push-to-talk calls over compatible Wi-Fi networks on select devices Network reach: HSPA+ on ~100% of the US mobile network coupled with >200K Wi-Fi hotspots around the globe all from a trusted wireless solutions provider with a commitment to the future of Push To Talk services 4G speeds not available everywhere ** Interoperability requires equipment not available from AT&T AT&T Intellectual Property. All rights reserved. AT&T, the AT&T logo and all other AT&T companies. All other marks contained herein are the property of their respective owners.

22 AT&T Enhanced PTT Key Features Performance: High performance with sub-second latency and capacity with fast setup times Scalability: Large contact lists (up to 1000 contacts) and talk group sizes (up to 250 participants per corporate-defined talk group / up to 30 per ad hoc/on-device defined talk group) plus support for up to 100 talk groups in corporate admin tool Inter-enterprise (shared) talk group calls hold calls between your company s group and others when you need it, one-to-one or in groups Ad hoc talk groups create groups on the fly Alerting features lets users know if a push-to-talk call is coming in, even if the user is in a phone call, or the phone is on silent Supervisory override supervisors can take priority on the call when needed Privacy mode mute or lower push-to-talk volume when devices are on silent Instant Personal Alerts ping someone to let them know when you want to talk Over the air downloadable client add the service easily to new smartphone devices Ease of management: Corporate Administrator Tool can centrally manage contacts and groups for employees in real time. Interoperability: Optional integration with Land Mobile Radio (LMR) systems additional equipment not available from AT&T required 22 Actual product may not contain all described features, and may contain features different from, or in addition to, described features. This document is not an offer, commitment, representation or warranty by AT&T and is subject to change.

23 Key Competitive Advantages of Enhanced PTT* More coverage options Supports 3G HSPA and 4G HSPA+ Only major carrier push-to-talk solution to support 4G LTE** Only major carrier push-to-talk solution to support Wi-Fi Supports enterprise friendly features out of the box with no professional services requirement or additional monthly charges: User-friendly Corporate Admin Tool Up to 1000 contacts on each device Up to 250 members per talk group Supervisory Override capability More device and platform choices More smartphones supported than all other carrier push-to-talk services combined Specialty non-stocked devices available as well Optional Integrated Dispatch service to monitor and view your PTT users in real time 23 *Features may vary by device **Limited 4G LTE availability in select markets. LTE is a trademark of ETSI

24 AT&T Enhanced PTT Compatible Smartphones* Samsung Rugby Pro Rugged Android smartphone with PTT key Samsung Galaxy S III Android smartphone Samsung Galaxy S4 Standard S4 and Galaxy S4 Active IP-67 versions NEC Terrain Rugged Android smartphone with QWERTY + PTT key Apple iphone 4/4s ios 6/7 smartphones Apple iphone 5/5s/5c ios 7 smartphones 4G LTE & Wi-Fi 4G LTE & Wi-Fi 4G LTE & Wi-Fi 4G LTE & Wi-Fi 4G HSPA+ & Wi-Fi 4G LTE & Wi-Fi BlackBerry Bold 9900 BlackBerry Curve 9360 Motorola ES400** Intermec CS40** BlackBerry 7 smartphone with side PTT key BlackBerry 7 smartphone with side PTT key Rugged WM 6.5 smartphone with QWERTY + PTT key Rugged WM 6.5 smartphone with QWERTY 4G HSPA+ & Wi-Fi 3G HSPA & Wi-Fi 3G HSPA & Wi-Fi 3G HSPA & Wi-Fi Also compatible with: Samsung Galaxy S II Skyrocket Samsung Rugby Smart BlackBerry Bold 9900 non-camera * Device 24 availability and specifications are anticipated only and subject to change without notice. Not all features may be available on all devices. ** Non-stocked devices are not available via Premier or AT&T retail stores, but may be purchased direct from AT&T through ABS sales or from selected authorized third-party AT&T dealers.

25 Enhanced PTT: Easy-To-Use Interface Set your presence to available or do not disturb for privacy See the presence status of all your contacts in near-real time Push the on-screen button (or side key if available) to talk Easily select talk groups or create group calls from individual contacts User interface and features may appear different on some devices. 25

26 Q&A Any Questions?? 26

27 Contact Information Dwayne Stafford Mobility Account Manager- Applications (786) Or contact your Local Account Manager 27

28 28

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