Live Digital Video Advertising Live Digital Video Advertising
|
|
- Austen Paul
- 6 years ago
- Views:
Transcription
1 Live Digital Video Advertising Live Digital Video Advertising Generate revenue, increase video AD inventory by device Generate revenue, increase and geography video ad inventory by device and geography
2 The Live Digital Advertising Marketplace Premium digital video continues to grow and mature at a rapid rate, due to notable increases in viewing of ultra-premium content, MVPD-authenticated users, new streaming devices, and trusted deep-pocketed advertisers. Long-form on-demand and live streams were the fastest growing content dimensions. As more and more viewers go digital to access content, usage and advertising across multiple devices have exploded in popularity. Mobile viewing alone has seen a 105% increase year-over-year. Driving this trend is live and long-form content each which have accounted online ad views for live and long-form content have grown 140% and 50% respectively year-over-year. Leading agencies and brands have embraced premium digital video s value proposition. With its engaging content, hard-to-reach audiences and advanced targeting capabilities, marketers are shifting spend to digital video, aligning budgets to viewership. What exactly is dynamic ad insertion? Dynamic means continually changing. With dynamic ad insertion, network operators and content rights holders can provide targeted ads that can be swapped in and out of their television programming as it s delivered to the end users watching on an Internet-connected device. Just as important, the video ads are provided in the correct video format depending on the consumer s device. The requirement for live ad insertion on digital devices could not come at a more important time. As OTT trends continue to rapidly grow, more video and ads are being viewed on multiple devices. According to FreeWheel s Q Video Monetization Report, live and long-form content are the main drivers of this progress, demonstrating 140% and 50% YOY growth respectively, increasing overall online ad views 43% YOY. Live and Long-form Content Driving Online Ad Views +140% +17% +17% +50% Short-form (0-5 min) Mid-form (5-20 min) Long-form (20+ min) Live (All) Ad View Growth by Content Duration Q vs. Q This data tells a clear and familiar story: premium live digital video continues to grow and mature at a rapid rate. This progression is validated by notable increases in viewing of ultra-premium content, MVPD-authenticated users, new streaming devices, and trusted deep-pocketed advertisers. Marketers are shifting spend to digital video, aligning budgets to viewership. And intelligent advertising is key to the success of these spends. Even more, advanced targeting like dynamic ad insertion powered by NeuLion Digital Platform has helped the Big Ten Network deliver more ads in a meaningful way on its digital product, BTN2Go. 2
3 globally distributed television network dedicated to covering one of America s premier collegiate conferences the Big Ten Conference. and Canada, including carriage by all the major video distributors, such as DIRECTV, DISH, Verizon FiOS, AT&T Mediacom, RCN, WOW!, and approximately 300 additional video providers across North America. telecasts, on-demand content, and additional exclusive live and on-dmeand games and programming on smart- Riding the growing trend of viewers going digital to watch all the action anytime, anywhere; BTN continuously looks to capitalize on advertising possibilities outside of its TV broadcast channel. NeuLion s platform, incorporating integration with FreeWheel and other ad decisioning services, increases sellable digital advertising inventory for pre-roll, mid-roll and post-roll ads that can be delivered dynamically live by device and geography. BTN is on air 24 hours a day, 365 days a year Live & Streaming Events Across All Platforms 40+ Football Games 105 Men s Basketball Games 55 Women s Basketball Games 100+ Olympic Sports Event Men & Women s Basketball Tournaments Dozens of Championship Events 3
4 About NeuLion NeuLion is powering the next-generation video experience. As a worldwide leader in providing interactive and engaging experiences for rights holders alike on multiple consumer electronics platforms, NeuLion specializes in digital video broadcasting, distribution and monetization for the world s top players. The NeuLion Digital Platform is based on a Service interfaces, NeuLion is able to integrate with numerous entities in multiple ways. The architecture diagram below provides a window into the consumer-facing services. As an end-to-end technology service provider, NeuLion s platform does everything from signal capture, encoding and transcoding to HD delivery, integration of interactive features and analytic reporting to deliver the top digital experiences on multiple consumer devices. Partners and Bright House Networks. The NeuLion Digital Platform Providing digital video broadcasting, distribution and monetization of live and on-demand content, up to 4K, to Internet-enabled devices. About FreeWheel FreeWheel helps the largest players in the television industry generate revenue from their ad-supported content. (MRM) was purpose-built to manage ad sales rights in the world of digital video. This ad management platform allows content companies to generate more revenue across partners, devices, and environments. FreeWheel s Stream Stitching product allows companies to monetize live, simulcast, and on-demand content with when integrated with the NeuLion s Digital Platform supports linear ad formats (pre-, mid-, and post-roll), and, through a hybrid solution, will also support companion and overlay formats; rich media formats from some of the most prominent providers in the mobile and desktop space are also supported. 4
5 Technology Integration for BTN2GO NeuLion and FreeWheel integrated their technology platforms to provide the Big Ten Network with a seamless live video delivery end-to-end solution with live dynamic mid-roll advertising on multiple devices. The mid-rolls create a larger ad inventory beyond pre-rolls and post-rolls which equates channel stream and all live events delivered on BTN2Go. It s a huge new advertising force, Michael Calderon, VP of Programming and Digital Media for BTN says. As we have more and more consumption of video on BTN2Go, we ll be creating addition ad inventory to feed the marketplace and build our business. How does it work? To start, BTN marks the video feed with cue-in, cue-out, and duration times for each advertising spot, after which the signal is pushed to the NeuLion Digital Platform for live encoding. Within NeuLion s advanced platform, the signal is transcoded into various bitrates and formats to prepare for distribution on multiple internet-connected devices including PC, smartphones, and tablets. NeuLion s platform supports many industry standards to provide a consistent video viewing experience across multiple devices including AVC, HEVC, HLS, and MPEG-DASH. Beyond the high quality viewing experience, the NeuLion player allows the FreeWheel and other customers through the seamless integration of both technologies. HLS players on Android and Windows 8 devices. Beyond the high quality viewing experience, the NeuLion player allows the FreeWheel Stream Stitching product the seamless integration of both technologies. As mentioned above, the NeuLion Digital Platform inserts the proper tags into the stream where by it proper spots. On the web, throughout the video playout, SCTE104 cue-out and cue-in events and proceeds to play any associated ads that are booked at those times. On ios and Android devices, the HLS stream has ads stitched into the stream for each individual user in order to provide a smooth transition between the ad and live video. All ads on BTN2Go are dynamically delivered based on the viewer s geography to provide more meaningful and relatable advertisements. NEULION DIGITAL PLATFORM SCTE35/SCTE104 INJECTOR + VIDEO SIGNAL LIVE ENCODING DEMUXING & STREAMING CDN NEULION ADAPTIVE DELIVERY AD ENGINE & STITCHER SERVER 5
6 NeuLion s Digital Platform, and integration with FreeWheel s Stream Stitching product, has delivered both technical and business NeuLion s live advertising delivery solution has allowed BTN to: Deliver advertising using program metadata and the EPG. Deploy pre, mid and post-roll ads nationally and locally thereby increasing ad inventory. Increase the value of an ad spot. Trigger ads with various business rules. Delivering ads dynamically has truly enhanced advertising on BTN2Go, allowing ads to be inserted into the network s digital programming based on device and location to better target their viewers and thereby For more information: TEL: I DANA.WILLIAMS@NEULION.COM I NEULION.COM FOLLOW US:
Powering the Next-Generation Video Experience
Powering the Next-Generation Video Experience NEULION DIGITAL PLATFORM Powering the Next-Generation Video Experience The NeuLion Digital Platform provides digital video broadcasting, distribution and monetization
More informationNEULION DIGITAL PLATFORM POWERING THE NEXT-GENERATION VIDEO EXPERIENCE
NEULION DIGITAL PLATFORM POWERING THE NEXT-GENERATION VIDEO EXPERIENCE NEULION DIGITAL PLATFORM Powering the Next-Generation Video Experience The NeuLion Digital Platform provides digital video broadcasting,
More informationLINEAR VIDEO DELIVERY FROM THE CLOUD. A New Paradigm for 24/7 Broadcasting WHITE PAPER
WHITE PAPER LINEAR VIDEO DELIVERY FROM THE CLOUD A New Paradigm for 24/7 Broadcasting Copyright 2016 Elemental Technologies. Linear Video Delivery from the Cloud 1 CONTENTS Introduction... 3 A New Way
More information250+ Auto Dynamic Aggregated channels. New revenue generation opportunities for OTT aggregators
CASE STUDY New revenue generation opportunities for OTT aggregators How OTT aggregators can monetize incoming broadcast feeds through auto ad-detection QUICK FACTS 250+ Auto Dynamic Aggregated channels
More informationLive Broadcast: Video Services from AT&T
Delivering your content through the power of the cloud Live Broadcast: Video Services from AT&T Getting your content to your audience is becoming increasingly diverse and complex. Today, people want to
More informationVIDEO MONETIZATION REPORT Q The New Living Room
VIDEO MONETIZATION REPORT Q1 2015 The New Living Room Q1 has affirmed the arrival of the new living room KEY OBSERVATIONS With video ad views growing 43% year-over-year and video views at 40%, Q1 2015
More informationTHE POWER OF OTT. CTV Media, Inc 2018
THE POWER OF OTT CTV Media, Inc 2018 THE WAY YOU WATCH TV IS CHANGING Live Linear TV Set Top Box VOD (in your living room) TV Everywhere Mobile Laptop Tablet OTT : Roku Amazon Fire TV Chromecast, Apple
More informationVIDEO MONETIZATION REPORT Q The New Living Room
VIDEO MONETIZATION REPORT Q1 2015 The New Living Room KEY OBSERVATIONS With video ad views growing 43% year-over-year and video views at 40%, Q1 2015 kicked off what should be one of the strongest growth
More informationQ THE RISE OF MOBILE AND TABLET VIDEO GLOBAL VIDEO INDEX LONG-FORM VIDEO CONTINUES TO ENGAGE LIVE VIDEO DOMINATES ON-DEMAND MEDIA
THE RISE OF MOBILE AND TABLET VIDEO LONG-FORM VIDEO CONTINUES TO ENGAGE LIVE VIDEO DOMINATES ON-DEMAND MEDIA Q3 2013 GLOBAL VIDEO INDEX TABLE OF CONTENTS Executive Summary...3 The Rise of Mobile and Tablet
More informationTransform your video services with a cloud platform: Succeed in a fragmented marketplace
with a cloud platform: Succeed in a fragmented marketplace Contents 3 4 7 cloud-based platform 8 10 12 14 16 points: Great in action 18 : Your business faces a significant challenge. Subscriber demands
More informationGLOBAL VIDEO INDEX Q4 2013
GLOBAL VIDEO INDEX TABLE OF CONTENTS Introduction...3 Executive Summary...4 Mobile + Tablet Video...5 Long-form Video...7 Live Video...8 Sports Video...9 Online Video Outlook...11 Turning Information into
More informationGLOBAL VIDEO INDEX Q3 2012
GLOBAL VIDEO INDEX Q3 2012 Table of Contents ABOUT OOYALA S GLOBAL VIDEO INDEX...3 EXECUTIVE SUMMARY...4 GOING LONG: LONG-FORM VIDEO...5 TABLET AND MOBILE VIDEO...7 LIVE VIDEO VIEWING...8 Viewer Behavior
More informationJanuary, Asian Animation, VFX & Games Industry Strategies, Trends & Opportunities. digital.vector. Animation, VFX & Games Market Research
January, 2018 Asian Animation, VFX & Games Industry Strategies, Trends & Opportunities digital.vector Animation, VFX & Games Market Research Contents Asian Animation, VFX & Games Industry Asian Animation
More informationTHE STATE OF ONLINE VIDEO 2017
EXPERIENCE FIRST MARKET RESEARCH THE STATE OF ONLINE VIDEO 2017 The State of Online Video is Limelight Networks latest in a series of surveys that explores consumer perceptions and behaviors around digital
More informationGLOBAL VIDEO INDEX REPORT Q1 2012
GLOBAL VIDEO INDEX REPORT Q1 2012 TABLE OF CONTENTS EXECUTIVE SUMMARY... 3 VIEWER BEHAVIOR & ENGAGEMENT... 4 Viewers Watching Longer, Everywhere... 5 Time & Day of Week... 6 Individual Viewer Behavior...
More informationMonetizing sports entertainment through immersive viewingexperiences. Managing The Business Of Content TM
Monetizing sports entertainment through immersive viewingexperiences Managing The Business Of Content TM Drive increased monetization of sports through personalized engagement, immersive viewing experiences
More informationMultiscreen & OTT. Few words about Vipnet. > Launch of commercial operations July 1999
Multiscreen & OTT Few words about Vipnet Launch of commercial operations July 1999 The leading innovator on the Croatian telecommunications market Owner of B.net, the largest Croatian cable operator (from
More informationPubMatic s Quarterly Mobile Index (QMI) report was created to provide both publishers and advertisers with key insights into the mobile advertising
Quarterly Mobile Index Q3 2015 1 PubMatic s Quarterly Mobile Index (QMI) report was created to provide both publishers and advertisers with key insights into the mobile advertising industry. 2 Quarterly
More informationWHITEPAPER: 6 Steps to Delivering a Successful Live Online Broadcast
WHITEPAPER: 6 Steps to Delivering a Successful Live Online Broadcast INTRODUCTION Successfully delivering an exceptional live event over the web is a complex process. Perfecting the process from acquisition
More informationBEYOND THE LIVING ROOM
PREPARED EXCLUSIVELY FOR THE BIG DATA SUMMIT BEYOND THE LIVING ROOM INSIGHTS FROM CATCH-UP TV VIEWING For this year s Variety Big Data Summit, Ooyala conducted some exclusive research into the viewership
More informationH.264 DASH HLS. Azure Media Services
H.264 DASH HLS Azure Media Services Digital media landscape is always changing: The Challenge & The Opportunity Video is the new currency Huge capital investment required Live drives 10X engagement and
More informationJanuary, European Animation, VFX & Games Industry Strategies, Trends & Opportunities. digital.vector. Animation, VFX & Games Market Research
January, 2018 European Animation, VFX & Games Industry Strategies, Trends & Opportunities digital.vector Animation, VFX & Games Market Research Contents European Animation, VFX & Games Industry European
More informationWHITE PAPER Cloud Technology for TV Broadcasters Baskar Subramanian Co-founder Amagi Media Labs Pvt. Ltd.
www.amagi.com WHITE PAPER Cloud Technology for TV Broadcasters Baskar Subramanian Co-founder Amagi Media Labs Pvt. Ltd. Introduction Cloud technology is disrupting economies and business models across
More informationUnified Media Platform
Unified Media Platform Combining MX1 services & SES reach to deliver the best viewing experience across all devices Supported by SES as the world s leading operator of satellite broadcast delivery services,
More informationAdaptive Video Acceleration. White Paper. 1 P a g e
Adaptive Video Acceleration White Paper 1 P a g e Version 1.0 Veronique Phan Dir. Technical Sales July 16 th 2014 2 P a g e 1. Preface Giraffic is the enabler of Next Generation Internet TV broadcast technology
More informationIPTV / OTT End-to-end Solution. Launch, manage and monetize your interactive TV system
IPTV / OTT End-to-end Solution Launch, manage and monetize your interactive TV system 1 Telebreeze IPTV/OTT Platform Telebreeze provides professional technical solution for IPTV / OTT businesses. The Telebreeze
More informationPay TV solution from ADB
Pay TV solution from ADB Complete solution for broadcast and broadband environment Integrated with personalised recommendations Consistent content discovery across multiple devices Entire functionality
More informationConverting Video Streams to Revenue Streams From VoD to Linear TV
Converting Video Streams to Revenue Streams From VoD to Linear TV A white paper by S e pt ember 2 0 1 3 THE STATUS QUO: Content owners, broadcasters, and operators worldwide typically feature a sizable
More informationACCENTURE VIDEO SOLUTION END USER FEATURES. Enter
ACCENTURE VIDEO SOLUTION END USER FEATURES Enter WELCOME Engage your customers with innovative features and functionalities to retain and expand your audience, strengthen your brand and drive monetization.
More informationconnecting lives connecting worlds
adbglobal.com connecting lives connecting worlds personal TV Solution briefing What is Personal TV? The shift to digital TV and the rise of new forms of over-the-top (OTT) services has started a consumer
More informationKEY BENEFITS OF A TIKILIVE NETWORK
EXTEND YOUR BRAND AND GENERATE REVENUE WITH TIKILIVE HD STREAMING COMMUNITY TIKILIVE.COM KEY BENEFITS OF A TIKILIVE NETWORK Easily brand connect, manage and monetize your HD content Realize immediate viewer
More informationIn focus: Broadcasting. Challenges within the broadcasting industry
In focus: Broadcasting Challenges within the broadcasting industry Contents A new world 3 The issues broadcasters are facing 4 ICT challenges for the media sector 5 The focus has changed 6 Where we re
More informationDOES YOUR OTT SERVICE HAVE TOO MANY MOVING PARTS? Evaluating the multi-vendor vs single vendor approaches
DOES YOUR OTT SERVICE HAVE TOO MANY MOVING PARTS? Evaluating the multi-vendor vs single vendor approaches TABLE OF CONTENTS INTRODUCTION... 3 THE PRESENT: OTT INDUSTRY TODAY... 5 THE FUTURE: PERSONALIZED
More informationExpanding Your Services: Reach, Engage, Measure, & Monetize. Eric Freund VP, Product Marketing
Expanding Your Services: Reach, Engage, Measure, & Monetize Eric Freund VP, Product Marketing $Billions Minerva Responding to Rising Content Costs & Competition $10 $9 $8 Broadcast Retransmission Fee Projections
More informationU.S. Digital Video Benchmark Adobe Digital Index Q2 2014
U.S. Digital Video Benchmark Adobe Digital Index Q2 2014 Table of contents Online video consumption 3 Key insights 5 Online video start growth 6 Device share of video starts 7 Ad start per video start
More informationIntroducing MX1. January 2017
Introducing MX1 January 2017 The World s Media Globalizer MX1 is a complete end-to-end media service provider working with leading media businesses to transform content into the ultimate viewer experience
More informationTV Evolution Briefing
TV Evolution Briefing Unleashing the power of the Investor/Promoter and Consumer Engagement, through Brand Extension & Monetization. While providing embedded data streams for Distributors, Content Creators
More informationSOLUTION GUIDE FOR BROADCASTERS
SOLUTION GUIDE FOR BROADCASTERS TV DIRECT TO VIEWERS Deliver live OTT, timeshift and VOD services with an amazing viewing experience, without redesigning your existing system, and save on delivery costs.
More informationBroadcast recording, compliance logging and clips generation for OTT and social. All In One Mosaic and Alert Center. Platform.
Broadcast recording, compliance logging and clips generation for OTT and social Record and View Clip Factory Rating Analyzer ChangeTracker All In One AdWatch Loudness Mosaic and Alert Center Platform Find
More informationTime-Shifting: More Choices For Watching More Content
Time-Shifting: More Choices For Watching More Content Time-Shifting refers to the ability of a consumer to access premium TV content when, where, and how it is most convenient for them. The options for
More informationModular End-to-End IPTV Solution
Modular End-to-End IPTV Solution PackeTV is Visionary Solutions modular end-to-end IP video management solution that enables secure scheduled and on-demand delivery of live and recorded video to any screen
More informationThe Guide to Best Practices in PREMIUM ONLINE VIDEO STREAMING
AKAMAI.COM The Guide to Best Practices in PREMIUM ONLINE VIDEO STREAMING PART 3: STEPS FOR ENSURING CDN PERFORMANCE MEETS AUDIENCE EXPECTATIONS FOR OTT STREAMING In this third installment of Best Practices
More informationA View Over VOD. Delivery overview and trend
A View Over VOD Delivery overview and trend review @mariaingold TECHNICAL mireality /mir-ree-al-i-tee/ noun: Maria Ingold s reality Maria was one of the first people to combine computer science and art
More informationThe Case for Content-Adaptive Optimization
The Case for Content-Adaptive Optimization Whitepaper In today's digital world, video consumers are more demanding than ever before. Congested networks and technical challenges that content owners face
More informationCONNECTED TV GUIDE: WHERE CAN I SERVE MY VIDEO ASSET?
CONNECTED TV GUIDE: WHERE CAN I SERVE MY VIDEO ASSET? APRIL 2018 INTRODUCTION Does your digital video strategy reach audiences where they view video? A major video challenge for advertisers is how viewership
More informationMonetizing sports entertainment through immersive viewingexperiences. Managing The Business Of Content TM
Monetizing sports entertainment through immersive viewingexperiences Managing The Business Of Content TM Drive increased monetization of sports through personalized engagement, immersive viewing experiences
More informationEFFECTIVE UTILIZATION OF M- ABR (MULTICAST- ASSISTED ABR) USING BIG DATA AND REAL- TIME ANALYTICS
EFFECTIVE UTILIZATION OF M- ABR (MULTICAST- ASSISTED ABR) USING BIG DATA AND REAL- TIME ANALYTICS AUTHORS: SRIDHAR KUNISETTY, JEFFREY TYRE, AND ROBERT MYERS TABLE OF CONTENTS ABSTRACT... 3 M- ABR SOLUTION
More informationDIGITAL VIDEO IN-STREAM AD FORMAT GUIDELINES
DIGITAL VIDEO IN-STREAM AD FORMAT GUIDELINES OCTOBER 2016 CONTENTS Executive Summary 3 Audience 3 Resources 3 1. Introduction/Overview 4 1.1 Environments: Mobile, Desktop, TV 4 1.2 Digital Video In-Stream
More informationEntertainment & media outlook: an African perspective.
Entertainment & media outlook: an African perspective 2018 2022 www.pwc.co.za/outlook www.pwc.co.za/outlook 2 Consumer/end-user & advertising spending 5 year historic & 5 year forecast data 5 Countries
More informationAccenture Pulse of Media survey: Mastering disruption in the digital world 2. PWC Entertainment & Media Outlook in Italy
Today s tech-savvy, on-the-go consumers seek personalized television and video content at the time and place of their own choosing rather than being tied down by a broadcast schedule. The majority of these
More informationThe OTT Challenge. Daryl Collins Senior Network Architect Akamai Technologies 2017 AKAMAI FASTER FORWARD TM
The OTT Challenge Daryl Collins Senior Network Architect Akamai Technologies The Akamai Intelligent Platform The world s largest on-demand, distributed computing platform delivers all forms of web content
More informationAttract more viewers to your live stream and drive the growth of your brand
Attract more viewers to your live stream and drive the growth of your brand Attract more viewers to your live stream and drive the growth of your brand Use versatile live streaming hardware like Pearl-2
More informationEnterprise Platforms: For Corporate Communications Worldwide
Ad Supported Content Delivery on All These Platforms Roku Google Chromecast Ad Supported "Your Branded" Scalable Self Managed "Cloud" Delivery or "On Premises" Platform for Entertainment, Sports, Religious,
More informationQ Conviva s State of the Streaming TV Industry
1 Conviva s State of the Streaming TV Industry Q3 2018 Conviva is the real-time measurement and intelligence platform for streaming TV, with a global footprint of 50 billion streams per year across 3 billion
More informationInnovation and EU s cultural policy. Guillaume Lebrun Director Qualcomm 12 th May 2016
Innovation and EU s cultural policy Guillaume Lebrun Director Qualcomm 12 th May 2016 Looking at the world through the eye of a needle Mobile Network Operators I cannot get access to content I cannot monetize
More informationMULTISCREEN DELIVERY SOLUTION
MULTISCREEN DELIVERY SOLUTION appeartv.com THE APPEAR TV LINEAR PACKAGING SOLUTION FOR OTT Traditional TV delivery is no longer enough for broadcasters, customers want access to content everywhere. Over-the-top
More informationMULTISCREEN DELIVERY SOLUTION
MULTISCREEN DELIVERY SOLUTION appeartv.com Traditional T V deliver y is no longer enough for broadcasters, customers want access to content ever y where. THE APPEAR T V LINEAR PACKAGING SOLUTION FOR OT
More informationThe Dash for HEVC Nov 2012 Ittiam Systems Pvt Ltd Contact us at
The Dash for HEVC Nov 2012 Ittiam Systems Pvt Ltd Contact us at mkt@ittiam.com Abstract This paper discusses HEVC and the various advantages it bring over existing video compression standards in the OTT
More informationOctober 26, 2016 Streaming Media West Booth 101
Contact: Rebecca Gray Marketing Manager DVEO division of Computer Modules, Inc. 858-613-1818 rebecca@dveo.com Immediate Release October 26, 2016 Streaming Media West Booth 101 DVEO Announces New Products
More informationDASH trial Olympic Games. First live MPEG-DASH large scale demonstration.
DASH trial Olympic Games. First live MPEG-DASH large scale demonstration. During the Olympic Games 2012 the VRT offered their audience to experience their Olympic Games broadcast in MPEG-DASH. The public
More informationDelivering immersive entertainment.
Delivering immersive entertainment. How changing technology and consumer expectations are disrupting media and entertainment business models. 34,179 LIKES 3 Changing consumer behaviors are driving rapid
More informationKaltura, Media and Telecom Overview
Kaltura, Media and Telecom Overview TV Is Shifting to the Cloud Video consumption is shifting to IP and mobile. According to research by Visual Network Index, by 2020 video will drive 82% of IP traffic
More informationEnterprise Platforms: For Corporate Communications Worldwide
OTT Ad Supported "Your Branded" Scalable Self Managed "Cloud" Delivery or "On Premises" Platform for Entertainment, Sports, Religious, Educational, Military, Corporate, etc. Content Delivery Almost Everywhere
More informationMediaware. Broadcast
Mediaware Broadcast Compressed Video Infrastructure General Dynamics Mediaware is a leading innovator in all IP video solutions for broadcasters, content creators and distributors. Our solutions provide
More informationVirtualized Video Processing: Video Infrastructure Transformation Yoav Schreiber, Product Marketing Manager, Service Provider Video BRKSPV-1112
Toonces LOOK OUT! Virtualized Video Processing: Video Infrastructure Transformation Yoav Schreiber, Product Marketing Manager, Service Provider Video BRKSPV-1112 Agenda Video Industry Evolution and Challenges
More informationCreating a TV- Anywhere Platform
Creating a TV- Anywhere Platform 2012 Business Overview The demand for smartphones, handheld multimedia devices and tablets is at an all time high, with Google and Apple battling for market share by launching
More informationVIDEO INDEX REPORT Q4 2011
VIDEO INDEX REPORT Q4 2011 TABLE OF CONTENTS EXECUTIVE SUMMARY... 3 VIEWER BEHAVIOR & ENGAGEMENT... 4 Engagement... 5 Social Media... 6 SCREENS, DEVICES & PLATFORMS... 7 Tablets & Mobile Devices... 8 Connected
More informationWowza Streaming Engine
Wowza Streaming Engine Wowza Streaming Engine, formerly Wowza Media Server, is robust, customizable, and scalable server software that powers reliable streaming of high-quality video and audio to any device,
More informationVIDEO ON DEMAND SOLUTION BRIEF
VIDEO ON DEMAND SOLUTION BRIEF AMERICAS VIDEO ON DEMAND SOLUTION BRIEF VIEWER CENTRIC INNOVATION FOR VIDEO ON DEMAND VOD is in Global Demand VOD SUBSCRIBER ACTIVITY ON THE AKAMAI NETWORK 92.5 % 70 % Watch
More informationHigh quality video encoding service in the cloud
Telestream Cloud High quality video encoding service in the cloud Telestream Cloud is a high quality, video encoding software-as-a-service (SaaS) in the cloud, offering fast and powerful encoding for your
More informationDelivering on Cloud Transformation Infinite Solutions update. Presenter: Adam Davies, January 20 th, 2016
Delivering on Cloud Transformation Infinite Solutions update Presenter: Adam Davies, January 20 th, 2016 Agenda Market Landscape, Opportunities and Challenges Update on Cisco Infinite Solutions Related
More informationMPEG's Dynamic Adaptive Streaming over HTTP - An Enabling Standard for Internet TV. Thomas Stockhammer Qualcomm Incorporated
MPEG's Dynamic Adaptive Streaming over HTTP - An Enabling Standard for Internet TV Thomas Stockhammer Qualcomm Incorporated ABSTRACT Internet video is experiencing a dramatic growth in both fixed and mobile
More informationCDN TUNING FOR OTT - WHY DOESN T IT ALREADY DO THAT? CDN Tuning for OTT - Why Doesn t It Already Do That?
CDN Tuning for OTT - Why Doesn t It Already Do That? When you initially onboarded your OTT traffic to a CDN, you probably went with default settings. And to be honest, why wouldn t you? A standard media
More informationConquering the Complexity of Video in a Mobile-First World. Anil Jain SVP & GM Media
Conquering the Complexity of Video in a Mobile-First World Anil Jain SVP & GM Media Three Themes VIDEO IS POWERFUL VIDEO IS PROLIFIC VIDEO IS PERPLEXING What Should You Do? 2 2014 Brightcove Inc Video
More informationDeliver your message to an audience of passionate Anime and Gaming fans.
Deliver your message to an audience of passionate Anime and Gaming fans. CRUNCHYROLL CAMPAIGNS ENSURE YOUR BRAND IS 100% ASSOCIATED WITH PREMIUM CONTENT ACCROSS WEB, MOBILE. CONNECTED TVs, and CONSOLES
More informationVideo Developer Report 2017
Video Developer Report 2017 Welcome to Bitmovin s Video Developer Report! First and foremost, I d like to thank everyone for making the 2017 Video Developer Survey possible! Without the great support and
More informationAll-in-one content repurposing and delivery. Actus Digital
All-in-one content repurposing and delivery Clip Factory is the one-stop-shop solution to content repurposing for the new media platforms of Internet and mobile. It comes as one of three alternative products:
More informationCisco Vision Dynamic Signage
Cisco Vision Dynamic Signage Cisco Vision Dynamic Signage delivers immersive and customized experiences that enable you to differentiate your business. This proven end-to-end high definition video and
More informationEASY CONNECT Give your guests the at home content streaming experience.
EASY CONNECT Give your guests the at home content streaming experience. o Otrum Enterprise with guest device connectivity. o In-room communication and marketing using the guest s own language. o Revenue
More informationDelivering Live Video from the Cloud When the World is Watching
WHITE PAPER Delivering Live Video from the Cloud When the World is Watching Ensure Streaming Video Quality at Scale Through Every Phase of the Workflow Delivering Live Events from the Cloud When the World
More informationLeft To Your Own Devices
V I D E O A D V E R T I S I N G B U R E A U - R E P O R T 2 0 1 8... Left To Your Own Devices Understanding Consumption In Today s Connected World Q1 2018 Contents Summary 3 The Impact of Connected Devices
More informationHOW TRUE, SYNCHRONIZED LIVE OTT CAN CHANGE THE SECOND SCREEN AND SOCIAL TV GAME
HOW TRUE, SYNCHRONIZED LIVE OTT CAN CHANGE THE SECOND SCREEN AND SOCIAL TV GAME Per Lindgren, SVP Live OTT, Ted Olsson, Product Manager Live OTT Net Insight, Sweden ABSTRACT The shift to multiscreen TV
More informationGuaranteeing Video Quality
Guaranteeing Video Quality in IP Delivery Systems By Göran Appelquist, Ph.D., Chief Technology Officer, Edgeware AB This article explores some of the challenges and solutions for operators to guarantee
More information2/27
1/27 2/27 3/27 4/27 5/27 6/27 Content diversity Open Platform 1. Platform Conversion 3D Smart TV 2. Content Service Broadband TV 3. UX & Input Device Digital TV 4. Ecosystem Analog TV Interactivity 7/27
More informationMEKMEDIA VIDEO CLOUD MEKmedia GmbH
2018 MEKmedia GmbH SUMMARY MEKmedia Video Cloud offers complete workflow-solutions for your video content. Assisting your video management through easy ingest, asset-management and content management as
More informationReality. Myth. OTT is highly cannibalistic of traditional TV. Only somewhat. OTT TV Myth #3: OTT Is Highly Cannibalistic of Traditional TV
OTT TV Myth #3: OTT Is Highly Cannibalistic of Traditional TV Alarmist statements abound regarding the predatory nature of over-the-top (OTT) and how it is poaching traditional TV viewers. Myth Reality
More informationA Premiere Football Club With Clear Goals
A Premiere Football Club With Clear Goals How ez helped Borussia BVB win the Champion League of Websites Reinventing BVB s website A world class football club like Borussia Dortmund (BVB) produces fields
More informationThe Guide to Best Practices in PREMIUM ONLINE VIDEO STREAMING
AKAMAI.COM The Guide to Best Practices in PREMIUM ONLINE VIDEO STREAMING PART 1: MANAGING THE FIRST MILE True differentiation in quality and consistency can only be achieved through adherence to best practices
More informationPwC Global Entertainment & Media Outlook
PwC Global Entertainment & Media Outlook 2018 2022 Global, Mainland China and Hong Kong findings www.pwc.com/outlook Contents 3 13 28 31 Perspectives: 2018 Outlook report summary Key trends Local stories
More informationTransitioning Video to All-IP IP Video Better Than Broadcast. Fabio Souza Cisco Video Group May/2017
Transitioning Video to All-IP IP Video Better Than Broadcast Fabio Souza Cisco Video Group May/2017 Video is Moving to IP and Mobile Online video already 70% of millennial TV viewing time Millennials already
More informationIP Video better than broadcast
IP Video better than broadcast March 2017 Simon Rizkallah Changing Video Market Dynamics How can Cisco help in the transition? Video Transformation in action 2 Security Policy Analytics Future Network
More informationLive Streaming. Attract fans and grow betting revenue with live sports content
Live Streaming Attract fans and grow betting revenue with live sports content Live Channels Media Rights Portfolio Over 40,000 events the largest portfolio in the industry Diversified and betting-relevant
More informationIBC September, RAI, Amsterdam
IBC 2013 13-17 September, RAI, Amsterdam The TV and Media industry is transforming as technology, connectivity and content innovation collide. Join Ericsson at stand #1.D61 to understand how best to drive
More informationADAPTIVE STREAMING. Improve Retention for Live Content. Copyright (415)
ADAPTIVE STREAMING Improve Retention for Live Content A daptive streaming technologies make multiple video streams available to the end viewer. True adaptive bitrate dynamically switches between qualities
More informationAnnouncing a New Standard in Trackable Asset Cross-Platform Identification
Announcing a New Standard in Trackable Asset Cross-Platform Identification What is TAXI Complete? TAXI Trackable Asset Cross-Platform Identification Standardized identification of video assets: Ad-ID for
More informationIntegrated Playout and Media Asset Management
Integrated Playout and Media Asset Management Content preparation are included as standard in the Integrated Playout Platform THIRD-PARTY INTERFACES CONTRIBUTION STORAGE PROXY QUALITY CONTROL ASSET MANAGEMET
More informationAdaptive Bit Rate (ABR) Video Detection and Control
OVERVIEW Adaptive Bit Rate (ABR) Video Detection and Control In recent years, Internet traffic has changed dramatically and this has impacted service providers and their ability to manage network traffic.
More informationSurvey of European Broadcasters on MPEG-DASH DASH Industry Forum- May 2013
Survey of European Broadcasters on MPEG-DASH DASH Industry Forum- May 2013 Introduction At the EBU s BroadThinking 2013 event (http://tech.ebu.ch/broadthinking2013) in March 2013, the DASH Industry Forum
More informationAccenture Video Solution attracts more than 1 million users for Italy s leading broadcaster s Premium Play OTT-TV service
Accenture helps Mediaset launch Premium Play a groundbreaking, multi-device, Over-the-Top TV service and maintain high performance with ongoing innovative offerings Accenture Video Solution attracts more
More informationCisco Media Broadcaster
Data Sheet Cisco Media Broadcaster Cisco Media Broadcaster provides service providers a cost-effective and scalable solution for streaming HTTP adaptive bit rate live video to the in-home primary screen
More information