Executive Summary. Performance Report for: The web should be fast. Top 5 Priority Issues. How does this affect me?

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1 The web should be fast. Executive Summary Performance Report for: Report generated: Test Server Region: Using: Tue, Aug 28, 2018, 1:00 PM Dallas, USA Chrome (Desktop) , PageSpeed gt1, YSlow PageSpeed Score (52%) YSlow Score (83%) Fully Loaded Time 9.6s Total Page Size 6.34MB Requests 232 Top 5 Priority Issues Serve resources from a consistent URL F (0) AVG SCORE: 89% CONTENT HIGH Leverage browser caching F (4) AVG SCORE: 60% SERVER HIGH Minimize redirects F (32) AVG SCORE: 88% CONTENT HIGH Specify a cache validator D (63) AVG SCORE: 94% SERVER HIGH Optimize images B (80) AVG SCORE: 71% IMAGES HIGH How does this affect me? Studies show that users leave a site if it hasn't loaded in 4 seconds; keep your users happy and engaged by providing a fast performing website. As if you didn't need more incentive, Google has announced that they are using page speed in their ranking algorithm. About GTmetrix We can help you develop a faster, more efficient, and all-around improved website experience for your users. We use Google PageSpeed and Yahoo! YSlow to grade your site's performance and provide actionable recommendations to fix these issues. About the Developer GTmetrix is developed by the good folks at GT.net, a Vancouver-based performance hosting company with over 22 years experience in web technology. What do these grades mean? This report is an analysis of your site with Google and Yahoo!'s metrics for how to best develop a site for optimized speed. The grades you see represent how well the scanned URL adheres to those rules. Lower grades (C or lower) mean that the page can stand to be faster using better practices and optimizing your settings. What's in this report? This report covers basic to technical analyses on your page. It is categorized under many headings: Executive: Overall score information and Priority Issues History: Graphed history of past performance Waterfall: Graph of your site's loading timeline Technical: In-depth PageSpeed & YSlow information These will provide you with a snapshot of your performance. Analyze your site at Page 1 of 11

2 The waterfall chart displays the loading behaviour of your site in your selected browser. It can be used to discover simple issues such as 404's or more complex issues such as external resources blocking page rendering. Domain Names The World's Largest Domain Name Registrar - GoDaddy GET godaddy.com 301 Redirect godaddy.com 306 B GET godaddy.com 93 KB GET uxfont.woff2 GET uxfont-2.woff2 200 img1.wsimg.com 12.9 KB 200 img1.wsimg.com 28.4 KB GET Boing-Bold.woff2 200 img1.wsimg.com 27.6 KB GET gdsherpa-bold.woff2 200 img1.wsimg.com 25.2 KB GET gdsherpa-regular.woff2 200 img1.wsimg.com26 KB GET uxcore2.min.css200 godaddy.com34.1 KB GET salesheader.min.css 200 godaddy.com11.4 KB GET sales-cms-7c0feea358adc565d1644efc5329be08.min.css 200 godaddy.com30.8 KB 52.4ms GET partners-icon.svg 200 img1.wsimg.com1.7 KB GET pageevents.aspx?instanceid= &eventtype=impression&rand= &e_id=cms.performance.pagestart&timestamp= &page= 200 godaddy.com 43 B 57.9ms GET Domains.svg GET Hosting.svg GET SSL.svg GET Websites.svg GET .svg 200 img1.wsimg.com1.1 KB 200 img1.wsimg.com1.9 KB 200 img1.wsimg.com3.2 KB 200 img1.wsimg.com2.4 KB 200 img1.wsimg.com991 B GET Wordpress.svg 200 img1.wsimg.com1.9 KB GET Office365.svg GET Smartline.svg GET co.png 200 img1.wsimg.com616 B 200 img1.wsimg.com1.8 KB 200 img1.wsimg.com1.2 KB GET play-button-png-2.png 200 img1.wsimg.com1.1 KB GET magenta-bar.png 200 img1.wsimg.com121 B GET social-media-sprite.png 200 img1.wsimg.com5.6 KB GET tcc.min.js 200 img1.wsimg.com 20.9 KB GET polyfill.min.js?features=promise,promise.prototype.finally,intl.~locale.en-us&rum=0&unknown=polyfill&flags=gated 200 img1.wsimg.com516 B 27ms GET vendor.min.js GET uxcore2.min.js 200 img1.wsimg.com 36.8 KB 200 img1.wsimg.com 62.3 KB GET salesheader.min.js 200 img1.wsimg.com 49.1 KB GET pageevents.aspx?instanceid= &eventtype=impression&rand= &e_id=cms.performance.pageloaded&timestamp= &page= 200 godaddy.com 43 B 72.7ms GET js?id=ua &l=_analyticsdatalayer 200 googletagmanager.com 24.4 KB GET pageevents.aspx?timestamp= &loadsource=uxpheader&isc=&status=200&dcenter=p3&instanceid= &corrid= &event_ 401.7ms GET image.aspx?corrid= &timestamp= &loadsource=uxpheader&isc=&status=200&dcenter=p3&instanceid= &event_type= 251.1ms GET salesheader?plid=1&shopperid=undefined&sid=undefined&callback= uxpjp0 200 OK gui.godaddy.com963 B 335.8ms GET display?marketid=en-us&pl_id=1&callback= jp1 200 OK gui.godaddy.com740 B GET pageevents.aspx?timestamp= &loadsource=uxpheader&isc=&status=200&dcenter=p3&instanceid= &corrid= &event_ 44.2ms GET favicon-32x32.png 200 img1.wsimg.com2.4 KB GET b.aspx?timestamp= &corrid= &event_type=page.log&eventdate= t18:00:26.933z&eventtype=pageperf&tccin=auto&c 61ms 200 tags.tiqcdn.com51 KB 200 youtube.com 859 B 200 OK players.brightcove.net KB GET danica-split-hero-left-side-520-v6.jpg 200 img1.wsimg.com105 KB GET Domain-Offer-Desktop-v3.jpg 200 img1.wsimg.com 88.4 KB GET img-vid-bodhi-stnd-v2.jpg 200 img1.wsimg.com 98.9 KB GET signup-mobile.jpg 200 img1.wsimg.com KB GET gocentral-promo.jpg 200 img1.wsimg.com 62.8 KB GET hosting-promo-2.jpg 200 img1.wsimg.com 91.8 KB GET -promo.jpg200 img1.wsimg.com 87.9 KB GET go-with-godaddy-award-icon-v3.png 200 img1.wsimg.com5.5 KB 179ms 610.2ms 220.1ms 243.6ms 245.4ms 213ms 206.6ms 41.4ms 41.6ms 206.9ms 136.3ms 136.2ms 131.1ms 150.7ms 130.8ms 150.5ms 125.8ms 136ms 150.5ms 149.7ms 124.1ms 27.4ms 27.1ms 63.8ms 75.6ms 75.9ms GET sales-cms-e5275f66e57d640b43c36aa1e6ce54e1.min.js 200 img1.wsimg.com KB 118.3ms GET utag.js GET iframe_api GET live.js 117.7ms 208.9ms 39.1ms 125.2ms 144ms 35.4ms 49.6ms 366.7ms 80.3ms 81.6ms 79.4ms 79.7ms 79.8ms 78.5ms GET pageevents.aspx?timestamp= &loadsource=uxpheader&isc=&status=200&dcenter=p3&instanceid= &corrid= &event_ 52.9ms GET pageevents.aspx?timestamp= &loadsource=uxpheader&isc=&status=200&dcenter=p3&instanceid= &corrid= &event_ 52.9ms Analyze your site at Page 2 of 11

3 GET pageevents.aspx?timestamp= &loadsource=uxpheader&isc=&status=200&dcenter=p3&instanceid= &corrid= &event_ 124.9ms GET pageevents.aspx?timestamp= &loadsource=uxpheader&isc=&status=200&dcenter=p3&instanceid= &corrid= &event_ 124.8ms GET pageevents.aspx?timestamp= &loadsource=uxpheader&isc=&status=200&dcenter=p3&instanceid= &corrid= &event_ 151.3ms GET pageevents.aspx?timestamp= &loadsource=uxpheader&isc=&status=200&dcenter=p3&instanceid= &corrid= &event_ 151.3ms GET pageevents.aspx?timestamp= &loadsource=uxpheader&isc=&status=200&dcenter=p3&instanceid= &corrid= &event_ 189.1ms GET pageevents.aspx?timestamp= &loadsource=uxpheader&isc=&status=200&dcenter=p3&instanceid= &corrid= &event_ 189ms GET pageevents.aspx?timestamp= &loadsource=uxpheader&isc=&status=200&dcenter=p3&instanceid= &corrid= &event_ 288.6ms GET pageevents.aspx?timestamp= &loadsource=uxpheader&isc=&status=200&dcenter=p3&instanceid= &corrid= &event_ 217.3ms GET pageevents.aspx?timestamp= &loadsource=uxpheader&isc=&status=200&dcenter=p3&instanceid= &corrid= &event_ 223.5ms GET pageevents.aspx?timestamp= &loadsource=uxpheader&isc=&status=200&dcenter=p3&instanceid= &corrid= &event_ 223.4ms GET pageevents.aspx?timestamp= &loadsource=uxpheader&isc=&status=200&dcenter=p3&instanceid= &corrid= &event_ 228ms GET pageevents.aspx?timestamp= &loadsource=uxpheader&isc=&status=200&dcenter=p3&instanceid= &corrid= &event_ 227.8ms GET pageevents.aspx?timestamp= &loadsource=uxpheader&isc=&status=200&dcenter=p3&instanceid= &corrid= &event_ 249.6ms GET pageevents.aspx?timestamp= &loadsource=uxpheader&isc=&status=200&dcenter=p3&instanceid= &corrid= &event_ 256.8ms GET pageevents.aspx?timestamp= &loadsource=uxpheader&isc=&status=200&dcenter=p3&instanceid= &corrid= &event_ 249.4ms GET pageevents.aspx?timestamp= &loadsource=uxpheader&isc=&status=200&dcenter=p3&instanceid= &corrid= &event_ 265.3ms GET pageevents.aspx?timestamp= &loadsource=uxpheader&isc=&status=200&dcenter=p3&instanceid= &corrid= &event_ 265.2ms GET pageevents.aspx?timestamp= &loadsource=uxpheader&isc=&status=200&dcenter=p3&instanceid= &corrid= &event_ 296.3ms GET pageevents.aspx?timestamp= &loadsource=uxpheader&isc=&status=200&dcenter=p3&instanceid= &corrid= &event_ 287.6ms GET pageevents.aspx?timestamp= &loadsource=uxpheader&isc=&status=200&dcenter=p3&instanceid= &corrid= &event_ 296.2ms GET analytics.js 200 google-analytics.com 14 KB GET favicon-16x16.png 200 img1.wsimg.com1.4 KB GET www-widgetapi.js 200 s.ytimg.com 7.5 KB GET img-vid-bodhi-tablet-v1.jpg 200 img1.wsimg.com 99.6 KB GET utag.684.js?utv=ut tags.tiqcdn.com1.3 KB GET utag.1389.js?utv=ut tags.tiqcdn.com 2 KB GET utag.775.js?utv=ut tags.tiqcdn.com1.4 KB GET utag.774.js?utv=ut tags.tiqcdn.com1.4 KB GET utag.601.js?utv=ut tags.tiqcdn.com4.7 KB GET utag.1049.js?utv=ut tags.tiqcdn.com2.6 KB GET utag.1385.js?utv=ut tags.tiqcdn.com1.7 KB GET utag.1203.js?utv=ut tags.tiqcdn.com 1 KB GET utag.575.js?utv=ut tags.tiqcdn.com1.2 KB GET utag.732.js?utv=ut tags.tiqcdn.com448 B GET utag.1355.js?utv=ut tags.tiqcdn.com890 B GET utag.1376.js?utv=ut tags.tiqcdn.com930 B GET utag.1392.js?utv=ut tags.tiqcdn.com957 B GET utag.1404.js?utv=ut tags.tiqcdn.com1.4 KB GET favicon-96x96.png 200 img1.wsimg.com8.5 KB GET css?family=open+sans:300italic,300,400italic,400,600italic,600,700italic,700,800italic, fonts.googleapis.com 1 KB 73.7ms GET OK edge.api.brightcove.com 6.7 KB GET OK edge.api.brightcove.com 5.2 KB GET OK edge.api.brightcove.com 6.9 KB GET index.min.js 200 OK players.brightcove.net KB GET gdsherpa-bold.woff2 200 img1.wsimg.com 25.2 KB GET css?family=open+sans:300italic,300,400italic,400,600italic,600,700italic,700,800italic, fonts.googleapis.com 23.9 KB GET gdsherpa-bold.woff2 200 img1.wsimg.com 25.2 KB GET index.min.js GET esfyia2vf0.js GET bat.js GET ytc.js 200 OK players.brightcove.net KB 200 tracker.marinsm.com 2.1 KB 200 bat.bing.com 6.9 KB 200 s.yimg.com 4 KB GET ?guid=ON&script=0 302 googleads.g.doubleclick.net 42 B GET ad.doubleclick.net 0 GET tv2trackext.js 200 OK collector-1594.tvsquared.com 8.4 KB GET f29c59f3-0e2c-4531-ab63-3f03d5789ff1.js 200 OK cdnssl.clicktale.net 23.5 KB GET uwt.js GET insight.min.js GET radar.js GET fbevents.js GET liveengage.js 200 static.ads-twitter.com 1.9 KB 200 OK snap.licdn.com 4 KB 302 Moved radar.cedexis.com Temporarily 154 B 200 connect.facebook.net 13.2 KB 200 img1.wsimg.com7.3 KB 108.4ms 24.1ms 83.7ms 21.3ms 26.5ms 26.3ms 25.9ms 25.8ms 41.7ms 35.5ms 35.4ms 30.3ms 30.2ms 40.2ms 41ms 41.3ms 41.6ms 41.8ms 32.4ms 242.6ms 274.2ms 273.8ms 177.3ms 114.1ms 81.6ms 167.5ms 149.9ms 150.3ms 126.1ms 120.4ms 498.5ms 204.5ms 290.6ms 54.7ms 833.2ms Analyze your site at Page 3 of 11

4 GET WRSiteInterceptEngine?Q_ZID=ZN_cCpILcXLHy2kXOd&Q_LOC= 200 znccpilcxlhy2kxod-godaddy.siteintercept.qualtrics.com 11.9 KB 196ms GET branch-latest.min.js 200 OK cdn.branch.io20.3 KB GET utag.v.js?a=godaddy/godaddy/ &cb= tags.tiqcdn.com 2 B GET iui3?d=forester-did&ex-fargs=?id=4ed782ee-76a7-df93-aedb dff&type=unknown&m=1&ex-fch=416613&ex-src= 302 Founds.amazon-adsystem.com ms GET android-icon-192x192.png 200 img1.wsimg.com 18.5 KB GET domains-promo.jpg 200 img1.wsimg.com 82.1 KB?ti= &Ver=2&mid=411e150b-8b13-b47e c9fbc0d6861&pi= &lg=en-US&sw=1367&sh=858&sc=24&tl=Domain 204 bat.bing.com 9 B 38.4ms Names The Wor GET {3A44F70D-6D11-4C14-B611-A1F }godaddy.ico 200 img1.wsimg.com1014 B GET iframe_api KB KB KB KB KB KB 200 youtube.com 859 B GET ?guid=ON&cdct=2&is_vtc=1&random= google.com 42 B GET ad.doubleclick.net 0 GET tp?act=1&cid=esfyia2vf0&tz=7&ref=&page= 200 tracker.marinsm.com 36 B 47.9ms GET monitor-latest.js 200 OK cdnssl.clicktale.net 19.1 KB GET f29c59f3-0e2c-4531-ab63-3f03d5789ff1.js?deploymentconfigname=release_ &version= OK cdnssl.clicktale.net 62.6 KB 128.6ms GET WR-latest.js 200 OK cdnssl.clicktale.net 17.6 KB GET sp.pl?a=10000&jsonp=yahoo.ywa.i13n.handlejsonresponse&d=tue, 200 sp.analytics.yahoo.com 0 28 Aug :00: ms GMT&n=7d&b=Domain Names The World's Largest Domain Nam GET radar.js 200 OK radar.cedexis.com 18.5 KB GET iui3?d=forester-did&ex-fargs=?id=4ed782ee-76a7-df93-aedb dff&type=unknown&m=1&ex-fch=416613&ex-src= 200 OK s.amazon-adsystem.com 43 B 76.3ms GET Targeting.php?Q_ZoneID=ZN_cCpILcXLHy2kXOd&Q_LOC= 200 siteintercept.qualtrics.com 1006 B 195.8ms GET collect?time= &pid=169260&url= 302 px.ads.linkedin.com 20 B 111.5ms GET adsct?p_id=twitter&p_user_id=0&txn_id=nw20g&events=[["pageview",{}]]&tw_sale_amount=0&tw_order_quantity=0&tw_iframe_status=0&tpx_cb=tw 200 analytics.twitter.com 57 B 275.7ms GET adsct?p_id=twitter&p_user_id=0&txn_id=nw20g&events=[["pageview",{}]]&tw_sale_amount=0&tw_order_quantity=0&tw_iframe_status=0 200 t.co 65 B 346.9ms GET _r?sdk=web2.42.0&branch_key=key_live_pcfsyzicm2ei45fhpjaqkokaxqenalec&callback=branch_callback OK app.link 90 B 185.9ms GET adservice.google.com 42 B GET iframe_api 200 youtube.com 859 B GET vtt.global.min.js 200 vjs.zencdn.net7.1 KB GET OK edge.api.brightcove.com 6.7 KB GET tracker?domain=videocloud&platform=video-js&session=4b74011f6934e74d82b938e6&account= &destination=&platform_version=6.22.7& 200 OK metrics.brightcove.com 43 B 221.8ms GET tracker?domain=videocloud&platform=video-js&session=4b74011f6934e74d82b938e6&account= &destination=&platform_version=6.22.7& 200 OK metrics.brightcove.com 43 B 221.7ms GET tag.js?site= lptag.liveperson.net 6.4 KB GET www-widgetapi.js 200 s.ytimg.com 20.1 KB GET tv2track.php?action_name=domain 200 OK collector-1594.tvsquared.com Names 43 B The World's Largest Domain Name Registrar - GoDaddy&idsite=TV &rec=1&r=732508&h=11&m=0& 146.7ms GET gif?partner_uid=STV :34e4085c03af Foundi.rlcdn.com 0 GET providers.json?imagesok=1&n=1&p=1&r=1&t=1 200 Ok i2-qlwtgmepwfojdrfvaqcunigcoujtkv.init.cedexis-radar.net 565 B GET collect?time= &pid=169260&url= 302 px.ads.linkedin.com 20 B 29.6ms GET Asset.php?Module=Core&Version=SIE &Q_CLIENTVERSION=SIE &Q_CLIENTTYPE=web 200 siteintercept.qualtrics.com 16.6 KB 25.1ms GET tracker?domain=videocloud&platform=video-js&session=4b74011f6934e74d82b938e6&account= &destination=&platform_version=6.22.7& 200 OK metrics.brightcove.com 43 B 66.6ms GET tracker?domain=videocloud&platform=video-js&session=4b74011f6934e74d82b938e6&account= &destination=&platform_version=6.22.7& 200 OK metrics.brightcove.com 43 B 42.2ms GET ChangeMonitor-latest.js 200 OK cdnssl.clicktale.net 14.7 KB GET auth?pid=3&as=1& &subsid=232770&msgsize= OK ing-district.clicktale.net 237 B POST monitor?t=preinit&p=149&2= &v=1.5.2&7= 200 OK conductor.clicktale.net 1 B 211ms GET monitor?t=auth&p=149&2= &v= OK conductor.clicktale.net 1 B POST open 200 api.branch.io 269 B GET ?v=2.8.25&r=stable 200 connect.facebook.net 16.2 KB GET li_sync?redirect= 302 linkedin.com 20 B 233.3ms POST Targeting.php?Q_ZoneID=ZN_cCpILcXLHy2kXOd&Q_LOC= 200 siteintercept.qualtrics.com 664 B 163.9ms GET www-widgetapi.js 200 s.ytimg.com 20.1 KB GET master.m3u8?fastly_token=nwjhytc5nznfzmy4yzk3y2ywowq2ote2mzixyjvlnzliyjczzdjlyzninmrimda3njrmywu4ogqzmjm4ogezmdc0mgi0zwvjna== 200 manifest.prod.boltdns.net 4.2 KB 124.1ms GET gif?partner_uid=STV :34e4085c03af5914&redirect=1 200 OK di.rlcdn.com 43 B GET GET WR1013b.js POST pageview 200 OK cdnssl.clicktale.net 28.7 KB 200 api.branch.io 28 B 210.6ms 14ms 46.7ms 51.4ms 52.8ms 117.5ms 117.9ms 114.4ms 120.2ms 118.4ms 118.5ms 39.9ms 114.1ms 57.5ms 90.2ms 126.8ms 82.7ms 351.1ms 51.3ms 92.8ms 288.3ms 228.5ms 244.2ms 17.1ms 198.3ms 209.9ms 158.5ms 178.1ms 85.7ms 256.7ms 41.7ms 168.9ms Analyze your site at Page 4 of 11

5 POST monitor?t=init&p=149&2= &v= OK conductor.clicktale.net 1 B 182.3ms GET tr?id= &ev=pageview&dl= 200 facebook.com 44 B 577.3ms GET collect?time= &pid=169260&url= 200 px.ads.linkedin.com 20 B 36.3ms GET.jsonp?v=2.0&df=0&b=1 200 lptag.liveperson.net 55.5 KB 164ms GET rendition.m3u8?fastly_token=nwjhntdkyzzfnmq3mjg2nzi2zgy1nwy4nmuyyju1yzuzywrlmmuxy2q2nthkowfkzmu3zwzjyzm4mgu4yjg2ywqznzi0mtbjoq 200 manifest.prod.boltdns.net 7.4 KB 26.6ms POST wr? &3&10&0&0&0&264&subsid=232770&msgsize= ms GET rendition.m3u8?fastly_token=nwjhntdkyzzfywjiytrjn2i0oge0nwflzdm3ngmwzthkzgmzodrjzmy4ogjinzc3mjmzntjhmtexyzm1ntu3y2fmyjm1njq1oa== 200 manifest.prod.boltdns.net 7.4 KB 33.2ms GET r20.gif?rnd= _cgjqmraugf8ibqgbentxkmwt_54lmpfbxti9m5bcbucthy9jshqiardfarjbdicigidabcikgicgbfcnqk0bwhqia 200 OK hwcdnssl.cedexis-test.com 43 B 145.4ms GET segment0.ts?akamai_token=exp= ~acl=/media/v1/hls/v5/clear/ /ed19f4ff-655c-4651-bc aa8680/68a1cc7b f7 200 OK bcbolt446c5271-a.akamaihd.net 2.2 MB 876.9ms GET tracker?domain=videocloud&platform=video-js&session=4b74011f6934e74d82b938e6&account= &destination=&platform_version=6.22.7& 200 OK metrics.brightcove.com 43 B 91ms GET storage.secure.min.html?loc= 200 lpcdn.lpsnmedia.net 12.9 KB GET zones?fields=id&fields=zonevalue&cb=lpzonesstaticcb 200 accdn.lpsnmedia.net 1.6 KB 361ms 355.1ms GET ?&cb=lpCb19790x80005&t=sp&ts= &pid= &tid= &pt=Domain 200 va.v.liveperson.net 209 B 404.8ms Names The World's Largest Domain Name Re GET segment0.ts?akamai_token=exp= ~acl=/media/v1/hls/v5/clear/ /ed19f4ff-655c-4651-bc aa8680/9cb706d6-391d-44d 200 OK bcbolt446c5271-a.akamaihd.net 206 KB 124.3ms POST monitor?t=chunk&p=149&2= &v= OK conductor.clicktale.net 1 B 52.3ms GET iuni3.html?rnd= _cgjqmraugf8ibqgbentxkmwt_54lmpfbxti9m5bcbucthy9jshqiardfarjbdicigidabcikgicgbfcnqk0bwh 200 OK hwcdnssl.cedexis-test.com 1.9 KB 29.7ms GET ?sid=nPvkpXO5QzebIDm6P9LXhg&cb=lpCb89658x65864&t=pl&ts= &pid= &tid= &vid=IzMWQ1NmYxZmZkNj 200 va.v.liveperson.net 130 B 56.4ms POST wr? &3&10&1&0&1&264&subsid=232770&msgsize= ms GET iuni3.html?rnd= _cgjqmraugf8ibqgbentxkmwt_54lmpfbxti9m5bcbucthy9jshqiardfarjbdicigidabcikgicgbfcnqk0bwh 200 OK hwcdnssl.cedexis-test.com 1.9 KB GET ?sid=nPvkpXO5QzebIDm6P9LXhg&cb=lpCb78151x11236&t=uc&ts= &pid= &tid= &sdes=[{"type":"pagediv" 200 va.v.liveperson.net 312 B 53.5ms POST wr? &3&10&2&0&2&264&subsid=232770&msgsize=20 POST wr? &3&10&3&0&3&264&subsid=232770&msgsize= ms 78.7ms 473.2ms GET r20.gif?rnd= _cgjqmraugf8ibqgbentxkmwt_54lmpfbxti9m5bcbucthy9jshqiardfarjbdicigidabcikgicgbfcnqk0bwhqia 200 OK hwcdnssl.cedexis-test.com 43 B 325ms GET overlay.js?_v= release_ lpcdn.lpsnmedia.net 2.3 KB GET UISuite.js?_v= release_ lpcdn.lpsnmedia.net 10.8 KB GET 6155?v=3.0&cb=lp &flavor=dependency 200 accdn.lpsnmedia.net 769 B POST wr? &3&10&4&0&4&264&subsid=232770&msgsize=20 POST wr? &3&10&5&0&5&264&subsid=232770&msgsize=20 POST wr? &3&10&6&1&0&104&subsid=232770&msgsize=20 POST wr? &3&10&7&1&1&104&subsid=232770&msgsize=20 POST wr? &3&10&8&1&2&104&subsid=232770&msgsize= ms 379.8ms 332.7ms 300.2ms 299.9ms 286.9ms 277.2ms 246.6ms 82.6ms GET r20-100kb.png?rnd= _cgjqmraugf8ibqgbentxkmwt_54lmpfbxti9m5bcbucthy9jshqiardfarjbdicigidabcikgicgbfcnqk 200 OK hwcdnssl.cedexis-test.com 36.1ms POST wr? &3&10&9&1&3&105&subsid=232770&msgsize= ms 38.2ms GET r20.gif?rnd= _cgjqmraugf8ibqgbentxkmwt_54lmpfbxti9m5bcbucthy9jshqiardfarjbdicigidabcikgicgbfcnqk0bwhqia 200 OK s.pinimg.com 43 B 91.6ms 50.7ms GET r20.gif?rnd= _cgjqmraugf8ibqgbentxkmwt_54lmpfbxti9m5bcbucthy9jshqiardfarjbdicigidabcikgicgbfcnqk0bwhqia 200 OK s.pinimg.com 43 B 21ms 37.5ms GET r20-100kb.png?rnd= _cgjqmraugf8ibqgbentxkmwt_54lmpfbxti9m5bcbucthy9jshqiardfarjbdicigidabcikgicgbfcnqk 200 OK s.pinimg.com 54.3ms POST wr? &3&10&10&0&6&264&subsid=232770&msgsize= ms 76.9ms GET r20.gif?rnd= _cgjqmraugf8ibqgbentxkmwt_54lmpfbxti9m5bcbucthy9jshqiardfarjbdicigidabcikgicgbfcnqk0bwhqia 200 OK media-akam.licdn.com 43 B 160.8ms GET ?sid=nPvkpXO5QzebIDm6P9LXhg&cb=lpCb12934x26717&t=uc&ts= &pid= &tid= &vid=IzMWQ1NmYxZmZkN 200 va.v.liveperson.net 71 B 46.6ms POST wr? &3&10&11&0&7&264&subsid=232770&msgsize=20 POST wr? &3&10&12&0&8&264&subsid=232770&msgsize= ms 68.4ms GET pageevents.aspx?timestamp= &loadsource=uxpheader&isc=&status=200&dcenter=p3&instanceid= &corrid= &event_ 86.7ms GET ms GET r20.gif?rnd= _cgjqmraugf8ibqgbentxkmwt_54lmpfbxti9m5bcbucthy9jshqiardfarjbdicigidabcikgicgbfcnqk0bwhqia 200 OK media-akam.licdn.com 43 B 43.4ms GET ms GET r20-100kb.png?rnd= _cgjqmraugf8ibqgbentxkmwt_54lmpfbxti9m5bcbucthy9jshqiardfarjbdicigidabcikgicgbfcnqk 200 OK media-akam.licdn.com 96.3ms GET ms GET r20.gif?rnd= _cgjqmraugf8ibqgbentxkmwt_54lmpfbxti9m5bcbucthy9jshqiardfarjbdicigidabcikgicgbfcnqk0bwhqia 200 img-cedexis.mncdn.com 43 B 200.9ms POST wr? &3&10&13&0&9&264&subsid=232770&msgsize= ms 88ms GET r20.gif?rnd= _cgjqmraugf8ibqgbentxkmwt_54lmpfbxti9m5bcbucthy9jshqiardfarjbdicigidabcikgicgbfcnqk0bwhqia 200 img-cedexis.mncdn.com 43 B 62.5ms 79.3ms GET r20-100kb.png?rnd= _cgjqmraugf8ibqgbentxkmwt_54lmpfbxti9m5bcbucthy9jshqiardfarjbdicigidabcikgicgbfcnqk 200 img-cedexis.mncdn.com ms Analyze your site at Page 5 of 11

6 POST wr? &3&10&14&0&10&264&subsid=232770&msgsize= OK ing-district. 1 B 73.6ms 200 Ok rpt.cedexis 16 B 66.9ms POST wr? &3&10&15&0&11&264&subsid=232770&msgsize= OK ing-district. 1 B 56.1ms 232 Requests 6.8 MB 9.62s (onload: 1.24s) Analyze your site at Page 6 of 11

7 Page Load Timings Page Load Timings RUM Speed Index: 2,251 Redirect 18 Connect 252ms Backend 247ms TTFB 0.7s First paint 1.1s Contentful paint 1.1s DOM int. 1.2s DOM loaded 1.2s () Onload 1.2s (22ms) Redirect duration This is the time spent redirecting URLs before the final HTML page is loaded. Common redirects include: Redirect from a non-www to www (eg. example.com to Redirect to a secure URL (eg. to Redirect to set cookies Redirect to a mobile version of the site Some sites may even perform a chain of multiple redirects (eg. non-www to www, then to a secure URL). This timing is the total of all this time that's spent redirecting, or 0 if no redirects occurred. In the, Redirect duration consists of the time from the beginning of the test until just before we start the request of the final HTML page (when we receive the first 200 OK response). During this time, the browser screen is blank! Ensure that this duration is kept to short by minimizing your redirects. Connection duration Once any redirects have completed, Connection duration is measured. This is the time spent connecting to the server to make the request to the page. Technically speaking, this duration is a combination of the blocked time, DNS time, connect time and sending time of the request (rather than just connect time). We've combined those components into a single Connection duration to simplify things (as most of these times are usually small). In the, Connection duration consists of everything up to and including the "Sending" time in the final HTML page request (the first 200 OK response). During this time, the browser screen is still blank! Various causes could contribute to this, including a slow/problematic connection between the test server and site or slow response times from the site. Backend duration Once the connection is complete and the request is made, the server needs to generate a response for the page. The time it takes to generate the response is known as the Backend duration. In the, Backend duration consists of purple waiting time in the page request. There are a number of reasons why Backend duration could be slow. We cover this is our "Why is my page slow" article. Time to First Byte (TTFB) Analyze your site at Page 7 of 11

8 Page Load Timings Time to First Byte (TTFB) is the total amount of time spent to receive the first byte of the response once it has been requested. It is the sum of "Redirect duration" + "Connection duration" + "Backend duration". This metric is one of the key indicators of web performance. In the, it is calculated at the start of the test until just before receiving on the page request and represented by the orange line. Some ways to improve the TTFB include: optimizing application code, implementing caching, finetuning your web server configuration, or upgrading server hardware. First paint time indicate a fast loading page. First paint time is the first point at which the browser does any sort of rendering on the page. Depending on the structure of the page, this first paint could just be displaying the background colour (including white), or it could be a majority of the page being rendered. In the, it is represented by the green line. This timing is of significance because until this point, the browser will have only shown a blank page and this change gives the user an indication that the page is loading. However, we don't know how much of the page was rendered with this paint, so having a early first paint doesn't necessarily If the browser does not perform a paint (ie. the html results in an blank page), then the paint timings may be missing. First contentful paint time First Contentful Paint is triggered when any content is painted - i.e. something defined in the DOM (Document Object Model). This could be text, an image or canvas render. This timing aims to be more representative of your user's experience, as it flags when actual content has been loaded in the page, and not just any change - but it may often be the same time as First Paint. Because the focus is on content, the idea is that this metric gives you an idea of when your user receives consumable information (text, visuals, etc) - much more useful for performance assessment than when a background has changed or a style has been applied. If the browser does not perform a paint (ie. the html results in an blank page), then the paint timings may be missing. DOM interactive time DOM interactive time is the point at which the browser has finished loading and parsing HTML, and the DOM (Document Object Model) has been built. The DOM is how the browser internally structures the HTML so that it can render it. DOM interactive time isn't marked in the as it's usually very close in timing to DOM content loaded. DOM content loaded time DOM content loaded time (DOM loaded or DOM ready for short) is the point at which the DOM is ready (ie. DOM interactive) and there are no stylesheets blocking JavaScript execution. If there are no stylesheets blocking JavaScript execution and there is no parser blocking JavaScript, then this will be the same as DOM interactive time. In the, it is represented by the blue line. The time in brackets is the time spent executing JavaScript triggered by the DOM content loaded event. Many JavaScript frameworks use this event as a starting point to begin execution of their code. Analyze your site at Page 8 of 11

9 Page Load Timings Since this event is often used by JavaScript as the starting point and delays in this event mean delays in rendering, it's important to make sure that style and script order is optimized and that parsing of JavaScript is deferred. Onload time Onload time occurs when the processing of the page is complete and all the resources on the page (images, CSS, etc.) have finished downloading. This is also the same time that DOM complete occurs and the JavaScript window.onload event fires. Note that there may be JavaScript that initiates subsequent requests for more resources, hence the reason why Fully loaded timing is preferred. In the, it is represented by the red line. The time in brackets is the time spent executing JavaScript triggered by the Onload event. Note that Onload time was the previous default for when to stop the test prior to Feburary 8th, Analyze your site at Page 9 of 11

10 PageSpeed Recommendations PageSpeed Recommendations RECOMMENDATION GRADE RELATIVE TYPE PRIORITY Serve resources from a consistent URL F (0) AVG SCORE: 89% CONTENT HIGH Leverage browser caching F (4) AVG SCORE: 60% SERVER HIGH Minimize redirects F (32) AVG SCORE: 88% CONTENT HIGH Specify a cache validator D (63) AVG SCORE: 94% SERVER HIGH Optimize images B (80) AVG SCORE: 71% IMAGES HIGH Minimize request size B (85) AVG SCORE: 96% CONTENT HIGH Enable gzip compression B (87) AVG SCORE: 86% SERVER HIGH Optimize the order of styles and scripts A (92) AVG SCORE: 94% CSS/JS HIGH Minify JavaScript A (95) AVG SCORE: 89% JS HIGH Specify image dimensions A (98) AVG SCORE: 98% IMAGES MEDIUM Minify HTML A (99) AVG SCORE: 98% CONTENT LOW Specify a character set early A (99) AVG SCORE: 100% CONTENT MEDIUM Minify CSS A (99) AVG SCORE: 95% CSS HIGH Remove query strings from static resources D (63) AVG SCORE: 88% CONTENT LOW Specify a Vary: Accept-Encoding header B (85) AVG SCORE: 96% SERVER LOW Avoid bad requests A (100) AVG SCORE: 98% CONTENT HIGH Avoid landing page redirects A (100) AVG SCORE: 98% SERVER HIGH Defer parsing of JavaScript A (100) AVG SCORE: 71% JS HIGH Enable Keep-Alive A (100) AVG SCORE: 97% SERVER HIGH Inline small CSS A (100) AVG SCORE: 96% CSS HIGH Inline small JavaScript A (100) AVG SCORE: 95% JS HIGH Put CSS in the document head A (100) AVG SCORE: 100% CSS HIGH Serve scaled images A (100) AVG SCORE: 74% IMAGES HIGH Combine images using CSS sprites A (100) AVG SCORE: 90% IMAGES HIGH Avoid A (100) AVG SCORE: 98% CSS MEDIUM Prefer asynchronous resources A (100) AVG SCORE: 100% JS MEDIUM Avoid a character set in the meta tag A (100) AVG SCORE: 100% CONTENT LOW Analyze your site at Page 10 of 11

11 YSlow Recommendations YSlow Recommendations RECOMMENDATION GRADE RELATIVE TYPE PRIORITY Add Expires headers D (67) AVG SCORE: 25% SERVER HIGH Reduce DNS lookups F (0) AVG SCORE: 68% CONTENT LOW Minify JavaScript and CSS F (40) AVG SCORE: 72% CSS/JS MEDIUM Reduce the number of DOM elements F (49) AVG SCORE: 92% CONTENT LOW Make fewer HTTP requests B (84) AVG SCORE: 33% CONTENT HIGH Use cookie-free domains C (75) AVG SCORE: 50% COOKIE LOW Avoid URL redirects A (90) AVG SCORE: 87% CONTENT MEDIUM Compress components with gzip A (100) AVG SCORE: 87% SERVER HIGH Use a Content Delivery Network (CDN) A (100) AVG SCORE: 23% SERVER MEDIUM Make AJAX cacheable A (100) AVG SCORE: 100% JS MEDIUM Remove duplicate JavaScript and CSS A (100) AVG SCORE: 100% CSS/JS MEDIUM Avoid AlphaImageLoader filter A (100) AVG SCORE: 99% CSS MEDIUM Avoid HTTP 404 (Not Found) error A (100) AVG SCORE: 98% CONTENT MEDIUM Use GET for AJAX requests A (100) AVG SCORE: 100% JS LOW Avoid CSS expressions A (100) AVG SCORE: 98% CSS LOW Reduce cookie size A (100) AVG SCORE: 100% COOKIE LOW Make favicon small and cacheable A (100) AVG SCORE: 100% IMAGES LOW Configure entity tags (ETags) A (100) AVG SCORE: 91% SERVER LOW Make JavaScript and CSS external (n/a) CSS/JS MEDIUM Analyze your site at Page 11 of 11

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