Freakalytics The Hidden Data behind Everyday Questions

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2 Welcome

3 Freakalytics The Hidden Data behind Everyday Questions Thurs 25th October TC18 MCCNO - L2 - La Nouvelle Ballroom C Chris Love and Rob Radburn Teenage angst has paid off well Now I'm bored and old - Smells Like Teen Spirit, Nirvana

4 # T C 1 8 Freak-alytics: The Hidden Data Behind Everyday Questions Chris Love and Rob Radburn

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10 Uptown Top Rankin

11 Rock Bottom

12 and so into Tableau

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14 Question Data Collection & Research Analysis & Insight Communication

15 Question Data Collection & Research Analysis & Insight Communication Question Data Collection & Research Analysis & Insight Communication

16 The Hidden Data Behind Everyday Questions Chris Love and Rob Radburn

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18 I m not a guitarist. I'm a songwriter who uses a guitar to write songs.

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20 Do You Remember the First Time

21 Manic Monday

22 I started something I couldn't finish

23 Curiosity-led Data Journalism

24 as citizen journalism: rigorously researched and presented directly; not overtly slanted, but the-facts-of-the-matter-determine-our-position. Mike Cisneros, Tableau Zen Master via Twitter

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26 Our Current Set List Why does it always rain on me? Does it pay to rely on the weather forecast in the digital age? Christmas TV what happened to it? What s on the box at Christmas, then and now. Are all UK shopping centres the same? A data led analysis of the biggest centres and their shops The Haves and Have nots (and Big Sam) The difference in how the rich and poor spend their money Too Big to Fail? How councils are cutting local services to fend off bankruptcy On Repeat Are artists trotting out the same old set lists gig after gig? The British are Coming! Was Colin Welland s acceptance speech prediction correct? Football Managers and Shelf-Lives Rising Stars, Imperial Phases and Diminishing Returns Data Beats join forces with Paul Tomkins from the Tomkins Times to examine management achievement in Europe. Now and Then 100 NOW Albums

27 Future Set lists Park Run exploring social equality in local sports facilities When and when not to distort: guidelines for creating semi-spatial maps BallotMaps: Detecting name bias in alphabetically ordered ballot papers Understanding Society through 75 years of Desert Island Discs The Sun s Dear Diedre vs Guardian s Pamela Stephenson The words of agony columns

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38 Do all shopping centres look the same?

39 Three 3 Three Store 3 (Three) Store

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46 When I started, they told me I only needed 3 chords and the truth... It turned out I could manage with 2 and some vague ideas Joe Strummer

47 We need to aim somewhere here don t we? New Ideas Existing Ideas

48 Don t be afraid of existing ideas Look for accepted truths Find something you re passionate about it shows But If we want to communicate an idea it s all about the measures and quantities. New Ideas Existing Ideas

49 I don t do heroin myself but it does wonders for my record collection Bill Mayer

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51 One Version to Rule Them

52 Rock music is not meant to be perfect Ozzy Ozbourne

53 Time Story Accuracy

54 Comparing Set Lists.. Easy Do they always play a certain song in a certain position? Hard How does every set list relate to every other set list by that artist? Surely there s a middle ground

55 Kendall Tau is computed as where: N = Total number of pairs =, where n is the number of items in a list. C = Number of concordant pairs i.e number of pairs for which relative ordering (as explained above) is preserved in the two lists. Thus, probability of concordant pairs. D = Number of discordant pairs i.e. number of pairs for which relative ordering is reversed. Thus, probability of discordant pairs.

56 Time Story Accuracy

57 writing about music is like dancing about architecture it's a stupid thing to want to do" Elvis Costello

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63 Static Exploration

64 Static Exploration

65 Static Visualisations Need more commentary and analysis to support them Require you to communicate a story Try it yourself write about your viz Static Exploration

66 Question Data Collection & Research Analysis & Insight Communication

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69 Conceptual innovators vs Experimental Innovation Tend to work quickly, have very specific ideas that they want to communicate and they can articulate those ideas clearly. Like Makeover Monday Never have a clear, easily articulated idea, they don t work quickly. When they start off, they don t really know where they re going, they work by trial and error, they re perpetually unsatisfied. Data Beats

70 bolster the resolve of the relentlessly curious the dedicated tortoises undaunted by the blur of the hares. Daniel Pink

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72 Please complete the session survey from the Session Details screen in your TC18 app

73 Thanks for Listening Please fill in the survey

74 # T C 1 8 Presentation Title Speaker Name Job Title Company / Org Name Speaker Name (if needed) Job Title Company / Org Name

75 # T C 1 8 Presentation Title Speaker Name Job Title Company / Org Name Speaker Name (if needed) Job Title Company / Org Name

76 # T C 1 8 Presentation Title Speaker Name Job Title Company / Org Name Speaker Name (if needed) Job Title Company / Org Name

77 S E S S I O N R E P E AT S Session Name Day Time Time Location Session Name Day Time Time Location

78 R E L AT E D S E S S I O N S Session Name Day Time Time Location Session Name Day Time Time Location

79 Section/Chapter Title

80 Section/Chapter Title

81 Section/Chapter Title

82 Agenda Lorem ipsum dolor sit amet, error possim Lorem ipsum dolor sit amet, error possim Lorem ipsum dolor sit amet, error possim Lorem ipsum dolor sit amet, error possim Lorem ipsum dolor sit amet, error possim

83 Agenda Lorem ipsum dolor sit amet, error possim Lorem ipsum dolor sit amet, error possim Lorem ipsum dolor sit amet, error possim Lorem ipsum dolor sit amet, error possim Lorem ipsum dolor sit amet, error possim

84 Slide Title Main topic 1: Subtopic copy goes here Subtopic copy goes here Main topic 2: Subtopic copy goes here Subtopic copy goes here Main topic 3: Subtopic copy goes here Subtopic copy goes here

85 Slide Title (2 Column layout) Main topic 1: Subtopic copy goes here Subtopic copy goes here Main topic 2: Subtopic copy goes here Subtopic copy goes here Main topic 3: Subtopic copy goes here Subtopic copy goes here Main topic 1: Subtopic copy goes here Subtopic copy goes here Main topic 2: Subtopic copy goes here Subtopic copy goes here Main topic 3: Subtopic copy goes here Subtopic copy goes here

86 Slide Title Main topic 1: Subtopic copy goes here Subtopic copy goes here Main topic 2: Subtopic copy goes here Subtopic copy goes here Main topic 3: Subtopic copy goes here Subtopic copy goes here

87 Slide Title (2 Column layout) Main topic 1: Subtopic copy goes here Subtopic copy goes here Main topic 2: Subtopic copy goes here Subtopic copy goes here Main topic 3: Subtopic copy goes here Subtopic copy goes here Main topic 1: Subtopic copy goes here Subtopic copy goes here Main topic 2: Subtopic copy goes here Subtopic copy goes here Main topic 3: Subtopic copy goes here Subtopic copy goes here

88 Slide Title (Image with text) Main topic 1: Subtopic copy goes here Subtopic copy goes here Main topic 2: Subtopic copy goes here Subtopic copy goes here Main topic 3: Subtopic copy goes here Subtopic copy goes here

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90 Sample Code var pd = require('pretty-data').pd; var xml_pp = pd.xml(data); var xml_min = pd.xmlmin(data [,true]); var json_pp = pd.json(data); var json_min = pd.jsonmin(data); var css_pp = pd.css(data); var css_min = pd.cssmin(data [, true]); var sql_pp = pd.sql(data); var sql_min = pd.sqlmin(data);

91 Sample Code var pd = require('pretty-data').pd; var xml_pp = pd.xml(data); var xml_min = pd.xmlmin(data [,true]); var json_pp = pd.json(data); var json_min = pd.jsonmin(data); var css_pp = pd.css(data); var css_min = pd.cssmin(data [, true]); var sql_pp = pd.sql(data); var sql_min = pd.sqlmin(data);

92 Click to add quote Name Title, Org

93 Click to add quote Name Title, Org

94 Click to add quote Name Title, Org

95 Please complete the session survey from the Session Details screen in your TC18 app

96 Viz Slide Lorem ipsum dolor sit amet, consectetur adipiscing elit. Proin porttitor leo tortor, sed ullamcorper ipsum suscipit in. Curabitur fermentum lacinia lectus non laoreet. Sed volutpat, dui eu rutrum volutpat, nulla mi accumsan dui, non venenatis mauris augue nec lectus.

97 Viz Slide 2

98 Template Apply the template to an existing PowerPoint presentation (that uses a different template) 1. Save this template to your Desktop. 2. Open an existing PowerPoint you wish to update. 3. Click Design, then scroll down and select "Browse for Themes." 4. Browse to the TC17 template file (.potx) you saved to your Desktop and click Open. 5. The template should update the design and font.

99 Theme Colors Text & slide background colors Accent colors Text/ Background Light 1 Text/ Background Light 2 #00AEC7 #AFCC35 #A72D92 F48721 #1B1852 Type and background combinations must meet a minimum 4.5:1 contrast ratio or greater for accessibility and large format screen legibility. Examples above demonstrate correct color use for on-screen applications.

100 Typography Fonts This template has been formatted with Arial (bold) and Arial which are standard fonts set in the Slide Master to avoid compatibility issues. Slide Titles and Headers Slide Title and Header text should be set in Arial (bold) have each word capitalized Main topics and Headers should be set at 32pt when possible, use colored text for visual differentiation/focus. Body Copy Body copy should be set to Arial 24pt when possible. Try to limit each slide to a maximum of 3 font sizes. Type Tips Create visual differentiation/focus by using scale and color versus using bullets.

101 Grid/Guidelines To view the grid and guidelines, check the Guides box in the Show section under the view tab. To further aid in alignment of objects, click the expand icon in the bottom-right corner of the Show section and check Display smart guides when shapes are aligned.

102 Icon set Access Big Data Any Data Anywhere Any Platforms Best Practices Calculations Library Collaborate Community Dashboard Data Blending Deep Statistics Embedded Analytics Folder Location Data Sources Mobile People Settings Search Security Server Admin Tableau Desktop Tableau Server Tableau Public Tableau Online Tableau Prep These icons are provided so you can use them to for diagrams showing architecture, workflow, etc. Icon colors can be modified by right-clicking item and selecting theme color.

103 Tables To modify table, first click anywhere in table, so the Table Tools menu is highlighted at top Layout > Shrink or expand column widths by adjusting the Cell Size, or set them to same size with Distribute To modify the table layout, click Table Tools > Layout To modify the table style, click Table Tools > Design Layout > Use Alignment settings to adjust text alignment and cell margins Layout > To add rows, click into cell and choose, Insert Above or Insert Below Layout > To add columns, click into cell and choose Insert Left or Insert Right Tip: To quickly add a row, place cursor in this last cell and hit Tab key

104 Sample Table (Option A) Header 3 Header 4 Content Content Content Content Content Content Content Content Content Content Content Content Content Content Content Content Content Content Content Content Content Content Content Content Content Content Content Content Content Content

105 Sample Table (Option B) Header 1 Header 2 Header 3 Header 5 Content Content Content Content Content Content Content Content Content Content Content Content Content Content Content Content Content Content Content Content Content Content Content Content Content Content Content Content Content Content

106 #TC18 Thank you! Contact or CTA info goes here

107 #TC18 Thank you! Contact or CTA info goes here

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