User-Centered Analysis & Design

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1 User-Centered Analysis & Design Section Topic Slides Study Guide Quick References (QR) Introduction UCA vs. UT Comparing Analysis and Testing Approaches ROI Formulas for Calculating ROI Strategy for Analysis Components of Design Strategy User-Centered Analysis and Conceptual Design Information sources Stakeholder meeting User/Environment Profiling Data Gathering Methods Task Analysis and Design Information Architecture User Groups User Profiles Task Profiles Environment Profiles Personas Method selection Data Gathering Decision Matrix 5-41 Studying User Population One-on-one Interview Personal Interview Generic Interview Protocol User Observation (contextual inquiry) Focus Group JAD Session User group meeting Survey Help desk and support lines Discussion group Web logs Scenarios Task Analysis Primary Nouns Nouns to Navigation 7-26 Content Organization Information Architecture Organization Schemes Labeling Systems Card Sorting Usability Specification Concept Sketches Usability Criteria Summary From Research and Planning to Conceptual Design

2 Science & Art of Effective Web & App Design Section Topic Slides Study Guide Quick References (QR) Strategy for User- VIMM-based Design Centered Design Focal Points of Design Design is Science and Art Inputs to usable design 1-26 Navigation Design Keys to effective navigation Basic Navigational Navigation Design Structures Applications Primary vs. Secondary Windows Screen Types Screen Elements Web Sites / E-commerce Good navigation design Navigation Structures Navigation Design Secondary Windows 5-31 Page Types Website Page Elements E-commerce Page Elements Placement of Page Elements 7-71 Page Element Placement Home page Design Editorial Style Guidelines Editorial Style PET Layout The Grid Visual Design Layout & Color Visual Attributes That Control Focus Grouping: Gestalt Principles White Space Alternative Layouts Presentation Design Typography Font Preferences Legibility Color Management Getting User Attention Types of Graphics Interaction, Controls and Feedback Interaction Methods Controls Data Entry Action or Navigation Selection Error Handling

3 Internationalization Introduction Internationalization Design Issues Accessibility Types 14-4 Accessibility Laws 14-5 Assistive Technology Guidelines Screening Techniques

4 Practical Usability Testing Section Topic Slides Study Guide Quick References (QR) Introduction Benefits Performance vs. Non Performance Designing a Usability Types of Tests Test Number of Participants Selecting Participants Criteria for usability issues (Performance vs. Preference) Test Scenarios Types of Test Data Testing Equipment Early Prototype Tests Types of Tests Expectancy Test Reverse-Card Sort Performance Test 12 Visual Affordance Test Brand Definition Test Advanced Prototype Early vs. Advanced Tests Types of Tests Free Exploration Eye-Tracking Performance Test Remote Testing Remote vs. In-person Types of Remote Tests (Moderated vs. Unmoderated) Remote Testing International Testing Comparison Study Purpose Types (formal vs. informal) Recommendation Live-Site Analysis A-B Testing Steps Web Analytics Analysis & Reporting 1. Complete Notes Summarize Findings Compile & Tabulate Data Analyze Findings Descriptive Statistics Inferential Statistics Analyze Data 5. Prioritize by Severity Create Recommendations Create Final Document or Pres Follow Up

5 Putting Research into Practice Section Topic Slides Study Guide Memory Short Term Memory Chunking Information Reconstructive Memory Memory and Neuronal Processing Cognitive Processes Schema (Mental Model) Canonic Perspective Objection Recognition Grouping Decision making Cognitive Load in Hypertext Reading 3-28 Audio / Visual Processing Visual Scanning Information Visualization: 2D or 3D Guiding or Disrupting Attentive Visual Processing Eye-Tracking Effect of Conversation on Detecting Changes Using Auditory Stimuli Text Attitudes Toward Books and Computers All caps vs. upper and lower Optimal Line Length Importance of Title for Text Passage Sans vs. Sans Serif Font and Background Color on Reading Text Image Quality and Reading Online Design Menu vs. Icon-Based Interfaces Organization and Labeling of Information Breadcrumbs Speech vs. Keypad Usability Methods Domain Experts Remote vs. Face-to-Face Team Interaction Data Gathering Methods for Children Automated vs. Traditional Testing Lo-fidelity vs. Hi-fidelity Prototypes Testing One Design vs. Many Concurrent Think Aloud vs. RTA Using Eye-Tracking in Usability Tests E-commerce Web-ads Target Groups Online Shopping Behavior: Mood Online Shopping Behavior: Personality Traits Online Shopping Behavior: Satisfaction Factors Online Shopping Behavior: Desired Design Traits Impact of Personalization on Decision Making Online Coupons

6 PET: Determining Trustworthy Websites Persuasion Effects of Stress Emotion Do Stories Help Build Brand Connections 9-17 Trust Computer Frustration Trust Factors in Health Websites Mobile / Handheld Cell Phones: Video Calls Cell Phones: Web Browsing Usability Testing for Use-in-Motion Mobile Computing Age Older Adults and the Internet Web Design Guidelines for Older Adults Effect of Age on Web Browsing and Searching Older Adults Usability Judgments Cross Cultural Cross-cultural Differences in Metaphors & Organization Online Shopping Behavior: Influencing Factors Accessibility Inexpensive Methods to Assess Accessibility Using Automatically-Produced Summaries

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