ALGORITM BEZOPASNOSTI MAGAZINE CONTENTS DISTRIBUTION

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1 ALGORITM BEZOPASNOSTI MAGAZINE IT IS A LEADER IN SPHERE OF INFORMATION FOR PROJECTING, INSTALLING AND MAINTAINING SPECIALISTS ON THE SECURITY MARKET CONTENTS Information-analytical edition covering the problems of the technical sides of security. The is the independent edition which is open for the opinions of specialists working at the Russian security market. The publishes analytical reviews and recommendations concerning the organization of object s security using technical means. The includes the news section, review on latest events, reader s discussions of publications. DISTRIBUTION The basis of the s distribution among specialists is the subscription which forms the most interested and active part of the reader s auditorium. Security specialists are being informed about the by means of its advertising and its distribution through the following channels: in all the big centers selling security equipment and security systems in Moscow, St. Petersburg and main cities throughout Russia. at specialized exhibitions in Moscow, St. Petersburg and main Russian cities. through the professional address distribution using subject databases: main industrial enterprises, banks, insurance companies, energy-fuel complex, customs services, etc. special delivery to the heads of fire-prevention departments of Russia, their license services, technical sections of the guarding divisions of the Russian ministry of home affairs. through the training classes of the ministry of home affairs and the educational seminars of the leading producing firms. WE GUARANTEE THAT THE PUBLISHED ON PAGES OF OUR MAGAZINE INFORMATION WILL BE ACCEPTED BY SPECIALISTS OF ALL RUSSIA is the full-colored publication of the A4+ format (212x295 mm). Circulation 21 thousands copies, 6 issues per year.

2 THE PUBLISHING CENTER ALGORITM BEZOPASNOSTI PUBLICATION DATES FOR THE YEAR OF 2015 ISSUE PUBLICATION DATE СОMMERCIAL DEADLINE Nr. 1 1, March Prior to Moscow forum Security & Safety Technologies 10, February Nr. 2 13, April Prior to Moscow exhibition MIPS , March Nr. 3 27, June Thematic issue 10, June Nr. 4 25, September Thematic issue 20, August Nr. 5 10, November Prior to St. Petersburg exhibition SFITEX 20, October Nr. 6 30, December Cataloque of Equpment 1, December

3 INFORMATION PLACEMENT ➊ CONTENT News, analytics and market reviews. «Algoritm bezopasnosty» gives you the latest news, analytical reviews and expert recommendations on how to design and install security systems. «Algoritm bezopasnosty» is read by practitioners working at the Russian security market. You get 6 print issues a year (A4), overall circulation: 21,000 copies plus online access to archived articles. ➋ ADVERTISING COOPERATION MODULAR ADVERTISING Size of the image module Price, Скидки: 1/1 page 2000 Placement in 2 issues % 1/2 page 1500 Placement in 3 issues % Placement in 4 issues % 1/3 page 900 Annual contract (all 6 issues) % COVER ADVERTISING Placement Price, Back-cover page st two-page spread (inside front cover) 3500 for a strip Inside back-cover page (two-page spread) 3000 for a strip ADVERTISING IN CONTENT BLOCK The Left strip 2500 The Right strip 2500 ADVERTISING-INFORMATION ARTICLE One page 1500 Article includes information about a company development and it s services, supplied or manufactured equipment 1/3 page in issue 6 (Cataloque of equpment novelties) 300

4 ADVERTISING PLACEMENT ON Banner advertising Image format: jpg, gif Image size: 100x100, 200x100, 150x150 Placement: home page Minimal period: one month Banner 100х х х150 1 mount mounts mounts mounts Special banner placement: Banner 700x80 is placed in company s article in web s library If any banner placed more than 3 months the company may change it once in a month. News releases placement AlgoritmBezopasnosti web news feed shows everyday news releases about last events in companies activity and trade or educational events. Text placement without showing company s contacts is free. To mark out a news release and increase readers interest there are next placement versions: Text size Image Hyperlink Newslette rprice Max characters with spaces 1 2 no 15 Max characters with spaces 2 2 yes 20

5 REQUIREMENTS SPECIFICATIONS TO READY-MADE MODULAR LAYOUT ➊ A4+ module (1 page) 212x295 mm + 3 mm each side for cropping (the size of module to send 218x301 mm). 1/2 A4+ module (vertical) 104,5х295 mm. 1/2 A4+ module (horizontal) 193х140,5 mm. 1/3 A4+ module (horizontal) 124,5х140,5 mm. 1/3 A4+ module (vertical) 74,5х295 mm + 3 mm each side for cropping (the size of module to send 77,5x301 mm). The distance from cropped line to meaningfull elements of the module must be not less than 5 mm. ➋ The ready-made modular layout may be made with following programmes: Adobe Illustrator, FreeHand, CorelDraw. Formates: eps, ai, fh*, cdr. All fonts must be in curves. In Corel Draw mustn t be used all extra effects: gradient filling, shadows, lens, transparent backgrounds, ets. In formats.tif and.eps all scanned and halftone images must be attached Strong requirements to bitmapped images are: resolution 300 dpi, size one-to-one, CMYK (Total Ink Limit 300%, Dot Gain = 16%), format.tif without LZV-compression and alpha-channels. Send a colour-consistent proof if it is possible. 1/2 vertical 1/2 horizontal 1/3 horizontal 1/3 vertical 104,5х295 mm 193х140,5 mm 124,5х140,5 mm 74,5х295 mm

6 READERSHIP PROFILE Circulation copies DISTRIBUTION SYSTEM Subscription: 5290 copies 31% By the editorship 3610 copies By subscription agencies 1280 copies Departmental subscription 400 copies Distribution by trade companies copies 45% Distribution on educational events 1350 copies 6% Distribution on Russian and CIS exhibitions and forums 2900 copies 14% Distribution according thematic databases 550 copies 3% Presentation distribution, authors and advertisers copies 200 copies 1% DISTRIBUTION ACCORDING TO FIELDS OF ACTIVITY Designing, delivery and installation of security systems 59% Installation of security systems 45.5% Designing companies 13.7% Security departments 6.7% Sale of security systems 17.5% Manufacturing companies 6.2% State structures 9% License and control 2% Guard departments of Ministry of Internal Affairs 7% Research institutes and technical libraries 1.6% DISTRIBUTION ACCORDING TO THE POSTS Directors and top managers 23% Technical managers 47% Mid-level managers 25% State service employees 5% GEOGRAPHICAL COVERAGE Moscow and Moscow region 38% St.-Petersburg and North-West region 16% Siberia 14% The Central Russia and Volga region 10% Ural 10% North Caucasian region and Rostov region 5% The Far East 3% CIS and The Baltic 4%

The magazine is circulated all over. the Russian Federation and CIS via:

The magazine is circulated all over. the Russian Federation and CIS via: About the journal The magazine is now a full colour glossy in A4 format: 88 120 pages per issue; bymonthly circulation; 10,000 printed copies. Published since May 2006. Magazine s structure: world news;