City of Glendale Website

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1 Overview of Plan for Redesign & Development of New Website City Council Workshop August 1, 2017

2 Current website sees approximately 4.8 million page views and 1 million visitors per year Average daily use is 16,000 page views and 5,210 visitors It is the primary vehicle in which city departments share information with residents and the general public (announcements, events, policies, news and general information) Increasingly, residents look online as first to keep informed about their city

3 Why does Glendale need a new website? Current design is extremely dated looking and does not show a polished and professional image of Glendale Navigation is confusing and illogical The software used to maintain the site is archaic, difficult to use, limited in availability to potential editors no longer supported by the manufacturer and unstable (cont.)

4 Why does Glendale need a new website? (cont.) The server backend of the website is nearing end of life and will not be supported in two years. As a result of this, the current website will not function in two years The site suffers from content bloat. Years and years of information dumping has left the site with vast amounts of irrelevant and dated content Because of the above, performing a site search, yields numerous amounts of dated results

5 Information Gathering for New Website Workshops Timeframe: August 2016 through February 2017 Small Group Workshops were held for the website representatives from every department/division in the city Departments were paired with other departments that were dissimilar to facilitate discussion and comment from outside the silo

6 Information Gathering for New Website Workshops Items Covered Data: Where are the highest clicks on your current page? Brainstorming: Asked groups to think about what kinds of information they would be looking for on the website as it relates to the departments represented in their workshop group Clearing Clutter: Asked department to review their current content and think about what is really needed so they could begin to think of the new site as a blank canvas

7 Information Gathering for New Website Workshops Items Covered (cont.) Content Wishes: Asked departments to narrow content to several important items and asked them to suggest what additional information might be appropriate in dropdowns (sub-items) Other Websites/Design Wish List: Asked departments to look at other websites and to see what inspires. Favorite ideas were brought back to the groups to get feedback and comment

8 Information Gathering for New Website Workshops Items Covered (cont.) Department were asked to do a rough draft of all of their content and design wishes based on the results of the workshop process Got sign-off from all department heads, who reviewed the results of their representative s wish list for their respective departments

9 Website Wished Top Common Desires Less cluttered More photos and videos Mobile friendly Better and more prominent search option offered with a conversational tone such as: What are you looking for? Calendar

10 Website Wished Top Common Desires (cont.) Ability to translate into other languages Ability to put social media feeds on the webpage and have them update in real time Fewer categories that are rolled into dropdown menus Links only when necessary- use dynamic icons or color blocks Ability to update frequently and quickly by accessing the site from the cloud

11 Intranet Current GNN intranet site is dated, confusing and under utilized Shares the same backend and software as the internet site and therefore the same issues Communication to employees is a priority of all high performing organizations

12 Scope Build new site backend and infrastructure New site design One platform for internet/intranet Data security, hosting and technical support Software updates Subsites

13 Glendale will put out an RFP Funding has been provided in Council adopted budget Draft contract will come back to Council for approval Anticipated completion months following contract Award

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