About isox P2P Solution
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1 About isox P2P Solution To address the problems of digital content distribution to mobileand increase ARPU for ad and content sales Provide P2P Search Advertising and File Sharing service on Nokia S60 3 rd ed and Java MIDP 2.0 enabled devices
2 Trends & Problems MMS Max 300kb, only media files Bluetooth Short range only Akshay records a 1 min video on 3.2mp camera phone and it s 20mb. What are his options to send to his friends? WAP PC/Web Cannot upload from WAP browser. Upload might stop Can t sync with PC. Delay in upload, Akshay s Friends P2P Solutions enables users to search and download LARGE content to mobile phones directly isox Technologies Ltd
3 Solution Overview Key features of isox mobile app mbit protocol to help resume uploads/downloads if disrupted, enables many-tomany sharing with security and privacy P2P Search with keyword-sensitive Ads between users on mobile and PC P2P File Sharing of any file types with private groups Address copyright issues through DRM, filtering and tracking Push content based on mobile user subscriptions Support IMS(IP Multimedia Subsystem) for more advanced services
4 Services Enabled by isox Media Sharing to Share, Search and Download from friends' mobile phones + Content Backup P2P Search with Ads Music / Video Sharing with existing Mobile Content Store Mobile Games Multimedia ie Realtones,Pictones,Themes, Animations Infotainment Social Networking (We can provide one) Target enterprise usage such as:- Media Companies providing premium & user-generated content Multinational/Bottling Companies Banks pushing consumer promotions
5 Use Case: Private Group Sharing 2. Tina notifies her friends for the photo sharing Tina 1. Tina selects a photo to share with her dancer friends, tag photo with keywords p2p server 3. Bukky and Anu receive sharing notification. Bukky downloads the video first Bukky Anu 5. Tina don t need to upload again to Anu 4. Moments later, Anu also downloads the photo p2p Proxy 6. Transfer Content
6 Use Case: P2P Search 5. Download disrupted Vicky Share p2p server Search John 1. Vicky tags her dance video and updates App server for new file shared 2. John searches for belly dance video and select Vicky s one to download 4. Starts Content Transfer 3. Initiate Content Transfer App Proxy 6. Download resumes automatically upon network interruption
7 Use Case My TV channel 1. Wande shares his video regularly -Create a MusicJam Channel -Publish his own recordings on his MusicJam channel - Use IM/PTT to inform his friends Create 2. Tola subscribes to Wande channel Subscribe p2p Server Push Download 3.Get notified whenever channel has new content Messaging server Share 4. Tola shares the content with her groups
8 Enterprise Usage Applicable to various vertical industries: Mobile Office Tourism Education Real Estate Automobile Event-based Marketing Mobile Advertising
9 Value to Enterprises New digital distribution channel which promotes viral marketing Increased productivity in Mobile Workforce who have secure and instant access to company info and reduce delay in communication and info delivery to potential customers Enjoy bundled operator voice/data package with services Low cost to deliver targeted ads to mobile users compared to traditional advertising media Create a database of regular users subscribed to its marketing campaigns
10 Use Case Mobile Office Tag office documents with keyword(s) and share on PC Search for files on Mobile and download P2P from other phones or PC Publish documents to Office Intranet/Knowledge Database Browse & subscribeto different channels such as Company News, Product Updates, etc to download latest info Manage teams/groups for private group sharing within depts
11 Solution Features Mobile Client P2P Search & Content Sharing to drive data usage Synchronize content, friends, channel subscriptions with Web/WAP portal to provide easy access S60 3 rd ed and MIDP 2.0 phones supported WAP & Web Portal Subscribe to service, Download Mobile Client Search, Upload, Download moderated content for public Promote user s channel with personalized profile
12 Key Features of Web & WAP Portal Maintain consistent look-n-feel with Network s WAP Portal User can set nickname, password and update profile Search using keywords with results sorted into Images, Videos, Channels Sort into Featured, Latest, Most Downloaded User & channel quota configurable English and Arabic languages supported
13 Key Features of Web Portal
14 Key Features of Web Portal
15 Key Features of WAP Portal
16 Key Features of WAP Portal
17 Key Features for Mobile Client Set nickname and Password. No password required to access Client with SDP authentication Protocol to help Resume Uploads/Downloadsif disrupted, enables many-to-many sharing with security and privacy P2P Search with keyword-sensitive Ads P2P Content Sharing with private groups or Publish Images/Videos to My Channel for public Download new content from subscribed channels Integrate with SDP & IMS for more advanced P2P services Support Arabic and English based on phone default setting
18 Screenshots of Mobile Client
19 How Our Solution is Different P2P Search in mobile social networks Designed for mobile devices Excite users with High Quality content optimised for mobile Interoperabilitybetween different mobile operators and networks Able to target Enterprise segment Scalable to support IMS and ride on Fixed-Mobile Convergence
20 Benefits for MTN Leverage on trends of Web 2.0 services to drive usage with new experiences Push Rich-media services with Wireless Broadband adoption Increase ARPU with super-distribution and recurring revenue through subscription Encourage subscriber upgrade to high-end handsets to enjoy high-quality content Create new revenue streams and explore new business models
21 isox Proposition to MTN MTN Web & Wap customized content portals MTN ISOX Music & Video Store Content Distribution via P2P Co-Branding Music/Movie promotion via P2P MTN Content Contests
22 Contact Details Please contact Chief Technology Officer Okebanjo Olalekan at isox Technologies Limited Mobile number:
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