10.8 Million. 3,863 students ICT taught in instructors preparing the ICT workforce. 22,436 students since inception

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1 Corporate Social Responsibility Impact Profile Michigan Cisco Networking Academy Education and technology are two of the greatest social equalizers. Education helps people improve their economic opportunities, while technology provides access to education. In the United States, Cisco partners with many private and public organizations to deliver programs that contribute to education and the innovative use of technology. The largest of these programs is Cisco Networking Academy. Every year, Networking Academy teaches hundreds of thousands of students worldwide the skills needed to design, build, manage, and secure computer networks, helping to enhance these students career prospects and fill the global demand for networking professionals. With over 2,100 academies across the country, Networking Academy delivers classroom instruction, online teaching materials, interactive tools, and hands-on learning to students from every socioeconomic background, so that they can develop the knowledge and skills required to succeed in a technology-driven market. As organizations become increasingly reliant on intelligent networks and innovative workers, Cisco and our partners are helping the workforce prepare by teaching the career-ready skills that employers need. 3,863 students ICT taught in ,436 students since inception 52 organizations offering Cisco courses 96 instructors preparing the ICT workforce 10.8 Million in-kind contribution to education you + networks = impact 2012 Cisco and/or its affiliates. Cisco Systems, Inc. All rights reserved. Page 1 of 7

2 Economic and Workforce Development For a competitive and sustainable economy, the United States must have a skilled and well-trained workforce that can meet the needs of industry. Students must now acquire problem-solving and critical-thinking skills, in addition to specific job-related expertise, to reach their full potential as a vital work resource. The growth of global networks has resulted in a shortage of people who are qualified to design, build, manage, and secure the information infrastructure needed to do business, support communications and in some cases, save lives. Every business, school, hospital, nonprofit, and other organization that relies on intelligent networks requires trained professionals to keep them running and secure. A workforce that is well-schooled in information and communications technology (ICT) and engineering can spur innovation across many industries, which in turn inspires additional opportunities to fuel productivity and economic growth. ICT investments are expected to play a major role in generating stable, high-paying jobs and boosting the nation s gross domestic product (GDP). Every 60 seconds: million s sent - 13,000 iphone apps downloaded - 98,000 tweets - 698,000 web searches From an economic development perspective, the Internet accounts for 21% of GDP growth in the mature countries studied. The Internet creates 2.6 new jobs for every 1 job lost. McKinsey Global Institute Cisco Networking Academy is assisting the nation by helping to ensure the supply meets the demand. Innovative Education Program Cisco Networking Academy is a technology education program that partners with public and private organizations to provide the knowledge and skills required for career- and college-ready students. Students acquire basic-toadvanced knowledge of information communications technology and learn networking skills. They also develop the analytic, teamwork, and efficiency skills and the self-confidence that are so essential in the 21st century, both in the job world and in college. For career-ready students, this means preparation for globally recognized certification exams that qualify them for high-demand, high-wage jobs. Coursework reflects all STEM Cluster Topics, and teaches many of the reading and writing Common Core Standards for technical subjects. College-ready students strengthen their understanding of technology as well as math, science and engineering concepts, improving success in their advanced studies. The program is available to high schools, community colleges, universities and a variety of community based organizations. The coursework is comprehensive and free to nonprofit institutions. Technical and Career-Ready Skills Courses include IT Essentials, Cisco CCNA (Cisco Certified Networking Associate) Discovery, CCNA Exploration, CCNA Security, and the more advanced Cisco CCNP (Cisco Certified Networking Professional). With a focus on learning technical skills, the instructional approach encourages student engagement, enhancing students ability to synthesize what they learn Everything I learned in Cisco Networking Academy courses proved applicable in my career. Academy Student 2012 Cisco and/or its affiliates. Cisco Systems, Inc. All rights reserved. Page 2 of 7

3 and apply it in other contexts. Networking Academy course content integrates four skill areas identified by education researchers as critical for 21st century workers: Problem solving and decision making: Students practice and test their knowledge by configuring and troubleshooting networks using hands-on labs and simulation software. Creative and critical thinking: Students understand the how and why of networking by combining hands-on learning with conceptual and analytical exercises. Collaboration, communication and negotiation: Students acquire individual and teamwork skills as they perform lab exercises and practice solving problems in the context of business scenarios. Intellectual curiosity and information handling: Students develop the ability to locate, select, structure and evaluate information. Real-world case studies give students the opportunity to develop advanced problem-solving techniques. Courses also prepare and motivate students to pursue further education or to apply these skills in their own businesses. Comprehensive with Communities of Support Each course is free to non-profits and includes instructor-led course content, lab exercises and simulation software, skills assessments, case studies, a gaming application, and interactive teaching guides and grade books. All materials are available to instructors online with 24/7 support. Unique to Networking Academy is our focus on instructor professional development, and the creation of communities to support both instructors and students. Instructors receive training prior to teaching their first class and many free professional development opportunities throughout the year. Cisco hosts peer communities where instructors can collaborate and share best practices online and in person. Students have access to skills competitions and a global network of peers to troubleshoot coursework and prepare for exams, while mentoring and encouraging one another. We ended up with an amazing high school graduation rate of at-risk young people getting involved with IT, and pursuing postsecondary education. High School Principal The tools and support are the reason we chose Cisco Networking Academy over any other tech ed program. Academy Instructor Human Network At the heart of Cisco Networking Academy is a unique publicprivate partnership model, directing vast networks of human passion and expertise into creating the world s largest classroom. Cisco partners with governments, businesses, schools, universities, nonprofits, non-governmental and community organizations in 165 countries to deliver its innovative ICT curriculum. Technology Network Networking Academy uses technology networks and cloud computing to deliver innovative, comprehensive ICT education through a blended learning model that provides immediate interactive feedback. Instructors access teaching content and assessments online. Students create, configure, secure, and troubleshoot highly complex simulated networks through Cisco Packet Tracer, a powerful network simulation and visualization tool. Future Workforce With more than 4 million students to date, Networking Academy helps to ensure a supply of ICT professionals around the world. Many Networking Academy graduates have gone on to successful ICT careers in a variety of industries, including education, healthcare, financial services, and of course technology. Other graduates have harnessed the entrepreneurial spirit and knowledge they ve acquired to start businesses and create new jobs Cisco and/or its affiliates. Cisco Systems, Inc. All rights reserved. Page 3 of 7

4 The Growing Demand for ICT Skills The Bureau of Labor Statistics provides insight into some of the demand with occupation projections for five selected ICT job titles. Table 1. National employment projections for select ICT occupations 1 U.S. Occupation Projections Employment Change Increase % Computer Support Specialists 565, ,700 78, Computer Systems Analysts 532, , , Network and Computer Systems Administrators 339, ,400 78, Network Systems/Data Communications Analysts 292, , , Computer and Information Systems Managers 293, ,500 49, Table 2. Employment projections for select ICT occupations 1 Employment Change Michigan Projections Increase % Computer Support Specialists 16,270 17,510 1, Computer Systems Analysts 15,980 18,470 2, Network and Computer Systems Administrators 9,160 10,730 1, Network Systems/Data Communications Analysts 8,290 11,760 3, Computer and Information Systems Managers 7,670 8, Source: U.S. Department of Labor, Bureau of Labor Statistics, The Impact in Michigan The partnership between Cisco and Michigan has touched the lives of 22,436 students and generated an estimated inkind contribution value of $10.8M. Table 3. Impact since the adoption of Cisco Networking Academy in Michigan Students 22,436 In-kind contribution value $10.8M Table 4. Detailed results of Cisco Networking Academy over the last 12 months in Michigan Students 3,863 Female students 11% Instructors 96 Academies 52 Education Level 1 Secondary Community colleges Universities Other 2 Students 32% 42% 24% 2% Academies 56% 19% 23% 2% Curricula 1 B as ic ICT IT Essentials B asic networking CCNA 1, 2 Intermediate networking CCNA 3, 4 Advanced networking CCNA-S, CCNP Students enrolled in each curriculum 14% 59% 24% 4% 1 Academies and students that teach or enroll in more than one education level or curriculum in 12 months may be counted more than once 2 Community-based organizations, middle schools, military, nontraditional educational settings, and post-graduate institutions 2012 Cisco and/or its affiliates. Cisco Systems, Inc. All rights reserved. Page 4 of 7

5 Congressional Districts Many of the state's congressional districts have institutions offering Networking Academy courses. Table 5. Congressional districts are summarized below Congressional districts partnering with Cisco in the state 1-12, Table 6. Institutions in the state offering Networking Academy courses COUNTY CITY SCHOOL Allegan Allegan Allegan County Area Tech & Ed Center Bay Bay City Bay-Arenac ISD Career Center Univ Center Delta College Benton Harbor Area Schools Benton Harbor Lake Michigan College Berrien Buchanan Buchanan Community Schools Coldwater Branch Area Career Center Calhoun Battle Creek Calhoun Area Career Center Kellogg Community College Cheboygan Indian River Inland Lakes Schools Clare Harrison Mid Michigan Community College Grand Traverse Traverse City Northwestern Michigan College Ingham Lansing Lansing Community College Jackson Jackson Jackson Area Career Center Kalamazoo Kalamazoo Davenport Univ W. Region - Kalamazoo Western Michigan University Kent Grand Rapids Davenport Univ W. Region - Grand Rapids Kent Career Technical Center Lapeer Attica Lapeer ISD Ed and Technology Center Lenawee Adrian LISD Tech Center Livingston Pinckney Pinckney Community Schools Clinton Twp Baker College of Clinton Twp Macomb Davenport University - Eastern Warren Warren Macomb Community College Mecosta Big Rapids Ferris State University Midland Midland Davenport University-Midland Midland County ESA Muskegon Muskegon Norton Shores Baker College of Muskegon Mona Shores High School Newaygo Fremont Newaygo Co Intermediate School District Oakland Auburn Hills Farmington Hills Troy Walled Lake W Bloomfield Baker College of Auburn Hills Oakland Community College Troy Athens High School Walled Lake Central High School Bloomfield Hills Model High School Ottawa Holland Latin Americans United for Progress Saginaw Saginaw Saginaw Career Complex Sanilac Peck Sanilac ISD St. Clair Port Huron Baker College of Port Huron Van Buren Lawrence Van Buren Technology Center Washtenaw Ann Arbor Washtenaw Community College Wayne Allen Park Dearborn Dearborn Hts Detroit Hamtramck Livonia Baker College - Allen Park Arab Community Ctr for Econ/Social Svs Henry Ford Community College Annapolis High School A. P. Randolph Career Technical Center Breithaupt Career and Technical Center Focus: HOPE Info Technologies Center Hamtramck High School Davenport Univ E. Region - Livonia Livonia Career/Technical Center Academy Impact Stories Van Buren Technology Center Elizabeth (Liz) Kiewiet discovered she loved computer networking in high school. A friend of hers was taking a Networking Academy class at the Van Buren Technology Center in Lawrence. Liz tagged along to an open house and watched a gaming demonstration of a local area network. She was hooked, and couldn t wait to get started. Liz believes high school students have a definite advantage in their education and career path if they find a focus early on. When Liz enrolled in Cisco CCNA Exploration, she was the only girl in her class of 25. She was encouraged by her instructor to participate in Business Professionals of America (BPA), competing in their technology events. She had to do a number of class presentations, and successfully ran for office in her second year at BPA. Although Liz received more than one job offer at graduation, she knew her options would improve if she continued her education. She decided to attend the Rochester Institute of Technology (RIT). While there, she earned her Cisco CCNA 2012 Cisco and/or its affiliates. Cisco Systems, Inc. All rights reserved. Page 5 of 7

6 and CCNP certifications, and passed the written portion of the Cisco CCIE exam. She hopes to be CCIE certified by early Liz also competed for the opportunity to speak at her college graduation, and was chosen to be an IT delegate. While public speaking did not come easily to her, she persevered, knowing she was developing customerfacing skills for a future career. High school kids think they have to be strong in math and science to be good at networking, but it s really about developing good troubleshooting skills. When I speak to students, I tell them to check it out before they assume anything. Technology is always changing, so we are never sure where it will take us. In college, she met other students who had taken academy courses in high school, and all of them excelled in their classes compared to the students who were still exploring technology for the first time. We were all better grounded in basic concepts, and had more experience in hands-on labs and solving real-world problems. Her proficiency also gave her an advantage when it came to competing for work-study jobs. In her junior year in college, she was able to work in the Cisco Technical Assistance Center and Customer Advocacy Lab Operations in Raleigh, North Carolina. After graduating from RIT, Liz was offered a full-time job with the Cisco Data Center and Networking Implementation team in Raleigh. I get to work with advanced data center technologies. I am constantly updating my skills, which is exactly what I love about networking. The VP of our group is very supportive, encouraging me to continue taking courses and earning certifications. Liz also believes it is important to encourage the next generation of students considering technology careers. That s why I participate in outreach through the Cisco Connected Women program. I set up the game demonstration that hooked me in the beginning. High school girls are often intrigued by networking, and they know they are good at problem-solving. I m only 18 months out of college, and I m young enough to show them that they can be successful in a technical career if they have the right foundation in school, as I did with Cisco Networking Academy. Henry Ford Community College Henry Ford Community College (HFCC) stays on the cutting edge to provide regional students with the skills they need. Todd Browning, lead instructor at HFCC, has cultivated and maintained many relationships with companies in the Detroit metro area to encourage hiring of Cisco Networking Academy students for networking jobs. Students gain exposure to companies through All Academy Day events at HFCC. Students can pursue internships through the HFCC Co-op Office and career positions through the Job Placement Office. Co-ops and career jobs include device/platform research, cable termination, help desk services, technical writing, and field engineering. HFCC is also dedicated to improving the skills of the existing regional ICT workforce. It has long partnered with Ford Motor Company to develop graduates for entry-level jobs, and to train Ford s existing personnel for increased responsibility, particularly as legacy staff retire, reducing opportunities for younger staff to receive on-the-job training. Ford pays for Networking Academy courses to prepare its employees for certification, and allows some of those classes to be taken during work hours. In this industry, not only are corporations wanting employees to have a college degree, they re also wanting certifications, Todd said. At Ford, they already have a number of employees with bachelor s degrees, but they want them to obtain industry certifications as well. It goes back to what Henry Ford once said, We already have these employees, but they need to maintain their level of expertise and knowledge. The connection at Ford was established several years ago when an employee named Peter Vitullo completed the Cisco CCNA courses at HFCC. He spear-headed a training partnership between HFCC and Ford that began with CCNA courses, and after three years included the more advanced Cisco CCNP courses. Other regional companies recently hiring HFCC academy students include: KLA Laboratories Secure-24 Netech BCBS of Michigan Integrity Networks 2012 Cisco and/or its affiliates. Cisco Systems, Inc. All rights reserved. Page 6 of 7

7 As with many community colleges, HFCC extends its reach in the area by allowing high school students to spend part of their day at the college taking ICT courses, which can count as college credits if they choose to continue their ICT education. Learn More For additional information on Networking Academy, impact stories, contacts in your area, and how you can get involved, visit our website: cisco.com/go/netacad/us cisco.com/go/csr Cisco Corporate Social Responsibility We believe that businesses have a responsibility to operate in ways that respect and ultimately benefit people, communities and the planet we live on; we call this Corporate Social Responsibility (CSR). Our core CSR philosophy is that impact multiplies whenever human and technology networks combine to solve a problem. This is why we approach CSR the same way we approach business by applying our technology, employee expertise and partnerships. We are focused on four primary goals: improving the well-being of people and communities around the world, reducing our environmental impact and helping our customers do the same, conducting our business ethically, and creating a workplace where our employees thrive Cisco and/or its affiliates. Cisco Systems, Inc. All rights reserved. Page 7 of 7

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